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AZRE FORUM PANELISTS

Rachelle Strole

Owner and founder

Capital Asset Management

BACKGROUND: Strole is the owner and founder of Capital Asset Management, a full-service commercial real estate firm focusing on the development and management of commercial ventures from both the developer and institutional sides of the transactions. Raised in a hospitality development family, real estate and development has been a lifelong passion. In 1998, she founded a residential custom home development company, Hermosa Homes Builders. At age 25, she purchased 50% of a mortgage banker in Arizona and grew it into a multi-state banker while getting her Direct Endorsement Underwriter delegation from HUD. In 2008, she was approached to manage the first FDIC structured sale portfolio holding over $700 million in commercial assets throughout the nation. With that opportunity, she and her husband, Aaron Strole, founded Capital Asset Management in 2009.

PERFORMANCE: CAM is administering its portfolio with an end success of more than 54% more return than projected. This experience has taught CAM’s team how to create, recreate and wisely deconstruct any type of commercial real estate that can be built. This has also allowed CAM to create its development arm, Capital Development Group, which is now actively building retail centers and build-to-rent communities throughout Arizona, Nevada and Hawaii.

INFORMATION: camcre.com

Jason Hersker

Executive vice president

Capital Asset Management

BACKGROUND: Hersker is partner with Capital Development Group and executive vice president with Capital Asset Management. He brings more than 18 years of experience and specializes in acquisitions and development in the Southwest, covering a wide range of product types, including retail, multifamily and build-for-rent and buildto-rent. As an established expert and trusted consultant with a proven track record of success, Hersker uses his comprehensive market knowledge and property analytics to provide clients with real estate strategies and solutions. He has delivered more than 400 leases, completed more than $200 million in commercial sales and developed more than 500,000 square feet of commercial product since joining CAM in 2009. Hersker also draws from his 4 years of experience with WestStone Communities, a mid-rise and high-rise residential condo developer based in Vancouver and Phoenix. He has projected his valuable insight and residential trade relationships into scaling the company’s BFR/BTR portfolio.

AFFILIATIONS AND MEMBERSHIPS: Urban Land Institute (ULI); National Association of Industrial and Office Properties (NAIOP); International Council of Shopping Centers (ICSC); National Association of Realtors (NAR); Valley Partnership; Brokers for Kids; and he is a St. Vincent De Paul volunteer.

INFORMATION: camcre.com

ABOUT US: ABOUT US:

We are a local, privately-owned, commercial real estate company with a management portfolio of more than 135 properties. Primarily servicing the Phoenix area, we also have branch offices in Nevada and Hawaii with over 8 million square feet under active management. Our management portfolio includes retail centers, office buildings, commercial condo associations, executive suites, industrial parks, medical offices, and more.

In addition to property management, we also house a full brokerage and development team. Our development division focuses on partnering with clients to build sustainable and profitable centers that make an impact on the community, while our leasing group works to find the right home for tenants to grow their business, so our clients can grow theirs.

Our motto is “Commercial Real Estate. Better.” because that is exactly what we strive for. A better experience not only for our clients but for our vendors, tenants, and employees alike. We believe our staff sets us apart from the rest because of the attention to detail, thorough and timely reporting, and ability to treat a piece of property as if it’s their own

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