A DDP PUBLICATION
Pages: 24
ddppl.com
travtalkmiddleeast.com
Vol. VIII No. 3; March 2012
ITB Berlin sustains rising market International Tourism Bourse (ITB) Berlin, on March 7 - 11, 2012 in Germany, gives significant support as a B2B platform to trade visitors. Like every other year, on this occasion, the delegation will meet the existing partners to intensify their business relations and promote the brand to key potential markets. ITB is one of the most prestigious and high profile tourism and travel event in the industry. explores further. S U S M I TA G H O S H
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eing one of the most prestigious and high profile tourism and travel events, the International Tourism Bourse (ITB) Berlin attracts the best and brightest of the industry of the world. “Travel & Tourism accounts for 258 million jobs globally. Our key challenge in the industry is to inspire jobs and investment, eradicating barriers to travel like visa restrictions, taxation and outmoded infrastructure systems. I am confident that these issues will be addressed at Europe’s premier travel trade fair - ITB Berlin 2012. It is the key place to learn about new trends, market developments and to deepen existing business relations,” explained David Scowsill, President & CEO, World Travel & Tourism Council. The response from the travel trade industry has been overwhelming for DTCM and the co-participants who shared the Dubai Stand in 2011. We are going to participate in the ITB 2012 strongly
David Scowsill
Eyad Abdulrahman
Mohamed Ali Al Noman
President & CEO, World Travel & Tourism Council
Executive Director - Media Relations & Business Development, DTCM
Chairman, Sharjah Commerce and Tourism Development Authority
ITB Berlin 2012 is the key place to learn about new trends, market developments and to deepen existing business
We are going to participate in ITB 2012 strongly to continue reaping benefits of our previous years’ participation
As always, we are looking forward to ITB 2012 and hope to make the best of this great opportunity to promote Sharjah before the elite audience of decision makers
to continue reaping benefits of our previous years’ participation,” informed Eyad Abdulrahman, Executive Director - Media Relations & Business Development, DTCM. “Germany has remained important for us. In 2010, as many as 1,857,713 German nationals passed through the Dubai Airport, while their numbers went up to 1,309,540 in the first 9 month of 2011. Dubai hotel establishments played a host to about 9 million guests in 2011, posting a healthy growth compared with the previous year,” he stated. “We have always attached high importance to the Berlin event in view of its significance and also because the Germans form the second biggest segment of European travellers after the Russians to Sharjah. Our successful participation in the ITB 2011 certainly had an impact and the emirate attracted 1,11,872 German tourists in 2011, compared to 1,07,530 in 2010, with an increase of 4 per cent. The European tourists stood at 7,01,531 in 2011 representing 45 per
cent of the total number of visitors 1,562,869 in 2011,” commented Mohamed Ali Al Noman, Chairman Sharjah Commerce and Tourism Development Authority while further adding, “As always, we are looking forward to ITB 2012 and hope to make the best of this great opportunity to promote Sharjah before the elite audience of decision makers and business leaders and also exchange ideas, expertise and experience with other tourism development players.” Leading international hotel experts and CEOs will be seen debating on the latest trends and challenges at the ITB Hospitality Day on March 8, 2012 on power shifts in the hotel industry, the power of brands, safety in hotels and future workforce issues. Iftikhar Hamdani, General Manager, Ramada Hotel & Suites Ajman said, “ITB Berlin is one of the major travel fairs that we need to attend to renew ties with our business partners, seek new contacts and learn the latest Contd. on page 2 u