FMO Training 12.4.18

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WELCOME TO

FMO INTERACTIVE TRAINING CLASS WI-FI: ACVBGuests PASSWORD: @CVB1913


WELCOME ATLANTA CONVENTION & VISITORS BUREAU MEMBERSHIP TEAM

Jason Means Director, Membership & Corporate Events

Amanda Dyson Manager, Membership PLACE IMAGE HERE

Andy Haskell Account Executive, Membership

Chelsea Pittman Coordinator, Membership

Amanda Reyes Coordinator, Membership membership@atlanta.net


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MEMBER INTRODUCTIONS NAME AND NAME OF COMPANY


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LET’S GET STARTED FMO.ATLANTA.NET


FOR MEMBERS ONLY------------FMO.ATLANTA.NET Find Leads, Convention Calendar, MarketPlace, Networking Opportunities, and more on FMO


Member website

Me mb er co Add nta r ct ess inf an d o

Video and Image Gallery

Mem ber

Links

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MEMBER PAGE





@christopherbw



• • • •

Accommodations Chart Restaurant Chart Special Event Facilities Chart Catering Chart



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Typically -60 Second Video


Member website

Me mb er co Add nta r ct ess inf an d o

Video and Image Gallery

Links

Mem ber Atl

anta .n

et C o

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MEMBER PAGE


YOUR CONTENT’S JOURNEY

YOUR BUSINESS DIGITAL CHANNELS

ATLANTA.NET

YOUR CONTENT ACVB COLLATERAL & PUBLICATIONS YOUR MEMBER PAGE

ATLANTA.NET


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Members are showcased in the “Member Spotlight” section of Monthly Insider when Partner Pages mirror Embassy Suites by Hilton Atlanta


ACVB PRINT INDUSTRY PUBLICATIONS Industry publications serve two purposes. They are distributed directly by the ACVB via Familiarization (FAM) Trips, 1:1 Sales Meetings, Tradeshows and Update Atlanta presentations as a marketing piece for the city of Atlanta. Once the Planner or Tour Operator has selected Atlanta as the destination for their group, these publications become their go-to resource.

Atlanta NOW Magazine Market: Convention & Leisure Visitors 100,000 distributed per issue Publishes bi-monthly

Atlanta Meeting & Event Planner Market: Meeting Planners 10,000 distributed annually Publishes every April

Atlanta Tour Manual Market: Tour Operators & Travel Planners 10,000 distributed annually Publishes every October


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@christopherbw


MEMBER TO MEMBER OFFERS


MEMBER TO MEMBER OFFERS


MEMBER TO CONVENTIONEER OFFERS “NOW ON FMO”

http://www2.atlanta.net/savings/sv_all2.aspx?meetingnum=113838


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CALENDAR OF EVENTS Opportunity to add your event to: the Calendar of Events on Atlanta.net which receives 550,000 unique visitors per month. http://www.atlanta.net/Add-Your-Event/


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For Questions or any Press Releases content@atlanta.net


5.5 BILLION SEARCHES DAILY

40% DON’T RESULT IN AN EXTERNAL CLICK TO A SITE! Source: The New York Times, "The Case Against Google" February 2018


WEB SITES ARE HARDER TO FIND


WHAT DO CUSTOMERS SEE? INCOMPLETE, UNVERIFIED, INCORRECT OR STRANGE CONTENT WHAT DOES YOUR BUSINESS LOOK LIKE ON GOOGLE?

Not Verified


IMPROVE EXPOSURE ON GOOGLE!


GOOGLE MY BUSINESS LISTINGS


LISTINGS SHOW ACROSS GOOGLE

SERP

HOTELS

MAPS

MOBILE


GOOGLE MAPS ARE BIG SOURCE


GET TIPS FROM ACVB LEARN HOW TO GET MORE EXPOSURE WITH GOOGLE MY BUSINESS: •

Webinar Overview

Training Guides

Available two ways: •

When logged into FMO member portal

Atlanta.net (login not required)


NETWORKING OPPORTUNITIES Member Orientation: To inform new members, new employees and seasoned members who need a refresher on how to take advantage of all the benefits of membership. 4 per year Connect Events: ACVB’s networking event of the hospitality industry. (additional fee) 6 per year Industry Briefing: Educational, two-hour seminar with various subjects that are relevant to the hospitality industry. Examples include: “How to reach the international market” and “Georgia’s TV & Film Industry”. 3 per year ACVB Annual Meeting: Annual business luncheon of ACVB members, hospitality and travel industry officials, community and civic leaders, elected representatives from state and local governments. (additional fee) April Hospitality Hall of Fame: Reception, business dinner, induction ceremony honoring individuals who have made outstanding contributions to the growth and well being of the city with special emphasis on tourism and travel. (additional fee) November


ADVERTISING OPPORTUNITIES

Members have the opportunity to purchase advertising at a discounted rate in any of the 5 publications and on Atlanta.net published by the ACVB (including the Downtown/Midtown guide. 75,000 published annually) Contact Jennifer Chanaberry with ATCOMM Publishing at 404-249-1750


THANK YOU!


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