Russian information operations are carefully curated for each country that Moscow targets. For their own citizens, Russian media describe their country as all-powerful, yet the victim of constant plots and slander. Moldovans are told a predatory European Union (EU) is impoverishing the country and tearing it from Moscow’s benevolent orbit. The message to Ukrainians is that their country is a corrupt and incompetent state ripe for an extremist coup. In Georgia, Moscow aligns itself with those who claim the EU and NATO are bent on destroying the nation’s social and religious values.
Perhaps the most important US tool for contesting these narratives, directly to the populations Moscow targets, is US international broadcasting. A far cry from the precarious shortwave operations that did battle with Soviet jammers in the Cold War, US government-funded networks now pump out content on television, radio, the web, and social networks, operating in sixty languages.