Glass Collectibles & wall lights

Glass collectibles & lighting Concepts for klove studio

Design Brief Develop a viable “Collection of glass collectibles” with brass as complimentary material, aligning with Klove Studio’s new collection“Gilded in gold”, introducing ways to bring newness with the quality benchmark which the company follows.

Key words Whimsical (creatures) | Twisted (tricky) | Ergonomic | Packaging | Handy | Elegant | Bold

History

Baroque Art & Mythologies Extravagant settings | ornamentation | Depictions feel physically | Psychologically real | rich heritage |creatures | Gilded finish | myths

Research Market

Brands: Swarovski | Lladro’ | Viya Homes | Good Earth Features | Function | Appearance & finish | User requirements | Ergonomics | Material & Production | Environmental issues & concerns | Competition

User

High end user - Residential setup Status symbol | Opulent living | Competition | Follows market trend | Highly individualistic corners - reflection of owner’s personality and lifestyle.

Research analysis Promotion Wants Services Costing Advertising

Magazines & Interview Target

Market analysis

Needs Concept

Process | Technologies involved Demand - New product range collectibles affordable price & size

Strategy Product (klove’s Existing Best seller & New launch)

Market fit

Market relevance Market opportunity

Competition | Indian monopoly | Lathe blown | Glass lighting

High end user History E.g. Renaissance patrons Indian Maharajas, etc Selects desires over needs Family members (adults + kids) + pet/s + help Spaces & placement | Study or office desk, living room

User analysis Follows market trend Status symbol Competition Opulent living Every corner is highly individualistic and shouts out owner’s personality and lifestyle.

Fragile objects away from kids & pets Success

High end brand An expression for identification of luxury consumer Must align with consumers’ values.

Caters to consumer desire A wide number of product category A product must tell a story Low maintenance & hygiene surety Function & form must define a space

reseach

consolidaconceptualredefined synthesis market tion ization testing brief exploration analysis ideation exploration prototyping

Re - defined Brief Collection of new collectibles in glass & brass with Whimsical forms, inspired by mythical creatures with an added twist, aligned by klove’s lighting collection .

Key words Whimsical (creatures) | Twisted (tricky) | Ergonomic | Packaging | Handy - compact | Elegant - Bold | Limited edition | Rare availability | Batch produced | Aesthetically unique | Mood changer

Collectibles

Mythical Creatures

Features

Whimsical

Gold Fish

Packaging

Travel

Fantasy

Dragon

Aesthetics

Ergonomics

Mythical

Tortoise / Turtle

High end users

Luxurious

Baroque art | Decorative Gilded

Mermaid

Comfortable

Tricky

Unicorn

Whimsical

Griffin

Mythical

Sea horse

Handy

Bold

Pegasus Pheonix Butterfly Crab

Glass & brass Functional / non functional

Sea horse

Initial sketches & 3D renders

Concept 1: Brass casted lens Concept 2: minimal approach Solid glass paper weight

Concept 3: Minimal approach, attempt with glass spheres of 3 sizes

Concept 4: Heart collectible.

Refinement of form, with basic packaging refinement.

Packaging

Existing packaing at klove for collectibles

New packaging containing heart collectibles

Branding

Collectible Extensions Wall lighting / installation

Butterfly

Initial sketches, 3 D renders and Glass explorations in Firozabad, UP.

More glass exlorations, on the basis of more concepts

More glass exlorations, on the basis of more concepts and Refinement of metal quilling wings with glass spheres

Crab

Initial sketches, 3 D renders and Glass explorations in Firozabad, UP.

Refinement of concept into Heart collectible (as reuired by the client)

Refinement of form, with legs inspired by Mid Century Modern Furniture, as required by the clients

Material: casted brass & borosilicate glass

Photo galary Glass & brass collectibles

Material: borosilicate glass; Flame work

Material: borosilicate glass; flame work

Material: borosilicate glass; flame work & Casted brass