Your Nerdy Best Friend

Your Nerdy Best Friend 2012 Programs and Offerings

About Your Nerdy Best Friend Meet Beth Ziesenis: Author. Speaker. Nerd.

Beth Z keeps up with all the new online applications and downloads that can help you look like you’re working with a team of marketing, computer and productivity experts, even if you suffer from a shrinking staff and a disappearing budget.

Beth loves to share her tools online via the blog and in person at presentations throughout the country. She’s even been known to share a few tips over cupcakes and coffee.

Beth Ziesenis is an author, speaker, technology consultant and nerd. Since her first Commodore 64 computer, Beth has been fascinated with technology and computer shortcuts that make people’s lives easier.

From her home base in sunny San Diego, California, Beth helps computer users all over the country filter through thousands of apps, gadgets, widgets and doodads to find the perfect free and bargain technology tools for business and personal use through presentations and her book Upgrade to Free: The Best Free and Low-Cost Online Tools and Apps, available in electronic and print editions on Amazon.com and other online outlets.

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What’s in the Packet • • • • •

Qualifications Presentations Testimonials Audio and Video Resources and Handouts

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Qualifications: Author • • • •

Author of Upgrade to Free: The Best Free and Low-Cost Online Tools and Apps (2011) Author of The Non-Nerd’s Guide to Building Your Business with Free Apps and Online Tech Tools (Fall 2012) Master’s Degree in Journalism, University of Alabama, 1992 Owner of Avenue Z Writing Solutions (copywriting and marketing consulting firm), 2006-2011

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Qualifications: Speaker • 100+ keynotes, breakouts and webinars since 2003, including…

– American Society of Association Executives (and several chapters) – American Association of Chamber Executives – American Soybean Association – Texas Restaurant Association – American College of Emergency Physicians – International Association of Administrative Professionals

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Qualifications: Nerd • College-level computer instructor for Microsoft Office software • Computer enthusiast before floppy disks stopped being floppy • Proud owner of Pong, one of the first mainstream video games • Dateless and single for a solid decade (1986-1995), allowing hour after hour of computer obsession

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Presentations: Upgrade to Free Upgrade to Free: Top Free and Bargain Tech Tools You Can’t Live Without • Personalized for every audience • Great for any computer level • Can be a general overview of multiple areas of tools or specific: – – – – –

Sample Description:

Marketing tools Travel tools Productivity tools Smartphone/tablet tools Collaboration tools

Can your business save time and money with technology?

You bet! Today’s businesses need tools that help them organize to render computer time more productive. Your Nerdy Best Friend, also known as author Beth Ziesenis, takes the mystery out of today’s online tools and on-the-go apps to increase your productivity and make your job easier!

And best of all, the tools she shares are all either free or darn cheap, perfect for any business’ budget.

In this session, you’ll discover: – – – – –

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Free tools that replace very expensive software Quick fixes for productivity roadblocks Web-based solutions that you can access on the go Time-saving, budget-conscious tools that don’t require an IT degree to figure out!

Bonus: Leave the session with a quick reference guide to 70+ favorite tools!

Upgrade to Free Formats • 30-60 minute lecturestyle presentation • 90+-minute workshop with group work and hands-on practice time • Webinars • Other custom programs

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Upgrade to Free Workshop • Have 90 minutes or more? Try a workshop!

• Lecture-style for 60 minutes • Hands-on group work, "play time" and more • BONUS! This session can end with the group creating its own Best Tools List to share!

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Upgrade to Free Webinar • Affordable for any organization • You provide the platform or choose from free options such as AnyMeeting.com • Includes practice session and follow-up questions

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Partial List of Other Presentations • A Baker's Dozen of the Best Smartphone Apps Around With thousands of smartphone apps to choose from, it's tough to pick a winner. This rapid-fire session spotlights a baker's dozen of the best apps to increase productivity on the go. We'll cover apps for iPads, iPhones, Droids and other gadgets, as well as the best practices for getting the most out of them.

• Social Media 101 Should you post a tweet or tweet a post? What’s the difference between Twitter, LinkedIn and Facebook, and which one is best to reach your clients? This session deciphers free and bargain basement social media tools your business needs to survive in today’s technology chaos. Learn the basics of four common tools and how they help you find and keep clients.

• Making the Most of Your Electronic Newsletter Electronic newsletters are a great way to keep in touch with your customers, but they can take more time than you expect. How do you know if your newsletter is effective? Get the most out of your efforts with this session, where you’ll discover how to find the right balance of content, where to get pictures, what a newsletter service will cost, and the best time to send.

• Everything You Need to Know about Being a Freelance Copywriter Many part-time writers dream of quitting their day jobs to do what they love full time. Join Author Beth Ziesenis for twopart workshop to learn what it really takes to start your own freelance copywriting business. Part one covers the types of writing a copywriter might tackle, ways to build your portfolio and how to find clients. The second session includes many tech tools and tips to get your business off the ground without spending a fortune on software and equipment.

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Testimonials: Meeting Planners

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Testimonials: Meeting Planners I wanted to let you know how much I enjoyed meeting you, and what a great job you did at our meeting. Every single evaluation I received raved about your presentation. One of the questions on the evaluation is "What did you like best about the meeting"--you were their favorite, hands down. I hope we will be able to have you back again.

Dawn Scrofano, Chapter Services Manager American College of Emergency Physicians

Beth's presentation at our annual conference received one of the highest ratings by attendees. Her valuable information is presented in a fun and fast-paced way. Hers was one of the few sessions where participants were "begging for more."

Steve Snyder, Vice President Western Association of Chamber Executives (WACE) Our members commented (some on LinkedIn!) favorably about your presentation. We think you were really able to open their eyes to many helpful tools. We also appreciate your willingness to adapt your presentation to our members who travel a great deal.

Kerwin Brown, President/CEO Bakery Equipment Manufacturers and Allieds

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Testimonials: Attendees

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Testimonials: Attendees • “One of the best sessions of the conference with lots of stuff one can use right away.”

• “Really great info & Beth is a wonderful presenter! Open, funny and highly knowledgeable.”

• “Love Beth’s style – humorous ‘aw shucks’ approach is very effective. The content was just what I was looking for!”

• “I wanted to let you know how much I enjoyed your presentation at the MPI meeting last Wednesday. Very helpful!”

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Audio and Video

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Resources and Handouts

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Thank You! Beth Ziesenis Your Nerdy Best Friend beth@askbethz.com