Kate spade Assortment

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Kate Spade Brand History:

It all started back in 1993 First store NYC 1996, SOHO Kate Brosnahan Spade =Designer A former accessories editor at Mademoiselle Set out to design the perfect handbag Started out as just accessories Six silhouettes Combining sleek, shapes & fresh color palettes in an entirely new way

The Company:

Kate Spade New York : Over 140 retail shops and outlet stores across the united states More than 175 shops internationally All there colorful products are sold in more than 450 doors worldwide Kate Spade is in every time zone and on every continent. Stores are always warm and inviting no matter the location.

Brand Statment:

“Crisp color, graphic prints and playful sophistication are the hallmarks of Kate Spade New York. from handbags and clothing to jewelry, fashion accessories, fragrance, eyewear, shoes, swimwear, home decor, desk accessories, stationery, tabletop and gifts, our exuberant approach to the everyday encourages personal style with a dash of incandescent charm. we call it living colorfully.�

Target Market:

Women ages 18-30 Trend Conscious Independent woman College Educated Young, urban professionals Neat & Polished Financially Stable

Competitors: Micheal Kors Coach Burberry


Spring/Summer

March & June Assortment


Kate Spade:March Assortment


Kate Spade:June Assortment


Kate Spade:Assortment Plans MONTH: March OTB for the month of March: 300,000 (Retail) DESCRIPTION Yarn Dyed Striped Fit & Flare Madison Avenue, Linay Dress Stelli Dress Selma Dress Stripe Dress Tobin Dress Bow Back Fit & Flare Madision Avenue Dru Dress

DELIVERY DATE

UNITS

COST

RETAIL

TOTAL COST

TOTAL RETAIL

TARGET MU%

2-Mar 2-Mar 2-Mar 2-Mar 2-Mar 2-Mar 2-Mar 2-Mar

60 60 60 120 60 60 120 60

$143.00 $287.00 $143.00 $105.00 $95.00 $136.00 $136.00 $255.00

$448.00 $898.00 $448.00 $328.00 $298.00 $428.00 $428.00 $798.00

$8,580.00 $17,220.00 $8,580.00 $12,600.00 $5,700.00 $8,160.00 $16,320.00 $15,300.00

$26,880.00 $53,880.00 $26,880.00 $39,360.00 $17,880.00 $25,680.00 $51,360.00 $47,880.00

68% 68% 68% 68% 68% 68% 68% 68%

$92,460.00

$289,800.00

68%

600

MONTH: JUNE OTB for the month of June: 350,000 (Retail) DESCRIPTION Baloon Brie Dress Sponge Crepe Scallop Dress Love Mindy Dress Baloon Fit & Flare Dress Delray Dress Graphic Tweed Dress Blooms Fit and Flare Dress Cap sleeve Crepe Dress

DELIVERY DATE

UNITS

COST

RETAIL

TOTAL COST

TOTAL RETAIL

TARGET MU%

2-Jun 2-Jun 2-Jun 2-Jun 2-Jun 2-Jun 2-Jun 2-Jun

120 120 120 60 120 120 120 120

$120.00 $111.00 $127.00 $159.00 $105.00 $111.00 $127.00 $95.00

$378.00 $348.00 $398.00 $498.00 $328.00 $348.00 $398.00 $298.00

$14,400.00 $13,320.00 $15,240.00 $9,540.00 $12,600.00 $13,320.00 $15,240.00 $11,400.00

$45,360.00 $41,760.00 $47,760.00 $29,880.00 $39,360.00 $41,760.00 $47,760.00 $35,760.00

68% 68% 68% 68% 68% 68% 68% 68%

$105,060.00

$329,400.00

68%

900


Kate Spade:Six Month Plan Spring 2016

Month

February

March

April

May

June

July

Total

% OF SALES

6%

20%

9%

17%

30%

18%

100%

Sales

PLAN

$96,000.00

$320,000.00

$144,000.00

$272,000.00

$480,000.00

$288,000.00

$1,600,000.00

BOM

PLAN

$600,000.00

$784,800.00

$700,800.00

$1,078,000.00

$1,241,600.00

$1,015,600.00

$5,420,800.00

EOM

PLAN

$784,800.00

$700,800.00

$1,078,000.00

$1,241,600.00

$1,015,600.00

$981,360.00

$5,802,160.00

Markdowns

Emplyee Discount

Workroom

Â

PLAN

PLAN

PLAN

$17,280.00

$2,880.00

$-

$57,600.00

$9,600.00

$-

$25,920.00

$4,320.00

$-

$48,960.00

$8,160.00

$-

$86,400.00

$14,400.00

$-

$51,840.00

$8,640.00

$-

$288,000.00

$48,000.00

$-

Shrink

PLAN

$1,920.00

$6,400.00

$2,880.00

$5,440.00

$9,600.00

$5,760.00

$32,000.00

Purchases at Retail

PLAN

$300,000.00

$300,000.00

$550,000.00

$490,000.00

$350,000.00

$320,000.00

$2,310,000.00

Purchases at Cost

PLAN

$105,000.00

$105,000.00

$192,500.00

$171,500.00

$105,000.00

$96,000.00

$775,000.00

Markup $

PLAN

$204,000.00

$204,000.00

$374,000.00

$333,200.00

$238,000.00

$217,600.00

$1,570,800.00

Markup %

PLAN

68%

68%

68%

68%

68%

68%

68%

Gross Margin

PLAN

52%

Turnover

PLAN

1.75

Ladies Dresses Workroom Costs

0%

Cash Discounts %

0%

Season Stock Turnover

1.75

Average Stock

$914,594.29

Markdown %

18%

Markup Goal

68%

Employee Discount

3%

Shrinkage

2%

Total Inventory

$6,402,160.00

Average Stock

$914,594.29


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