Business Growth - Eureka Winning Ways

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Need a Reliable System for Accelerating Profitable Growth? can help... Winning Ways

System for Profitable Growth

The Alabama Technology Network (ATN) is the Alabama Expert at Accelerating Profitable Growth using the Winning Ways System ATN - NIST/MEP Pedigree Winning Ways is a special version of the Eureka! System - designed and validated to be effective and affordable for small and mid sized manufacturing companies by the NIST/MEP network that ATN is a member of.

NIST/MEP is the USA’s #1 Growth Network. In 2008, NIST/MEP clients reported over $6.2 Billion in sales as a result of working with MEP affiliates across all 50 states and Puerto Rico.

Stimulates, Innovates & Accelerates NEW & EXISTING Ideas for Profitable Growth Eureka! Pedigree Eureka! Ranch International is a USA Innovation R&D company that works for the world’s largest corporations. What makes the Eureka! system unique is that it’s based on analysis of the success/ failure of over 4,000 innovations and quality control charting of the effectiveness of over 6,000 innovation teams. In just the last 12 months, Eureka! clients around the world have quantified over $2.5 Billion in “new ideas” and “improved existing ideas” for innovative products & services.

ATN - Auburn University 147 Lowder Building Auburn, AL 36849

Contact: David Mixson 334-844-3887 dmixson@auburn.edu


Winning Ways is a Smarter & More Reliable SYSTEM

Winning Ways Principles for Accelerating Profitable Growth 1. Dramatic Difference • If you’re not meaningfully unique you better be cheap

2. Overt Benefit Difference • Specifically, Numerically - what’s in it for the customer?

3. Real Reason to Believe Difference • Why should a customer believe your benefit promise?

4 . Explore Stimulus • Technology & Customer Mining

5 . Leverage Diversity • 7 Fold improvement in cross department collaboration

For Accelerating Profitable Growth at USA Manufacturing Companies

6 . Drive Out Fear • Fail Fast, Fail Cheap, Get Smart - Cycles of Learning

Stimulates, Innovates & Accelerates NEW AND EXISTING Ideas for Profitable Growth Eureka! Winning Ways is a disciplined system for accelerating profitable growth from new or improved products, services, customers or markets. All projects are customized but the general format involves three steps. Step 1: Stimulate: Projects start with an assessment of team attitudes towards change and a Profit 101 Training program. Your team is then taught how to mine for customer and technology focused stimulus to use in the creation of ideas for profitable growth.

Client Testimonials for

“ Now we have a process to generate and filter and pursue ideas, and a much more aggressive growth philosophy that has made us realize that we can be so much bigger than we are today.” -- James Love, President , Rosewood Industries

Step 2: Innovate: An intense full day Eureka! idea session guides your team in the definition of 30 or more ideas for growth. The Eureka! method utilized has been found to be 7X more effective than classic brainstorming as a result of improved collaboration and processing of stimulus from mining. Step 3: Accelerate: Merwyn business simulation research reduces innovation risk by providing fact based sales forecasts, fair market valuation, and probability of success. The Trailblazer system of action planning and coaching accelerates to market both Quick Impact and Big Impact ideas.

“With the E!WW process, we can quickly develop more products and more opportunities to sell.” -- Debbie Zeisler, CFO, Rite Track “This program brought a discipline and a process to our growth ideas, and taught us to look at our business differently. -- Bruce Boxterman, President, Richards Industries

ATN - Auburn University 147 Lowder Building Auburn, AL 36849

Contact: David Mixson 334-844-3887 dmixson@auburn.edu


Youcan can TRY TRY Before Before you You youbuy! buy!

1/2day day simulation simulation allows 1/2 allowsyou youtoto see, feel & experience a sampler see, feel & experience a sampler the Winning Winning Ways ofof the Ways System Systemfor for Accelerating Profitable Accelerating Profitable Growth Growth

If If you you like like Systems Systems like like LEAN, LEAN, 66 SIGMA SIGMA or or TQM TQM youʼll youʼll LOVE LOVE Winning Winning Ways Ways The PROFIT 101 Simulation is based on a fictional company that has found that cost cutting alone canʼt sustain profitable growth.

During PROFIT PROFIT 101 101 youʼll youʼll EXPERIENCE: EXPERIENCE: During • How to to use use customer customer mining mining to to spark spark quick quick impact impact ideas ideas • How How to to use use technology technology mining mining to to spark spark big big impact impact ideas ideas •• How How to to use use “Fail “Fail Fast Fast Fail Fail Cheap” Cheap” cycles cycles to to reduce reduce risk risk •• How

To schedule your personalized Profit For the Schedule of PROFIT 101 101 program DavidPrograms Mixson atin334-844-3887 Opencontact Enrollment Vermont dmixson@auburn.edu. visitorwww.VMEC.org/Profit101

NEW & EXCLUSIVE for USA Manufacturing Companies Your FREE Membership in the National Innovation Marketplace accelerates

Smarter, Faster, Cheaper Innovation Development The National Innovation Marketplace is part of an International Network of Innovation Marketplaces. It helps USA companies painlessly find and filter potential innovation alliances from around the world. Research finds that innovation driven growth, for companies who aggressively leverage innovation alliances, is as much as 3X times more successful, 85% more efficient and requires 50% less capital investment.

The Marketplace Enables Painless Connections to Innovation...

Buyers

Sellers

Investors

USA Connections Accelerated by the NIST/MEP Network 1,600 experts across the USA & Puerto Rico.

NIST/MEP Network

Distributors

R&D /Manufacturing

Global Connections Accelerated by the Planet Eureka! Network USA, Canada, UK Marketplaces - more coming

Visit www.PlanetEureka.com ATN - Auburn University 147 Lowder Building Auburn, AL 36849

Contact: David Mixson 334-844-3887 dmixson@auburn.edu


ATN Services Are Always Customized to Your Unique Needs Winning Ways Options NEED Ideas & R&D Help

NEED ideas

HAVE Ideas

Most Effective

Best Value

Lowest Cost

Winning Ways (existing and new ideas)

Winning Ways (existing and new ideas)

Winning Ways (accelerate existing ideas)

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3. Define

Full day Eureka! idea session defines 30 or more ideas. The Eureka! method is 7X more effective than classic brainstorming as a result of improved collaboration and processing of stimulus from mining.

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4. Refine

Half day Merwyn Business Translation workshop encourages deeper thinking and refinement of business opportunities. Typical output is 8-12 opportunities.

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ACCELERATE

Product/Service Commercialization

5. Value

Merwyn business simulation research reduces innovation risk by providing fact based sales forecasts, fair market valuation, and probability of success.

2 Research Reports for Big Impact Ideas

2 Research Reports for Big Impact Ideas

1 Research Report for Big Impact Idea

6. Plan

Half day Trailblazer planning session creates a step-by-step plan for accelerating development while also reducing risk.

2 Big Impact 2 Quick Impact

2 Big Impact 2 Quick Impact

1 Big Impact 1 Quick Impact

7. Accelerate

Weekly coaching accelerates success by leveraging Trailblazer development process and open innovation connections

12 Weeks of R&D Coaching

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STIMULATE

Mine Stimulus for New Ideas Half day Eureka! Profit 101 Training teaches your staff the principles for accelerating profitable growth. Mine customer requests & new technologies to build ideas. The Idea Mining process guides your teamʼs efforts.

1. Learn 2. Mine INNOVATE

Define & Communicate Benefits

Other ATN NIST/MEP Growth Service Options ExporTech

TechScouting

Mining & connections with International Customers

Deep Dive Scouting of Technology Ideas & Solutions

Lean Product Development Faster, Cheaper R&D

ATN - Auburn University 147 Lowder Building Auburn, AL 36849

Sustainability Mining & Connections with Sustainability Solutions

Contact: David Mixson 334-844-3887 dmixson@auburn.edu


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