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10 Automakers Commit to Automatic Emergency Braking on All New Vehicles, Over 50% of New Cars Ten major vehicle manufacturers have committed to making automatic emergency braking (AEB) a standard feature on all new vehicles built, the U.S. Department of Transportation, its National Highway Traffic Safety Administration (NHTSA) and the Insurance Institute for Highway Safety (IIHS) announced Sept. 11. “We are entering a new era of vehicle safety, focused on preventing crashes from ever occurring, rather than just protecting occupants when crashes happen,” said U.S. Transportation Secretary Anthony Foxx. “But if technologies such as automatic emergency
braking are only available as options or on the most expensive models, too few Americans will see the benefits of this new era. These 10 companies are committing to making AEB available to all new-car buyers.” The announcement, made at the dedication of IIHS’s newly expanded Vehicle Research Center, represents a major step toward making crash-prevention technologies more widely available to consumers. The 10 companies – Audi, BMW, Ford, General Motors, Mazda, Mercedes Benz, Tesla, Toyota, Volkswagen and Volvo – will work with See Automatic Braking, Page 9
Industry Veteran Seeks to Re-Evaluate Perceived Low-Valued Vehicles by Stacey Phillips, Assistant Editor
Determining the value of a vehicle after a collision can often be a complicated and controversial process, especially when the car owner and insurance company disagree over the perceived value. Robert McDorman, owner of Vehicle Value Experts, is currently addressing this issue in Texas.
His Vidor-TX based company provides specialized valuation services including total loss evaluation reports; body shop estimates and Robert McDorman evaluations; preand post-repair appraisals; diminished See Re-evaluating Vehicles, Page 16
October 2015 SHOP and PRODUCT SHOWCASE Featuring 23 Successful Products INSIDE
VOL. 33 ISSUE 10 OCTOBER 2015
New Survey Results Show Insurers ‘Who Pays For What’ in Terms of Frame/Mechanical Procedures by John Yoswick
Just under 61 percent of shops surveyed said they are paid “always” or “most of the time” for removing coatings from pinchwelds prior to mounting the vehicle on a frame machine when it is required for the repair. But industry trainer and consultant Mike Anderson said that percentage— from the latest “Who Pays for What?” survey results available now—isn’t high enough. “In my opinion, that 61 percent should be 100 percent,” said Anderson, president of Collision Advice and cre-
ator of the survey. Anderson noted that some automakers do not approve mounting or anchoring in the pinchweld area at all, and said shops should always follow manufacturers recommendations. But when mounting using the pinchwelds, See New survey results, Page 18
Toby Chess and David Luehr Offer RDE Talks at SEMA see p. 32, 36 for Toby Chess and p. 14, 15 for David Luehr
NWLCRA Meeting Hosted Deric Krist and Pauline Perenack from Mitchell International The NWLCRA met at the Country Tavern Barbecue at 6:30 p.m on Sept. 1. Recent additions to Collision Instructors at local campuses were noted. Congratulations to Kiley Polson, the new Collision Instructor for the Northwest Louisiana Technical College collision program. Gary Weese announced that Chris Shep-
herd has taken the position of Collision Instructor for Caddo Career & Technology Center’s collision program. Gary said that Louisiana State is determining budgetary items and said their collision students may be ASE certified. He asked for feedback on the difSee NWLCRA Meeting Hosts, Page 12
See p. 24 for SCRS Repairer Driven Education at SEMA See p. 52 for I-CAR Collision Repair Training See p. 22 for Three-part OEM Collision Repair Technology Summit at SEMA
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600-Pound Compressor Ripped from Auto
Collision Repair Technology Summit Offers
Three OEM Sessions, Thursday, Nov. 5. . 22
Shop in Albuquerque, NM . . . . . . . . . . . 9
CREF Seeks ‘Back to School’ Support
in Houston. . . . . . . . . . . . . . . . . . . . . . . 6
Difference Between Sectioning & Partial
in Car Collision Frequency . . . . . . . . . . 12
Dominion Sure Seal Focuses on
ATI Holds 2 Business Growth Events
Brownsville, TX Ranks Second Safest CARSTAR Expands MSO Network in
South TX . . . . . . . . . . . . . . . . . . . . . . . 15
Industry Veteran Seeks to Re-Evaluate
Perceived Low-Valued Vehicles . . . . . . . 1
NMCARA Holds 2015 Recycling Summit
and Training Event . . . . . . . . . . . . . . . . . 8
NWLCRA Meeting Hosted Deric Krist
and Pauline Perenack from Mitchell
International. . . . . . . . . . . . . . . . . . . . . . 1
Service King, Charlie 1 Horse Sign Sponsor Agreements for AAA Texas 500 NASCAR
Tripleheader. . . . . . . . . . . . . . . . . . . . . 10
State Farm Lawsuit to be Heard in LA. . . . . 6 COLUMNISTS
Attanasio - Collision Veteran Takes on
Paint Underpays with PaintEx 2.0 . . . . . 34
Franklin - How Much Do Numbers Matter? . 40
for Students. . . . . . . . . . . . . . . . . . . . . 54
Replacement? . . . . . . . . . . . . . . . . . . . . 3 Cycle-Reduction Products to
Benefit Body Shops . . . . . . . . . . . . . . . . 4
I-CAR Training Classes at SEMA . . . . . . . 52 Industry Invited to Attend Collision Repair Education Foundation’s Annual
Reception during SEMA 2015 . . . . . . . 53
Mike Chaney Defeats John Mosley for MS Insurance Commissioner in
GOP Primary . . . . . . . . . . . . . . . . . . . . 26
New Developments at WyoTech
Career Colleges . . . . . . . . . . . . . . . . . . 41
New Survey Results Show Insurers
‘Who Pays For What’ in Terms of
Frame/Mechanical Procedures . . . . . . . . 1
Premiere Services & LKQ Launch Mobile
Electronic Parts Program . . . . . . . . . . 27
Prima Demonstrates Latest MIG Welders
at SEMA . . . . . . . . . . . . . . . . . . . . . . . 48
Hey Toby - Glue and Rivets Have Replaced
ProFirst Certified Shops Discuss How
Luehr - Competing with Consolidation?
SCRS Repairer Driven Education Classes . 24
Welding on Many Newer Vehicles. . . . . 32
Change Your Relationship with Fear First . 14
Yoswick - CIC Committee Offers Industry a Way to Push for Use of Better Data
Standard . . . . . . . . . . . . . . . . . . . . . . . 44
NATIONAL
10 Automakers Commit to Automatic Emergency Braking on All New
Vehicles, Over 50% of New Cars . . . . . . 1
2015 SEMA Scholarship and Loan
Forgiveness Awards. . . . . . . . . . . . . . . 50
BASF’s Highlights at SEMA Include 2
Booths, Cars, Awards, Autographs,
and Education . . . . . . . . . . . . . . . . . . . 49
Carworx Showcasing European Paint Line
at SEMA . . . . . . . . . . . . . . . . . . . . . . . 45
CCC Displays New Technology & Services
at SEMA . . . . . . . . . . . . . . . . . . . . . . . 48
Program Has Improved Business . . . . . 38
Top TV Celebrities Featured at SEMA’s
“Velocity Live” . . . . . . . . . . . . . . . . . . . 50
Toyota Invests $50 Million in Artificial
Intelligence for Smarter Cars . . . . . . . . 38
Turbomix PaintSaver Has New Stirring
Technology . . . . . . . . . . . . . . . . . . . . . 45
U.S. Congress Introduces Bill Allowing Limited Turn-Key Replica Car
Production, SEMA in Support. . . . . . . . 53
Valspar’s Family of Brands’ SEMA
Highlights Include Custom Cars,
Celebrity Appearances, Music
and Airbrushing . . . . . . . . . . . . . . . . . . 49
Veteran Instructor Peter Lock Retires
After 36 Years as Leader/Mentor/Educator
at CCC. . . . . . . . . . . . . . . . . . . . . . . . . 20
Wagner SprayTech Shows MotoCoat
I-CAR is back at SEMA in 2015 with training at the Las Vegas Convention Center. I-CAR training centers around individual’s roles as collision industry professionals. See a list of training sessions on p. 52.
Difference Between Sectioning & Partial Replacement? Factory seams are where two parts are welded together during vehicle assembly using spot welds, laser welds, fillet welds, etc. Partial part replacement is defined as replacing a part at a factory seam. This requires removing the original attachment method to disassemble an assembly at a factory seam. Sectioning is defined as the process of cutting a portion of a part, away from a factory seam. This location is based on vehicle maker proce-
Publisher & Editor: Jeremy Hayhurst General Manager: Barbara Davies Assistant Editor: Stacey Phillips Online Editor: Victoria Antonelli Contributing Writers: Tom Franklin, John Yoswick, Janet Chaney, Toby Chess, David Brown, Rich Evans, Ed Attanasio, Chasidy Sisk, David Luehr Advertising Sales: Joe Momber, Sean Hartman, Bill Doyle, Norman Morano (800) 699-8251 Office Manager: Louise Tedesco Sales Assistant: Cass Heckel Art Director: Rodolfo Garcia
Sprayers at SEMA . . . . . . . . . . . . . . . . 50
dures. Some vehicle makers offer multiple sectioning locations for a part. When “sectioning” a part, the technician will create a new repair joint that did not exist prior to repairs. This may mean sectioning the service part and installing that sectioned portion of the service part on the vehicle using a sectioning joint. Most service parts are provided pre-cut based on the sectioning location, so cutting the service part is not necessary.
Allen Samuels Chevrolet. . . . . . . . . 18 Automotive Art . . . . . . . . . . . . . . . . . 7 Axalta Coating Systems . . . . . . . . . 55 B-Tech Systems . . . . . . . . . . . . . . . 14 BMW Wholesale Parts Dealers . . . . 53 Bob Howard PDC . . . . . . . . . . . . . . 43 Car Bench North America. . . . . . . . 11 Car-Part.com . . . . . . . . . . . . . . . . . . 14 Certified Automotive Parts Association (CAPA) . . . . . . . . . . . 39 Chevyland . . . . . . . . . . . . . . . . . . . . 26 Chief Automotive. . . . . . . . . . . . 17, 25 Classic Auto Group. . . . . . . . . . . . . 41 Classic BMW . . . . . . . . . . . . . . . . . . 16 Classifieds. . . . . . . . . . . . . . . . . . . . 54 D & S Curing Solutions. . . . . . . . . . 33 Dallas Dodge . . . . . . . . . . . . . . . . . 56 Diamond Standard Parts, Inc . . . . . 37 Dominion Sure Seal, Ltd. . . . . . . . . . 4 Don Carlton Auto Group . . . . . . . . . . 6 Eco Repair Systems of North America, LLC . . . . . . . . . . 21 EMM . . . . . . . . . . . . . . . . . . . . . . . . 19 Equalizer Industries, Inc . . . . . . . . . 10 FBS Distribution Co., Inc. . . . . . . . . 15 Finnegan Chrysler-JeepDodge . . . . . . . . . . . . . . . . . . . . . . 2 Ford Wholesale Parts Dealers . . . . 51 GM Wholesale Parts Dealers . . . . . 49 H & S Autoshot Mfg. Co . . . . . . . . . 35 Honda-Acura Wholesale Parts Dealers . . . . . . . . . . . . . . . . . . 28-29
Serving Texas, Oklahoma, Louisiana, New Mexico and adjacent metro areas. Autobody News is a monthly publication for the autobody industry. Permission to reproduce in any form the material published in Autobody News must be obtained in writing from the publisher. ©2015 Adamantine Media LLC.
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Huffines Chrysler-Jeep-Dodge Lewisville . . . . . . . . . . . . . . . . . . . 12 Huffines Hyundai Plano . . . . . . . . . 30 Hyundai Wholesale Parts Dealers . 40 Kia Motors Wholesale Parts Dealers . . . . . . . . . . . . . . . . . . . . 47 Malco. . . . . . . . . . . . . . . . . . . . . . . . 23 Martech Service Company . . . . . . . 18 Mazda Wholesale Parts Dealers . . . 44 Mike Calvert Toyota. . . . . . . . . . . . . 36 Mirka Abrasives, Inc.. . . . . . . . . . . . 22 Mitsubishi Wholesale Parts Dealers . . . . . . . . . . . . . . . . . . . . 40 MOPAR Wholesale Parts Dealers . . 31 Motor Guard Corporation . . . . . . . . . 6 North Freeway Hyundai . . . . . . . . . 35 Ray Huffines Chevrolet . . . . . . . . . . 34 SATA Spray Equipment . . . . . . . . . 13 Scoggin-Dickey Buick . . . . . . . . . . 45 Sherwin-Williams Automotive Finishes . . . . . . . . . . . . . . . . . 26, 27 South Pointe Chrysler-JeepDodge . . . . . . . . . . . . . . . . . . . . . . 8 Southwest Volkswagen. . . . . . . . . . . 9 Toyota of Laredo . . . . . . . . . . . . . . . 32 Toyota Wholesale Parts Dealers . . . 44 Urethane Supply Company . . . . . . 20 Valspar Automotive . . . . . . . . . . . . . . 5 Volkswagen Wholesale Parts Dealers . . . . . . . . . . . . . . . . . . . . 48 Volvo Wholesale Parts Dealers . . . . 48 Young Chevrolet . . . . . . . . . . . . . . . 38
www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 3
Dominion Sure Seal Focuses on Cycle-Reduction Products to Benefit Body Shops by Stacey Phillips, Assistant Editor
Finding ways to reduce cycle time is an ongoing challenge for body shops across the country. Tim Durrer from Dominion Sure Seal said this is especially true for those that are part of Direct Repair Programs (DRPs) and depend on insurance companies for the majority of their work. “DRPs look at a shop’s cycle time – how long it takes to repair the vehicle from the time a customer drops off the keys until they pick them up. In order for shops to obtain more work, you need to decrease your cycle time,” said Durrer, Dominion’s U.S. vice president of sales and marketing. “Looking at it from the standpoint of an MSO or body shop, if I’m trying to capture more work from an insurance company, if I can drop my cycle time from five days down to four days, they are going to give me more cars per week.” He said this leads to better customer retention, higher productivity as well as one day less for a rental car which all equate to a huge cost savings for the insurance companies. Currently in his 14th year at Dominion, Durrer’s primary emphasis is evaluating the company’s product line with a focus on improving its cycle-
time reduction products. “What we are doing is changing the products to meet the needs of the body shops,” said Durrer. Established in Toronto, Ontario, Canada, in 1972, Dominion Sure Seal manufactures and distributes a wide range of products for the automotive industry. Durrer, who is based in Arizona, said the company probably manufactures more than 500 items. Ron Kirn, owner of P&R Auto Repair in Kentucky, said they have used Dominion Sure Seal products for more than a year. These include the one-step self etch primer, hi build zinc weld thru primer, rubberized undercoating and gravel guard. “They are very easy to use and the products dry very fast so we can get the vehicles to the paint department, get the vehicle delivered to the customer fast and still give the customer a quality job,” he said. Kirn, who has been in the business for more than 35 years, said cycle time is very important to a shop. “That is how you get graded from the insurance company; the better the cycle time means more work they pump into your shop, which means more money.” Spencer Caldwell, owner of Arizona School of Automotive Refinishing,
has used Dominion products for the past four years. Some of these products include color your hippo bed liner, which Caldwell said has good adhesion, a nice smooth texture, and excellent color hold out; chip guard aerosol, which he said is fast drying, non-sagging and easy to match; and epoxy bumper repair materials, which he said are fast, flexible, and have good adhesion. ASAR mainly focuses on restoration projects, but does some collision cosmetic repairs as well. Caldwell said it is currently a training facility for the hobbyist. During the day, they work on high-end restoration builds and 15 different classes are offered in the evening. One Step Self Etch Caldwell said Primer – SEP– the Dominion proetches into steel ducts have been to enhance the helpful during their adhesion of the top coat or primer classes. “The amo-
in·teg·ri·ty:
unt of support we receive has been a huge help while learning the ins and outs of the line.” Dominion Sure Seal entered the retail automotive market in 1995 and its products can be found in retail automotive chains around the world. The company also privately brands its products to more than 56 companies. In 2004, the company opened a European warehouse in Oisterwijk, Holland. Currently, Dominion Sure Seal has four manufacturing sites in Canada and operates offices in the United States, Holland and Japan. In addition to offering products for use on aluminum for the past 10 years, Dominion’s product line also includes adhesives, sealants, tapes, body and trim tools, aerosols, plastic repair products, coatings, bed liners, anti-corrosion materials, clear coats, cycle-time reduction products and a line of retail DIY type products The company is endorsed by General Motors Corp., Toyota and Daimler Chrysler for use in their plastic repair systems. Dominion Sure Seal plans to showcase its cycle-reduction products at the SEMA show, booth #10782. For more information, call (800) 2650790.
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www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 5
State Farm Lawsuit to be Heard in Louisiana In a victory for Louisiana consumers, a federal judge has ruled that Attorney General James D. “Buddy” Caldwell’s lawsuit against State Farm Auto Insurance will be heard in Louisiana state court, where it was originally filed one year ago, Attorney General Caldwell announced on August 19. The suit, filed in Louisiana’s 19th Judicial District Court, alleges State Farm violated Louisiana’s Unfair Trade Practices Act and Monopolies Law by using scare tactics to steer Louisiana consumers to State Farm’s preferred repair shops and forcing shops to perform vehicle repairs cheaply and quickly, rather than in accordance with consumer safety and vehicle manufacturer performance standards. Through a procedural mechanism available, State Farm had the case removed to federal court and then transferred to multi-district litigation pending in Florida. Attorney General Caldwell filed motions in December 2014 to have the case transferred back to state court in Louisiana, where it was originally, properly filed. U.S. District Court Judge Gregory A. Presnell granted Caldwell’s motion, and ordered that the case be heard in LA.
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“We are pleased that the court ruled in our favor and will be sending the case back to Louisiana, where it belongs,” Attorney General Caldwell said. “State Farm has violated Louisiana laws by engaging in a pattern of unfair and fraudulent business practices aimed at controlling the auto repair industry and Buddy Caldwell forcing unsafe re(file photo) pairs on vehicles without the knowledge or consent of Louisiana consumers. We look forward to moving this case forward for the benefit and safety of our citizens.” Caldwell said the suit aims to change the culture of unsafe business practices led by State Farm in the auto insurance and repair industry. State Farm currently holds the largest share of auto insurance policies in Louisiana. In 2012, State Farm wrote one third of all auto insurance policies in the state, totaling over $1 billion in premiums.
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6 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
ATI Holds 2 Business Growth Events in Houston
ATI, The Automotive Training Institute, has helped shop owners grow their business for over 25 years. The weekend of August 14 and 15, ATI was involved in two events in Houston, Texas. The first was a HABA (Houston Auto Body Association) general meeting and the second was an ATI Collision Cash Profits Owner’s Event. About 25 body shop owners from Southeast Texas participated in these two events.
Attendees gather at one of two ATI presentation in Houston this August
At the HABA meeting, Keith Manich gave a short presentation, and conducted a question and answer session with members about ways to improve and grow their business, and about changes taking place in the collision industry. The ATI Owner’s Event was led by Frank Rose, one of ATIs senior consultants. In this full day session, Rose covered many things including: tracking and understanding your key perform-
ance indicators, process flow diagrams and discussions, floor zoning (lean process) diagrams and discussion, ways to improve your repair estimate accuracy, how to market your shop effectively online, and a look at succession planning strategies. Jim Young, one of ATI’s coaches, was also in attendance and provided valuable feedback to participants during the question and answer session. On August 25, Matt Winslow, the senior instructor, conducted the same Owner’s Event in the Cleveland area. Participating in this workshop was ATI’s Jim Young and nine local collision shop owners. Upcoming workshops are in San Antonio, TX; Tulsa, OK; Cincinnati, OH; Strausburg, PA; Tysons Corner, VA; Dallas, TX; Kansas City, KS; Williamsburg, VA; Boston, MA; Princeton, NJ; Orlando, FL; Columbia, SC; and Columbus, OH. To find out how ATI can participate in meetings with your association, contact Keith Manich, director of collision services, at (301) 575-9191 or kmanich@auto training.net. To register for one of the workshops, visit ATI’s website at www.Auto training.net (enter code ABA01) or contact Maria Tanglos at (301) 575-9186 or mtanglos@autotraining.net.
www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 7
NMCARA Holds 2015 Recycling Summit and Training Event By Chasidy Rae Sisk
On August 29 and 30, the New Mexico Certified Automotive Recyclers Association (NMCARA) held their Annual Recycling Summit and Training event.
was given by Mike James and Travis Cowart of James Environmental and focused on Safety and Environmental Compliance. Melissa Barker from New Mexico’s Occupational Safety and Health Bureau also presented on their program to discuss the importance of Safety Data Sheets; all facilities are required to maintain and train their employees on the information available on OSHA’s safety sheets.
New Mexico Senator, Michael Padilla; Executive Director of NMCARA, Sandy Blalock; New Mexico Department of Motor Vehicle Dealer Licensing Bureau Chief, Noel Davis
NMCARA is an affiliate chapter of the Automotive Recycling Association (ARA). Sandy Blalock, Executive Director of NMCARA, stated, “Overall, the event went well. The attendees’ response to the day was very positive. The program exceeded my expectations, particularly the Roundtable.” NMCARA’s 2015 Recycling Summit and Training Event offered a lot of invaluable information for attendees. The event’s main presentation
New Mexico Senator Michael Padilla and Executive Director of NMCARA Sandy Blalock
8 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
Blalock stated, “The focus of the event was the afternoon Roundtable which was attended by NM State Senate Majority Whip Michael Padilla, along with the new New Mexico Department of Motor Vehicle Dealer Licensing Bureau Chief Noel Davis and Lance Denger, Investigator with the state’s Regulation and Licensing Department, Recycled Metals Compliance. Also in attendance was Detective Mike Sindelar from San Juan County, an officer that the association has worked with over the years.” These events, according to Blalock, are designed to connect automotive recycling professionals with their peers, including business owners, employees, industry vendors and suppliers. A major focus is providing educational and training opportunities in addition to offering ample time for networking. Association-sponsored events are very important to the industry because “automotive recycling business owners and their employees need to stay informed on the latest developments and trends impacting the industry as well as the broader automotive and repair sectors,” Blalock explained. “These events serve as a means of providing this type of information, and they also serve as an
opportunity for the association to remind members why they joined the association in the first place and help promote the association’s value by highlighting
The event’s main presentation was given by Mike James and Travis Cowart of James Environmental and focused on Safety and Environmental Compliance
the many benefits, products and services available to the membership. Networking is also a key in-gredient in the success of association events as it allows automotive recyclers to benchmark themselves and their peers.” Blalock is very grateful to all the sponsors and exhibitors “who are truly the reason we can afford to put on programs like this for our recycling industry. Automotive recyclers and our association are fortunate in New Mexico to have such great law enforcement supporting our efforts to level the playing field for our industry.”
600-Pound Compressor Ripped from Auto Shop in Albuquerque, NM
An auto shop on the west-side of Albuquerque, NM is losing business after the air compressor was stolen. A group spent two hours breaking loose a heavy, red air compressor from Roadies Auto Villa. The piece of equipment is vital to the shop’s functionality. “We thought it was theft proof,” owner Brad Eckoff told KOAT Action News 7. “The thing weighs like 600 pounds.” The criminals hauled it away in Brad Eckoff a gold truck after being caught on surveillance video. Eckoff told KOAT Action News 7 he doesn’t know how the thieves pried it loose. The thieves had to roll the air compressor down an eight-foot drop to get it onto the bed of the truck. Police are looking for leads. The $1,500 necessity was a “game changer” for the shop. “It’s a really expensive piece of equipment. It’s not covered by insurance,” Eckoff told KOAT Action News 7.
Continued from Cover
Automatic Braking
IIHS and NHTSA in the coming months on the details of implementing their historic commitment, including the timeline for making AEB a standard feature. The Department and IIHS encourage all other light-vehicle and trucking manufacturers to bring automated vehicle technology to all vehicles on U.S. roadways as soon as possible. Automatic emergency braking includes a range of systems designed to address the large number of crashes, especially rear-end crashes, in which drivers do not apply the brakes or fail to apply sufficient braking power to avoid or mitigate a crash. AEB systems use on-vehicle sensors such as radar, cameras or lasers to detect an imminent crash, warn the driver and, if the driver does not take sufficient action, engage the brakes. “The evidence is mounting that AEB is making a difference,” said IIHS President Adrian Lund. “Most crashes involve driver error. This technology can compensate for the mistakes every driver makes because the systems are always on alert, monitoring the road
ahead and never getting tired or distracted.” AEB technology is already showing benefits in the real world. Several studies, including a recent report from IIHS, show that AEB technology can reduce insurance injury claims by as much as 35 percent. The 10 manufacturers committing to across-the-board AEB represented 57 percent of U.S. light-duty vehicle sales in 2014. The expanded IIHS facility opened today, made possible by special funding provided by IIHS’s insurance company sponsors, provides IIHS with the capabilities needed to test evolving crashavoidance technology. In January, NHTSA announced its proposal to add automatic emergency braking to the list of recommended advanced safety features included in its New Car Assessment Program. In May, Secretary Foxx announced a series of steps DOT and NHTSA will take to accelerate the development of advanced safety technologies such as vehicle-to-vehicle communications and autonomous driving. “Secretary Foxx’s direction to NHTSA is clear: We must work to expedite the implementation of advanced
technologies to save lives at every opportunity,” said NHTSA Administrator Mark Rosekind. “These 10 manufacturers have committed to an important principle: AEB is a life-saving technology that should be available to every vehicle owner. In the months ahead, NHTSA will work closely with IIHS and the auto industry to carry out that commitment, and we encourage every other manufacturer to join this effort.” The DOT and IIHS have longstanding commitments to promoting life-saving technology innovations. Moving forward, IIHS and NHTSA will set specific performance criteria for manufacturers to meet their commitment, and will determine how soon consumers can expect to see AEB technology as standard equipment. In order for a vehicle to earn IIHS’s highest safety award, ‘Top Safety Pick’, IIHS requires the vehicle to have an automatic braking system.
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Service King, Charlie 1 Horse Sign Sponsor Agreements for AAA Texas 500 NASCAR Tripleheader Texas Motor Speedway announced the addition of Service King Collision Repair Centers and Charlie 1 Horse to its family of sponsors with both signing entitlement deals for the AAA Texas 500 NASCAR tripleheader weekend scheduled for Nov. 5-8.
Service King Collision Repair Centers, the Richardson, Texas-based company that operates 253 locations across 23 states, will serve as the event’s qualifying day sponsor for the NASCAR Sprint Cup, XFINITY and Camping World Truck Series. Service King Qualifying Days will feature Sprint Cup and Camping World Truck Series qualifying Friday, Nov. 6, and XFINITY Series qualifying Saturday, Nov. 7. “Service King’s roots run deep in the Dallas-Fort Worth area and be-
cause of that our teammates are thrilled to partner with Texas Motor Speedway,” Service King Collision Repair Centers CEO Chris Abraham said. “NASCAR and Texas Motor Speedway are home to some of the most loyal fans in sports. It’s our hope that Service King Qualifying Days set the tone for a thrilling and memorable weekend of racing.” Charlie 1 Horse, the Garland, Texas-based manufacturer of the iconic cowboy hat awarded to the winning driver at Texas Motor Speedway, will culminate the race weekend excitement with the Charlie 1 Horse Running Rouge Post-Race Show featuring Roger Creager. The concert, free to all AAA Texas 500 ticketholders, will take place on the frontstretch infield approximately 30 minutes following the conclusion of the race. “With roots deep in NASCAR history, we are proud to join Texas Motor Speedway as a sponsor,” Charlie 1 Horse Director of Product Development Kaci Riggs said. “Charlie 1 Horse hats are almost as legendary as the man who wears them: Richard Petty. The King has always sported an
10 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
unmistakable style with his custom Charlie 1 Horse hat. Recognized by the horseshoe fire brand on the front,
Charlie 1 Horse is worn by folks who genuinely want to express their own personal style day in and day out.” Creager, a native of Corpus Christi, has been playing some of Texas country music fans favorite songs since bursting onto the scene in 1998. His list of hits includes “Long Way to Mexico,” “The Everclear Song,” “Fun All Wrong,” “Things Look Good Around Here” and “I’m From the Beer Joint.” Creager is set to release his new album this month entitled Gulf Coast Time that includes the single “If You Had to Choose.” The Charlie 1 Horse Running
Rouge Post-Race Show featuring Roger Creager will be the second of two free concerts for fans attending the AAA Texas 500. Sammy Hagar and The Circle featuring Michael Anthony, Jason Bonham and Vic Johnson will perform during the Loud and Proud Pre-Race Show fueled by American Ethanol. The AAA Texas 500 is the eighth race of the 10-event Chase for the NASCAR Sprint Cup and second of three races in the pivotal Eliminator 8 segment of the Chase. The AAA Texas 500 is the feature race of a NASCAR tripleheader weekend that also includes the Camping World Truck Series WinStar World Casino and Resort 350 on Friday, Nov. 6, and XFINITY Series O’Reilly Auto Parts Challenge on Saturday, Nov. 7. Tickets are available by visiting www.texasmotorspeedway.com or by calling the Texas Motor Speedway ticket office at (817) 215-8500.
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www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 11
Brownsville, TX, Ranks Second Safest in Car Collision Frequency
Allstate Insurance Company released its 11th annual “Allstate America’s Best Drivers Report®” and Brownsville, Texas ranked second safest among America’s 200 largest cities in terms of car collision frequency. Kansas City, Kansas topped the chart for the first time ever as the safest driving city in America. According to the report, the average driver in both Kansas City and Brownsville will experience an auto collision every 13.3 years. Brownsville ranked fourth when population density is considered and third when precipitation is considered. The Allstate America’s Best Drivers Report was created to facilitate an ongoing dialogue on safe driving that saves lives. Continued from Cover
NWLCRA Meeting Hosts
ferences between ASE certification versus I-CAR. Give Gary a call at (318) 834-6633 and let him know your thoughts. He also reminded us that everyone is invited to their annual AYES Business and Education Council meeting on Thursday, Sept. 17, 2015. It will be held at Caddo Career & Technology Center, 5950 Union Ave., Shreveport, LA. Lunch and refreshments will be served. The meeting will be from 11:30 am to 1:00 PM. The guest speakers were Deric Krist, Collision Repair Consultant for Mitchell. Deric is the Mitchell International representative for this region. Also in attendance was Pauline Perenack, Senior Marketing Manager for Mitchell International. Deric began by giving an overview of Mitchell International. Currently they have over 66 different manufacturers. Mitchell Technicians are I-CAR certified. Mitchell International owns and maintains their database. They don’t have a third-party database. This allows them to complete studies and make changes to thier database quickly, for a more complete and accurate estimate. Deric introduced the Toyota Predictive Estimating feature. Kevin Adams, with Krystal Auto Collison, asked about no roof being present in the new Toyota Predictive Estimating feature. Deric said he doesn’t have a confirmed date, but that this addition is coming. Deric also added that Zero point calibration must be done on all Toyota vehicles that come in to a shop for repairs.
Recently, the National Safety Council (NSC) estimated the U.S. is on track for its deadliest driving year since 2007. For the first six months of 2015, NSC reported traffic deaths are up 14 percent from a year ago, and serious injuries are 30 percent higher over the same period. While there are many factors that impact highway safety, an improving economy and lower gas prices have led to an increase in the number of miles being driven. The Federal Highway Administration’s latest Traffic Volume Trend Report said cumulative travel for 2015 is up by 3.5 percent. The June report is based on hourly traffic count data reported by the states, using data collected at approximately 4,000 continuous traffic
Deric stated that all vehicles should be repaired based on OEM repair standards. Whether you use Mitchell Tech Advisor or some other program, OEM repair standards must be followed. According to technical data from other manufacturers, a zero point callorbration must be performed. Deric put an end to the “Dash Light Myth.” Just because there isn’t a light on the dash stating there is a problem, doesn’t mean there isn’t a problem. There may be several “triggers” involved and the “trigger” doesn’t occur until after the customer takes delivery. A Complete system diagnostic should be run to insure systems have been reset. Mitchell Repair Center Tech Advisor has access to critical information and step by step directions on how to remove and replace difficult and/or expensive parts. This is a web based program, so once a shop subscribes, the technician can pull this information up on thier smartphone while standing in the shop looking at the vehicle. Any technical data a Collision Technician needs can be located with Mitchell Repair Center Tech Advisor. Kevin Adams asked if Mitchell follows DEG. Deric said they did and the demo he used at our meeting came from DEG. They were alerted to this issue on DEG and after they completed their time study, the change of time was made to the database. Kevin also stated that he uses Mitchell Estimating and said the 1/4 glass needs to be a stand alone item. Deric explained he knows exactly what he is asking and that he will bring that recommendation up, but makes no promises as to any change. Kevin also wanted to know more about the pricing of Tech
12 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
counting locations nationwide. Below is a look at how other cities in Texas finished in the Allstate America’s Best Drivers Report. City & Overall Ranking Collision Likelihood Compared to National Average Average Years Between Collisions Amarillo (23) -8.1% 10.9 Arlington (175) +40.9% 7.1 Austin (166) +37.1% 7.3 Brownsville (2) -24.6% 13.3 Corpus Christi (58) +4.8% 9.5 Dallas (177) +43.0% 7.0 El Paso (50) +2.1% 9.8 Fort Worth (153) +30.9% 7.6 Frisco (146) +27.6% 7.8 Garland (181) +44.4% 6.9 Grand Prairie (171) +38.0% 7.2 Houston (170) +37.9% 7.2
Advisor. Deric stated that Mitchell offers promos from time to time, and if anyone wants a quote, just call him at his office, (858) 368-7854. He welcomed anyone to call and he’ll try to answer all concerns and questions you may have with Mitchell products. He said they can tailor their software for any shop. Our meeting was opened by Bill Burnside with a prayer and reading
Irving (182) +44.4% 6.9 Killeen (135) +24.8% 8.0 Laredo (8) -14.7% 11.7 Lubbock (53) +2.5% 9.8 McAllen (36) -2.1% 10.2 McKinney (154) +31.5% 7.6 Mesquite (162) +36.4% 7.3 Pasadena (99) +14.7% 8.7 Plano (163) +36.5% 7.3 San Antonio (137) +26.1% 7.9 Waco (106) +15.7% 8.6
Allstate visually depicts the report in an interactive map found at www.allstate.com/BestDriversReport. The map features the America’s Best Drivers Report with historical collision frequency rankings from the past 11 years in an interactive format.
the Anti-Trust. Taylynn Olsen and Abigail Shepherd led our Pledge of Allegiance. All of our sponsors have renewed their support. We only need 3 more sponsors to be fully supported. Thanks to all that support the NWLCRA. The meeting was adjourned at 7:30 PM. Our next meeting will include an AudaTex presentation with CCC is scheduled for November.
www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 13
Lean Operations
David Luehr is the owner of Elite Body Shop Solutions, LLC, a collision business consulting firm based in Nashville, Tennessee. He is a 30 year veteran of the collision repair industry. David is an expert in Body Shop Operations and specializes in Lean, and Theory of Constraints methods. Email him at dluehr@msn.com
Competing with Consolidation? Change Your Relationship with Fear First with David Luehr
There are many things that we can do to be more competitive in this new and challenging collision repair landscape. Before we can be successful creating cultures, lean processes, and competing with consolidators, we
also the worst! The difference? …Your mindset! That’s right, you don’t need to be a consolidator in order for this to be the best time ever in the history of the world to own a collision repair business; you just need to have the right
have to fix one thing first… us. I want to help you become aware of how our mindset… our beliefs and fears are the number one most important thing you could be working on right now! One thing I have learned in all my years in this business is that we all have the power to control our own destinies! Here’s something maybe you didn’t know… Right now, for many, is the best time in history to own a collision repair business, ironically for some it is
mindset! Remember Henry Ford’s famous saying: “Whether you think you can or think you can’t, you’re right.” Remember those “Successories” posters we used to hang in our offices? I used to have them hanging all over the office at my shop, Luehr’s Auto Body, back in the early nineties. It makes me wonder what it would be like if we really lived by what the quotes were telling us? If you truly took to heart what Ford intended when
“Fear is at the root of your problems and if you learn to deal with your fear by creating a different relationship with it, you will find new opportunities and open a new world to yourself you never thought possible.”
14 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
he said, “Whether you think you can or think you can’t, you’re right!” If everyone had literally applied all the information we learned from Successories posters we would all be billionaires! So with all this sage advice available, why do so many of us continue to struggle? One of the biggest reasons is fear. You have probably heard about fear and how when we were cavemen and cavewomen, the fear instinct helped us avoid being eaten by sabre-toothed predators. When you saw one of these predators innate fear would trigger a necessary response so you would feel the emotion, and run to the nearest cave to avoid becoming lunch or dinner. As you can see, fear was a pretty handy thing to have back in those days, but for some reason through evolution we are still cursed with this damnable emotion. Some would argue that fear still serves
us a purpose, mostly I think fear is just a left-over emotion that keeps people from reaching their God-given potential in life. Having said that, the secret to success and happiness probably lies in our ability to change our relationship with fear. In other words, reframe in our minds that fear can be used as a tool to help us recognize opportunities to grow!
We have a tendency to view fear as necessarily a bad thing. If we could view the feeling of fear as a sign that there is an opportunity ahead, wouldn’t you think you could have a differ-
ent relationship with fear? What if, every time you noticed the feeling of fear creeping up your gut, instead of bolting back into your comfort zone, you headed into the source of the fear? To many of you that seems like backwards thinking. You are exactly right, it is backwards thinking and exactly why so many people fail to achieve their potential and their dreams. Here is a small sampling of the ways embracing your fear will help you. • You will embrace change • You will communicate better and make new friends • You will want to learn new things, become curious
• You will recognize that your ego is an obstacle and vulnerability is freeing • You will recognize that the negative chatter in your head is just noise • YOU WILL GET OUT OF YOUR OWN WAY! Just to be clear, I am not talking about being fearless or doing stupid things that will get you hurt or killed, I am talking about the thousands of opportunities we pass up because we have an adversarial relationship with our fear. I can teach my clients how to compete with large MSO consolidators by building great cultures and processes that lead to exceptional customer experiences. But as so many have recog-
Tues Nov 3, 9:30 AM - 11:30 AM $ 75.00
consolidators that many are unaware of. This presentation will inspire independent collision repairers to take ultimate control of their businesses and make consolidators irrelevant if these techniques are applied. a) What consolidators are doing right and what you can learn from them
nized, if you let fear prevail you will not be successful building a successful culture in your shop, you will not have permanent success with your process implementation plans, and you will continue to struggle with your attempts to create a consistent and repeatable customer experience. “Fear is at the root of your problems and if you learn to deal with your fear by creating a different relationship with it, you will find new opportunities and open a new world to yourself you never thought possible.” Make a poster out of that! For more information on building a successful collision business contact Dave Luehr at david.luehr@elite bodyshopsolutions.com
David Luehr to Speak at SEMA... still time to register, see p. 24
David Luehr talks about why success is a function of your mindset and why MSO consolidators are so successful. Independent collision repairers have many advantages over
b) Advantages independents have over MSO consolidators c) What the best independent shops are already doing to succeed in heavily consolidated markets d) Why owning the customer for life is the best way to brand your business.
CARSTAR Expands MSO Network in South TX
CARSTAR Auto Body Repair Experts is expanding with the addition of CARSTAR Collision of Alice in Alice, TX, near the coastal city of Corpus Christie, giving the collision repair network a new location in South Texas. CARSTAR Collision of Alice is owned by Pete Ganis. The shop is located at Alice Chevrolet/Buick/GMC, 2250 E. Main Street, right off Interstate 69C on Route 359. “We decided to become part of CARSTAR for a number of reasons,” said Ganis. “We feel that the operational support of the CARSTAR EDGE® platform will help us focus on KPIs and efficiencies. And that will benefit our customers through a higher level of service. With the overall branding, support, purchasing and insurance programs, we look forward to growing in the future and to providing our customers with the highest level of quality and service.” CARSTAR Collision of Alice features 8,000 square feet of space. The shop utilizes CCC One estimating software, and is outfitted with Car-O-Liner unibody, frame and alignment equipment, two GARMAT paint booths with headed downdraft, plus a dedicated paint mixing room and more.
www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 15
Continued from Cover
Re-evaluating Vehicles
value assessment and fair market value reports. “The single most decisive factor in the process to repair vehicles is in fact the vehicle value,” said McDorman. “When the insurance companies provide claimants and body shops with unsupported market vehicle value reports with below market values, everyone loses. When the wrong vehicle value is used as a bench mark as the deciding factor as to the collision repair, more times than not the vehicle is deemed a total loss and the body shop loses the job and the customer.” McDorman has owned, operated and worked in various areas of the auto industry, including collision repair, sales, dealer controlled financing, mechanical repair, towing and storage. Over the last 25 years, he has often negotiated with insurance companies to receive higher amounts for vehicles that were deemed totaled. A few years ago in 2013 he began focusing on valuations for consumers and body shops. First, McDorman reviews the market valuation report given to the
customer by the insurance company in reference to the value of the damaged car. He uses CARFAX, N.A.D.A., Kelley Blue Book and Manheim values to help determine the value of the car as well as proprietary software models he designed. Then he conducts a thorough market valuation report analysis to determine if the insurance company has issued a fair market value on the car. “I’ve never seen one that they did [issue a fair market value]. Every one of them are a minimum of 15 to 20 percent low,” said McDorman. “Once you look at the proper value of the car then the insurance company sees that it doesn’t meet the threshold to total the car out. Either the body shops end up repairing the car at that point or the customer gets a more favorable settlement.” In April, McDorman was asked to review a market valuation report for John and Irina Wilson, owners of a 2011 Honda CRV that was involved in a multiple car crash due to the fault of another driver. The insurance valuation report suggested that the replacement value for the vehicle was $17,500. After a detailed analysis, McDorman found that no compensation was given for DMV fees, sales tax and
other applicable fees. In addition, he said each comparable had a deduction for what was called “comparable vehicle adjustment.” These additions brought his recommended value of the vehicle from $17,500 to $21,900. Eventually, the insurer awarded the vehicle owner $20,785.25 after receiving the report from Vehicle Value Experts. “I know that without the help and expertise of Mr. McDorman, we would have come out of our ordeal in an entirely different manner,” John Wilson wrote in a letter to the Texas Department of Insurance. “The difference of outcomes was staggering and without Mr. McDorman’s knowledge of the process, we would have ended up with an unjust settlement that would have been a terrific burden.” In Texas, every insurance policy includes an appraisal clause that allows a third-party appraiser to be hired if the consumer and insurance company cannot agree on the amount of the settlement after a collision. According to the Texas Department of Insurance website, the insurance company might not have considered the “…car’s condition, special features, or value on the local market when it calculated its settlement offer.”
An appraisal is only available in disputes between consumers and their insurance companies. It is not available if the other driver was at fault and the consumer disagrees with his or her company’s offer. “The third-party appraiser and I determine the fair market value and if we’re unable to reach an agreement, then we employ an umpire to make a decision between my value and the third-party appraiser value that the insurance company hired,” said McDorman. The process usually takes two weeks. “Sometimes they go ahead and fix the car once we prove that the fair market value they used is wrong,” said McDorman. “Even if we don’t fix the car, the customer gets the fair market settlement instead of the amount they said. I’ve never had one that I wasn’t able to increase the value.” His fee is three percent of the base N.A.D.A. retail value of the car. Burl Richards, president of the Auto Body Association of Texas (ABAT), said McDorman reached out to the association a few months ago and recently spoke at an ABAT conference in August regarding the See Re-evaluating Vehicles, Page 30
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Continued from Cover
New survey results
he said, removal of the coatings is a must. “I have not found any vehicle manufacturer or any frame equipment company that says it’s okay to secure a fixture clamp to pinchwelds without first removing all undercoating and seam sealer,” he said. “If this isn’t done, it increases the likelihood that
the vehicle can slip when you are pulling it, causing further damage or adversely impacting the accuracy of the measurements. So those coatings need to be removed in order to perform a proper and safe repair.” The pinchweld information is just one of hundreds of findings revealed in the second quarterly “Who Pays For What?” survey report available here (http://www.collisionadvice .com/survey). This latest survey examines how often shops are charg-
Remove coatings from pinch-welds, and repair after clamp removal
ing —and being paid—for 20 different “not-included” repair procedures related to structural/frame and mechanical operations. (The first survey focused on refinish-related “not-included” operations.) Nearly 700 shops responded to the national survey. The survey also found that State Farm and USAA appear to understand the need for removing coatings from pinchwelds better than other insurers; more than 80 percent of their DRP shops report being paid “always” or “most of the time” to perform the procedure, compared to less than 55 percent of Progressive and Geico DRP shops. “I would encourage anyone who is not being paid for this to research it through the OEMs, I-CAR or any frame equipment companies to ask if it is okay to mount a fixture clamp over a pinchweld covered with undercoating or seam sealer,” Anderson said. “They will find that the answer is a clear, ‘No.’ Shops need to understand that their technicians must be doing this.” Anderson said the quarterly surveys help raise awareness of not-included items and operations that shops may be doing but not itemizing on estimates.
“The surveys will help shops understand what these operations are, and whether other shops seek and receive compensation for them – or if they truly are ‘the only one,’” Anderson said. The 51-page report of the second survey findings on frame and mechanical operations is now available by clicking here (http://www.collision advice.com/survey). Also available is a 62-page report on the first survey results released earlier this year for refinish-related not-included procedures. Shops can also visit that website to sign up to take the next quarterly survey, which opens in October. Collision Advice (www.Collision Advice.com) is an independent training and consulting firm featuring some of the most respected and experienced experts in the collision repair industry. Mike Anderson and his team offer real-world, cutting edge training and guidance both in the classroom and one-on-one in the shop.
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Veteran Instructor Peter Lock Retires After 36 Years as Leader/Mentor/Educator at CCC by Ed Attanasio
With many of his former students flourishing at body shops all over the country and leading the collision industry in various roles, including as owners, managers, estimators, body techs and paint techs, lifelong Tech Instructor and Department Head Peter Lock recently announced his retirement at Contra Costa College (CCC) in San Pablo, CA, where he started working back in 1979. Changing lives and building one of the most impressive auto tech programs in the U.S., Lock turned the auto services department at Peter Lock as a CCC into a premier senior in high program that has school, before trained more than attending Contra 3,500 students durCosta College to ing his 36-years on become a body and paint tech the job. Offering a and eventually two-year, four-sebecoming a lifelong mester program in instructor and either collision redepartment head pair or automotive at the school
technology, Lock created a curriculum that consists of a combination of classroom teaching and hands-on laboratory studies. Lock came to CCC initially as a student himself to learn how to be a body and paint tech in 1973 and got a job in a shop upon graduation, but he wanted to return to help the school and that thought never left his mind. “I could see a lot of opportunities there and so many things that could be improved,” Lock said. “I wanted it to be more than just a fun series of classes that do-it-yourselfers and hobbyists could take. My vision was to train students so that they could get not just jobs, but careers.” Looking back at what he’s achieved at CCC must be highly satisfying to Lock. Today, the auto repair classrooms and laboratories consist of two separate facilities under one roof, Lock said. The collision repair department and mechanical repair department has a combined enrollment of 150 students. CCC offers the I-CAR Professional Development Program/Education Edition, one of only a handful of post-secondary schools in California to do so,
20 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
Lock said. At SEMA in 2013, the department won a $50,000 grant for its excellence and used the money to buy a SimSpray paint simulator and other much-needed things, like new desks. And most recently, Lock and his department landed an $111,000 grant for its welding program, to be spent on 60 laptops and six welding simulators. Before he was ready to retire, Lock “Mr. Lock” with his wanted to make normal expression certain that his de—smiling and partment was in willing to help any student that good hands for obcomes his way vious reasons, he explained. “A few years ago, I stepped away from being the Chairman of the Automotive Technology Department at CCC, and handed if off to Lucile Beatty, so that I could concentrate more on teaching. This program is my life’s work and I want to see it still going strong when I’m in my eighties. So, once I could see that Lucile was doing a great job, I started thinking about re-
tirement, because I am confident that she is the right person to take the program to the next level. She is a perfect fit for this job, because she has learned how to deal well with the administration and navigate skillfully through all of the different aspects of the position.” We asked Lock, what exactly is that next level? “I envision a program where we can guarantee employment for students who graduate,” he said. “More shops, especially the larger MSOs need to get involved, by offering apprentice programs and other programs. Mike’s Auto Body, Cook’s Collision and Service King are also stepping up and offering real opportunities to our students, but we need a lot more onboard to do these types of things. They’re not just helping a student, they’re setting them up with a career and that’s our goal.” What will “Mr. Lock” do with all of his free time now that he’s retired? “Well, I can spend more time with my family (wife Suzanne, son David and daughter Stephanie and one grandchild) because they were so patient and understanding while I worked week-
ends and nights for so many years. Also, I will work on my homes and my 1967 Mustang convertible and of course, I am still going to teach parttime at CCC.” Greg Decker, the owner California Color Source, Inc. in San Leandro, CA said he has seen Lock build the program and help improve countless peoples’ lives. Decker has assisted the instructor in many ways, including the Careers with Cars Program and multiple California Auto Body Association events, where lasting friendship was formed in the mid 1990s. “Peter Lock has provided inspirational dedication to providing young people of all backgrounds a potential career path in the Collision Repair Industry. I personally know a number of his past students who have excelled based in part, I’m sure, from the start they received from ‘Mr. Lock’. Peter continued to build and support the Automotive Repair program at CCC despite budget and program cuts through the years. He was able to keep the program moving forward, I believe because of the respect and relationships he had built with the school administration. He was able to keep the program moving forward, I believe
because of the respect and relationships he had built with the school administration.”
Getting a paint simulator for the school was just one of the many wonderful things Peter Lock did for the auto services department at CCC during his 36 years at the school
A former student and a good friend, Jim Boyle, the owner of Regal Collision in Vallejo, CA credits Lock for changing his life. “The Collision repair industry will greatly miss Peter Lock when he retires. I met him in the early 1980s at the first I-CAR refinishing class held in our area. He was a fairly new instructor at Contra Costa College and his energy, enthusiasm and knowledge, as well as skill of the collision repair in-
dustry, was amazing. Besides being our teacher, he has been a terrific role model and mentor. The people who have completed his program are the present and the future of our industry. Knowing Peter has helped me with my career and enriched me with his friendship and I credit him for much of what I’ve achieved in this industry.” Dan Welsh, owner of Crockett’s Premier Auto Body in Pinole, CA did his apprenticeship at CCC and worked as Peter’s assistant for several years. “When he first started teaching at the school, I could tell that he had bigger plans for the department. He wanted it to be a full-fledged program and not just something for hobbyists. We hit it off and pretty soon I shared his vision for what we could achieve at the school. In 1988, Peter called me and asked me if I would help with the I-CAR classes and I didn’t even hesitate. When I think
about Peter Lock I think of dedication and integrity.” Laura Salas learned the collision repair business from her father and through the automotive repair department at CCC. She credits Lock for much of her success today and one of the main reason why she currently owns and runs Black Diamond Collision Center in Pittsburg, CA. “Mr. Lock taught me a lot about life and helped me to become a better person,” she said. “By graduating from the program at CCC, I was able to start this shop with my father, who has been in the trade for 30 years. Mr. Lock is an incredible teacher, because he truly cares and he shows it. He gave us the resources to succeed. I wanted my welding certification, and he made it happen. I owe him a lot, because he played a big role in helping me to get to this point as an owner of a shop.”
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Collision Repair Technology Summit Offers Three OEM Sessions, Thursday, Nov. 5
The OEM Collision Repair Technology Summit—to be held in three sessions November 5, 2015—will be one of the most unique networking and learning opportunities available to the collision repair industry. The program is designed to put SEMA show attendees in a room with innovators in automotive structural design and technology. The Summit’s focus is on emerging trends in vehicle construction and technology and how both of those aspects influence vehicle repairability and collision industry preparation. The presentations will feature companies and individuals with rich histories of producing sophisticated advancements in the automotive and collision repair fields, and will highlight architectural and technological developments in modern vehicles, and how those advancements intersect with the repair process. Every participant in this industry can benefit from better insight into how vehicles and materials are evolving, what that means in the repair process and what will be expected of those who are performing these repairs. The future of our collision repair industry is highly skilled
professionals, working on highly sophisticated automobiles that require the industry to embrace the necessary
investments in training and equipment; but also relies on informed business owners who understand how to define for themselves what a sustainable and successful business model to support that investment looks like.
OEM1 - Advanced Automotive Technology 9:30am - 11:30am Structural Connectivity: Understanding the Future of Automaker Joining Techniques A panel of specialists with a variety of backgrounds in automotive joining will discuss the advanced structural joining approaches being used in modern auto-
22 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
motive architecture. The panelists will have expertise in riveting, bonding, welding of aluminum, steel and mixed materials, and factory-level joining.
Tech Crunch: The Role of Programming and Diagnostics in Post-Repair Road Worthiness A panel of automakers, technology specialists and programmers discuss the real world application of vehicle scans, diagnostics and calibrations. These subject matter experts will bring a focus on the technical aspects of vehicle scan code requirements and the role that diagnostic testing plays in repairing vehicles and restoring roadworthiness. Learn why you don’t know what you don’t know if you aren’t performing full system scans.
OEM2 - The Future of Aluminum in the Automotive Industry 12:30pm - 2:30pm Attendees will be treated to a fascinating presentation on technological advancements in aluminum manufacturing, construction and engineering, joining and future advancements that are predicted to be impacting how frequently the material will be present in
your repair facility, and how it will be used on automotive bodies. The presentation will include perspectives on how light weighting is driving innovation, and the role repairability plays in aluminum development. Following the presentation, a panel of automakers who utilize aluminum in their vehicle construction will join the presenter on stage to further discuss the real world application of aluminum structures in vehicle design, vehicle safety and vehicle repairability.
OEM3 - The Continuing Evolution of Advanced Steels in Automotive Bodies 3:00 p.m.–5:00 p.m. Those familiar with the ongoing substrate battle in automotive light weighting get the sense that recent release of mass-market aluminum vehicles coupled with the looming governmental expectations for weight reduction are driving major changes and innovations in the steel industry. Aluminum may have been all the rage in collision industry information, but steel continues to be poised to play to most significant role in the automotive footprint for the See Technology Summit, Page 30
www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 23
Continued on p. 42 (RDE1) Getting Paid for Investing in Facility, Equipment and Training
Tues Nov 3, 9:30 AM - 11:30 AM $ 75.00 Tim Ronak, AkzoNobel Automotive and Aerospace Coatings Repairers are facing significant additional tooling and training to repair modern vehicle construction materials and technology. This session will look at the shrinking Labor Gross Profit percentages due to additional costs of investment in equipment, facility and training. Strategies will be explored to understand the mechanisms at your disposal to offset these rising business costs to justify a return on that capital expenditure. Attendees will learn: a) What collision industry labor profitability looks like both now and over the last several years? b) Why we need to invest in additional facility, equipment or training and how much total money to anticipate spending? c) How to calculate ROI on the capital investment required, and what return is reasonable to expect? d) What time period should be considered as a payback period for this incremental new investment? e) How to equate the additional capital expense for facility, equipment and training into a reimbursable charge? f) Should the cost be passed on to customers or is it a cost of doing business?
(RDE5) Paint Shop Performance
Tues Nov 3, 12:30 PM - 2:30 PM $ 75.00 John Fagan, PPG Refinish Advancing technologies in automotive refinish products and equipment available today positions collision centers for exceptional paint shop performance. But even with the exceptional refinish products and the best equipment, profitability in the paint department poses some unique challenges for todays collision centers. Paint shop performance takes a look into many of the areas that influence paint shop profitability. Participants will learn how to identify areas of opportunity for improvement and quantify those areas in order to prioritize their efforts.
The 2015 Repairer Driven Education (RDE)series and OEM Collision Repair Technology Summit will collecttively feature more than 30 educational sessions delivered Tuesday, November 3rd - Friday, November 6th during Show hours.
To Register for Repairer Driven Education contact: http://www.scrs.com/rde A Full Series Pass is available for $375. It includes one regular session in each available time slot, OEM Collision Repair Technology Summit Sessions, and One ticket to the After-Party on Thursday night.
(RDE3) Competing with Consolidators
Tues Nov 3, 9:30 AM - 11:30 AM $ 75.00 David Luehr, Elite Body Shop Solutions, LLC This presentation gives the audience a brief look into why MSO consolidators are successful and what you can learn from them to apply at your own shops. Independent collision repairers have many advantages over consolidators that many are unaware of. This presentation will inspire independent collision repairers to take ultimate control of their businesses and make consolidators irrelevant if these techniques are applied. a) What consolidators are doing right and what you can learn from them b) Advantages independents have over MSO consolidators c) What the best independent shops are already doing to succeed in heavily consolidated markets d) Why owning the customer for life is the best way to brand your business.
(RDE9) Understanding Numbers and What They Tell You About Your Growth Opportunities
Tues Nov 3, 3:00 PM - 5:00 PM $ 75.00 John Niechwiadowicz, QLC, Inc This session will feature discussion of key numbers and the importance of thoroughly understanding your numbers and potentials before investing in equipment, tools, programs or locations. Collision Repair businesses will learn how to determine and achieve better return on investment in their market growth opportunities, leading to better profitability. Shops should have a clear understanding of the right numbers to review and be able to develop an ROI plan before investing. It will also explore when businesses should invest, and when should they pass on an investment. All these decisions are made more possible when there is an understanding of and tools to evaluate the market.
24 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
(RDE6) Aluminum Damage Analysis and Joining Methods
Tues Nov 3, 12:30 PM - 2:30 PM $ 75.00 Larry Montanez, P&L Consultants This presentation will cover the differences between damage analyses on steel vehicles in contrast to aluminum intensive vehicles. It will explore repair vs. replace decisions on outer panels, structural diagnosis, equipment requirements, and joining methods. After this program attendees will have a better understanding of the differences between aluminum and steel vehicles, the different types of joining methods and best practices in analyzing and defining structural damage. A comparison of repairable and unrepairable damages will assist attendees to understand the why some damages cannot be repaired. Attendees will also have a better insight into some of the current OEM Certified Programs.
(RDE7) Process Driven Collision Repair
Tues Nov 3, 3:00 PM - 5:00 PM $ 75.00 Lee Rush, The Sherwin-Williams Company The process driven collision repair center features new concepts for the future of collision repair and packs enough technologies, premium materials and innovations to be worthy of our industry's flagship collision operations. For fans of lean thinking, what's to come is efficient design, process driven advanced interface collision operations. By providing the participant with the operational tools necessary to implement new process into their collision centers, they will be armed with the understanding needed to change the way their companies operate! Upon successful completion of this course, participant will be able to: a) Reduce overall shop cycle time b) Increase vehicle throughput c) Drive production predictability d) Improve customer satisfaction.
(RDE4) Compensation Solutions
Tues Nov 3, 12:30 PM - 2:30 PM $ 75.00 Mike Lanza, The Sherwin-Williams Company This session is designed for shop owners and managers looking to break away from the traditional flat rate pay model. Attendees will learn about creating successful compensation strategies that work in a lean collision repair shop. As a collision repair center owner or manager having the correct compensation plan can be the difference in retaining and attracting the top talent needed in today's work environment. Learn how to develop components of an incentive plan that are aligned with the goals of the business: Revenue Profitability Customer Satisfaction. The design of the payout structure must be consistent for all employees.
(RDE8) Getting It All Right On The Internet in 2016
Tues Nov 3, 3:00 PM - 5:00 PM $ 75.00 Mark Claypool, Optima Automotive What makes a website effective? How does search engine optimization work? How do social media and reputation management fit into the mix? What about all those online directories that list my business? Further, video viewing and sharing over the Internet has grown by more than 7,000 percent since 2006! 80% of Facebook videos get "Likes", 60% of people will watch a 2-minute online product or service video, videos are 12 times more likely to be shared on Facebook, and 60% of people are more likely to watch a video than read text. Review websites and social media accounts and learn how to incorporate video into your overall online presence in order to engage your target audience and gain brand recognition.
(RDE2) Scheduling and Work in Progress (WIP)
Tues Nov 3, 9:30 AM - 11:30 AM $ 75.00 Tom Hoerner, BASF Corporation The purpose of this breakout is to discuss Work in Process (WIP) and to analyze the scheduling process—or lack of found in many collision repair business environments. The session will dig into the impact that scheduling and workflow have on cycle time and productivity. When the program concludes, attendees will have procedural takeaways that will allow them begin implementing procedural changes to see performance benefits.
www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 25
Mike Chaney Defeats John Mosley for MS Insurance Commissioner in GOP Primary by Clay Chandler, The Clarion-Ledger
Incumbent Insurance Commissioner Mike Chaney likely secured another term on August 4, defeating Clinton businessman John Mosley in the Republican primary.
Chaney and Mosley had sparred over insurers’ ability to dictate vehicle repairs at body shops. Mosley, whose family started Clinton Body Shop almost 40 years ago, said a series of complaints he and other body shop owners had taken to Chaney’s
office regarding insurance companies moving the target as to what they would and would pay for was the primary reason he ran to unseat the incumbent. Neither returned cell phone messages on the night of August 4.
Mosley’s crusade began right after a 2013 hailstorm did millions of dollars in damage to vehicles and buildings in the Jackson area. Insurers were less than clear about what repair procedures were covered, Mosley said, an issue he took to Chaney in a meeting attended
Autobody News reached out to John Mosley on August 5 and August 13 for further comments on the campaign results:
“I was strong as long as it was he and I involved, but when State Farm started sending out letters and having agents call their insured, things went south.” Mosley went on to explain, “A few weeks before the election, a good friend, who is a State Farm agent, called to tell me he had just left a meeting of agents called by State Farm. The topic of the meeting was the future of State Farm, but he said it quickly turned to three hours of this is John Mosley, this is what he has done (my lawsuit in the 90’s and the MDL) and this is what he might do if he is elected. The agents were told that if I was elected, State Farm would leave the state of Mississippi. These agents were told how they could help the effort to defeat me and save their businesses by donating to the State Farm PAC and by talking to
their insureds about the election. They were probably not the only company working against me, but they were the one I received the letters and phone calls about. At any rate, I wonder what State Farm didn’t want me to know as the commissioner.” Mosley said he sent Insurance Commissioner Mike Chaney a letter congratulating him and asking if they could meet to discuss some of the insurance issues consumers face on Mississippi. As of 8/13, he had not received a response. “I shined a light on many issues and the commissioner will have to think about what he should do. If he doesn’t work harder for the people, I will be back in four years,” said Mosley. “In the meantime, I intend to help spread the word to the citizens of Louisiana [so they know] to expect
this type of behavior intent on interfering with Matt Parker’s campaign.” Autobody News reached out to Mississippi State Farm media contact, Roszell Gadson, who stated, “State Farm, as a company, does not support state and local candidates for office. Our independent agents are free to engage in the political process as they see fit.” Jack Weatherly of msbusiness.com. reported that Chaney also put nearly three times as much funding toward his campaign as Mosley. Out of the $448,121.11 in total expenditures, $279,180 came from campaign contributions, while $98,959.88 was a carryover from his 2011 campaign. Mosley contributed $158,000 from his own pocket.
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Number of Days
by representatives of State Farm Insurance, the company Mosley labeled as the worst offender. The summit seemed to iron out the issues, but it wasn’t long before the insurer reverted. Making the problem worse was insurers’ ignoring an opinion from Attorney General Jim Hood that Mosley said affirmed his position. Chaney countered with data his office gathered after John Mosley (File the hailstorm that photo), owner of showed that, out of Clinton Body Shop, 100,000 claims filed ran for Insurance (about 60,000 of Commissioner of Mississippi. which were for au-
tomobiles) a total of “50 or 60” complaints arose, all filed by three body shops, he said. He said last week that further investigation into the issue was a possibility, but any inquiry would not start until after Tuesday’s primary. Who did and did not appear on the candidates’ campaign finance reports became an issue, too. Mosley said he would not accept contributions from the insurance industry because he questioned the ethics behind money given by those the commissioner would regulate. “How can it not?” Mosley responded when a reporter asked if he thought Chaney was influenced by insurers’ donations. I see that campaign contribution, what am I going to think? That cloud of doubt is hang-
ing there.” Chaney said he regulates the industry “with a pretty strong hand. Most of mine comes from agents who have a vested interest in rates not going up. For 35 years, Mosley’s run a body shop, and most of his money comes from payments to consumers from insurance companies to get their cars fixed. Mississippi’s InSo indirectly, he’s cumbent Insurance Commissioner Mike getting insurance Chaney. Credit: The money.” Clarion-Ledger Chaney did not respond to a cell phone message on the night of August 4. Mosley said on that night if he
had it to do over again, he would have started his campaign earlier. He announced his run in February. “I ran hard and talked about the issues. I congratulate him and these issues I brought up are issues that affect everybody in Mississippi. I’ll be right back four years from now if things don’t change.” We would like to thank The Clarion-Ledger for permission to reprint their article.
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@autobodynews1 Accept no Substitutes! Premiere Services & LKQ Launch Mobile Electronic Parts Program
Premiere Services, a provider of audio electronics to the insurance industry, has partnered with LKQ Corporation to launch a new program that uses OEM electronics as a cost-effective option for mobile electronics replacement. The Mobile Electronics Quality Replacement Program (QRP) extends the company’s market beyond aftermarket products to OEM offerings for collision and theft, and offers a lifetime warranty. Laura Puente, president of Premiere Services said, “We are seeing an increase in OEM collision damage related to the electronic components. Our QRP program is designed to assist in the parts replacement for this category.” She added, “The program is also the only one available to the industry that provides tested and certified product with a lifetime warranty. Our insurance partners can also emphasize their commitment to being environmentally friendly by promoting the use of these recycled parts.” Puente said the QRP program helps reduce repair costs by offering warrantied parts at half the OEM price. In some cases, the program could potentially save an insured vehicle from being a total loss. Terry Fortner, VP of LKQ Corporation, said, “By working with Premiere Services, the process helps decrease cycle-time and is simplified for insurers and body shops. Collision repair facilities can take advantage of obtaining the warrantied part and installing it themselves or have Premiere Services’ handle the repair. ” The parts can be shipped directly to the facility or the installation team can complete the repair. Facilities can order directly from Premiere Services at 800479-9945. Parts are also available via CCCOne, Mitchell and APU Solutions. www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 27
28 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
Please contact these dealers for your Honda or Acura Genuine parts needs. HO N DA T EX AS
TE XAS
LOU IS IA NA
TEX AS
Bankston Honda
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Rusty Wallis Honda
Lewis v il l e
F ri s co
Dallas
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800-344-8611 972-219-0021
866-442-2711 972-731-3176
877-466-3272 214-328-3891
800-943-4227 504-368-5687
Dept. Hours: M-F 7-7; Sat 8-5 www.bankstonhonda.com
Dept. Hours: M-F 7-7; Sat 7:30-5:30 cedgar@mcdavid.com
Dept. Hours: M-F 7-7; Sat 8-5 darryldotsy@rustywallis.com
Dept. Hours: M-F 7-5:30 parts@superiorhonda.net
Benson Honda
Honda of San Marcos
Wholesale Parts Direct
Walker Honda
San A nt on io
Sa n M a rco s
A us t i n
A l ex a n d r i a
800-727-8705 210-340-0831
866-392-1313 512-392-1313
800-234-4441 512-458-2910
318-448-8255 318-445-6677
Dept. Hours: M-F 8-5; Sat 8-12 hondaparts@bensonhonda.com
Dept. Hours: M-F 7:30-6; Sat 9-5 csmith@hondasanmarcos.com
Dept. Hours: M-F 8-6 sales@wholesalepartsdirect.com
Dept. Hours: M-F 7:30-5:30 hondaparts@walkerautomotive.com
Cleo Bay Honda
Howdy Honda
K il le e n
Au s t i n
877-253-6229 254-699-2478
877-941-6513 512-443-4300
Dept. Hours: M-F 7:30-6; Sat 8-5 parts@cleobay.com
Dept. Hours: M-F 7-7; Sat 7-3 partsmgr@howdyhonda.com
Fenton Honda of Longview
Kelly Grimsley Honda
Lo n gv ie w
800-228-1910 903-753-5921 Dept. Hours: M-F 7:30-6; Sat 8-4 victor.ortega@fentonmotors.com
Honda Cars of McKinney M cK in ne y
972-569-4276 972-569-4222 Dept. Hours: M-F 7-7; Sat 7-5 Gene.chenault@hendrickauto.com
O de s s a
844-453-5594 432-334-6632 Dept. Hours: M-F 7:30-6; Sat 8-12 april@kellygrimsley.com
Russell & Smith Honda
OKLAHOM A
Superior Honda
N EW MEX I CO
Don Carlton Honda
Garcia Honda
Tu l s a
A l b u q u e rq u e
800-722-2379 918-622-9670
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Dept. Hours: M-Sat 7-6 hondaparts@doncarlton.com
Dept. Hours: M-F 7:30-6; Sat 8:30-5 Jscott@garciacars.com
Fowler Honda N o r ma n
888-715-3197 405-573-5719 Dept. Hours: M-F 7-9; Sat 8-4 parts@fowlerhonda.com
H o us t o n
800-833-0180 713-663-4266 Dept. Hours: M-F 8-6; Sat 7-4 ggregory@russellsmith.com
AC U RA T EX AS
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Don Carlton Acura of Tulsa
Walker Acura
Tu l s a
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Autonation Acura
Mac Churchill Acura
Leag ue C it y
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888-824-9634 817-806-0571
Dept. Hours: M-F 7-6; Sat 7-5 hoehns@autonation.com
Dept. Hours: M-F 6-7; Sat 8-5 jguin@macchurchill.com
David McDavid Acura
Sterling McCall Acura
A u stin
H o us t o n
800-575-3553 512-401-5976
713-596-2337 713-596-2338
Acura of Baton Rouge
Dept. Hours: M-F 7-7; Sat 8-5 jraygo@mcdavid.com
Dept. Hours: M-F 7:30-7; Sat 7:30-4 rkahl@sterlingmccallacura.com
866-733-2861 225-756-6166
David McDavid Acura Pl a no
888-550-7278 918-664-2300 Dept. Hours: M-Sat 7-6 acuraparts@doncarlton.com
M e t a ir ie
Dept. Hours: M-F 7:30-6; Sat 8-2 parts@walkeracura.com
LOU IS IA NA
B at on Ro ug e
Dept. Hours: M-F 7:30-6; Sat 8-5 dlavigne@acurabr.com
972-964-6044 Dept. Hours: M-F 7-7; Sat 8-5 dgrajczyk@mcdavid.com
www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 29
Continued from Page 16
Re-evaluating Vehicles
processes and procedures needed to repair vehicles to their pre-loss condition. Richards said he now has a better understanding of how insurance companies value vehicles and has recognized that this is a growing problem in the industry. His Henderson-based shop, Burl’s Collision Center, has several “ongoing” claims that Vehicle Value Experts is handling in regard to diminished value. “It amazes me that the consumer is generally completely unaware that diminished value exists. The customer has a right to know, and believe me, when we explain it to them the customer knows who is looking out for their best interest,” said Richards. Diminished value is defined as the loss in market value of a vehicle from its pre-wreck fair market value due to the vehicle being in a wreck. Richards informs all of his technicians that the vehicle they are working on could be re-inspected by a third-party in order to evaluate the diminished value. “This just gives them even more incentive to do a great job,” said Richards. “Safety and quality have always been our number one concern, and I know if we take care of the customer everything else will take care of itself. We do final QC inspections on all repairs, but this helps my technicians to police themselves even more.” Gene Domec, who owns S&W Auto Body and Painting in Vidor, Texas with his two brothers, said that Continued from Page 22
Technology Summit
foreseeable future; although, not necessarily the same steel that that the industry is accustomed to. Following the presentation, a panel of automakers known for their use of steel will join onstage to discuss the real world application of steel structures in vehicle design, vehicle safety and vehicle re-
McDorman contacted him about a year ago to find out if he had noticed a trend among insurance companies totaling out cars that should be repaired. “At the time, I was noticing that trend here in my shop,” said Domec. “Insurance companies would come out to do an estimate on a fairly late model vehicle that didn’t look like it had much damage. I figured it would be repaired but they did a salvage value analysis on it, which came in high and would total out the car.” He said salvage yards would often let the insurance companies know what they were willing to pay for the vehicle while they were doing an estimate. “It’s cheaper for them to buy a wrecked car for a low price and fix it rather than import a new car. In many cases, the customer has no control and the car is totaled out that they thought was going to be able to be repaired.” Domec’s own Toyota Camry was involved in a collision three years ago and the car was totaled. The insurance company offered him below what he felt it was worth. He kept insisting the adjustor find a similar car to his and base the settlement on that, which he said they never did. Eventually, he received an offer within $200 of the N.A.D.A. A couple of years later, he took his report to Vehicle Value Experts and found that the comparable cars to his used in the market valuation report were priced higher and subsequently sold for substantially higher than the market valuation report supplied by the insurance company. After his own experience, Domec said he began telling his customers about the services Vehicle Value Expairability. Both afternoon sessions will include detailed presentations on technological developments in each of the featured substrate markets, and then transition to panels of automakers known for their use of the featured materials to discuss real-world applications in vehicular structural design, safety and repairability. All sessions are in Upper North Hall, N241 at LVCC
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perts offers. “Every one I have sent to him so far has a really positive experience with him,” said Domec. “I’ve actually been able to fix one car that Allstate totaled out that should never have totaled.” Domec said the customer was adamant about getting the car repaired so McDorman got to work immediately. After a preliminary analysis, Domec said he found the car was worth more than the insurance company was offering. “The final settlement he received was more than enough to get it fixed.” Autobody News interviewed Ann Mullen-Martin, President of Mullen Insurance Company in Garland, Texas. Mullen ran a Farmers Agency prior to establishing Mullen Insurance in 1988. She has worked with members of the Texas Independent Automobile Dealers Industry for more than 30 years, 27 of those as an agency specializing in providing insurance programs for members of the Texas Automobile Industry. As an independent insurance agent, Mullen said, “Agent incomes are directly related to claims activity on many levels.” She said these include the quality of service the client receives, the loss ratios generated as a
result of claim activity and the company satisfaction with both of these. “What Robert is doing enhances all three items listed and therefore creates a more profitable environment for all of us, i.e the client, the company and the agent.” Mullen has known McDorman for more than 15 years and served as an insurance consultant to him as well as his designated agent. “Robert’s auto industry background uniquely qualifies him to provide expert opinions from cost-to-repair to vehicle values,” she said. “More important than his vast knowledge of cars and the car industry is his ability to bring an unbiased opinion to the table when determining a fair and equitable claim result.” McDorman stresses the importance of educating consumers, body shops and lenders about their rights and legitimate claims on collision damages. He said, “This will lead to more cars being repaired and ultimately the retention of more customers.” Look for PART 2 of this story in the November issue of Autobody News magazine, which will address more detailed information about diminished value and total loss evaluations.
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Hey Toby!
Toby Chess is an I-CAR program instructor, Training specialist, and former salvage yard operator. Toby is universally known in the collision industry for his work with first responders and advocacy for body shops and consumers. He can be reached at tcspeedster@yahoo.com
Glue and Rivets Have Replaced Welding in Many Newer Vehicles with Toby Chess
Recently, I was conducting the I-CAR Steel welding certification test at a collision repair center when I saw a 2014 BMW 3 Series having a quarter panel being installed. The tech was welding in the quarter panel instead of using glue and rivets. I asked the tech if he had the OEM replacement procedures, which he produced from his tool box. I showed him that the proper procedure was to rivet and glue the quarter
goal of over 50 miles per gallon by the year 2025. Second is vehicle safety. With stronger and lighter materials being used in today’s vehicles, we are seeing a combination of several different types of steels, together with alu-
ample, Honda began using ultra high strength steel in “A” pillar, “B” pillar and rocker reinforcements on its 2013 Accord. Honda states in the repair statement (https://techinfo.honda.com) “Parts made of Ultra-High-Strength
Fig. 5. Applying the Adhesive Fig. 7. Common Adhesive Testing Methods
Fig. 1. Rivet Gun
Fig. 2. Factory Supplied sleeves
Fig. 3. Factory Rivets
Fig. 4. Factory Adhesive
Fig. 6. Applying the SPR’s to Panel
panel in See accompanying photos for the proper installation method and recommended tools. I spoke with the person in charge and explained that there was a problem with the repairs that were being performed. First, the corrosion protection warranty could be voided by the factory. Second, a state violation could be imposed for not following OEM repair procedures (Fine, loss of license, and court litigation.) Finally, diminished value could be imposed and/or the shop could be compelled to purchase the vehicle. But I am getting ahead of the game. Let’s take a look at why adhesives and rivets are being used more frequently today and in the future. The major reasons for rivet-adhesive bonding are two fold. First, Corporate Average Fuel Economy or CAFÉ standards. Starting in 2015, trucks and automobiles are classified together. In the past, Cars and trucks were separate, but now they are combined. Substituting aluminum for steel, Ford was able to achieve a 700 lb weight reduction in its F150 Truck. That translates in 3½ gallon better gas mileage. The current average for 2016 is 34.1 miles per gallon with a
32 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
minum, magnesium, plastics and carbon fiber. It should be noted that not everything can be welded, so we are seeing a number of new and different joining methods Remember, heat will weaken high strength steels and destroy ultra high strength steels. For ex-
Steel (UHSS/1,500MPa/USIBOR) must be installed as a complete part. No sectioning allowed. Ultra HighStrength Steel requires special welding equipment, procedures, and settings. See the welding section of the approSee Hey Toby!, Page 36
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Media and Publicity for Shops Collision Veteran Takes on Paint Underpays with PaintEx 2.0 with Ed Attanasio
“Before I die, I want to see the day when the insurance companies are finally out of the collision repair business,” Bob Klem, the owner of KLM International, Inc. in Escondido, said. “That way I can go happily to body shop heaven.” Klem, 78, is a veteran of the collision industry and worked for Mitchell for many years before starting KLM in 1980. While most people are retired at this point in their lives, Klem is still driven to make the insurance companies accountable and that’s why he invented PaintEx 2.0, an easy-to-use, intuitive paint and finishing cost-accounting software guide that enables body shops to quickly and effortlessly create detailed, itemized invoices for every repair job while recapturing significant amounts of money as a result. Klem’s mantra from day one has been exactly the same. “Let the shops fix the cars because that’s what they
know how to do, and then pay them fairly, that’s all I have been saying,” Klem said. “For years, insurance companies have lumped all materials needed to prepare, paint, sand, buff, and clear coat a vehicle into one number, the hourly P&M allowance, which is an estimate based on the number of paint hours. The problem with this method is that it is Collision industry often incorrect, as veteran Bob Klem every job is differisn’t afraid to take on the insurance ent.” companies and After decades of that’s why he research and dedeveloped PaintEx velopment, Klem 2.0, a system that said his software is enables shops to get paid fairly for the best way to reeach repair coup money from the insurance companies. “There are three factors here to consider—contracts, assignment of proceeds and
Ed Attanasio is an automotive journalist based in San Francisco, California. He can be reached at era39@aol.com.
cost accounting and all are protected by business law. If enough body shops can truly ask to get paid properly for the cars they fix, this industry will be better for shops and consumers.” Klem has been developing his PaintEx 2.0 system since the early 1990s, long before the Internet became a daily part of all our lives, and although he’s a senior citizen, he has gladly embraced every new technological innovation as it became relevant. “At the beginning, we had PaintEx on disks, but in 1998, we made it Internet-based,” he said. “I used to silkscreen my own disks prior to that. Then in 2012, clouding became the new thing and we embraced that. Now, users can access our system anywhere, any time and it has made the whole process that much easier.” PaintEx 2.0 allows you to quickly generate a preliminary damage report and then go on to modify, add and sub-
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tract any and all materials used in the refinishing of the vehicle. The result is an accurate accounting of the refinishing cost for each vehicle. It allows shops to bill for exactly what they use to refinish the vehicle. On average, using PaintEx can help a body shop to double its income for paint and materials used without any increase in shop time! They can also easily customize PaintEx 2.0 for their shop to allow fast and accurate invoicing. The number one benefit of the software, according to Klem, is that it makes shops independent of insurance company influence. “Shop owners ask me what is the right percentage of DRPs I should have, and I tell them zero,” he said. “And this software can help you to get there, because once the insurance companies see that you’re using PaintEx 2.0, they know that this shop now has the ammunition it needs to get paid on materials and products that are used in every repair.”
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Klem claims that by using PaintEx 2.0, the software (cost: $500 annually) will pay for itself after only two or three jobs. “It’s a short-term investment with a long-term payout and truly the best way to drive your body shop profits up.” Jose Garjeda, the owner of C&J Paint & Body in Oxnard, CA, has only been using PaintEx 2.0 for a short time, but he has already seen the results and he is astounded, to say the least. “Not every repair job is the same, because painting a car with red pearl is not the same as another color,” Garjeda said. “The red pearl may need five coats, for example, but how can I get paid for the additional paint, materials, etc.? The insurance companies want a standard rate and an easy answer on every repair, but that’s not realistic.” After just using PaintEx 2.0 one time, Garjeda was sold on the system. “We put together the first invoice and submitted it to the insurance companies claiming an additional $1,200. When they saw the documentation that we created using PaintEx 2.0, they couldn’t fight it, because it’s all right there. We got the money from that insurance company without drama or
haggling, because we did our homework and followed the proper steps. Now we know how to do the same on every repair, which means we will increase our revenues substantially and get paid for what we’re entitled to.” Garjeda loves the software and also values the company’s full tech support with free shop set-up assistance. “The service is 24/7 and if I want Bob Klem on the phone, I have his cell. He is dedicated to this system and I can see why, because it works and there’s no doubt about that. After a brief training, we were up and running with the system. It was super easy.” Will Bob Klem finally get the insurance companies out of the collision repair business before he retires? “If I can take down Allstate and Farmers, the rest will fall like dominoes. But, really I just want the playing field to be equal for both parties involved. In the end, it all comes down to accountability, transparency and an attitude that says we’re working together instead of against each other.”
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Continued from Page 32
Hey Toby!
priate body repair manual. Failure to use the proper equipment or follow the proper procedures can result in an unsafe repair.” It goes on to state “Never do MAG-MIG welding on 1,500 MPa
products.com/images shows the definition and term when discussing rivets. The two most important items in Fig 8h are the material thickness (also material type) and the shank size. The vehicle engineers will determine everything needed for their particular repair operation, but you need to know the proper shank size to drill or punch
to flare within the lower sheet to form a mechanical interlock. The rivet may be set flush with the top sheet when using a countersunk rivet head. The die shape also causes a button to form on the underside of the lower sheet. In the repair process, it is necessary to have access to the back side of the material. It should be noted Fig. 9 that SPRs are made from high strength steel and coated with a tin-zinc coating to prevent galvanic corrosion. Moreover, the install gun must have enough pressure to set the rivet (more on this later on). Dave Gruskos from Reliable Automotive Equipment furnished me a diagram on the installation of a SPR.
clamps the panels together. The third diagram the rivet pierces the top sheet and radially expands into the bottom
sheet. Finally, the high joint strength is achieved by the interlock between rivet and material. Removal of an SPR can be done by welding on a cylinder and
Fig. 10. Punch tool for SPR removal Fig. 8h
steel.” The repair industry is being asked by the OEMs to invest in new equipment and training to repair their vehicles properly to OEM pre loss specifications. I could go on about this trend, but lets get back to adhesiverivet bonding or a some refer to it as cold bonding. Like I stated previously, welding will be used less and less and the alternative is adhesive. Look at Fig 7 taken from the web site http://www.adhesive test.com. Adhesive has excellent tensile strength and extremely strong when conducting a peel test, but is weak when conducting a shear test. To overcome this deficiency, a mechanical fastener or some form of rivet needs to be used. The rivet will prevent the panels from shearing apart. Fig 8h taken from www.bolt
the hole in the material. If the hole is wrong size, the rivet could be loose and shear movement could occur. Too small a hole could cause the metal to distort and again the panels will not be full contact with each other. Let’s look at the various types of rivets. There are 3 major types of rivets that are used in the repair process, which are self piercing rivets (SPRs), solid, and blind rivets (we will look at Hemlock, Monobolt and Pop rivets in this category). A self piercing rivet as the name implies does not need pre-drilled holes for installation. The process starts by clamping the sheets of materials between the die and the blank holder. The rivet is driven into the materials to be joined between a punch and die in a press tool. The rivet pierces the top sheet and the die shape causes the rivet
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Collision repair businesses looking to adopt a standardized approach to repair planning have an ever-increasing list of considerations to address in the blueprinting process. Estimating for these welded-replaced operations re-
quires an understanding of the process, the equipment the joining mechanisms and the included and non-included labor associated with the operations. In this session, learn how to approach welded replaced components and make sure you are capturing all necessary elements of the repair process.
36 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
Fig. 8. Self Piercing Rivet Cross section. Courtesy of I-CAR
See Fig 9. The rivet is put into the dies (1st diagram on the left). Next, he tool
removed with a special tool, can be drilled out or using a different set of dies with the install tool and punched out. Part 2 of this article will run in the November issues of Autobody News. See also online article on our website.
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ProFirst Certified Shop Discusses How Program Has Improved Business by Victoria Antonelli, Online Editor
In March 2015, American Honda launched the ProFirst Certified program after more than two years of research and development. Autobody News reached out to Honda World Body Shop in Orange County, CA, which became certified within the last six months, to learn more about their experience. The California shop shares a location with Lexus of Westminister and was originally a Pontiac dealership in the 1960s, until it made the transition to Honda in 1996. “Today’s vehicles are more complicated and more sophisticated with a higher degree of technology than ever before in the way they are designed, built and the materials used,” said Gary Ledoux, Assistant National Manager for American Honda Motor Co. “Honda and Acura are no exception.” The shop became ProFirst Recognized four years ago, and was one of the first shops to become ProFirst Certified. ProFirst Recognized is the initial body shop program created by Honda. Currently, both programs are running, but on October 31, 2015, the improved ProFirst Certified will replace ProFirst
men too, and two general techs, totaling 16 technicians at our one location.” The ProFirst Certified program is open to independent and dealer-owned collision shops. To qualify, shops must be either an I-CAR Gold Class shop or a VeriFacts VQ or Medallion shop. Honda World Body Shop was previously VeriFacts VQ certified. “When we became ProFirst Certified, a team from VeriFacts came out to coach our technicians through the transition,” said Bortolussi. In addition, shops must complete Honda/Acura-specific training hosted by I-CAR, meet tool and equipment requirements, meet facility requirements, and have a CSI (l to r): Honda World Body Shop staff: AAA Writer and Body system in place. Shop Manager, Cesar Rodriguez; Fixed Operations Director, Randy Hickerson; and Body Shop Director, Larry Bortolussi Ledoux said collision techaccept Outstanding Performance awards from the Automobile nicians cannot repair “tomorClub of Southern California (AAA) for both 2013 and 2014 row-tech” vehicles with “yesterHe said that becoming ProFirst tech” knowledge, training, tools and Certified is not cheap or easy, but def- equipment. “That’s what ProFirst Certified is all about—proper, complete and initely worth it. “Two years ago we retooled our safe repair of Honda and Acura vehicles whole shop,” said Bortolussi. “All 10 through proper training, repair informabody men have their own Car-O-Liner. tion and equipment.” Some of the benefits include a We also have four helpers that are body Recognized. Because Honda World is both a Honda dealership and a body shop, making the upgrade earlier this year was an obvious decision, said Body Shop Director, Larry Bortolussi. “The recognition you receive from being ProFirst Certified shop really helps,” said Bortolussi. “When customers do a Google search, we are at the top of the list.”
Toyota Invests $50 Million in Artificial Intelligence for Smarter Cars
Seeking to make cars better at avoiding crashes, Toyota Motor Corp. will spend $50 million over five years to set up joint research centers at the Massachusetts Institute of Technology and Stanford University, the Japanese automaker said. To manage its own artificial intelligence research, Toyota has also hired a robotics expert from the Defense Advanced Research Projects Agency, a Pentagon R&D division that has played a pivotal role in the development of self-driving cars. “We will initially focus on the acceleration of intelligent vehicle technology, with the immediate goal of helping eliminate traffic casualties and the ultimate goal of helping improve quality of life through enhanced mobility and robotics,” Kiyotaka Ise, a senior managing officer at Toyota and chief officer of its R&D group, said in a statement. The initial focus of researchers, Toyota said, will be designing software that can adeptly recognize objects in different road environments, make wise driving judgments and collaborate with human passengers, pedestrians and other vehicles. Now joining Toyota to manage
these activities is Gill Pratt, the head of DARPA’s Robotics Challenge, in which teams design a robot to serve a specific purpose such as rescuing people trapped after a natural disaster. In 2004, 2005 and 2007, the agency ran a series of “Grand Challenges” for autonomous vehicles that yielded many of the engineers that started the pioneering self-driving cars program at Google Inc. The two university teams funded by Toyota will be led by Fei-Fei Li, director of the Stanford Artificial Intelligence Laboratory, and Daniela Rus, director of MIT’s Computer Science and Artificial Intelligence Laboratory. “We understand the importance of this technology, and we know that competition from other automakers and technology companies is increasing,” Ise said. “Today’s announcement is the beginning of unprecedecented commitment by Toyota to artificial intelligence and robotics technology research for years to come.” Said Pratt: “Our goal is to eliminate highway collisions without eliminating the fun of driving.” You can reach Gabe Nelson at gnelson@crain.com.
38 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
plaque for display plus free online access to all Honda and Acura service and repair information and parts catalogs. The shop’s contact information will be placed on the American Honda body shop locator website. Qualified shops will receive exterior signage, collateral promotional materials, and free access to a collision tech-line for help via telephone. “No brand earns more Top Safety Pick awards than Honda,” said Steve Osborne, Assistant VP of the Parts, Service & Technical Division. “It is only logical that we support safe and proper collision repair of our customers’ vehicles and that we identify repair shops that are certified to possess the necessary skills, training and equipment to perform those repairs.” During its development, the Pro First Certified program involved people and departments with American Honda including parts marketing, service training, service engineering, and service publications. The company worked with several of their business partners, including Axalta Coatings, ICAR and VeriFacts. The cost of the program will be $2,700 annually. To learn more, contact profirstinfo.honda.com.
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On Creative Marketing
How Much Do Numbers Matter? with Thomas Franklin
Another focal point might be a No one can miss the signs by Macdonald’s: “100 million hamburgers sold.” comparison with super-large shops that Or the dealership that advertises: “The complete many jobs but lack a personal touch. Big corporate operations are most cars sold in the state this year!” So how much do numbers really generally thought of as being impermatter? Would you benefit from ad- sonal with assembly-line type customer vertising x number of hybrids repaired handling. How many minutes do your this year or SUVs repaired? I’m sure estimators spend with a new customer you would agree probably no benefit compared to time spent in large corpowith Dick Strom at all. But are there numbers that do rate shops? A comparison like this matter when it comes to bringing in might sound silly until you look at the new customers? And do big numbers numbers pushed in ads on TV. In fact these can be numbers that are imporreally tell the story? Earl Sheib and similar discount tant to prospective customers with little paint shops almost certainly will have time to waste. the largest number of vehicles through Marketing authors Al Ries and their shop compared to quality paint Jack Trout, in their best-selling book, and body shops, but do these numbers The 22 Immutable Laws of Marketing, call marketing law number four, “The compare? Definitely not! If a quality shop is going to focus Law of Perception.” They say that it on numbers on the website, Facebook, is not a battle of products or services, with Amaradioit’sJr. a battle of perceptions. For examTwitter, etc., the focusLee is obviously ple they point out that although Honda going to be on difficult-to-repair vehicles and probably on cycle time—speed is one of the best selling automobile brands in the U.S.A., in Japan it is far of repair and customer satisfaction.
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Tom Franklin has been a sales and marketing consultant for fifty years. He has written numerous books and provides marketing solutions and services for many businesses. He can be reached at (323) 871-6862 or at tbfranklin@aol.com. See Tom’s columns at www.autobodynews.com under Columnists > Franklin
behind Toyota and Nissan. And the reason has nothing to do with quality, styling, horsepower or price. In Japan the perception is that Honda is a motorcycle company, and fewer people there are willing to buy a car from a motorcycle company. Similarly auto repair facilities in the U.S. have gotten a bad rap about being less than truthful with customers about what is really needed to repair the vehicle and charging inflated prices. If a prospective customer doubts the truth about numbers and claims made in an ad or on a website or Facebook page, the only solution may be to present a more believable fact or number. They may be more inclined to believe that a shop’s estimator spends more time explaining repairs than the competition. Another of Ries’ and Trout’s “Immutable Laws” is what they call “The Law of the Mind.” They say, “It’s better to be first in the mind than first in the marketplace.” They point out that
IBM wasn’t first with their mainframe computer. A company (no one remembers) called Remington Rand was first with the Univac computer, but IBM got into the public’s mind first with a massive marketing effort and became the standard for many years. In collision repair facilities, quite a few moved into waterborne paint early on, but in many markets one shop would grab the spotlight to say they were the first. Similarly some shops pushed themselves off as the first to repair hybrids and electric vehicles, and then some claimed to be first repairing structural aluminum in vehicles. And now who will be first to tout their shop as the hydrogen vehicle repair shop? A few shops have found ways to be first with simpler but more customer-pleasing services. One shop arranged for rental cars to be dropped off at the shop saving the many minutes and miles it would take to return
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them to the rental car location. Another shop was first in the area to offer instant credit union financing for deductibles and self-pay repairs, perhaps providing finance charge savings. A marketing savvy shop owner or manager should watch for customers who take advantage of these small courtesies and try to get them posted on Yelp or noted somewhere on the shop’s website or Facebook page. So far we’ve been looking at numbers someone with a damaged vehicle might consider, but for shops seeking relationships with insurance companies, different numbers can be more important. For example, one shop I visited emphasized the fact that they had 100 repair bays and could handle that volume of work without wasting hours shuffling vehicles around the shop. Shops that manage to be (or seem to be) first with paint and productions systems have a better shot at the insurance “mind.” And may succeed in creating a general “perception” that this is always a forward-looking shop (whether true or not). Ries and Trout would say that if you’ve got the prospect’s mind and the perception that you’re the best, your marketing job is pretty well done.
New Developments at WyoTech Career Colleges Last February, Zenith Education Group (Zenith) acquired a subset of Everest and WyoTech career colleges—including the WyoTech campuses in Daytona Beach, FL, Blairsville, PA and Laramie, WY— from the now defunct for-profit Corinthian Colleges chain. Zenith immediately transitioned the schools to nonprofit status and began to implement a series of initiatives designed to improve outcomes for its students and graduates. In keeping with its nonprofit mission to measure success by how many students complete their programs and get jobs in their fields of study, Zenith is fostering an open dialogue with employers with the goal of increasing available job opportunities for its graduates. The Collision/Refinishing Technology course of study— a core program offering for the past 40 years—is one of many programs for which WyoTech seeks direct input from employers. This six-month, 1,000-hour program covers subjects critical to the foundation and development of a collision/refinishing technician. The Collision/Refinishing program has been revised to ensure that skills being taught in the classroom meet employer needs. To that end, WyoTech recently held collision industry program
advisory council (PAC) meetings at both its Laramie and Blairsville campuses. (PACs are composed primarily of employers who hire our WyoTech graduates.) Based on the feedback received at these meetings, WyoTech implemented the I-CAR Professional Development program, I-CAR Pro-Level Platinum Certificates and EPA 609 A/C and 6H Air Quality certification programs. ICAR Steel Welding Certification testing is offered at both the Laramie and Blairsville campus locations. Among other initiatives is a partnership between Mack Trucks, Volvo Trucks and WyoTech. This relationship provides students with the skills Mack Trucks and Volvo Trucks employers are seeking, giving graduates the advantage of being hired into their dealer networks. Using the Mack Truck and Volvo Truck curricula and equipment, WyoTech instructors and staff work closely with the company to ensure that students learn and can demonstrate the required technical and soft skills. In turn, students who successfully complete the Diesel Advanced Technology Education (DATE) for Mack Trucks and Volvo Trucks coursework, have a clear advantage in being hired into their dealer network. The
Volvo Group is also committing to a total of $34,800 in scholarships for the curriculum’s next cohort of students beginning this month, and $6,500 in upgraded training equipment. Building on this model, Zenith completed a similar agreement between WyoTech and Mazda North American Operations (MNAO) in July. Under this exclusive arrangement, students who successfully complete a new free program will graduate as Mazda-certified technicians, significantly enhancing their employment prospects at one of Mazda’s more than 640 U.S. dealerships. Mazda will use WyoTech’s training facilities in Blairsville, PA and Laramie, WY to train its top dealership personnel on advanced courses throughout the year. To support the program, Mazda has donated more than 20 vehicles, specialized tooling and equipment, in addition to several current model year vehicles rotated out annually for current year technology. Zenith’s efforts to help its graduates find good-paying jobs by working directly with the employers who hire them are also outlined in its progress report released last month, which lays out a number of actions the nonprofit provider of career education has taken in its initial six months of operation to put students first and improve its schools.
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(RDE11) Removing, Replacing and Joining Advanced Materials
Continued from p. 24 Continued on p. 46 (RDE12) The Lean Office: Organizing the Shop Office for Maximum Efficiency
Wed Nov 4, 9:30 AM - 11:30 AM $ 75.00 Judy Lynch, The Sherwin-Williams Company Collision Facilities need robust, waste-free, flexible office procedures that meet their customer needs and help them survive in the marketplace. Lean is a proven, systematic approach for minimizing and eliminating waste. It goes beyond the shop floor. Lean can be applied to every system, every process and every employee in your company. Applying lean principles to streamline and eliminate waste from your office and administrative processes will result in bottom line savings. First understand your current process and office flow; second understand and identify value and non-value added activities, and third identify a simple metric to qualify waste and eliminate. This presentation will help attendees: a) Understand Kaizen for the entire collision center - not just production b) Value stream map their current administrative process c) Learn to identify which steps add value and which do not (waste) d) Learn about the 7 wastes in their office.
(RDE14) Welding Technologies: A Comprehensive Tutorial on Modern Equipment
Wed Nov 4, 12:30 PM - 2:30 PM $ 75.00 Toby Chess, SCRS One of the most frequent questions from shops who are looking to adapt to the changing landscape of automotive repairs is “what do I need, and where do I start?” The equipment necessary to repair the modern fleet continues to evolve as quickly as the vehicle architecture does, and understanding tool and equipment options that provide the most capability can save repair businesses from unnecessary investments in wrong or outdated repair technology.
Wed Nov 4, 9:30 AM - 11:30 AM $ 75.00 Dave Gruskos, Reliable Automotive Equipment, Inc This session will be an in-depth exploration of the joining techniques of automotive metals including advanced high strength steels and aluminum, as well as new technology for the removal and replacement of carbon fiber panels. The session will focus equally on the procedural aspect of the panel joining process as well as the safety considerations that should be considered for the workers, the environment and the repair. The goal is for the participant to walk away with a clear picture of the tools and processes that are needed to be in place to accomplish the above.
(RDE15) In-Process Quality Assurance
Wed Nov 4, 12:30 PM - 2:30 PM $ 75.00 Lee Rush, The Sherwin-Williams Company Your goal? To achieve consistent and predictable repair results every day in production while increasing over all through-put and quality. In-Process Quality Assurance processes improve on time deliveries, production flow, and cycle times by reducing and eliminating internal redo’s and comebacks thereby simultaneously driving internal costs down and quality up. The quality assurance methods that are learned from this training will identify and define all quality benchmarks and the process to implement the inspection of these into production. This enables the shop to move to the next level in lean production. The program mixes repair theory and instruction with in-shop inspection and coaching. Attendees will be provided the tools to analyze their production and staffing requirements necessary to implement through in-process quality assurance management processes and begin to optimize their business performance:
a) Reduce and eliminate in-house reworks & come-backs b) Improve repair order accuracy & profitability c) Implement a vehicle inspection process d) Define and inspect fit, function, & finish—100% consistency.
42 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
(RDE17) Advanced and Evolving Automotive Structural Technologies
Wed Nov 4, 3:00 PM - 5:00 PM $ 75.00 Speaker: Ken Boylan, Chief Automotive Technologies Come and explore technology advancements that will change how vehicle repairs are made in the collision repair environment. In this course we will explain current and evolving structural technologies that will include vehicle construction techniques, the evolution of materials used in vehicle construction, and joining technologies of today’s and tomorrow’s vehicles. Topics will include future steels that can be 10 to 100 times stronger than today’s steels. We will also research aluminum that reaches AHSS strengths, as well as hybrid metal technologies that can join dissimilar metal. We will look past the materials and explore joining technologies such as laser, hydro sonic and friction stir welding. At the end of this session students should be able to understand advanced technologies that are being used in vehicle construction and be able to identify how materials create load pathing which can cause predictable vehicle misalignment during a collision. Student will have a better understanding of current materials and how manufacturers are using them to ensure vehicle safety and performance.
(RDE16) Panel Discussion: Our Journey to Become a “Successful” Collision Center
Wed Nov 4, 3:00 PM - 5:00 PM $ 75.00 Craig Seelinger, BASF Corporation The session will be a moderated discussion with several successful collision centers that have experienced growth over the last several years. The owners/managers of these collision centers will discuss what was involved, the steps that they took and tools and resources they used to ensure their ongoing success and grow their businesses. The goal of this discussion is to provide concrete advice and suggestions from industry peers with firsthand experience that any collision center owner can utilize in their business. The goal of this discussion is to provide concrete advice and suggestions from industry peers with firsthand experience that any collision center owner can utilize in their business. The audience will see: a) The hurdles that must be overcome b) Metrics that help define success in the shop c) That success is a journey d) The importance of and the key tools and resources required.
(RDE13) Don't Let Consolidators & MSOs Steal Your Insurance Work
Wed Nov 4, 12:30 PM - 2:30 PM $ 75.00 Michelle Nelson, B2B Automotive Many Independent Shops assume that DRPs are no longer attainable due to the market dominance of consolidators and large local MSOs. Surprisingly, many shops are successfully growing their insurance work and customer base with some proven basic skills along with innovative strategies focused on creating a unique individual brand. Understanding what is most valued by your local insurance partners is critical to positioning yourself as a unique business partner to take back control of your DRP business. Participants will: a) Have a better understanding of the Objective and Subjective criteria typically used to determine if you are qualified to be a DRP for a particular insurance partner. b) Understand how to identify unique strengths and use them to take advantage of branding, marketing and online search engine optimization to position their business as a strategic DRP business partner. c) Create a targeted written plan-of-action to develop unique selling propositions around brand, service and performance to attract the DRP relationships most beneficial for their business.
(RDE10) The Myths, Mysteries and Fallacies Surrounding Accurate Repair Planning
Wed Nov 4, 9:30 AM - 11:30 AM $ 75.00 Bob Gilbert, AkzoNobel Automotive and Aerospace Coatings In this current world of cycle time driven facility performance why is it so hard to actually succeed in creating a 100% accurate repair plan? Despite your determination as an owner and all of the training sessions you and your team have attended you still are not achieving that 100% correct first time itemization. What is it about your facility that is preventing you from implementing a successful and sustainable repair planning process? Participants will take away the following lessons: a) Why is it so hard to get it right? b) What things have you learned or been exposed to that have no chance at successful implementation? c) What strategies get in the way of an accurate repair plan? d) Why does human behavior drive a result that is different than what you hoped for? e) Ultimately to be successful what is the one critical factor you must do to ensure successful implementation?
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Industry Insight
—John Yoswick is a freelance writer based in Portland, Oregon, who has a body shop in the family and has been writing about the automotive industry since 1988. He is the editor of the weekly CRASH Network (for a free 4-week trial subscription, visit www.CrashNetwork.com). Contact him by email at jyoswick@SpiritOne.com.
CIC Committee Offers Industry a Way to Push for Use of Better Data Standard with John Yoswick
A Collision Industry Conference (CIC) mate – including customer, vehicle, committee is making yet another call parts and labor information—but the for widespread adoption of an imBMS standard makes it easier for shops proved standard for the exchange of esto protect the privacy of data for cuswith Ed Attanasio timate information among shops, tomers, business partners and theminsurers and suppliers. selves. A parts vendor, for example, For several years, CIC committees doesn’t need all the data but an EMS worked to educate the industry on the file sent to that vendor essentially indifference between the “EMS stancludes all the information from the esdard”—developed timate. in theEd 1990s to esAt the CIC meeting in Detroit, with Attanasio sentially allow estiJack Rozint of the CIC E-Commerce / mate data from any Data Privacy committee said that if a compliant estimatshop is working on a celebrity’s vehiing system to flow cle, for example, ordering parts for that into shop managevehicle using the EMS essentially transments systems—to mits that celebrity’s name and home adJack Rozint the more sophistidress to the parts supplier. with Ed Attanasio “BMS takes care of all that and cated “BMS standard.” BMS offers not only the transfer of was designed specifically so you can more data among those using estimate define which data goes where,” Rozint data, but more importantly it offers said. Widespread implementation of the shops far more control over the data BMS could eliminate some of the reshared with other parties. The EMS keying of data the industry is doing to Attanasio standard transferswith all dataEd from the estiuse multiple applications, Rozint said.
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And it could eliminate the need for some of those redundant applications. “With BMS fully implemented in an accessible form, I might not need five parts ordering systems,” Rozint said. “I may be able to pick the one that works best and meet the needs of a number of insurers.”
Implementations have been limited Rozint said it’s not that BMS has not been implemented at all; it’s just been done in limited ways among particular business partners in the industry. “The data gets output in [BMS] format, but it’s controlled by the information provider,” Rozint said of these limited implementations of BMS. “The only third-parties that can access your [BMS] data are ones approved or somehow otherwise allowed to by the information providers since they’re maintaining control of that data.” What’s been lacking, Rozint said, is widespread implementation of BMS
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in a way that gives the user ultimate control over the flow of that data to different partners. “If BMS was available in a much more accessible format, we’d have much more data about everything that happened on a repair,” Rozint said. “We’d know, for example, what parts delays occurred and what was the cause of the parts delays.” Rozint said the committee has developed some policy statements that they say shops or insurers who want to see more widespread implementation of BMS could use to push the information providers to make that happen. A collision repair organization, for example, could tell their estimating system provide: “In order to be considered for use in our operations (except where we are under insurer mandate) and for all future contract renewals, all estimating and shop management applications, when saving an estimate, must output the BMS estimate transactions to a lo-
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cation in the control of the user of the estimating application.” The committee shared a similar policy statement that an insurance company could use. It was asked at CIC in Detroit how many large insurance companies or collision repair companies—given that those are the information providers primary customers—would have to implement such a policy in order to see more widespread adoption of the BMS standard. “Personal opinion? One,” committee member Frank Terlep said, holding up a single finger. Rozint said the challenge has been that some of those large industry players have asked for implementation of BMS for themselves but not for the industry as a whole. “That’s part of the restricted implementation. It’s already being done for certain collision repairers,” Terlep said. “It exists today. It's up to the industry to demand it.”
Panel continues to debate “promise date” formulas Also at CIC in Detroit, the Insurer-Repairer Relations Committee continued its look at some of the challenges posed by the current formulas and systems used to calculate how long repairs to a
particular vehicle will take. Many of those on a panel organized by the committee or speaking from the floor agreed that the simMike LeVasseur plistic and sometimes unrealistic averages of a given number of labor hours per day often lead to conflict and bad customer expectations. Mike LeVasseur of ABRA Auto Body & Glass noted that if the first notice of loss is on a Friday, the vehicle may sit in a tow lot all weekend, whereas if a vehicle is hit on a Monday, work could potentially begin much more quickly. Applying the same length-of-repair formula to both claims is unrealistic, LeVasseur said. Others pointed out that insurers may require their DRPs to give customers a date of completion before a complete estimate has been prepared on the vehicle. Several panelists noted that increased use of sets of relevant data could offer a better, more claim-specific length-of-repair than generic formulas applied to all claims equally.
Turbomix PaintSaver Has New Stirring Technology
EMM International announced that the Turbomix PaintSaver will be available soon. The company said that it is a new, innovative and patented stirrer, designed to help mix paint faster and save paint.
“It is easy to use thanks to its ergonomic handle, while the improved design with uniquely-shaped holes guarantees a perfect mix,” said Elize Diepeveen. This results in 30 percent faster stirring, which increases to almost 40 percent with metallic paints. The innovative “Break It to Save It” system ensures all paint is removed from the PaintSaver before disposal. The Turbomix PaintSaver is made from recycled materials and the dimensions are 22x2cm. More information is available by visiting www.turbomixpaintsaver .com.
Carworx Showcasing European Paint Line at SEMA
Carworx is introducing a new European paint line to the collision repair industry, BESA-Urkimix Serie 500. Carworx is an international company, based in Europe and North America, with a manufacturing base in Europe. The company has partnered with BESA, formerly called Bernardo Ecenarro and based in Spain, for 20 years. “We are committed to researching the market for up-to-date manufacturing tools in order to provide reliable products that are also compliant with VOC regulations,” said Kost. “Our products undergo vigorous testing prior to being released into the market in order to promote quality and performance you can trust.” The Urkimix Serie 500 is a tintometric system for repainting cars and uses highly concentrated color bases that are mixed using different binders to achieve products that can be used in one- or two-stage systems. “Unlike other systems available in the market, Serie 500 lets you work with HS or MS products, depending on the requirements and demands of the painter,” said Kost. Visit Carworx at booth #10767 in the North Hall during SEMA, online at www.carworx.net or info@carworx.net.
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(OEM1) OEM Collision Repair Technology Summit-Advanced Automotive Technology
Continued from p. 42 Continued on p. 50 (RDE18) Post Repair Inspections (PRI’s)
Wed Nov 4, 3:00 PM - 5:00 PM $ 75.00 Larry Montanez, P&L Consultants Learn the differences between post repair inspections and forensic examinations and the role each play in analyzing collision repair performance. The session will also guide attendees through the steps and processes to conduct a proper and thorough post repair inspection, and the benefits that offering such services present to your customer and your business. Attendees will receive report writing tips, foundations for re-repair damage report analysis, and will learn the steps to perform a proper and thorough post repair inspection. Even for those not interested in performing post repair inspections, the session will help to identify situations where you can repair the vehicle, and when you need an expert.
Thurs Nov 5, 9:30 AM - 11:30 AM $ 75.00 A panel of specialists with a variety of backgrounds in automotive joining will discuss the advanced structural joining approaches being used in modern automotive architecture. The panelists will have expertise in riveting, bonding, welding of riveting, bonding, welding of aluminum, steel and mixed materials and factory-level joining. Tech Crunch-The Role of Programming and Diagnostics in Post-Repair Road Worthiness A panel of automakers, technology specialists and programmers discuss the real world application of vehicle scans, diagnostics and calibrations These subject matter experts will bring a focus on the technical aspects of vehicle scan code requirements and the role that diagnostic testing plays in repairing vehicles amd restoring roadworthiness.Learn why you don’t know what you don’t know if you aren’t performing full system scans.
(RDE19) Protect Your Business From Fines and Disciplinary Actions by the CA B.A.R.
Fri Nov 6, 9:30 AM - 11:30 AM $ 75.00 Jack Molodanof, Attorney at Law This presentation will provide Califor(OEM3) OEM Collision Repair nia collision shops with everything Technology Summit-The Continuthey need to know about Bureau of Steels YourAutomotive ing Evolution of Advanced Register Email forRepair Our (BAR) laws and regulations pertaining to tear-down, esThurs Nov 5, 3:00 PM - 5:00 PM timate, invoicing and authorization re$ 75.00 quirements. The course is specifically Those familiar with the ongoing subdesigned for California owners, manstrate battle in automotive light agers and estimators who prepare and weighting get the sense that recent provide estimates, invoices and obtain release of mass-market aluminum authorizations from customers; howvehicles coupled with the looming shopsfor in other governmental expectations for Yourever, Register Email Our states may find some value attending to see what Calweight reduction are driving major ifornia is doing (and maybe coming to changes and innovations in the steel their state soon.) The session covers all industry. Aluminum may have been the basic laws and will inform Califorall the rage in collision industry innia collision repair professionals about formation, but steel continues to be the BAR regulations pertaining to tearpoised to play to most significant role down requirements, estimates, revised in the automotive footprint for the estimates, invoices and proper authorforeseeable future; although, not necization methods in order to avoid probessarily the same steel that the induslems with their customers and try is accustomed to. Join our non-compliance issues with BAR. Unesteemed presenter as he explores the fortunately, many automotive software factors driving innovation and reprograms are designed by software search in the steel industry. Followguys, not car guys, and these software ing the presentation, a panel of programs were not specially designed automakers known for their use of to comply with California’s complex steel will join onstage to again furlaws. The audience should be much ther discuss the real world applicamore informed as to whether their estion of steel structures in vehicle timates and invoices are BAR complidesign, vehicle safety and vehicle reant. pairability.
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(RDE20) Optimizing Your Shop Sales Mix
Fri Nov 6, 9:30 AM - 11:30 AM $ 75.00 Charlie Whitaker, Valspar Automotive We will review how to properly analyze a profit and loss statement and use it to optimize your current sales mix to maximize profits. Attendees will get a deeper understanding of how financials interrelate with operations, How to set up an optimized chart of shop accounts to measure business performance, and how to build a budget based on an optimized sales mix. Once you understand the basics, there will also be some tips for writing an estimate to meet your shops optimized budget.
(RDE21) U.S. Wage/Hour Compliance Under the FLSA - Are Your Pay Systems Legal?
Fri Nov 6, 9:30 AM - 11:30 AM $ 75.00 Cory King, Fine, Boggs & Perkins LLP Class action wage/hour lawsuits are the hottest thing going these days and can easily bankrupt even the healthiest company. Gone are the days of handshakes and paychecks. If you are not in compliance with the nitty-gritty details of State and Federal wage/hour laws, you are an easy target for this type of lawsuit. This highly interactive seminar undoubtedly will scare you to death with what you didn't realize you didn't know, but needed to. We will break down how to properly and legally pay technicians, painters, estimators, production managers, and Be Seen byshop, Ourand Readers! others in your teach you how to take the target off your CALL Advertising Salesshop. at: We also will discuss and debunk common myths and pitfalls that get shops into trouble and land them in the news.
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(OEM2) OEM Collision Repair Technology Summit-The Future of Aluminum in Automotive Industry
Thurs Nov 5, 12:30 PM - 2:30 PM $75.00 Attendees will be treated to a fascinating presentation on technological advancements in aluminum manufacturing, construction and engineering, joining and future advancements that are predicted to be impacting how frequently the material will be present in your repair facility, and how it will be used on automotive bodies. The presentation will include perspectives on how light weighting is driving innovation, and the role repairability plays in aluminum development. Following the presentation, a panel of automakers who utilize aluminum in their vehicle construction will join the presenter on stage to further discuss the real world application of aluminum structures in vehicle design, vehicle safety and vehicle repairability.
(RDE22) California Wage/Hour Compliance -- The Wolf is at the Door, Are You Ready?
Fri Nov 6, 12:30 PM - 2:30 PM $ 75.00 Cory King, Fine, Boggs & Perkins California employers are under attack and the legal deck is stacked against them. Commission and flat-rate pay structures are effectively dead, and is now the springboard to class action wage/hour lawsuits that can easily bankrupt even the healthiest company. Add to it recent judicial decisions that add teeth to an oft-ignored statute that deputizes all your employees and turns their lawyer into a private attorney general, and California employers are in the middle of a wage/hour litigation firestorm. This highly interactive seminar will focus exclusively on California wage/hour compliance in the automotive industry. What you will learn will undoubtedly scare you to death and make you angry, BUT this seminar will arm you with the knowledge and tools you need to get your pay practices in order and survive the firestorm. We will break down how to properly and legally pay technicians, painters, estimators, production managers, and others in your shop, and teach you how to take the target off your shop. We also will discuss and debunk common myths and pitfalls that get shops into trouble and land them in the news.
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CCC Displays New Technology & Services at SEMA CCC ONE Touch now offers a new feature to help shops go paperless called Signature. Using the Touch tablet application, you can capture the customer’s signature and automatically attach digitally signed documents to the workfile. The company said that Signature makes it faster and easier to capture new business and improves the customer experience. This feature is free and available now to shops that use CCC ONE Repair Workflow and Touch. To activate the feature, a repair facility uploads its documents and then uses a tablet’s touch-screen capability to have the customer digitally sign the documents. For more information on CCC ONE Touch, visit http://www.cccis.com /collision-repairers/estimating-solutions/ccc-one-touch-app/
Web View The company said it looked at its solutions to see how they could be changed in order to create high-impact, low-touch interactions that don’t require a phone call or leave the customer waiting. The company announced an enhancement to CCC ONE UpdatePlus that enables a
better customer experience by improving communication with the shop. CCC ONE UpdatePlus will now offer proactive text messaging that includes pertinent shop and estimate information. Previously, UpdatePlus offered repair status updates and CSI surveys to help shops communicate with customers. Now, customers will also receive proactive messages that answer common questions before they’re asked. Shop hours of operation, shop location and directions, as well as information about how to contact the estimator and see a summary of the estimate are now included features. These messages are designed to be easily viewed and accessible on any device. For more information on CCC ONE UpdatePlus: http://www.cccis .com/collision-repairers/consumerengagement/ Elevate CCC also offers a highly personalized consulting service designed to ensure customers are getting the most out of CCC ONE. There is a webpage that goes into further detail about Elevate: http://www.cccis.com/elevate/
Prima Demonstrates Latest MIG Welders at SEMA Prima, a European manufacturer of body shop welders, announced the introduction of its latest Multi Application MIG, MIG, TIG-DC, MMA & FLUX welder: Multi 190, Multi 5 and Multi 6 welders. Ray Zitzloff, president of Prima Welds, said they are easy to use. “There is no need for on-site set up, training or support,” said Zitzloff. ● Multi 190 Single Torch. Change wire in minutes for different applications Under $2,500 18 Lbs ● Multi 5 Three Torch Under $4,000 35 Lbs ● Multi 6 Multi 5 with dent pull Under $5,000 50 Lbs
Zitzloff said they all share the same processor and software programs designed for every applicable body shop welding application. Required software like Hot Start is programmed into the application software where required, eliminating the need for a technician to determine when, where, how much amperage increase and for how long. The programs allow for amperage/synchronized wire speed adjustments for
the tech using the welder. When OEMs select a new wire like 5554, Prima designs the software that can be added to existing welders. “Prima uses a proven state-of-theart processor that is upgradeable and with error codes that are easy to remove and replace,” said Zitzloff. “Error codes with on-line support allow Prima Welds to diagnose the problem and overnight the processor.” The Processor uses InPrima’s Multi 5 verter Technology Welder with with 16 AMPS of three torches power. The software allows for power pluctuations of + or – 30 volts, ensuring a constant amperage and wire speed. Prima uses standard torches, sleeves and tips, which Zitzloff said ensures a longer life and limited down time. For more information visit Prima’s website: www.primawelds.com, email info@primawelds.com or call (239) 314-7683. Prima’s booth at the SEMA show is #10973.
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Trust your order to the collision parts specialists at these fine Dealers 48 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
BASF’s Highlights at SEMA Include 2 Booths, Cars, Awards, Autographs, and Education
BASF will have two booths at the SEMA show this year: one in the Racing & Performance section, booth #21437, and one in the Collision Repair and Refinish section, booth #16026.
Vehicles featured in the Racing & Performance Section, #21437: ● JF Kustoms: ‘67 Pontiac Acadian – painted with R-M ONYX HD custom red ● Ringbrothers: ‘65 Ford Mustang— Customized carbon fiber—Glasurit 90 Line Spy Green ● Chip Foose: 33’ Ford Coupe— Glasurit 90 Line custom blue and silver (two-tone paint) ● West Coast Customs: 58’ Chevrolet Corvette—painted with R-M Onyx HD ● Camtech Custom Baggers: 2016 Harley Street Glide—customized in RM Carizzma Candy Paint BASF will hold a press conference on Wednesday, Nov. 4 at 9 a.m. to unveil the cars from JF Kustoms, Ringbrothers and Chip Foose. On Thursday, Nov. 5 at 4 p.m. the first Glasurit Best Paint Award will be presented by Chip Foose in booth #21437. Autograph sessions in #21437: ● Tuesday, Nov. 2 from 12 noon to 2 p.m., Chip Foose ● Wednesday, Nov. 3 from 10 to 11 a.m., Richard Petty
New products featured at the show: ● Glasurit: Water Boosters & UV primers ● R-M: ONYX HD and Power Fill Plus Primers
In the Collision Repair and Refinish booth #16026 BASF will feature: ● BASF Value Added Tools & Services offering demonstrations on how to help drive business success
BASF seminars for SCRS Repairer Driven Education: ● Tues., Nov. 3, 9:30 to 11:30 a.m – Scheduling and Work in Progress –Tom Hoerner from BASF will discuss the impact that scheduling and workflow have on cycle time and productivity. ● Tues., Nov. 3, 3 to 5 p.m. —Understanding Numbers and Why They Tell You About Your Growth Opportunities – John Niechwiadowicz, QLC Inc., in cooperation with BASF, will discuss the importance of understanding your numbers to achieve better ROI, market growth and improved profitability. ● Weds., Nov. 4, 3 to 5 p.m. – Our Journey to Become a Successful Collision Center—Panel discussion moderated by Craig Seelinger from BASF. Panelists will discuss the tools and resources they used to grow their business.
Valspar’s Family of Brands’ SEMA Highlights Include Custom Cars, Celebrity Appearances, Music and Airbrushing The Valspar Automotive family of brands will be featured in one booth at SEMA for the first time: DeBeer Refinish, Matrix Automotive Finishes, Prospray Automotive Finishes, Valspar Refinish, and VIM (Valspar Industrial Mix).
SEMA booth highlights: ● Custom Porsche 911 T created by John Wargo from the Custom Shop and finished in Prospray. ● Counting Cars’ one-of-a-kind, lowrider Riviera from the popular reality show Counting Cars, painted by Ryan Evans. ● Counting Cars Celebrity Guest Appearance. Meet Danny Koker, Kevin Mack, Ryan Evans, and Lonny Speer, Thursday. Nov. 5th from 2 to 4 p.m. Get your autographed poster while supplies last! ● Live pinstriping demos and classes, by Ron ‘Flea’ Fleenor and Nub from Nub Graphix. ● OEM approved DeBeer 900+ Series waterborne. ● Highlights from the new VIM fleet, light industrial coatings lines.
Party at House of Kolor in Central Hall - Booths # 23513 & 23413 Live Music, Gas Monkey’s Richard
Rawlings, and more! The booth will include an automobile from the Guy Fieri collection. Founder, Jon Kosmoski, will be teaching classes and offering tips at the booth throughout the show.
Booth highlights include: ● Gas Monkey’s Richard Rawlings on Tuesday, Nov. 3 from 10 to 11:30 a.m. will be in HOK booth signing autographs. ● Airbrush and Pinstriping classes by Jon Kosmoski, John D’Augustino to benefit Artiststs 4 Education. ● Live Music at the booth.
U.S. Chemical & Plastics Showcases Aluminum Repair System, Innovative New Body Repair System and Truck Bed Liner Solutions in Booth # 10655 The USC Productivity Series includes: AG47 Lightweight GRIP Filler, AU79 Premium Gold Filler, WG55 WhiteGold Premium Filler and Icing® Lite the miracle Gold Finishing Glaze. At this year’s show, Valspar will be unveiling its new truck bed liner, installed in the bed of a Ford F-150. The company’s SprayMax Small Damage Repair System will be at the booth as well.
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www.autobodynews.com | OCTOBER 2015 AUTOBODY NEWS 49
(RDE24) Marketing to, Selling and Servicing Connected Consumers
Continued from p. 46 (RDE23) Business Financials: Balance Sheets, Income Statements and Cash Flow
Fri Nov 6, 12:30 PM - 2:30 PM $75.00 Mike Anderson, CollisionAdvice This course will help you become better acquainted with which accounts are on the Balance Sheet, what purpose they serve, and what the Balance Sheet should look like while also examining what the Statement of Cash Flows (SOCF) is, how it works, what are its benefits and how can a business owner or manager use it to analyze the business. Using isolated examples of business activity and reviewing sample financial reports, this course will shed some light on how to manage your business via a deep understanding of the numbers. You will get an appreciation for things to monitor and manage so you can be confident in the numbers you are looking at, and more importantly, the numbers you are producing. Start using these financial reports to help better manage your business decisions! This program is designed to help you gain a complex understanding of the financial state of your business from sales, costs and expenses, assets, liabilities & equity.
Fri Nov 6, 12:30 PM - 2:30 PM $ 75.00 Frank Terlep, Summit eMarketing Sherpas Generation “C” is not a demographic. It's everyone. Your existing and potential customers are all connected, and in control. Today's connected consumers require all businesses, including collision repairers to connect, communicate, market to, sell and service them in the same ways they connect and communicate! This session will help attendees understand the tools, technologies and techniques today's collision repair shops need to utilize to connect with, communicate, market to, sell and service today's “connected consumer.” By attending this exciting and educational session, participants will learn about: a) Important connected consumer statistics shops can use to create a winning sales, marketing and service strategy b) What every shops sales, marketing and service strategy should include c) Tools and technology shops can use to connect with, market to, sell and service the “connected consumer” d) How to use these tools and technologies e) How to increase sales and referrals from the “connected consumer”
(FREE1) 2015 F-150 Repair Information
Tues Nov 3, 11:30 AM - 12:15 PM Free Gerri Bonnani, Ford Customer Service Division Hear directly from a Ford Service Engineer who will present examples of the improved repair elements of the new 2015 F-150, including a look at the separately serviceable lower control arm brackets, the inner fender reinforcements that can be replaced more easily, the floor pan, cross member and rocker panel sectioning opportunities along with the new b-pillar design that can be replaced without disturbing the roof. Other topics covered will be enhanced service information, available training courses and recommended tools and equipment for repairing the 2015 F-150
(FREE3) Bring Measurements to the Blueprinting Process
Thurs Nov 5, 11:30 AM - 12:15 PM Free Tom McGee, Spanesi Americas One of the key components necessary for a successful blueprint process includes structural measuring to find hidden damage and possible suspension problems before the repair process.This session will look at current processes and enhancements that can be made in order to remove unnecessary surprises from the overall repair process, and reduce cycle times.
(FREE2) Structural Adhesive Bonding: The New Frontier
Wed Nov 4, 11:30 AM - 12:15 PM Free Shawn Collins, 3M There's a completely new and exciting class of adhesive available to the collision repair industry and it's not just for bonding non-structural outer body panels. This class of adhesive is unique, innovative and is a case study in advanced technology. Do you understand where this adhesive can be used and under what circumstances? We will examine advancements in vehicle engineering and how this adhesive is different from panel bonding adhesives. What does the future look like for structural adhesives and part joining methods? Join us and find out.
(FREE4) Repair Planning Considerations for Welded Components
Fri Nov 6, 11:30 AM - 12:15 PM Toby Chess, SCRS Collision repair businesses looking to adopt a standardized approach to repair planning have an ever-increasing list of considerations to address in the blueprinting process. Estimating for these welded-replaced operations requires an understanding of the process, the equipment the joining mechanisms and the included and non-included labor associated with the operations. In this session, learn how to approach welded replaced components and make sure you are capturing all necessary elements of the repair process.
Give us your opinion on matters affecting the industry.
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To Register, go to:
TI-CAR is returning to the SEMA Show in November 2015 with I-CAR training available to attendees each day of the Show.
http://www.semashow.com/category/tags/i-car
Synchronizing Workflow Through Team Communication (PM120L01)
Vehicle Technology and Trends 2016 (NEW16)
Keeping the lines of communication open to everyone involved in the production management process keeps the shop’s operations running smoothly. This live course helps the Production Management role understand what different areas, such as technicians and the front office, need to know on a daily basis to maintain production. The role will also gain a better understanding of how to deliver effective performance reviews and how to ensure that technicians are keeping abreast of the skills needed to operate efficiently. As a result, the entire shop will experience fewer surprises as all employees gain confidence that they are all working toward the same goals.
The automotive industry is constantly introducing new technologies, whether it be for safety, usefulness, or environmental protection. New features and lightweight vehicle materials like aluminum and highstrength steel are driving major changes in vehicle construction as manufacturers strive to meet the federal government’s fuel-economy standards. NEW16 provides an “auto show view” of vehicles that will soon be commonplace in many repair facilities and delivers information that repair professionals will need to know to be prepared to perform complete, safe, and quality repairs.
Advanced Steering and Suspension Damage Analysis (DAM15)
2015 Ford F-150 Structural Repair Training Course-Part 2
Cost: $100 Nov. 4, 2015 - 1:00pm - 4:00pm LVCC, Upper North Hall, N240
Advanced steering and suspension systems are increasingly popular in today’s modern vehicles and many of us depend on them to keep our vehicles driving smoothly. If not repaired properly, other vehicle systems can be compromised, resulting in more damage. Every individual involved in the repair process is a stakeholder, so knowing what to look for pre-repair, how to execute the repair and what to check postrepair impacts everyone involved from the estimator, to the business, to the consumer. This interactive course provides important information on the considerations for inspecting steering and suspension systems and provides knowledge that can lead to increased efficiency gains and a positive customer experience – both of which are critical to business performance.
Cost: $99 / Training Credit: 3 hours Nov. 6, 2015 - 8:00am - 12:00pm LVCC, Upper North Hall, N238
Cost: $99 / Training Credit: 3 hours Nov. 3, 2015 - 8:00am - 12:00pm Nov. 4, 2015 - 1:00pm - 5:00pm LVCC, Upper North Hall, N238
Collision repair training experts at ICAR worked alongside Ford Motor Company engineers during the 2015 Ford F-150 design and development process, leveraging I-CAR’s expertise to create a training solution for collision repair professionals who will work on the next generation of Ford’s extremely popular truck. Two years of development culminates in the 2015 Ford F-150 Structural Repair course that covers all topics on aluminum, and dives deep into vehicle-specific repair information. This instructor-led course uses discussion, high-definition videos, animations, and detailed graphics to equip technicians to properly repair the 2015 F150. This is a 2-part training course. The first half of this course will take place on Tuesday, Nov. 3, 2015, from 1:00 p.m. - 5:00 p.m. The cost to attend includes both seminars.
Cost: $198/ Training Credit: 6 hours Nov. 4, 2015 - 8:00am - 12:00pm LVCC, Upper North Hall, N240
52 OCTOBER 2015 AUTOBODY NEWS | www.autobodynews.com
Sectioning of Steel Unitized Structures (SPS11)
Repair procedures from previous generation vehicles do not necessarily apply to current models. For repairers, this demands an understanding of proper sectioning techniques and up-to-date knowledge on new vehicle designs that can impact sectioning decisions. Understanding these important considerations can be the difference between a complete and safe repair and possibly compromising passenger safety. This course prepares technicians with the information they need to make proper decisions for sectioning. The student will receive an overview of sectioning that includes classroom activities, props, and demonstrations that illustrate detailed information on sectioning preparation and joint types. This course also explains where procedures are found and why general sectioning guidelines no longer apply.
Full-Frame Partial Replacement (FFR01)
Properly repairing today’s fullframe vehicles requires command of an array of considerations. Understanding OEM repair procedures and welding requirements for full-frame vehicles can be key, but being able to identify full-frame designs, partial replacement options and repair considerations for full frame attachments is also critical to achieving a complete, safe and quality repair. Completion of this course will be beneficial to repairers and their respective businesses. Fullframe partial replacement can result in increased savings for the shop and the vehicle owner alike. The content in this course can be applied on the job immediately following completion.
Cost: $99 / Training Credit: 3 hours Nov. 5, 2015 - 1:00pm - 5:00pm LVCC, Upper North Hall, N238
Cost: $99 / Training Credit: 3 hours Nov. 3, 2015 - 1:00pm - 5:00pm LVCC, Upper North Hall, N238
Aluminum Exterior Panel Repair and Replacement (APR01)
Adhesive Bonding (ADH01)
Should an aluminum exterior panel be repaired or replaced? It depends! There are many considerations to take into account when making decisions on aluminum panels. Being able to properly assess damage and repair or replace exterior panels requires understanding the properties, characteristics, design, and construction of aluminum. Making the right decisions at the right time can play a role in improving KPIs like cycle time and CSI. Students will leave this course equipped to tackle this different, not difficult, material.
I-CAR has enhanced its Adhesive Bonding (ADH01) course with a training experience that now offers an engaging “Live Demo.” The Live Demo portion of the course includes first-hand experience of adhesive bonding procedures using two-part adhesives; steps for an adhesive that is applied to bare metal; and steps for an adhesive that requires a primed mating surface are given. In addition, this well-rounded adhesive bonding course provides information on adhesive bonding materials, specific work and handling time, bond line and clamping considerations, cure time recommendations, and more.
Plastic and Composite Repair (PLA03)
Squeeze-Type Resistance Spot Welding (WCS04)
Cost: $99 / Training Credit: 3 hours Nov. 6, 2015 - 8:00am - 12:00pm LVCC, Upper North Hall, N240
With the continued use of plastics and composites on many of today’s vehicles, collision repair professionals are seeking efficient ways to repair collisiondamaged vehicles made from these materials. Given the vast amount of materials available and their differing characteristics, plus the many viable repair options, the most up-to-date knowledge and information is critical to ensuring a complete repair. Cost: $99 / Training Credit: 3 hours Nov. 4, 2015 - 8:00am - 12:00pm LVCC, Upper North Hall, N238
Cost: $99 / Training Credit: 3 hours Nov. 5, 2015 - 8:00am - 12:00pm LVCC, Upper North Hall, N238
With an increased number of vehicles being manufactured with highstrength and ultra high-strength steel, spot welding is an effective solution for minimizing the heat-affect zone. The process of spot welding for attaching body panels and components has many other benefits as well, among them are decreased damage to corrosion protection and replication of production weld appearance. Cost: $99 / Training Credit: 3 hours Nov. 5, 2015 - 1:00pm - 5:00pm LVCC, Upper North Hall, N240
Industry Invited to Attend Collision Repair Education Foundation’s Annual Reception during SEMA 2015 Collision industry members are invited to join the Collision Repair Education Foundation during their annual reception the evening of Tuesday, November 3rd from 9:00 p.m.-10:15 p.m. (Local Time) in the N259-N261 rooms at the Las Vegas Convention Center during SEMA 2015.
attend our annual reception to not only witness high school and college collision instructors be surprised with significant grants to help their programs but also learn more about our new focus on helping to bridge the gap between the schools and entry-level employment. Hundreds of reception
During the reception, attendees will hear about the organization’s efforts to support high school and postsecondary collision students, 2015 donors/supporters will be highlighted, and winners of the annual 2015 Ultimate Collision Education Makeover school grant will be announced. Industry members will also have an opportunity to meet and greet attending collision school instructors and students. Collision Repair Education Foundation Director of Development Brandon Eckenrode noted, “We would like to invite collision industry members to
attendees are anticipated and we look forward to showcasing the industry’s generosity to its future professionals.” Additional details of the event will be made available as the date approaches however industry members are asked to RSVP for the reception by emailing attendee information to info@ed-foundation.org. Questions regarding the reception and/or the Education Foundation’s efforts to support the future of the collision industry can be directed to Director of Development, Brandon Eckenrode at Brandon.Eckenrode@ed-foundation .org or 847-463-5244.
U.S. Congress Introduces Bill Allowing Limited TurnKey Replica Car Production, SEMA in Support
Rep. Markwayne Mullin (R-OK) and Rep. Gene Green (D-TX) have introduced bipartisan legislation that would enable low-volume car manufacturers to produce turn-key replica vehicles for customers nationwide. Replica vehicles resemble classic cars produced at least 25 years ago. Supported by SEMA, the “Low Volume Motor Vehicle Manufacturers Act of 2015” (H.R. 2675) would allow companies to construct up to 500 such cars per year subject to federal regulatory oversight. The United States currently has just one system for regulating automobiles. It was established in the ’60s and designed for companies that mass produce millions of vehicles. H.R. 2675 creates a separate regulatory framework for small businesses producing modest numbers of cars. “The bill introduced by Reps. Mullin and Green will allow U.S. companies to produce turn-key replicas of older vehicles that are virtually impossible to build under today’s restrictive one-size-fits-all regulatory framework,” said SEMA President and CEO Chris Kersting. “This program will create skilled-labor jobs in the auto industry and help meet consumer demand for these classics of the past.”
H.R. 2675 directs the National Highway Traffic Safety Administration (NHTSA) and the U.S. Environmental Protection Agency (EPA) to establish a separate regulatory structure to facilitate the production of replica cars. Manufacturers would be required to register with NHTSA and EPA and submit annual reports on the vehicles they produce. The vehicles would meet current model-year emissions standards and manufacturers would be permitted to install clean engines from other EPA-certified vehicles to help achieve that requirement. H.R. 2675 recognizes the unique circumstances associated with limitedproduction replica vehicles, which are primarily used in exhibitions, parades and occasional transportation. It also provides an opportunity to promote domestic manufacturing and create jobs in the specialty auto sector. “This bill seeks a reasonable regulatory approach,” said Kersting. “It also helps preserve our American automotive heritage.” SEMA will be working with congressional leaders to promote this important bill. For more information on H.R. 2675, please contact Stuart Gosswein or Eric Snyder at 202-783-6007.
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CREF Seeks ‘Back to School’ Support for Students The Collision Repair Education Foundation is seeking donated collision tools, equipment, supplies, products, scrap parts, and other related items to assist collision school instructors who face limited collision budgets. In-kind product donations are tax-deductible through the Education
Foundation and can be distributed to collision school programs local to the donors or can be provide to schools in need on a national level. Everything from safety glasses to large equipment are needed by collision instructors. The Education Foundation will provide over 2000 uniforms to
collision students through industry corporate sponsors which include: Certified Automotive Parts Association (CAPA); Bar’s Products/ Rislone; National Coatings & Supplies; Hollander Inc., a Solera company; and UniCure Spraybooths. The technician shirts will be initially offered to
those schools who applied for the 2015 Ultimate Collision Education Makeover grant. Those interested in supporting local collision school programs, should contact Director of Development Brandon Eckenrode at Brandon.Eckenrode @ed-foundation.org/ 847-463-5244.
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