6 minute read
CEF celebrates 70 years with a new trade catalogue and dream holiday prizes
CEF, the UK’s leading electrical wholesaler, is celebrating 70 years in business with edition 07 of its trade catalogue and an amazing customer competition.
To mark 70 years in business, leading electrical wholesaler CEF is launching a platinum edition of its trade catalogue, jam-packed with new products, new offers and a brand-new competition that gives customers the chance to win a holiday of a lifetime up to the value of £12,500, in collaboration with the European market leader in domestic fire and carbon monoxide protection – Aico.
From a single store based in Coventry back in 1951, CEF has now grown to a UK national network of 390 stores. To celebrate its 70th year in business, CEF wants to say a big thank you to all its customers, suppliers and colleagues for their loyalty and support.
Dream holiday competition
The latest competition, in partnership with Aico, offers customers the chance to win a voucher to book a dream holiday up to the value of £12,500. And there are hundreds more weekly and monthly prizes including a smart TV, Sonos entertainment system, Nintendo Switch and Apple products. Plus, there are daily competitions to win Costa Coffee vouchers.
NEW CATALOGUE OUT NOW
Celebrating 70 years of electrical expertise with new products, new deals and a new competition
CEF and Aico are also donating £1 to the Electrical Industries Charity (EIC) when customers buy certain products from the Aico range.
“We’re proud to have been serving our customers for 70 years and are thrilled that we can offer two amazing holiday prizes as part of our latest catalogue launch,” states Andrew Moseley, CEF’s Commercial Director.
“Our competitions are always very popular with customers, and after the challenges of the past 18 months, we’re delighted to be offering two lucky prize winners the chance to take their family on an unforgettable holiday. There are also some great deals on Aico products, plus daily, weekly and monthly prizes up for grabs too.
“In addition, we are delighted to be supporting the EIC and the work they do in looking after people from the electrical, electronics and energy industries.”
More choice
The latest edition of CEF’s popular trade catalogue features over 800 new products including new ranges from MK, Schneider, Flexicon, iCS and Schill. Plus, new supplier myenergi showcases the latest EV test equipment alongside Beha-Amprobe.
There’s new lighting from Fusion, Tamlite, Bell and JCC, as well as new Type A consumer units from Proteus and new caravan hook up units from Rolec, plus much, much more.
390 stores nationwide
Issue 07 of the CEF trade catalogue is available to pick up from any of CEF’s 390 stores or copies can be requested from cef.co.uk/request. The catalogue provides customers with a huge choice of electrical products at everyday value prices and features almost 30,000 products from exclusive in-house and leading brand suppliers.
Every store has a dedicated team of staff trained to offer outstanding customer service and trade counter expertise that’s recognised as being among the best in the industry.
CEF regularly hosts training days for customers and works closely with NICEIC to provide training on topics such as electrical vehicle charge point installation and the latest regulations and standards.
Same day range
As well as the huge range of products available through the trade catalogue, every CEF store has a core range of almost 3,000 products available off the shelf, helping to ensure that customers can always get their hands on a range of essential products, wherever they are working and whenever they need them.
Easy to shop online
Customers can also place online orders at cef.co.uk with access to more than 35,000 products from over 300 leading suppliers. Fast and easy to search, all products are available either for next day delivery or ‘click and collect’ from a local store.
With free delivery on orders over £50 and next day delivery available, customers can always find the products they need, when they need them.
“We know that time and convenience are incredibly important to our customers – along with consistent everyday value pricing,” adds Andrew.
CEF Trade App
That customer choice and service also extends to the CEF Trade App, which has been developed to accompany the catalogue and is available free for both iOS and Android. The CEF Trade App allows customers to purchase products directly from the printed catalogue by simply scanning the product code with their smartphone camera, offering customers increased convenience and flexibility in accessing the company’s extensive range of over 35,000 electrical products.
Ordering products using the app is as easy as 1 – 2 – 3:
1] Scan the catalogue page using your smartphone camera 2] Select the products you need and add to basket 3] Check out securely
The CEF Trade App can be downloaded from the App Store or GooglePlay.
“Our approach is to give customers access to over 35,000 products through the platform that is most convenient and suits them best – which naturally changes from day-to-day based on the job they are working on and where it is.”
“We strive to deliver the same consistently excellent customer service however and wherever our customers choose to buy from us,” Andrew continues.
Services and advice
As well as an amazing range of products, CEF also offers free, no obligation expertise and value-added services to help with electrical projects, such as lighting design schemes, energy saving advice, and heating scheme design.
CEF is also supporting electrical contractors to make the most of the opportunities offered by the growth in the electric vehicle market. Its Electric Vehicle [EV] Charging Guide and dedicated website have all the products, advice and training needed to help customers make the most of the EV opportunity.
CEF is launching a platinum edition of its trade catalogue
National accounts and projects
For contractors working on larger projects or businesses that need national support or a single point of contact, CEF’s National Accounts and Projects teams are available to help and can provide customers with technical know-how, materials and pricing consistency on large projects all around the UK.
Tackling waste responsibly
CEF is the only electrical wholesaler to have an in-house recycling facility, offering customers industry leading solutions for both hazardous waste treatment and total waste management.
In-house company, Waste Experts, provides the most responsive and environmentally sound recycling solution for Waste Electrical and Electronic Equipment (WEEE). The company can offer various on-site container solutions for safe storage of WEEE, lamps and batteries, plus collection of bulky WEEE items.
A national specialist fleet means Waste Experts can collect waste from anywhere in the UK, ensuring a reduced carbon footprint and the most efficient solution to manage customers’ waste.
Helping to get the job done
For electrical contractors, facilities managers and other professionals who buy or specify electrical products, CEF offers everything you need to get the job done.
For more information on the products, services and training provided by CEF, ask in store or visit cef.co.uk.
Issue 07 of the CEF trade catalogue is available from 1 September. Pick up a copy in any one of CEF’s 390 stores or request one online at cef.co.uk/request.
CEF, cef.co.uk
WIN A £12,500 BUY AICO TO WIN! HOLIDAY OF A LIFETIME PLUS MANY MORE DAILY, WEEKLY AND MONTHLY PRIZES WIN CEF.CO.UK/BUYAICOTOWIN FOR MORE INFO
