NORMANDIE REIMAGINED PROPOSAL
Welcome to Normandie Reimagined!
The following pages will give you a deeper perspective into our project.
Who we are, What is Normandie Reimagined and Why this project is important to the revitalization of North St. Louis County.
While we are renovating the historic, but dilapidated, Normandie Golf Course...the real story is about the community and work that will be done for the youth of an underserved part of North St. Louis County!
Many have compared us to the work at East Lake Golf Club in Atlanta, GA. While that is fair, it is really much different. East Lake is a high-end private corporate club...Normandie will remain a public golf course available to all! And, most importantly, it will be a Jack Nicklaus Signature Golf Course unlike anything in North St. Louis County!
Thank you for taking the time to review this proposal!
TABLE OF CONTENTS 1 Welcome 2-5 Who and What Is Normandie Reimagined 6 Normandie Purchase Press Release - May 2022 7 Normandie and First Tee Press Release - Oct 2022 8 Normandie Remagined Update - Dec 2022 10-11 Normandie Surrounding Aerial Map 12-13 Jack Nicklaus Signature Golf Course Routing 14-15 Southeast Corner of Property 16-17 Clubhouse Layout 18-19 Caddie House/Tech Center 20-21 Artist Rendering - Front of Clubhouse 22-23 Artist Rendering - Rear of Clubhouse 24-25 Artist Rendering - Aerial from Driving Range 26-27 Program Partners/Links 28 Total Project Budget 29 5-Year Pro Forma 30 Donors To Date 31 Pledge Agreement 32 Exhibits 1
The Metropolitan Golf Foundation (MGF), the philanthropic arm (FEIN #43-1755262) of the Metropolitan Amateur Golf Association (MAGA, www.metga.org), has partnered with Beyond Housing (BH) in forming Normandie Reimagined (www.metga.org/normandie-reimagined). It will completely re-develop the Normandie Golf Course and ancillary facilities into a premier facility designed by the world’s leader in this field – Jack Nicklaus and Nicklaus Design. Beyond Housing over the last two decades has made and coordinated significant investments through its 24:1 comprehensive vision for North County.
MAGA was founded in 1992 as the regional Allied Golf Association as licensed by the United States Golf Association and established its Foundation in 2006. It specifically assists youngsters to embrace the values of golf and provides other programs that offer equitable opportunities for youth from under-resourced communities. The organization today serves over 145 member clubs and provides handicap services to over 22,000 individuals. MAGA serves the Metropolitan Saint Louis region as well as all of Central and Southern Illinois.
The target population for the Normandie Reimagined project is youth and families served by the Normandy Schools Collaborative and by our partner Beyond Housing (www.beyondhousing.org), which has invested more than $160 million in asset-driven programming in North County since 1975. This area encompasses 23 municipalities in North St. Louis County, all within a short distance of the Normandie Golf Course, with a population of over 36,000 residents. Hundreds of young people are expected to be directly served once the project opens in 2024, along with thousands more from the many youth golf programming groups in the St. Louis Metropolitan region that will utilize the new facility on regular basis.
Golf is a powerful and generous game, contributing over $4 billion/year to charities in the United States. The game provides a fantastic hands-on education for youth to develop discipline, leadership and life-skills. An opportunity to develop skills relevant to the 2 million jobs in this $84.1 billion sports industry.
Golf’s popularity is surging among all major demographics as Americans seek to improve health, wellness and stressreduction. Yet urban, low-income and minority players are seriously under-represented due to barriers like high participation costs, lack of transportation and limited exposure to the sport through school teams and community proximity - all these realities/issues are being addressed by this project
Normandie Reimagined will include
• Transforming the historic but dilapidated Normandie course completed in 1901, via our $20M campaign.
• Complete renovation of the existing 18-hole course, including the construction of a new clubhouse, maintenance facility, caddie house/teen tech facilities and the resulting program establishment.
• Property was purchased by the Metropolitan Golf Foundation from the University of Missouri System for $1.5M in May 2022.
• Course redesign will include a Jack Nicklaus Signature Golf Course (www.nicklausdesign.com). Jack’s commitment, donation of his fee and assistance in fundraising is due to our unique mission consistent with his current social disparity concerns, and his long-standing relationship with Tom O’Toole, Jr. (MAGA Founder and Past USGA President).
• Sitework to start in late 2022, scheduled improvements to be completed and course reopened in 2024.
• Currently over 27,000 rounds/year are played at the course, and it is very popular course for African American golfers in St. Louis. Rounds will increase following renovation, while still maintaining a significant inventory for youth programming.
• Walters Golf Management (www.wgmgolf.com) who currently manages the course will continue in that role upon completion.
• Clayco is providing club house design and construction consulting (www.claycorp.com). They are located less than two miles from Normandie and all company services are being donated.
III. Normandie Reimagined will benefit the youth and residents of North St. Louis County
1. Cultural Engagement
• North St. Louis suffers from a lack of educational and recreational opportunities for youth and families; limited cultural activities; inadequate and low-paying jobs; and poor health outcomes. This project was designed in response to those needs and builds upon Beyond Housings’ investment through nationally acclaimed initiatives in the local area.
• As a nonprofit course, it will ensure the facility remains a community resource by ensuring continued affordable access. Normandie will continue golf operations with NO substantial price increases for golf! It will open the doors to educational and leadership opportunities for youth through internships, jobs, college scholarship-eligibility, partnerships with Normandie Schools Collaborative, and training in this career-critical sport.
• With no debt to drive up fees and an endowment for community-centered programing, playing will cost significantly less than comparable facilities. Special programs and fee/booking structures will ensure access to North County residents. Normandie Reimagined will be a unique cultural and recreational destination. And will be the only golf course of its caliber located in this under-served North St Louis community.
• This project is helping to increase the awareness and economic viability of the Normandie area. The adjacent Incarnate Word Academy and UMSL are planning major development expansions in the next few years to diversify the economic base. The St. Charles Rock Road corridor along our southern boundary has had significant improvements, with more to come due to our project’s increased visibility. Our proximity to major highways, bus lines and METRO stops will improve ease of usage.
2. Youth Empowerment
• The Western Golf Association (WGA) and its Evans Scholars program will train and fund caddie positions. (www.wgaesf.org). Our goal is to have approximately 1/3 of its rounds played with a caddie and/or forecaddie. Through its Caddie Program, the WGA has committed to absorb the $50 fee for each caddie round, resulting in substantial financial support. Players using caddies will only be responsible for gratuity and mentoring interaction with the caddies. Youth with these jobs will be eligible to apply for full-tuition/board Evans Scholarships at the University of Missouri-Columbia, where a shortage of in-state applicants means 20+ scholarships (valued at $125,000 each) currently go to out-of-state students.
• 100 seasonal jobs for high-school and college youth will provide training in positions spanning the range of operations, including retail, maintenance, hospitality, clubhouse and course operations, administration, accounting, and event planning Fifteen (15) full-time employment opportunities will be available yearround.
• All youth and families in the community that participate in Beyond Housing’s programs (over 2000 individuals/yr) will have access to the course; and anyone who plays at the course will be invited to participate in Beyond Housing’s wide array of programming
• Plans to launch Normandy High School’s first golf team in several decades. With corporate funding, starting with a 7th and 8th grade team which will have access to the course; professional instruction on golf swing, rules, and etiquette; and be provided uniforms and meals. The program will be free to participating students. A qualified coach, uniforms, balls, gloves, shoes, professional instruction, and clubs will be provided. The goal is to have these students ready to play by the time the renovated course is opened in summer 2024.
3. STEM Preparedness
• A Teen Tech Center is being designed into the new clubhouse and Caddie House. Normandie Reimagined will seek a partner with experience developing, equipping, and providing STEM focused programming to deliver this unique offering to project caddies and employees. There are multiple naming opportunities in connection with these programs.
4. Support for Heroes
• Greens fee and special event discounts will continue to be offered to veterans and area first responders.
2 3 I. Our
Organization
II.
IV. Programming Summary and Metrics
Normandie Reimagined will soon become the hub of golf philanthropic and associated youth -related programming efforts in the region, by the addition of serval new/proven partners. Our 19 current partnerships will be enhanced greatly with the renovated golf course, driving range and new clubhouse facilities, benefiting thousands of youth and area residents annually.
To demonstrate this claim, we have prepared the following summary of current “daily” participation figures, and their conservative growth in th e first full year of operation – resulting in a 15-fold increase from current Normandie users. Note Exhibit Section # __ for the details/links of each programming partner and their history at Normandie. In the future, these metrics will be validated annu ally in the “Normandie Reimagined –Outcomes Report”, prepared by our Program Director and staff. The following list are our program commitments in place today and are expected to grow significantly :
V. North St. Louis County - Urban Renewal & Revitalization
Transforming a 120-year-old/profitable public golf course, into a signature Jack Nicklaus public golf course in North St. Louis County - will alone, not transform the area. Thankfully, and to many surprisingly, there are several significant initiatives nearby - that collectively will bring sustainable Urban Renewal & Revitalization to this historic part of the St. Louis.
At present, a wide variety of positive & negative chan ges are impacting the area. These demographic and societal shifts, along with the adjoining public and private initiatives/projects described herein –have been in various levels of evolution for decades. We are a small, yet high profile, component in this everchanging urban landscape – providing world class golf recreation with unique social programming in a public club environment.
In an effort to minimize the encroaching negative urban pressures around Normandie Reimagined. The following map shows t he most significant of our North County neighbor’s initiatives. Together, this collaborative group of exciting initiatives - will bring positive change to North St. Louis County for another 120 years.
VI. Management, Accountability and Sustainability
1. Financial Sustainability is the primary outcome this project will achieve due its unique not -for-profit business model of:
• Current facility now breaks even financially
• No long-term debt at present, none anticipated with renovation/expansion
• Annual net operating income will be retained in our not -for-profit Endowment
• Supporting financial in the Exhibits section
2. Metrics to track these outcomes:
• The capital portion of the project will be finalized when the project phases are completed.
• Monthly/yearly financial statements from Walter’s Golf will be made available to all major benefactors.
Due to the significant uncertainties inherent in any prediction of future events, the inclusion of forward -looking statements should be regarded as illustrations only and should not be treated as a representation by Normandie Reimagined Leadership of futur e results based on their experience over the past 40 plus years.
• As our community programing further develops and evolves, a comprehensive evaluation plan will be developed tracking the numerous programs provided. B oth in terms of the thousands of people that will utilize the facilities, the benefits/outcomes achieved, along with testimonials. A formal “Outcomes Report” will be published annually and be distributed to all major benefactors.
VII. Exhibits
1. Splash map aerial provided by Clayco showing proximity of Normandie in metro area and modes of transportation (bus, metro, highways).
2. One page golf course redesign plan by Nicklaus Design
3. Southeast corner plans by Clayco/JLC
4. Exterior/interior renderings
5. Total Project Budget
6. 5-year Pro-forma showing conservative sustainability
7. Donors to Date listing
8. Latest Normandie Reimagined Brochure
4
Current Future 1. First Tee of Greater St. Louis 0 2,000/year 2. Western Golf Association/Evans Scholars – 200 Caddies 0 10,000 rounds/year 3. Beyond Housing Affiliates 0 2,000/year 4. Founder’s Club Events – 200 members, 2 events/year 0 400 5. 15 Daily Seasonal Youth/Interns & 16 Fulltime Employees 1200 6,000 6. STEM Preparedness 0 2,000 7. Support of Heroes 300 1,000 8. Normandy High School Golf Teams – 60 golfers, 40x/year 0 2,400 9. LPGA/USGA Girls Golf 50 500 10. Youth on Course 100 500 11. Gateway PGA Junior League and Tournaments 0 1,000 12. Metropolitan Junior Amateur Championship 0 200 13. Boys and Girls Club of Greater St. Louis 0 500 14. Golf Foundation of Missouri 20 100 15. Urban Golf of Greater St. Louis 40 400 16. Gene Slay’s Girls and Boys Club 0 200 17. Tee Masters of St. Louis 50 200 18. Cadre 19 0 200 19. Royal Vagabonds 20 200 Daily Users/Year 1,800 30,0000
5
FOR IMMEDIATE RELEASE
Metropolitan Golf Foundation completes purchase of Normandie Golf Course
ST. LOUIS, June 2, 2022– The Metropolitan Golf Foundation, the philanthropic arm of the Metropolitan Amateur Golf Association along with Beyond Housing have officially purchased the property known as Normandie Golf Course (Normandie). This marks another step in the vision becoming a reality to renovate the facility to a become a platform for social change As previously announced Jack Nicklaus, the greatest champion in the history of golf, and his renowned Nicklaus Design firm agreed to join the philanthropic effort to renovate Nor mandie.
Nicklaus Design will lead the project and Mr. Nicklaus will donate his services for the renovation of Normandie, which was built in 1901 and is one of the oldest public golf courses west of the Mississippi. Nicklaus will not only lead the design effort and will support aid in the group’s fundraising efforts for facility construction of the project. Upon completion of the project, Normandie will become a Jack Nicklaus Signature Golf Course.
“The appeal of this project to me was to be involved in an effort that could serve as a catalyst to change needed in our country today, beginning with this region of St. Louis County,” Jack Nicklaus said “Restoring Normandie for a community in need will have a long-lasting positive impact on the lives of youth in St. Louis.”
Nicklaus was introduced to the Normandie project in late 2020 by friend Tom O’Toole, Jr., past USGA President and MAGA Founder. He was quick to lend his support to the revitalization effort.
“Our fundraising efforts to date have allowed us to continue to move forward, but there is much work yet to be done” O’Toole said. “With Jack’s involvement, this is an effort that the businesses who thrive here as well, as the community at large can get behind to forever change the lives of youth in our region We want to thank those who have already joined our efforts through donations, and we encourage all others that believe in our metropolitan region to join our efforts as well.”
This project is so much more than the renovation of a historic public golf course. It is about retaining a community asset for the benefit of a region by being a catalyst for socio-economic change in an under-served community
“Once a community loses an asset of this magnitude, seldom is i t regained, we now have the real estate which was key to assuring that does not happen” said Chris Krehmeyer, CEO of Beyond Housing “This project expands and compl ments the successful projects BH has developed in this region. No commitment is too small and businesses as well as individuals are asked to become part of this unique and impactful project. ”
Once additional funding is secured for construction, the plan is to begin by year’s end. It is important to note, the golf course will remain open and continue to be operated by Walters Golf Management through the 2022 golf season. Information on how you can make a donation is available at https://www.metga.org/nicklaus -and-normandie-donations/
About MAGA
MAGA is an Allied Golf Association licensed by the USGA to provide amateur golf services in the Metropolitan St. Louis, Central and Southern Illinois regions. MAGA provides service to 150 member clubs and 20,000+ individual golfers. For more information, visit www.metga.org.
First Tee – Greater St. Louis Launches New Flagship Program at Historic Normandie Golf Club
October 31, 2022 (St. Louis) - First Tee – Greater St. Louis is pleased to announce that Normandie Golf Club has been named their flagship course beginning in 2024.
“Normandie is a perfect fit for our organization’s strategic growth ,” said Anne Klein, executive director of First Tee – Greater St. Louis “As an addition to our already excellent footprint in the region, the course offers a convenient location and excellent experience to the young golfers and families we serve. We look forward to growing our youth programming together.”
First Tee is a youth development organization that enables kids to build strength of character by seamlessly integrating the game of golf with a life skills curriculum. They reached 456 children during their 2022 season with on-course lessons at seven locations. First Tee schooland community-based programming reaches more than 35,000 kids annually.
First Tee will be Normandie’s primary nonprofit partner for junior golf programming.
Normandie Golf Club is currently undergoing a $15 million redevelopment that will earn them a designation as a Jack Nicklaus Signature Golf Course. The course was founded in 1901 and is one of the oldest public courses west of the Mississippi. It s renovation is a collaboration between the Metropolitan Golf Foundation (the philanthropic arm of the Metropolitan Amateur Golf Association) and partner Beyond Housing.
Nicklaus, one of the most accomplished golfers of all time, is donating his services to lead the design effort due to Normandie’s notable history in go lf.
“The Metropolitan Golf Foundation and the Normandie Reimagined team are thrilled that First Tee – Greater St. Louis will call Normandie Golf Club their flagship program in this region . This aligns with our goals of Normandie being the hub for junior golf programming in this region!" said Curt Rohe, Executive Director of the Metropolitan Amateur Golf Association.
WEBSITE: WWW.METGA.ORG
TWITTER: @M ETAMATEURGA
FACEBOOK FACEBOOK COM/M ETAMATEURGA
INSTAGRAM : @M ETAMATEURGA
METROPOLITAN AMATEUR GOLF ASSOCIATION
LACKLAND INDUSTRIAL DRIVE | ST LOUIS MO 63146
(314) 567-MAGA
11724
PH:
6
### 7
December 13, 2022
Normandie Reimagined Update Golf Course to Remain Open into 2023
ST. LOUIS, MO: The Metropolitan Golf Foundation (course owners) and Walters Golf Management (operators) wish to update our patrons, donors, area golfers and residents on the renovation progress of the Normandie Golf Course Nicklaus Design has completed their design and routing of the golf course and design of the non-golf improvements are well underway with the assistance of the Lamar Johnson Collaborative (Clayco).
Over the next several weeks you will begin to see work on the golf course which will primarily focus on removal of brush and some tree work. The actual golf course construction process began with setting the date for bid submittals from interested contractors to November 1, 2022. Because of the current challenges of the construction industry and supply chain issues only two (2) firms submitted bids. In addition, both companies that bid indicated their schedules, along with labor shortages, would not permit them to commence construction until August 2023. In light of those circumstances, and anticipating the construction schedule consistent with that tim eframe, we intend to remain open until on or about August 1, 2023. Information about passholder, tournaments, senior bundles and leagues will be forthcoming. The fact is, generating revenue until construction commences is viable to the financial stability of the project.
Fundraising remains our number one priority. We would like to thank all of those who have already contributed to this worthy community focused endeavor and encourage anyone interested in donating, please do so through the link below. It is vital that we get support from our St. Louis corporate community. This is a unique opportunity to help positively change the direction of the lives of the children of North County and beyond.
In the meantime, know we will always be good stewards of th e funds provided by donors. We will continue to be vigilant and financially sensitive to how we place orders while addressing ongoing supply chain issues. We will also work with both local and national golf course construction companies to ensure that we can build this Jack Nicklaus Signature Golf Course in the most affordable and financially responsible way.
The ultimate strategy is to use the renovation of Normandie Golf Course as a catalyst for social change , by implementing community employment, scholarship opportunities, mentoring, internships, as well as golf programming. The vision of Normandie Reimagined is centered on youth and community.
To view a video and collateral materials of the project, includin g the Nicklaus Design routing, p lease visit the Normandie Reimagined webpage by clicking this link: https://www.metga.org/nicklaus -andnormandie
8 Metropolitan Golf Foundation 11724 Lackland Industrial Drive | St. Louis, MO 63146
(314) 567-6242 | Website: www.metga.org
Ph:
FOR IMMEDIATE RELEASE
9
INTERSTATE270 INTERS T ATE 170 INTERSTATE 64 INTERSTATE 44 KINGSHIGHWAYBLVD STCHARLESROCKRD(180) NATURALBRIDGERD(115) NORMANDYA V E SKINKERBLVD V 4 MILES 2 MILES 6 MILES 8MILES 10MILES FOREST PARK TOWER GROVE PARK CLAYTON CENTRAL WEST END FAIRGROUNDS PARK DOWNTOWN MIDTOWN MISSISSIPPI RIVER UMSL DELMAR LOOP WASH U. LAMBERT AIRPORT NORMANDIE GOLF COURSE ST. ANN CATHOLIC SCHOOL INCARNATE WORLD ACADEMY NORMANDY HIGH SCHOOL NORMANDIE REGIONAL PLAN AERIAL MAP AROUND NORMANDIE GOLF COURSE 10 11
12 13
JACK NICKLAUS SIGNATURE GOLF COURSE RENDERING
SOUTHEAST CORNER OF PROPERTY (NORMANDY DRIVE & ST. CHARLES ROCK ROAD)
NORMANDIE SITE PLAN PARKING 130SPACES TOTAL CADDIE HOUSE GOLFCART DRIVEWAY BAG DROP PRACTICE PUTTING GREEN PRIMARY ENTRANCE 30’ SECONDARY ENTRANCE DELIVERY PARKING CLUB HOUSE PERMEABLE PAVERS ST CHARLES ROCK ROAD NORMANDY AVE OUTDOOR EVENT PAVILLION (COVERED) DRIVINGRANGE 9 1 18 10
14 15
MAIN LEVEL – TYPICAL PLAN
CLUB HOUSE MAIN LEVEL: 8090 SF LOWER LEVEL: 5885 SF
CADDIE HOUSE: MAIN LEVEL: 985 SF
LOWER LEVEL: 985 SF TOTAL BUILDING AREA: 15,945 SF
CLUBHOUSE MAIN LEVEL
DASHEDLINEINDICATESROOFABOVE
NORMANDIE LEVEL 1 PLAN
16
167 SF ADMIN 846 SF PRO SHOP 514 SF LOUNGE 274 SF LOBBY 927 SF CADDIE HOUSE MAIN LEVEL 163 SF WORK ROOM 442 SF RR 444 SF RR 186 SF VESTIBULE 551 SF PRIVATE DINING 2492 SF DINING 1238 SF KITCHEN 74 SF DATA 98 SF ELEC 52 SF JAN 422 SF HISTORY HALL ELEV KITCHENETTE GAMING 1309 SF BREEZEWAY 1547 SF OUTDOOR LOUNGE 2374 SF OUTDOOR PAVILLION 1228 SF OUTDOOR DINING DASHED LINE INDICATES ROOF ABOVE
DASHEDLINEINDICATESROOFABOVE
MAIN ENTRANCE MOVABLEWALL 18 SEATS 100 SEATS 72 SF RR 77 SF RR 0' 8' 16' 32'
17
854 SF CADDIE HOUSE 65 SF RR WORK BENCH GAMES LOUNGE LOCKERS ELEV 927 SF CADDIE HOUSE MAIN LEVEL ELEV KITCHENETTE GAMING BREEZEWAY ACCESS 1/4" = 1'-0" CADDIE HOUSE LOWER LEVEL 1/4" = 1'-0" CADDIE HOUSE MAIN LEVEL 0' 2' 4' 8' NORMANDIE CADDIE HOUSE - PLANS CADDIE HOUSE AND TEEN TECH CENTER 18 19
20
21
NORMANDIE CLUB HOUSE - ENTRY
ARTIST RENDERING - ENTRANCE TO CLUBHOUSE
22 23
NORMANDIE
RENDERING: TERRACE
ARTIST RENDERING - REAR OF CLUBHOUSE / PRACTICE PUTTING GREEN
ARTIST RENDERING - AERIAL VIEW FROM ABOVE DRIVING RANGE TEE
NORMANDIE RENDERING
24 25
Normandie Reimagined – Programming Partners/Link s
1. First Tee of Greater St. Louis – Building a Game Changer by Empowering kids and teenagers through the game of golf. Moving headquarters and establishing their flagship location to Normandie from Forest Park in 2024. https://firstteestlouis.org/
2. Western Golf Association/Evans Scholars – Changing lives on golf courses, in classrooms, and in communities. Certified Caddie Program starting at Normandie in 2024, delivering mentoring and networking opportunities for youth, and potential college scholarships. Anticipate 200+ caddies/year, 10,000 Caddie rounds representing $500,000 paid to local youth/year, up to 15 4-yr scholarship will be available annually to eligible Evans Scholars. https://wgaesf.org/impact -report
3. Beyond Housing Affiliates – A nationally recognized community development organization dedicated to creating a stronger, more equitable St. Louis. All youth and families i n their 24:1 community will have access. Anyone who plays or works at Normandie Golf Course will be invited to participate in their wide array of non -golf local programs. https://www.beyondhousing.org/
4. Founder’s Club Events/Rounds – Over 200 Founder’s Club members are anticipated by the time the renovated course opens at$10,000/member initiation, generating $2 million in donations of the $21 million total being raised for improvements, plus annual dues of $200,000/yr. There will be several member events held annually providing significant caddie rounds/mentoring experiences, along with clubhouse event revenues. We feel the Founder’s Club will be popular regionally and grow ov er time.
5. Seasonal Youth & Fulltime Employment – Over 100 seasonal jobs for youth spread through all departments will provide training in a broad range of course & clubhouse operations, 10 - 15 interns annually in all disciplines through partnerships with the Normandy Schools Collaborative. Year-round employment will also increase significantly. https://www.normandysc.org/
6. STEM Preparedness – A key component of the new clubhouse is a wing devoted to a Caddie House and includes a ground floor Teen Tech Center. It will provide study spaces, computers, indoor recreational games, and books for all caddies, youth employees and programming partner participants. STEM programm ing will be delivered by Jennifer Martin – the STEM lab coordinator at Incarnate Word Academy.
7. Support of Heroes – For over 10yrs Normandie has provided event space and course discounts for Veterans and First Responders. Special Pricing benefits players who fall in these categories as well as an annual fundraising events many of the proven charities in this important category, i.e., Backstoppers, Wounded Warriors, Folds of Honor etc.
8. Normandie High School Golf Team launched – for the first time in decades we will be collaborating with the school district and a corporate sponsor to start boys’ and girls’ teams starting with 7 th and 8th graders, utilizing the course. Professional instruction, rules/etiquette, uniforms, and meals will be provided.
9. LPGA/USGA Girls Golf – Empowering girls through the game of golf and inspiring them to dream BIG . Have been providing programs at Normandie for over 10yrs. https://www.girlsgolf.org/
10. Youth on Course – Transforming the landscape of golf and the lives of young people who play the game. Annual membership of $15 allows members to play round of golf at participating courses for $5 or less. Current programs have been conducted for 5yrs. https://youthoncourse.org/
11. Gateway PGA Junior League and Program – Allows boys and girls under 17 the opportunity to learn and play golf as a team, with expert coaching from PGA Professionals. https://gatewaypga.org/pga-junior- league- golf/
12. Metropolitan Amateur Junior Championships – Provide a competitive Junior Championship, the Mid-America Junior Cup (a Ryder Cup style format with Central Links Golf), as well as clinics on Rules of Golf, course etiquette, and promotion of the game among regional Youth. https://www.metga.org/
13. Boys and Girls Clubs of Greater St. Louis – Programs to be put in place to meet the facilities strategic needs and complement the existing programs of the club. https://www.bgcstl.org/
14. Golf Foundation of Missouri – Instills life’s lessons and values in St. Louis City Youth through the game of golf. Has delivered programs at Normandie for 15yrs. https://www.golffoundationofmo.com/
15. Urban Golf of Greater St. Louis – Preparing youth to successful beyond high school, while exposing them to the vast golf community. A new organization that has been utilizing Normandie for the last 5yrs. https://ugolfstl.org/about-us
16. Gene Slay’s Girls & Boys Club – Empowering youth in the St. Louis area, especially those who need it most, to realize their physical, intellectual, and emotional potential. Programs to be put in place to meet t he club’s strategic needs and complement their existing programs. https://www.gsgbcstl.org/
17. Tee Masters of St. Louis – Creating lifelong opportunities for children, families, and community-building groups not generally exposed to the game of golf. Has utilized Normandie facilities for 40yrs. https://www.teemastersgolfclubofstlouis.com/
18. Cadre 19 - Local Golf Club made up of members of color who donated their time annually to provide life lessons, mentoring and networking through their common bond of the game of golf.
19. Royal Vagabonds – A social club that had its beginning in the early 1930s when a group of professional young men of color formed a social club. Their intent was to provide a higher form of social activities that were generally unavailable to men of color because of the limiting social mores of the times. The soci al club hosted an annual golf tournament to raise funds for its philanthropic endeavors for 59 years. https://www.royalvagabondsfoundation.org/about/
– Programming
s
Normandie Reimagined
Partners/Link
26 27
Summary of Local Urban Renewal & Revi talization Projects
1. UMSL’s North STL County Business & Workforce District – Directly adjacent Normandie Golf Course (NGC) to the NE, this consolidation and the subsequent demolition of vacant buildings and clearing of land on UMSL’s South Campus will open 35 acres for a transformative development. The University of Missouri–St. Louis joins St. Louis County and the State of Missouri in envisioning an ambitious plan designed to improve the quality of life and build inclusive economic growth throughout the St. Louis region and beyond by creating a North St. Louis County Business and Workforce District anchored on the UMSL South Camp us, including an existing Metrolink station. https://www.umsl.edu/transform/district.html
2. Beyond Housing – Our project partners from the outset , Beyond Housing is a nationally recognized, comprehensive community development organization dedicated to transforming the St. Louis region’s under-resourced communities to create a stronger, more equitable, and prosperous St. Louis for all. Their work brings civic leaders, targeted nonprofits, corporate partners, and residents together to create meaningful and lasting change. Lead by Chris Krehmeyer they have been responsible for over $150m in development benefiting thousands of local residents in their 24:1 Community that surrounds NGC https://beyondhousing.org/
3. Lambert St. Louis International Airport Expansion – Perhaps the most significant driver of North County’s future, is only 3 miles from Normandie. Lambert Airport like much in the St. Louis region has seen better days, but a $1 billion expansion is in the works, while the existing complex continues to evolve. Since the American/TWA hub days are long gone – many new flights, terminal enhancements, new cargo facilities and off-airport development are slowly happening – to the benefit of the entire region. https://nextstl.com/2022/01/lambert-airport-layout-plan-update/
4. NorthPark Development Area – The 550 acre premier business park directly east of Lambert will host over five million square feet of dramatic buildings designed to complement the surrounding environment Over 1 million square feet of development, with seven separate buildings, has been constructed to date The partnership responsible for NorthPark is an unprecedented collaboration between once competing developers: McEagle and Clayco. Individually, each had worked vigorously for the development rights of the land, bu t only after partnering in 2004 was NorthPark able to proceed. http://www.northparkstl.com/advantage/
5. Incarnate Word Academy – The 91 yr. old girls’ school across the street from the Normandie course remains a thriving institution, amongst a declining neighborhood in need of positive change. Home to over 335 girls from the entire St. Louis region. The school provides an excellent college preparatory academic foundation while nurturing the spiritual growth of every student who attends. Known as "Women of the Word," students are encouraged to seek human dignity in themselves and others. Through high academic standards and personal attention, our students become self-assured, knowledgeable women who go on to make positive impacts on their community. https://www.iwacademy.org/
6. Emerson Electric Headquarters – the 200 acre complex has been the headquarters and a manufacturing hub for the company since 1890. It currently employees over 1300 at the facility located 2 miles north of Normandie Golf Course in Ferguson. The recent announcement of the pending sale of the campus and the relocating of a smaller headquarters is leading to much speculation o f what will happen to the public companies complex. https://www.stltoday.com /business/local/emerson-has-been-in-st-louis-for-132-years-business-leaders-aimto-keep-it/article_64a1697c- 08a5- 565f-acdd-710be00734b1.html (trick to reduce the link’s length is available?)
7. St. Louis Zoo’s WildCare Park – The 425 acre expansion to the zoo’s already world famous operation in Forest Park is located 6 miles to the north of the NGC. The $230 million project is currently in the financing and design phase and slated to open in 2027. It will offer a unique environment to view animals from around the world in an open range without fences, and include overlooks of the nearby confluence of the Mississippi & Missouri Rivers https://www.bizjournals.com/stlouis/news/2022/07/19/zoo -details-attractions-openingdate-north-county.html?ana=ksdk https://stlzoo.org/about/wildcare - park
8. Great Rivers Greenway - makes the St. Louis region a more vibrant place to live, work and play by d eveloping a network of greenways. It now has 128 miles of walking/bike trails throughout the region, with many more to come. The St. Vincent Greenway is directly adjacent NGC to the east paralleling the Metrolink line.
Great Rivers Greenway a public agency connecting the St. Louis region with greenways. In 2000, a vote of the people created a sales tax to leave a legacy for future generations by connecting three counties together with greenways. When complete, the concep t calls for a 600mile network of greenways connecting St. Louis City, St. Louis County and St. Charles County. With collaboration by many partners and driven by input from community members, the greenways come to life piece by piece. https://greatriversgreenway.org/
9. River Des Peres - Regional Stormwater Relief - The beginning of the infamous River Des Peres watershed is the residential neighborhood directly north and the 117 acres through NGC. This urban river has been in the news much in the last 50 yrs. due to its banks overflowing during our more frequent major rain events On-going urban development along its banks and watershed have also contr ibuted to the
Summary of Local Urban Renewal & Revi talization Projects
9. River Des Peres - Regional Stormwater Relief - The beginning of the infamous River Des Peres watershed is the residential neighborhood directly north and the 117 acres through NGC. This urban river has been in the news much in the last 50 yrs. due to its banks overflowing during our more frequent major rain events On-going urban development along its banks and watershed have also contributed to the flooding. The new golf course design for NGC will provide retention of over 5 million gallons of water in 3 lakes, for course irrigation. Thus, this water calculated to be up to 10% of the River Des Peres’ total flow in major rain events, will never enter the watershed downstream. Our regional utility partners MSD and American Water have assisted in our understanding this reality – which will help bring relief to all living downstream that have been impacted by flooding, especially those in University City and South St. Louis. https://msdprojectclear.org/about/our-organization/consent-decree/
10. Norwood Hills and Glen Echo Country Clubs – These venerable old clubs, along with the old Bellerive located at what is now UMSL , where the centers of cultural engagement and the relatively new game of golf for the well-to-do of St. Louis in the first half of the 1900’s. Glen Echo hosted the Olympic golf for the 1st time in 1904. They are both still private clubs over 100 yrs. later, and have struggled at times to survive financially. They are currently both experiencing renewed interest to a broadened and more diverse memberships. Norwood is now the host of a very successful/annual PGA Champions Tour event, which N GC is a beneficiary. It is the intent for the new NGC to host a growing number of professional & amateur golf events, as it has in the past. https://www.norwoodhills.com/ https://www.gecc.org/
11. Boeing Defense , Space & Security, Lambert Field Operations – One of the top five employers in the St. Louis region with over 15,000 employees Boeing /McDonnell Douglas once employed over 50,000 at the ir sprawling facilities located along the north side of Lambert Airport. Along with Emerson Electric, Ford & GM auto plants, and countless other manufacturers in North St. Louis County & City – they were the backbone of the regional economy. Many of their employees were the original homeowners of the 24 municipalities surrounding NGC. Many are now gone, but Boeing is surviving and attempting to grow its St. Louis operations. They are a key component in the future of the entire region. https://www.bizjournals.com/stlouis/news/2022/11/18/boeing-shakes-up-struggling-defense-unit-stlouis.html
12. PGA REACH/Boys & Girls Club of Greater St. Louis (BGCSTL), North Grand & Dodier Youth & Community Center – This long time collaboration between the local PGA Section’s Foundation and the B GCSTL is planning a 21 acre youth/community center across the street from the Herbert Hoover BGC headquarters in North St. Louis, on the old Carter Carburetor Superfund site that has been demolished since 2020. The project includes several holes of limited flight golf, a driving range, and many other amenities It is located in one of the most disadvantaged and crime-ridden areas of the St. Louis region. Less than 5 miles via public transportation from NGC – there will be significant cooperation between the two facilities as the new Grand & Dodier facility users advance their golf games and aspire to the additional programming offered at NGC. https://gatewaypga.org/pga- reach/
13. St. Charles Rock Road and Natural Bridge Road Commercial & Residential Corridors – Driving less than 20 minutes for a round of golf at a Jack Nicklaus Signature Course for under $50/round with cart – sounds like a fantasy anywhere in the world. Not for the 2.5 million people living the Greater St. Louis Metropolitan Area – once Normandie Reimagined becomes a reality in 2024. The commercial and residential east-west street corridors that straddle NGC have struggled for the past 50yrs, as the negative urban pressures prevalent in most American cities have taken their toll
In conclusion, once the 13 of the major initiatives above become reality over the next 10-20 years – these corridors are anticipated to thrive once again according to the urban planners developers and government leaders involved.
https://www.bizjournals.com/stlouis/news/2022/11/18/boeing -shakes-up-struggling-defense-unit-st-louis.html
14. Ferguson Teen Center of Excellence – a Programming Partner and ess than 2 miles from Normandie - The Boys & Girls Clubs of Greater St. Louis Teen Center of Excellence has a new 27,000 sf complex, serving more than 1,500 teens annually. Opened in 2020 the $12.4M center is one of the first in the county serving all teens ages 12-18, giving them a safe and prolific place to go each day after school and during the summer. Programming will include an emphasis on health & wellness (yoga, healthy habits, open gym), education & workforce development (ie college tours, ACT/SAT prep, tutoring, job readiness, internships and summer employment), STEAM (visual and performing arts, coding, app creation, robotics) and, leadership & civic engagement (community service, character programs, a dvocacy training). https://www.bgcstl.org/teencenter/
Stretch future projects for consideration…
15. Harris Stowe Community Impact Center – https://www.hssu.edu/rsp_content.html?wid=107&pid=2089
16. Jamestown Mall Master Plan - https://www.stltoday.com/news/local/govt-and-politics/what-will-replace- the-old-jamestown- mall-ast-louis-firm-makes-its-recommendation/article_bf5a3dc6-26b2-5022-865a-432443185170.html
17. Bellefontaine Neighbors Character Plan - https://greaternorthcountychamber.com/bellefontaine -neighbors/
Summary Income Statement - 5 Year Pro Forma/Sensitivity Model
Normandie Golf Club
Total Project Budget
This total does not include the In-Kind commitment of Jack Nicklaus and his design work on a “Jack Nicklaus Signature” Golf Course. This commitment is valued in today’s market at $3,000,000.
Contemplates Maintenance Equipment not donated I n-Kind to be on a capital lease and carts not donated In Kind on a true lease and will be part of the annual operating budget
Along with the project budget a significant endowment will be raised to ensure on going sustainability.
Assumptions:
Annual Increase in Revenue Projected at 6%
Annual Increase In Expense Projected at 4%
Projects a $42.50 average GF and an $80 Tournament Rate (25,000/2500 rounds)
Projects 100 Founding Members at $1000 annually
Renovation Years Project Tournament Activity which has been limited in the past, producing significant revenue while utilizing limited days/tee sheet inventory
Food and Beverage Income and Expense contemplates Tournament Activity and Wedding/Banquet Function Revenue
Property is capable of doing more rounds and revenue, but this Pro Forma takes into account its Philanthropic Mission
Comparisons:
Gateway National plays 40,000 - 42,000 rounds and will do $2,500,000 in revenue
Gateway National (bent grass) is on 165 acres compared to 117 at Normandie (warm season grassing) and Mainteneance budget $600,000
Bent Grass is signifivantly more expensive to maintain
Stonewolf & Far Oaks do approximately the same revenue and expense as projected here with maintanence budgets of $525,000
Normandie preesently plays approximately 27,500 rounds, even in its present condition
Merchandise Sales Comps: GNGL $250,000, SW $200,000, FO $200,000
F&B/Liquor Comps: GNGL $485,000, SW $375,000, FO $400,000
Projected Employee Counts FT/PT:
Golf Shop : 3/6
Carts: 1/20
Grounds & Greens: 5/20
Food and Beverage: 4/25
Office: 1/2
Caddie Program: 2/75
Total: 16/148
December 15, 2022
28
• Land Purchase $ 1,500,000 • Golf Course Renovation 8,000,000 • Maintenance Building 1,000,000 • Clubhouse/Parking/Landscaping 9,900,000 • Clubhouse furniture, art, historical items 300,000 ▪ $400,000 in FF&E in Clayco Estimate • Owner Contingency 500,000 ▪ $425,000 D&C contingency in Clayco Estimate • Architectural Engineering/Testing Fees Clubhouse 100,000 • Construction Interest Expense 60,000 ▪ TOTAL $ 21,360,000
Account 1st Renovation Year 2nd Renovation Year 3rd Renovation Year 4th Renovation Year 5th Renovation Year Full Year Full Year Full Year Full Year Full Year Rounds 27,500 28,500 29,500 30,500 32,500 Golf Shop Revenue 1,062,500.00 1,166,250.00 1,276,225.00 1,392,798.50 1,556,366.41 Tournament Activity 200,000.00 210,000.00 220,000.00 230,000.00 240,000.00 Founders Club Dues 100,000.00 100,000.00 100,000.00 100,000.00 100,000.00 Merchnadise Sales 250,000.00 265,000.00 280,900.00 297,754.00 315,619.24 Program Revenue/Rent 125,000.00 125,000.00 125,000.00 125,000.00 125,000.00 Food & Beverage Revenue 200,000.00 212,000.00 224,720.00 238,203.20 252,495.39 Liquor Revenue 200,000.00 212,000.00 224,720.00 238,203.20 252,495.39 Other Food & Beverage Revenue 25,000.00 26,500.00 28,090.00 29,775.40 31,561.92 Administrative Revenue 10,000.00 10,500.00 11,025.00 11,576.25 12,155.06 Total Revenue 2,172,500.00 2,327,250.00 2,490,680.00 2,615,214.00 2,745,974.70 Food & Beverage Expense 150,000.00 156,000.00 162,240.00 168,729.60 175,478.78 Food COGS 100,000.00 106,000.00 112,360.00 119,101.60 126,247.70 Liquor COGS 70,000.00 74,200.00 78,652.00 83,371.12 88,373.39 Kitchen Expense 125,000.00 130,000.00 135,200.00 140,608.00 146,232.32 Clubhouse Expense 75,000.00 78,000.00 81,120.00 84,364.80 87,739.39 Golf Shop Expense 250,000.00 260,000.00 270,400.00 281,216.00 292,464.64 Golf Shop COGS 187,500.00 198,750.00 210,675.00 223,315.50 236,714.43 Program Expense 75,000.00 75,000.00 75,000.00 75,000.00 75,000.00 Maintenance Expense 625,000.00 650,000.00 676,000.00 703,040.00 731,161.60 Administrative Expense 200,000.00 208,000.00 216,320.00 224,972.80 233,971.71 Total Expenses 1,857,500.00 1,935,950.00 2,017,967.00 2,103,719.42 2,193,383.96 Net Income 315,000.00 391,300.00 472,713.00 511,494.58 552,590.74
29
1-2-3 Club
DONORS/PLEDGES TO DATE
Ameren Ascension Bernoudy Foundation
Beyond Housing
Carrolton Bank
Centene
Chris Heit (Sugar Creek Capital)
Christy and Ted Schlafly
Club Car
Dowd Bennett
Ed Monser
Enterprise Bank
Friends of Normandie
Great Southern Bank
Greater St. Louis Golf Charities
Green Family Foundation (Matt & Linda Renner)
Guy and Kim Phillips Charitable Fund
John Ferring
John Stupp, Jr.
KPMG (Andrew Davidson)
Lenore Charitable Trust
May Family Foundation
Metropolitan Amateur Golf Association
Midland States Bank
Midwest Bank Centre
MTI/Toro
Nestle
Norman J. Stupp Foundation
Parkside Financial
Rich Ryffel
Ricky Nix
Russell E Browning Family Foundation
Schnuck Family
Scott Engelbrecht
Scott Turner (Individual)
Spence Family
Spire
St. Louis Community Foundation
Stan McCurdy
Stephen Degman (ST)
Steve Maritz
Steve Rasche
Stupp Brothers
The Borts Gorman Charitable Fund (Mary Jo Gorman)
The Dierberg Family Foundation
Tim and Margaret Barrett
Triad Bank
UMB
Wadsworth Golf Foundation
TOTAL - $ 4,082,626.00
CHARITABLE PLEDGE AGREEMENT FOR NORMANDIE REIMAGINED
Normandie Reimagined is a venture between Metropolitan Golf Foundation (“MGF”) and Beyond Housing (“BH”).
Address
Email Address: Phone Number:
Hereby pledges and agrees to pay to Metropolitan Golf Foundation (an entity that is tax exempt under Section 501c(3) of the Internal Revenue Code) the sum of $
CHECK ONE OF THE FOLLOWING :
Pledgor agrees to make the future contribution in one lump sum for the purpose of satisfying this pledge and further agree that this pledge will be satisfied by
Pledgor agrees to make future contributions in even installments of $ per calendar (month/quarter/year) beginning on with the full pledge contribution to be fully paid on or before
CHECK ONE OF THE FOLLOWING :
In consideration of this pledge agreement, Normandie Reimagined agrees to the following:
Pledgor acknowledges that Normandie Reimagined promises to use the amount pledged by Pledgor and Normandie Reimagined’s actual use of the money pledged by Pledgor for the purposes specified shall constitute a full and adequate consideration for this pledge.
Normandie Reimagined agrees that it will apply the pledged amount in accordance with Metropolitan Golf Foundation’s tax exempt purposes and that the pledge, when paid, will be tax deductible.
This pledge is made on , 2022.
Make Check Payable to the Metropolitan Golf Foundation:
Metropolitan Golf Foundation 11724 Lackland Industrial Drive St. Louis, MO 63146
Pledgor Metropolitan Golf Foundation for Normandie Reimagined
By:
By:
Name:
Name: G. Scott Engelbrecht
Title: Title: President
30
31
(“PLEDGOR”)