January 23, 2020
Volume 50 - No. 04
By Pete Peterson
Life is a complicated adventure, and Chase Houser wanted a leg up in overcoming the challenges he faced so when he saw the advertisement for the DNA Kit, the perfect solution beckoned. For less than a hundred-dollar bill, he’d have answers to questions he yearned to know – like what nationality was he, where had his mother’s family originated from - questions that when he asked his Mom, she’d shrug and go back to washing the breakfast dishes, or mumble, The Paper - 760.747.7119
website:www.thecommunitypaper.com
email: thepaper@cox.net
“We’ve discussed this before. We’re Irish and German. What more can I tell you?”
Chase wanted to yell, “Much, much more. Do I have any aunts, uncles or cousins? What about Dad’s family. Where are they from? Did he have any brothers or sisters?” Chase yearned to belong, to be a part of something substantial, not just exist with Mom since Dad had left some twenty years earlier when Chase was nine. Sure, he had a stepsister who lived out of state and who sent him Christmas and birth-
day cards every year and signed them, “What might have been.” What did that mean?
Once, Chase asked Mom about Dad. Why had he left? “Incompatibility,” she said, dusting the coffee table. Surely there was more to life than unanswered questions, so Chase ordered the kit online and 3 days later filled out the appropriate information, spit in the little plastic tube, sealed it properly, and dropped the entire package in the mail, eager for the promised results within two weeks.
DNA See Page 2
When he responded to the DNA Kit advertisement, Chase joined literally millions of other people the world over hungry to find out about their heritage. The four major ‘spit’ DNA Kit Dispensers, My Heritage DNA is the largest with over one hundred million users; 23 and Me – the leading supplier in the Unites States – and Ancestry DNA with over 25 million kits sold. Vitagene is also the choice of millions. The advertising copy that sells these kits appeals on many levels: