MEDIA KIT
ASTONISH
ASTONISH EXPERIENCE
ASTONISH is a visually driven independent fashion and art magazine dedicated to seeking out the creative leaders of the future. As a platform for showcasing the raw talent and inspired vision of its contributing artists, ASTONISH also champions creative freedom to run rampant throughout its pages. Artfully curated, the content pushes boundaries and blurs lines, telling a story of the global fashion scene through a sharply focused lens, featuring only the most visually arresting imagery and socially insightful commentary.
ASTONISH has taken a truly revolutionary approach toward creating an entity that is so much more than a magazine. ASTONISH has created an experience. Through the polished content of astonishmagazine.com, the visceral approach of the blog, our social media teams, and the beautifully sculpted magazine, ASTONISH brings together the print format with digital innovations to create a truly revolutionary experience as we showcase amazing emerging talents in a global spotlight. ASTONISH has become the fastest-growing new magazine today as more and more see the experience of becoming astonished.
ASTONISH MAGAZINE In an industry now starved for fresh and visually driven content, ASTONISH Magazine is truly a print marvel during this digital age. With revolutionary fashion, captivating artistry, and thought-provoking social commentary, ASTONISH seeks to inspire and engage its readers worldwide. Since its digital launch in Spring 2011, ASTONISH Magazine has been received as one of the most exciting fashion and art magazines in over 30 countries. The highly anticipated print debut of Issue One: Love Lust Desire will be the start of a new legacy in fashion and art.
Editorial calendar FALL 2011
Issue One: Love Lust Desire Our premiere print issue showcases the next generation of creative leaders - fashion designers, photographers, stylists, and models worldwide. Top notch writers add to the social commentary alongside the exciting visuals as they explore the meaning of Love, Lust, Desire in society.
WINTER 2012
Issue Two: Outer Beauty Issue Two explores themes of “Outer Beauty” with visually arresting images and commentary, as well as other exciting features in ASTONISH Magazine’s second print issue!
DEMOGRAPHICS & CIRCULATION Frequency: Circulation Issue One (WW):
Quarterly 10,000+ print (INITIAL)/80,000+ (DIGITAL)
Confirmed Readership (PRINT): Projected Readership (PRINT):
4,000+ print 25,000+ print
Issue Price: Subscription Price:
9.95 USD 24.95 USD (4 ISSUES)
Female/Male: Median Income: Location: Education:
75%/25% 75,000 USD Over 30 countries 75% attending college or graduated
ASTONISHMAGAZINE.COM
ASTONISH BLOG
Visually stimulating, interactive, and groundbreaking describe what will become the digital centerpiece to the ASTONISH experience. Visionary CTO Richard McWilliams introduces a truly revolutionary way to connect with the global community. Each day, visitors from over 30 countries worldwide will be able to communicate and interact while navigating through unrivaled visual content and social commentary through their customisable lens. No other fashion magazine has created an experience quite like this.
As an extension of our print publication and the lifestream of ASTONISH, the blog is packed with frequently updated content, such as behind the scenes stories from our submissions, in-depth interviews with professionals in the fashion industry, event coverages from several fashion capitals worldwide, and press releases. This truly is a haven for an industry starved for content.
WEBSITE ANALYTICS Total Visits: Total Monthly Visits: Unique Visitors per Month:
24,000+ 4,500+ 3,750+
Location of Visitors:
Over 30 countries worldwide
Projected Visits per Month V2.0: Projected Unique Visits per Month V2.0:
60,000-100,000+ 30,000-50,000+
Total Visits: Unique Visitors per Month: Location of Visitors:
10,000+ 3,000+ Over 30 countries worldwide
ASTONISH SOCIAL MEDIA Our Social Media Team uses an interactive approach to our Twitter followers and Facebook friends/ fanpage that helps build and strengthen our readership worldwide. Facebook: Facebook (Projected Issue One): Facebook Traffic: Twitter: Twitter (Projected Issue One):
1000+ Likes/2,000+ Friends 5,000 Likes 2,000+ WAU 600+ Followers 1,000 Followers
EVENT & PROMOTIONAL CALENDAR September 2011: ASTONISHMAGAZINE.com Version 2.0 In conjunction with the release of Issue One, we will be unveiling our brand new website and online community by visionary creator Richard McWilliams. Do not miss out on this unique opportunity to be a part of this revolutionary experience. Please inquire about our special online ad packages! September 7th 2011: ASTONISH Issue One launch event Our highly anticipated Issue One Launch extravaganza will take place in the center of fashion leading up to Fashion Week. There will be Love. There will be Lust. There will be Desire. A provocative fashion show with emerging designer Phuong My, a premium guest list, and a premier location are just a few of the highlights that will rock New York City! Partnerships include Seven Bar Foundation and Yellow Sky Agency. Please inquire about sponsorship opportunities as they will be limited. Do not miss a chance to be part of what will be the event of the year!
PARTNERSHIP, RATES, & PACKAGES ASTONISH partners and sponsors are the foundation of our movement. You provide us the opportunity to create a platform for emerging artists to thrive and showcase their talent. ASTONISH Experience Package - 3,500 USD • Full page ad space in ASTONISH Magazine • Rotating ad space on http://www.astonishmagazine.com (3 month set) • Rotating ad space on the ASTONISH blog (3 month set) • Twitter tweets (3 opportunities in a 3 month period) • Facebook posts (3 opportunities in a 3 month period) ASTONISH Experience Premium Package - 6,000 USD • Two page ad space in ASTONISH Magazine • Rotating ad space on http://www.astonishmagazine.com (3 month set/Premium Location) • Rotating ad space on the ASTONISH blog (3 month set/Premium Location) • Twitter tweets (6 opportunities in a 3 month period) • Facebook posts (4 opportunities in a 3 month period) The Ultimate ASTONISH Experience - 9,500 USD (Inside Cover/Back Inside Cover) • Two page ad space in ASTONISH Magazine (Premium Location) • Static ad space on http://www.astonishmagazine.com (3 month set/Premium Location) • Static ad space on the ASTONISH blog (3 month set/Premium Location) • Twitter tweets (9 opportunities in a 3 month period) • Facebook posts (6 opportunities in a 3 month period) Partnership Custom Packages ASTONISH wants to help you create your desired experience! We strive to ensure that our partners and sponsors are getting the most out of their ASTONISH advertising. Allow our innovative and dynamic Ad Team to customize how you utilize the ASTONISH experience. We want to create a package that is tailored to your desired results and price point. Special Placements & Sponsorships Please inquire about our special event sponsorships and alternative advertising campaigns.
PRODUCTION REQUIREMENTS PLEASE SEND ALL FILES AS HIGH RESOLUTION PDFs PLEASE SEND PROOFS WITH ALL FILES One Page Advertisement (CMYK): 240mm x 300mm (3mm bleed) Two Page Advertisement (CMYK): 480mm x 300mm (3mm bleed/2.5mm bleed inside edge) Please send all files to: files@astonishmagazine.com ONLINE ADVERTISEMENTS WILL BE CUSTOM TAILORED TO FIT SPECIFIC LOCATION AND SPACE WITHIN THE WEBSITE AND/OR BLOG.
DATES & DEADLINES Issue TWO - Outer Beauty - Winter 2011/2012: Space Close - October 25, 2011 Material Close - November 1, 2011 Issue THREE - Spring 2012 Space Close - February 20, 2012 Material Close - February 27, 2012 ASTONISH, LLC P.O. Box 563 San Francisco, CA 94104-0563 Advertise@astonishmagazine.com