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Auto Insurance Shopping, Switch Rates Reach New Highs As Premiums Surge
The nation’s auto insurers are locked in a vicious cycle of inflation, rising premiums and steadily increasing customer defection rates. The result, according to the J.D. Power 2023 U.S. Insurance Shopping Study, released April 27, is a sharper focus on saving money as large numbers of auto insurance customers shop for new policies and switch to new carriers, largely based on price.
“Auto insurance customers are starting to shop for insurance like they shop for gas,” said Stephen Crewdson, senior director, insurance business intelligence at J.D. Power. “They are taking a much more active stance in seeking out plans that fit their needs and their budgets, which could have a serious longterm effect on carriers that have been working for years to build lifetime value through bundling and other initiatives. In the near term, this shopping trend manifests itself in increased customer interest in usage-based insurance (UBI) plans and some reshuffling of market share among the top carriers.”
Following are some key findings of the 2023 study:
Auto insurance shopping increases while customer satisfaction stagnates: Average overall satisfaction among auto insurance shoppers is 861 (on a 1,000-point scale), which is flat from a year ago, even though shopping and switching rates have increased in the same period. The 30-day average shopping rate reached 13.1% in March 2023, the highest rate since June 2021 and well above the 2021 average of 11.4%. The 30-day average switch rate hit 4.1% in March 2023, which compares to an average of 3.4% for all of 2021.
Price hikes spur new-policy shopping rates: Auto insurance costs rose 14.5% in February 2023, more than twice the rate of inflation (6%), making auto insurance account for a steadily increasing share of consumer discretionary spending. Accordingly, among those shopping for reasons of price, 44% say they are price checking and 42% say they are being spurred by a rate increase. Similarly, 41% of those shopping because of a rate increase say that their rate increased 20% or more.
UBI starts to go mainstream: UBI programs, which use telematics software to monitor a customer’s driving style and assign rates based on safety and mileage metrics, are now offered to 22% of insurance shoppers and are purchased 18% of the time. Those numbers are up from a 16% offer rate and a 12% purchase rate in 2020. When carriers offer a UBI option, customer satisfaction increases 6 points.
Progressive gains market share as GEICO slows: GEICO raised its rates significantly above industry average throughout much of the second half of 2022 while Progressive raised rates in the first quarter of 2022 and then registered lower-than-average increases during the second half of the year. During the same period, Progressive posted a notable gain in market share, becoming the secondlargest auto insurer in the United States, ahead of GEICO and behind State Farm.
Study Rankings
State Farm ranks highest among large auto insurers in providing a satisfying purchase experience for a third consecutive year, with a score of 877. Liberty Mutual (865) ranks second and Nationwide (861) ranks third. The segment average is 861.
The Hartford ranks highest among midsize auto insurers for a second consecutive year, with a score of 887. Erie Insurance (878) ranks second and Automobile Club of Southern California (AAA) (870) ranks third. The segment average is 863.
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Large insurers have direct premiums written of $4.5 billion or more in personal lines auto, while midsize insurers have direct premiums written of $1 billion-$4.499 billion in personal lines auto.
Now in its 17th year, the U.S. Insurance Shopping Study captures advanced insight into each stage of the shopping funnel and is based on responses from 10,845 insurance customers who requested an auto insurance price quote from at least one competitive insurer in the previous nine months. The study was fielded from March 2022 through January 2023.
For more information about the U.S. Insurance Shopping Study, visit https://www.jdpower. com/business/resource/jd-powerus-insurance-shopping-study
Source: J.D. Power
By David A. Wood CarComplaints.com
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Tesla sudden unintended acceleration events have caused a Greek resident to file a petition with the National Highway Traffic Safety Administration (NHTSA). According to the petition, the automaker should recall more than 1.6 million vehicles built since 2013.
The Tesla petition was submitted by Greek resident Costas Lakafossis, who describes himself as a mechanical and aeronautical engineer as well as an accident investigator.
The petitioner alleged all Tesla vehicles should be equipped with an “interlock that requires a brake application by the driver in order to shift from DRIVE to REVERSE to reduce the number of sudden unintended acceleration events.”
Tesla Sudden Unintended Acceleration
The typical description of “sudden unintended acceleration” is a problem caused not by the driver but by electrical or mechanical malfunctions of the Tesla vehicle.
In cases of investigations and lawsuits regarding alleged Tesla sudden unintended acceleration incidents, acceleration problems may be caused by defects in the vehicles or by software errors that take control away from drivers.
A recent Tesla lawsuit dismissal is a good example of what is usually meant by “sudden unintended acceleration.”
However, the Tesla petition seems to use the phrase to mean sudden acceleration caused by mistakes made by a driver when the accelerator pedal is applied instead of the brake pedal.
Known as “pedal misapplication,” a driver believes they are pressing the brake pedal when they are in fact pressing the accelerator pedal.
According to the Tesla petition, pedal misapplication is due to a missing interlock feature and by specific “Autopilot features that contribute to increased likelihood of driver errors.”
“Even when driven manually (not in Full Self-Driving mode), all Tesla cars using the Autopilot software implement various strategies of automatic braking, not only as a safety feature (i.e. to avoid an accident) but also as a feature that takes over some of the workload of the driver e.g. in stop-and-go traffic or when about to park,” the petition said.
The petition said one feature provides the ability of the Tesla to stop and shift into reverse gear when the driver is ready to park, all without touching the brake pedal.
The petitioner alleged this is a “potentially dangerous ‘party trick’ used for testing related to moving toward full self-driving vehicles.”
In other words, the petition alleged, Tesla drivers press the accelerator pedals instead of the brake pedals because the vehicle and automatic braking “encourages drivers to remove their feet from the pedals and enjoy a technologically advanced self-braking car.”
In addition, the petitioner said automatic braking (not to be confused with automatic be used as a safety feature, not as a courtesy to drivers as Tesla allegedly does.
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NHTSA has investigated more than 200 Tesla sudden unintended acceleration events in the past and found the incidents were caused by drivers pressing the wrong pedals (pedal misapplications).
But NHTSA safety regulators also said this about pedal misapplication: “There is also no evidence of a design factor contributing to increased likelihood of pedal misapplication.”
The petitioner clearly disagreed and argued Tesla vehicles could be made safer in a way that will prevent or mitigate pedal misapplications.
Although the petitioner seeks a Tesla recall, that’s not how NHTSA works. The petition is a “safety defect” petition to determine if the government should open a formal safety defect investigation into the alleged problem.
NHTSA will investigate the claims made by the petitioner and either grant or deny the petition to
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