AUGUSTA COUNTY OFFICE OF ECONOMIC DEVELOPMENT AND TOURISM CY2016/FY2017 REPORT
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Emerging U.S. Industrial Markets to Watch in 2017 (Colliers International)
The Office of Economic Development and Tourism exists to provide a diverse and vibrant economy that offers a broad range of job opportunities to the citizens of Augusta County and the Shenandoah Valley. We strive to collaborate with community, regional, state, and federal partners to maximize economic opportunities. We focus on three main areas: business Deerfield attraction, existing business retention, and business start-up support, in addition to marketing the community we are proud to call home, enhancing labor resources, and strengthening infrastructure/site readiness. All of this is done while promoting a quality of life that embraces our heritage, preserves the environment, and effectively manages resources.
2
George Washington National Forest Mt Solon West Augusta
250
Mt Sidney
W C
11
Churchville
629
42
42 Buffalo Gap
254
81
Verona
250
262
Staunton
42
254
Fishersville
252
Craigsville Middlebrook
252
11 81
340
64
Stuarts Draft
250
Way
Greenville
11
Sherando George Washington National Forest
AUGUSTA COUNT Y OFFICE OF ECONOMIC DEVELOPMENT & TOURISM
555
BUSINESS LICENSES ISSUED
826
BUILDING PERMITS ISSUED VALUE:
111,606,991
$
AS OF DECEMBER 2016
Weyers Cave Grottoes
4
Shenandoah National Park
340
ynesboro
LABOR FORCE:
37,641
EMPLOYED:
36,440
UNEMPLOYED:
1,201
AS OF APRIL 2017
UNEMPLOYMENT RATE
3.2% CY2016/FY2017 REPORT
3
INVESTMENT AND JOBS JANUARY 1, 2016 – MAY 30, 2017
104.2
$
million
CAPITAL INVESTMENT
378
JOBS CREATED & RETAINED
8
PROJECTS ANNOUNCED
Augusta County is committed to attracting, growing, and retaining business and industry. Our companies benefit from innovation, flexibility, and the focus of professionals who want business to thrive.
4
AUGUSTA COUNT Y OFFICE OF ECONOMIC DEVELOPMENT & TOURISM
INTERCHANGE GROUP G R O U N D B R E A K I N G AT M I L L P L AC E CO M M E R C E PA R K JANUARY 2017
8M
$
15
INVESTMENT
NEW JOBS
33
Expanded home for Sumitomo Drive Technologies
JOBS RETAINED
CY2016/FY2017 REPORT
5
H E RS H E Y A N N O U N C E S 8 T H E X PA NSI O N MARCH 2017
26.8M
$
INVESTMENT
69
NEW JOBS
6
AUGUSTA COUNT Y OFFICE OF ECONOMIC DEVELOPMENT & TOURISM
S H A M R O CK FA R MS A N N O U N CE S 1S T E X PA N S I O N I N A U G U S TA C O U N T Y MARCH 2017
78
43.9M
NEW JOBS
$
INVESTMENT
Sourcing an additional
24M
$
in Virginia milk purchases
CY2016/FY2017 REPORT
7
PHOTOS THIS PAGE BY IAN BRADSHAW
VA L L E Y P I K E FA R M M A R K E T O P E N S I N C O M P L E T E R E A S S E M B LY O F V I N TA G E B A R N AUGUST 2016
8-10
OVER
1M
$
INVESTMENT
NEW FULL-TIME JOBS
UP TO
75
PART-TIME JOBS 8
AUGUSTA COUNT Y OFFICE OF ECONOMIC DEVELOPMENT & TOURISM
I N N OVAT I V E R E F R I G E R AT I O N E X PA N D S JULY 2016
1.6M
$
INVESTMENT
CY2016/FY2017 REPORT
100
NEW JOBS
9
MARKETING MISSIONS & OUTREACH
Completed direct site location consultant marketing missions to Atlanta, Dallas and New York/New Jersey
37+
SITE LOCATION CONSULTANTS AND BUSINESS OWNERS VISITED
“Relationships are absolutely critical. We can’t make a strong community recommendation to our clients without knowing the people who work there will get the job done.” — Brian Corde, Atlas Insight (Site Location Consultants)
10
AUGUSTA COUNT Y OFFICE OF ECONOMIC DEVELOPMENT & TOURISM
UNVEILED REDESIGNED ECONOMIC DEVELOPMENT WEBSITE
augustaVAbusiness.com
NUMBER OF CAMPAIGNS
16
PUBLISHED MONTHLY ELECTRONIC NEWSLETTER
AVERAGE OPEN RATE
42%
– THE CURRENT VIEW
CY2016/FY2017 REPORT
11
M I L L P L AC E CO M M E R C E PA R K
Completion of a new Mill Place Commerce Park Master Plan 2017-2027
Completion of new stormwater detention basin
Future walking trail project 2017-2018
Located ½ mile from interstate 81 at exit 227, Mill Place Commerce Park is owned by Augusta County and located in Verona, Virginia. The 371-acre Park enjoys interstate visibility with backgrounds of forested tracts and ponds. Approximately 200 acres remain available for development.
12
AUGUSTA COUNT Y OFFICE OF ECONOMIC DEVELOPMENT & TOURISM
SHENANDOAH BEERWERKS TR AIL
2016 EMMA* Best Cross-Platform Campaign from the American Marketing Association’s Central Virginia Chapter *EXCELLENCE IN MARKETING ACHIEVEMENT AWARD
SEPTEMBER SK FARM TO CAEAS E SPECIAL FALL REL
PRINT COLLATERAL
2017 VIRGO* Awards
Best Regional Marketing Initiative
Drink In the Shenandoah Valley.
During the month of September, visit a different region of the Beerwerks Trail every weekend starting September 10th, and savor one of our breweries' Farm to Cask Special Fall Release beers. Each one unique, brewed with at least one local ingredient and only available until supplies last.
& Best in Show
SEPT. 10
HARRISONBURG
SEPT. 17
*VIRGINIA ASSOCIATION OF DESTINATION MARKETING ORGANIZATIONS – VADMO
STAUNTON AUGUSTA WAYNESBORO
SEPT. 24
RACK CARDS
LEXINGTON ROCKBRIDGE
BEERWERKSTRAIL.COM Explore our great outdoors and enjoy great beer, too. Come tap into that authenticity you crave. Real fields and farms. Pristine waters. Endless mountain views. Hiking trails. Farmers’ markets. Mountain biking. Music festivals. Fascinating small cities. And local characters. We’re all that and more. Wherever your adventures take you, we’ve got a brewery nearby to quench your thirst. With 12 brewery locations, it’s easy to refresh yourself on the Shenandoah Beerwerks Trail.
Explore our great outdoors and enjoy great beer, too. Come tap into that authenticity you crave. Real fields and farms. Pristine waters. Endless mountain views. Hiking trails. Farmers’ markets. Mountain biking. Music festivals. Fascinating small cities. And local characters. We’re all that and more. Wherever your adventures take you, we’ve got a brewery nearby to quench your thirst.
Refresh yourself on the Shenandoah Beerwerks Trail.
Wherever your adventures take you, we’ve got a brewery nearby to quench your thirst. With 12 brewery locations, it’s easy to refresh yourself on the Shenandoah Beerwerks Trail.
@beerwerkstrail Shenandoah Beerwerks @shenandoahbeerwerks Please Drink Responsibly.
@beerwerkstrail Shenandoah Beerwerks @shenandoahbeerwerks
Please Drink Responsibly.
beerwerkstrail.com
beerwerkstrail.com
Please Drink Responsibly.
beerwerkstrail.com
50,000
$
Received GRANT from Virginia Tourism Corporation Wherever your adventures take you, we’ve got a brewery nearby to quench your thirst.
BEERWERKSTRAIL.COM
With 12 brewery locations, it’s easy to refresh yourself on the Shenandoah Beerwerks Trail.
Please Drink Responsibly.
PRINT ADVERTISING (REDUCED TO FIT ON THIS PAGE) 7 SHENANDOAH BEERWERKS TRAIL
CY2016/FY2017 REPORT
13
Shenandoah National Park 2016 accolades 50 Most Beautiful Places in America (Conde Nast Traveler)
Best Places to take your family on vacation this summer (National Geographic)
Home to
Home to southern entrance of Skyline Drive/Shenandoah National Park and northern entrance of Blue Ridge Parkway
The Factory Antique Mall – the largest antique mall in the U.S.
ECONOMIC IMPACT OF BICYCLING IN CENTRAL SHENANDOAH VALLEY
13.6M
$
TOURISM HIGHLIGHTS
n $7,500 awarded in inaugural Augusta County Tourism grant program n $10,000 awarded in Greater Augusta Regional Tourism grant program n Co-funded Economic Impact of Bicycling in the Central Shenandoah Valley n Officially recognized as Destination Marketing Organization by Virginia Tourism Corporation 14
AUGUSTA COUNT Y OFFICE OF ECONOMIC DEVELOPMENT & TOURISM
AGRITOURISM Co-funded and supported the Economic and Fiscal Impacts of Agritourism in Virginia study (completed by Virginia Tech, Virginia Tourism Corporation and Virginia Cooperative Extension and published in April 2017)
AGRITOURISM IMPACTS:
2.2B
$
ECONOMIC ACTIVITY IN VA
CY2016/FY2017 REPORT
362.6M
$
ECONOMIC ACTIVITY IN SHENANDOAH VALLEY
40
Over Augusta County members on Fields of Gold Trail – Virginia’s only Agritourism Trail
15
AUGUSTA COUNTY VIRGINIA Mid-Atlantic location in Virginia’s Shenandoah Valley where I-81 and I-64 converge MONTREAL
EDUCATIONAL FACILITIES
TORONTO
24,000 annual graduates from 14 colleges and universities
MILWAUKEE
TRAVEL & TRANSPORTATION I-81 and I-64 CSX Railroad Norfolk Southern Railroad Shenandoah Valley Railroad Buckingham Branch Railroad Amtrak Shenandoah Valley Regional Airport Eagle’s Nest Airport
BOSTON
DETROIT
NEW YORK PITTSBURGH
CHICAGO
WASHINGTON, D.C.
CINCINNATI ST. LOUIS
AUGUSTA COUNTY
NASHVILLE
RICHMOND
CHARLOTTE
MEMPHIS ATLANTA
TARGET SECTORS Advanced Manufacturing Food Processing Life Sciences Value-added Agriculture and Forestry
PHILADELPHIA
500 miles 800 kilometers NEW ORLEANS
JACKSONVILLE 750miles 1200 kilometers
BOARD OF SUPERVISORS
ECONOMIC DEVELOPMENT AUTHORITY
Tracy C. Pyles, Jr., Chair Terry Lee Kelley, Jr., Vice-Chair Carolyn S. Bragg Wendell L. Coleman Gerald W. Garber Marshall W. Pattie Michael L. Shull
H. Joseph Williams, IV, Chair B. Randolph Roller, Vice-Chair Alphonso P. Boxley, III Michael Godfrey Richard K. Halterman, II Robert J. Kirchman Leah R. Thomas
STAFF Tim Fitzgerald, County Administrator Jennifer Whetzel, Deputy County Administrator Amanda Glover, Director of Economic Development Rebekah Castle, Economic Development Marketing Coordinator
18 Government Center Lane P.O. Box 590 Verona, VA 24482 540-245-5619 staff@augustaVAbusiness.com www.augustaVAbusiness.com