Sample global exhibition market report

Global Exhibition Market - Analysis By Value, By Rented Space, By Region, By Country (2018 Edition):

Forecast to 2023 • By Value - USD Billion

• By Rented Space - Million Square Metre • By

Region-

North

America,

Europe, Asia Pacific, ROW.

• By Country - U.S, Canada, Italy, United

Kingdom,

France,

China,

Germany,

India,

Japan,

South Korea

(c) AZOTH Analytics

May 2018

Scope of the Report –Global Exhibition Market Historical

2013

2014

2015

Forecast

2016

2017

2018

2019

2020

2021

2022

2023

Global

Market, By Value

Country

Regional

Market, By Rented Space Market, By Value Market, By Rented Space Market (By Value) Market, By Rented Space

Company Analysis

Reed Exhibitions, UBM Plc, Messe Frankfurt, Messe düsseldorf, MCH Group, Informa

Regional Analysis

North America, Europe, APAC

Country Analysis

US, Canada, Germany, France, UK, Italy, China, India, Japan, South Korea

(c) AZOTH Analytics

2

Table of Content S.No

Particulars

Page No.

1.

Research Methodology

21

2.

Executive Summary

22

3.

Strategic Recommendations

23

3.1.

Focus on Asia Pacific

24

3.2.

Incorporation of the technology

25

4.

5.

Global Exhibition Industry Overview

26

4.1.

Global Exhibition Overview

27

4.2.

Global Exhibition (By Type and Duration)

35

Global Exhibition Market: Growth and Forecast

38

5.1

Global Exhibition Market: By Value

39

5.1.1.

By Value, USD Billion (2013-2017)

39

5.1.2.

By Value, USD Billion (2018E-2023F)

40

(c) AZOTH Analytics

3

Table of Content S.No

Particulars

5.2.

5.3.

6.

Page No.

Global Exhibition Market: By Rented Space

41

5.2.1.

By Rented Space, Million Square Metre (2013-2017)

41

5.2.2.

By Rented Space, Million Square Metre (2018E-2023F)

41

Global Indoor Exhibition Venue List

47

Europe Exhibition Market: Growth and Forecast

51

6.1

Europe Exhibition Market: By Value

52

6.1.1.

By Value, USD Billion (2013-2017)

52

6.1.2.

By Value, USD Billion (2018E-2023F)

53

6.2.

Europe Exhibition Market: By Rented Space

54

6.2.1.

By Rented Space, Million Square Metre (2013-2017)

54

6.2.2.

By Rented Space, Million Square Metre (2018E-2023F)

54

6.3.

Europe Indoor Exhibition Venue List

60

6.4.

Europe total rented space, By Sector, 2017 (%)

63

6.5.

Europe number of exhibition events, By Sector,2017 (%)

65

(c) AZOTH Analytics

4

Table of Content S.No 7.

Particulars Europe Exhibition Market: Country Analysis 7.1.

7.2.

Page No. 66

United Kingdom Exhibition Market: By Value 7.1.1.

By Value, USD Billion (2013-2017)

68

7.1.2.

By Value, USD Billion (2018E-2023F)

68

United Kingdom Exhibition Market: By Rented Space 7.2.1.

By Rented Space, Million Square Metre (2013-2017)

72

7.2.2.

By Rented Space, Million Square Metre (2018E-2023F)

72

7.3.

United Kingdom Indoor Exhibition Venue List

73

7.4.

Germany Exhibition Market: By Value

74

7.4.1.

By Value, USD Billion (2013-2017)

75

7.4.2.

By Value, USD Billion (2018E-2023F)

75

7.5.

7.6.

Germany Exhibition Market: By Rented Space 7.5.1.

By Rented Space, Million Square Metre (2013-2017)

77

7.5.2.

By Rented Space, Million Square Metre (2018E-2023F)

77

Germany Indoor Exhibition Venue List

79

(c) AZOTH Analytics

5

Table of Content S.No

Particulars

7.7.

7.8.

Page No.

France Exhibition Market: By Value

80

7.7.1.

By Value, USD Billion (2013-2017)

81

7.7.2.

By Value, USD Billion (2018E-2023F)

81

France Exhibition Market: By Rented Space 7.8.1.

By Rented Space, Million Square Metre (2013-2017)

84

7.8.2.

By Rented Space, Million Square Metre (2018E-2023F)

84

7.9.

France Indoor Exhibition Venue List

85

7.10.

Italy Exhibition Market: By Value

86

7.10.1.

By Value, USD Billion (2013-2017)

87

7.10.2.

By Value, USD Billion (2018E-2023F)

87

7.11.

7.12.

Italy Exhibition Market: By Rented Space

7.11.1.

By Rented Space, Million Square Metre (2013-2017)

89

7.11.2.

By Rented Space, Million Square Metre (2018E-2023F)

89

Italy Indoor Exhibition Venue List

90

(c) AZOTH Analytics

6

Table of Content S.No

8.

Particulars

Asia Pacific Exhibition Market: Growth and Forecast

8.1

8.2.

8.3.

Page No.

91

Asia Pacific Exhibition Market: By Value

8.1.1.

By Value, USD Billion (2013-2017)

93

8.1.2.

By Value, USD Billion (2018E-2023F)

93

Asia Pacific Exhibition Market: By Rented Space

8.2.1.

By Rented Space, Million Square Metre (2013-2017)

94

8.2.2.

By Rented Space, Million Square Metre (2018E-2023F)

94

Asia Pacific Indoor Exhibition Venue List

100

(c) AZOTH Analytics

7

Table of Content S.No

9.

Particulars

Page No.

Asia Pacific Exhibition Market: Country Analysis 9.1.

9.2.

India Exhibition Market: By Value

103

9.1.1.

By Value, USD Billion (2013-2017)

104

9.1.2.

By Value, USD Billion (2018E-2023F)

104

India Exhibition Market: By Rented Space 9.2.1.

By Rented Space, Million Square Metre (2013-2017)

106

9.2.2.

By Rented Space, Million Square Metre (2018E-2023F)

106

9.3.

India Indoor Exhibition Venue List

9.4.

China Exhibition Market: By Value

9.5.

9.6.

107

9.4.1.

By Value, USD Billion (2013-2017)

109

9.4.2.

By Value, USD Billion (2018E-2023F)

109

China Exhibition Market: By Rented Space 9.5.1.

By Rented Space, Million Square Metre (2013-2017)

111

9.5.2.

By Rented Space, Million Square Metre (2018E-2023F)

111

China Indoor Exhibition Venue List

113

(c) AZOTH Analytics

8

Table of Content S.No

Particulars

9.7.

9.7.

Page No.

Japan Exhibition Market: By Value

114

9.7.1.

By Value, USD Billion (2013-2017)

115

9.7.2.

By Value, USD Billion (2018E-2023F)

115

Japan Exhibition Market: By Rented Space 9.7.1.

By Rented Space, Million Square Metre (2013-2017)

117

9.7.2.

By Rented Space, Million Square Metre (2018E-2023F)

117

9.8.

Japan Indoor Exhibition Venue List

118

9.9.

South Korea Exhibition Market: By Value

119

9.9.1.

By Value, USD Billion (2013-2017)

120

9.9.2.

By Value, USD Billion (2018E-2023F)

120

9.10.

9.11.

South Korea Exhibition Market: By Rented Space 9.10.1.

By Rented Space, Million Square Metre (2013-2017)

123

9.10.2.

By Rented Space, Million Square Metre (2018E-2023F)

123

South Korea Indoor Exhibition Venue List

(c) AZOTH Analytics

124

9

Table of Content S.No

10.

Particulars

North America Exhibition Market: Growth and Forecast

10.1

10.2.

10.3.

Page No.

125

North America Exhibition Market: By Value

10.1.1.

By Value, USD Billion (2013-2017)

126

10.1.2.

By Value, USD Billion (2018E-2023F)

127

North America Exhibition Market: By Rented Space

10.2.1.

By Rented Space, Million Square Metre (2013-2017)

128

10.2.2.

By Rented Space, Million Square Metre (2018E-2023F)

128

North America Indoor Exhibition Venue List

(c) AZOTH Analytics

132

10

Table of Content S.No

10

Particulars

Page No.

North America Exhibition Market: Country Analysis 10.1.

10.2.

United States Exhibition Market: By Value

137

10.1.1.

By Value, USD Billion (2013-2017)

138

10.1.2.

By Value, USD Billion (2018E-2023F)

138

United States Exhibition Market: By Rented Space 10.2.1.

By Rented Space, Million Square Metre (2013-2017)

140

10.2.2.

By Rented Space, Million Square Metre (2018E-2023F)

140

10.3.

United States Indoor Exhibition Venue List

141

10.4.

Canada Exhibition Market: By Value

142

10.4.1.

By Value, USD Billion (2013-2017)

143

10.4.2.

By Value, USD Billion (2018E-2023F)

143

10.5.

10.6.

Canada Exhibition Market: By Rented Space 10.5.1.

By Rented Space, Million Square Metre (2013-2017)

145

10.5.2.

By Rented Space, Million Square Metre (2018E-2023F)

145

Canada Indoor Exhibition Venue List

146

(c) AZOTH Analytics

11

Table of Content S.No 11.

Particulars

Page No.

Market Dynamics

147

11.1.

Drivers

148

11.2.

Challenges

153

11.3.

Trends

156

12.

Porter’s Five Forces Model

157

13.

SWOT Analysis

159

14.

Policy and Regulatory Landscape

161

15.

Competitive Landscape

165

15.1.

Market Share of Leading Companies

166

15.2.

Company Profiles

167

37.3.1.

Messe Frankfurt GmbH

168

37.3.2.

UBM Plc

170

37.3.3.

Reed Exhibitions

172

37.3.4.

MCH Group AG

174

37.3.5.

Informa

176

37.3.6.

Messe Duesseldorf

178

38.

About Us & Disclaimer

180

(c) AZOTH Analytics

12

List of Figures Figure No.

Figure Title

Page No.

Figure 1:

Global Exhibition Market Size, By Value, 2013-2017 (USD Billion)

39

Figure 2:

Global Exhibition Market Size, By Value, Forecast, 2018-2023 (USD Billion)

40

Figure 3:

Global Exhibition Market Rented Space, By Rented Space, 2013-2017 (Million Square Metre)

41

Figure 4:

Global Exhibition Market Rented Space, By Rented Space, 2018-2023 (Million Square Metre)

41

Figure 5:

Worldwide number of Indoor Exhibition Venues, 2011,2017 (Number)

42

Figure 6:

Worldwide Gross Domestic Income, 2015-2017(Trillions)

42

Figure 7:

Worldwide number of International Touris Arrivals, 2013-2016 (Billions)

44

Figure 8:

Worldwide International tourism expenditure,2013,2016(USD Billion)

44

Figure 9:

Worldwide Marketing services spending, By category, 2014-2017(USD Billions)

45

Figure 10:

Worldwide advertising spending, By Key Region, 2014-2017(USD Billions)

45

Figure 11:

Worldwide Indoor Exhibition Venues, By Size, 2017(%)

46

Figure 12:

Worldwide Indoor Exhibition Venues, By Size, 2017(Number)

46

Figure 13:

Europe Exhibition Market Size, By Value, 2013-2017 (USD Billion)

52

Figure 14:

Europe Exhibition Market Size, By Value, Forecast, 2018-2023 (USD Billion)

53

Figure 15:

Europe Exhibition Market Rented Space, By Rented Space, 2013-2017 (Million Square Metre)

54

Figure 16:

Europe Exhibition Market Rented Space, By Rented Space, 2018-2023 (Million Square Metre)

54

Figure 17:

Europe - Number of venues and Indoor Exhibition Space, 2017 (Million Square Metre and Number)

56

Figure 18:

Worldwide Gross Domestic Income, 2013-2016 (USD Trillions)

56

Figure 19:

Europe number of International Arrivals, 2013-2016 (Billions)

57

Figure 20:

Europe International tourism expenditure,2015,2016 (USD Billion)

57

(c) AZOTH Analytics

13

List of Figures Figure No.

Figure Title

Page No.

Figure 21:

Europe Marketing spending, 2014-2017 (USD Billions)

58

Figure 22:

Europe advertising spending, By Key Region, 2014-2017 (USD Billions)

58

Figure 23:

Europe Indoor Exhibition Venues, By Size, 2017 (%)

59

Figure 24:

Europe Indoor Exhibition Venues, By Size, 2017 (Number)

59

Figure 25:

Europe - Number of exhibition events, By Industry Sector, 2017 (%)

65

Figure 26:

United Kingdom Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

68

Figure 27:

United Kingdom number of International Arrivals, 2013-2016 (millions)

70

Figure 28:

United Kingdom International tourism expenditure,2013,2016 (USD Billion)

70

Figure 29:

United Kingdom Indoor Exhibition Venues, By Size, 2017(%)

71

Figure 30:

United Kingdom Indoor Exhibition Venues, By Size, 2017(Number)

71

Figure 31:

United Kingdom Indoor Exhibition Venues, By Size, 2017(%)

72

Figure 32:

United Kingdom Indoor Exhibition Venues, By Size, 2017(Number)

72

Figure 33:

United Kingdom Leading Exhibition Venues, By Size, (Square Metre)

73

Figure 34:

Germany Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

75

Figure 35:

Germany number of International Arrivals, 2013-2016 (millions)

77

Figure 36:

Germany International tourism expenditure,2015,2016(USD Billion)

77

Figure 37:

Germany Indoor Exhibition Venues, By Size, 2017(%)

78

Figure 38:

Germany Indoor Exhibition Venues, By Size, 2017(Number)

78

Figure 39:

Germany Leading Exhibition Venues, By Size, (Square Metre)

79

Figure 40:

France Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre) (c) AZOTH Analytics

14

Figure No.

List of Figures Figure Title

Page No.

Figure 41:

France number of International Arrivals, 2013-2016 (millions)

83

Figure 42:

France International tourism expenditure,2015,2016 (USD Billion)

83

Figure 43:

France Indoor Exhibition Venues, By Size, 2017(%)

84

Figure 44:

France Indoor Exhibition Venues, By Size, 2017(Number)

84

Figure 45:

France Leading Exhibition Venues, By Size, (Square Metre)

85

Figure 46:

Italy Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

87

Figure 47:

Italy number of International Arrivals, 2013-2016(millions)

88

Figure 48:

Italy International tourism Expenditure, 2015,2016 (USD Billion)

88

Figure 49:

Italy Indoor Exhibition Venues, By Size, 2017(%)

89

Figure 50:

Italy Indoor Exhibition Venues, By Size, 2017(Number)

89

Figure 51:

Italy Leading Exhibition Venues, By Size, (Square Metre)

90

Figure 52:

APAC Exhibition Market Size, By Value, 2013-2017 (USD Billion)

92

Figure 53:

APAC Exhibition Market Size, By Value, Forecast, 2018-2023 (USD Billion)

93

Figure 54:

APAC Exhibition Market Rented Space, By Rented Space, 2013-2017 (Million Square Metre)

94

Figure 55:

APAC Exhibition Market Rented Space, By Rented Space, 2018-2023 (Million Square Metre)

94

Figure 56:

APAC number of venues and Indoor Exhibition Space, 2017(Million Square Metre and Number)

96

Figure 57:

Asia Pacific Gross Domestic Income, 2013,2016 (Trillions)

96

Figure 58:

APAC number of International Arrivals, By Leading Countries, 2013-2016 (Billions)

97

Figure 59:

APAC International tourism expenditure,2015,2016 (USD Billion)

97

Figure 60:

APAC Advertising spending, 2014-2017 (USD Billions)

(c) AZOTH Analytics

15

List of Figures Figure No.

Page No.

Figure 61:

APAC advertising spending, By Key Country, 2017(USD Billions)

98

Figure 62:

APAC Indoor Exhibition Venues, By Size, 2017 (%)

99

Figure 63:

APAC Indoor Exhibition Venues, By Size, 2017(Number)

99

Figure 64:

India Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

104

Figure 65:

India Indoor Exhibition Venues, By Size, 2017(%)

105

Figure 66:

India Indoor Exhibition Venues, By Size, 2017(Number)

105

Figure 67:

India number of International Arrivals, 2013-2016 (millions)

106

Figure 68:

India International tourism expenditure,2013,2016 (USD Billion)

106

Figure 69:

India Leading Exhibition Venues, By Size, (Square Metre)

107

Figure 70:

China Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

109

Figure 71:

China number of International Arrivals, 2014-2016(millions)

111

Figure 72:

China International tourism expenditure,2013- 2016 (USD Billion)

111

Figure 73:

China Indoor Exhibition Venues, By Size, 2017(%)

112

Figure 74:

China Indoor Exhibition Venues, By Size, 2017 (Number)

112

Figure 75:

China Leading Exhibition Venues, By Size, (Square Metre)

113

Figure 76:

Japan Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

115

Figure 77:

Japan number of International Arrivals, 2013-2016 (millions)

116

Figure 78:

Japan number of International Arrivals, 2013-2016 (millions)

116

Figure 79:

Japan Indoor Exhibition Venues, By Size, 2017(%)

117

Figure 80:

Japan Indoor Exhibition Venues, By Size, 2017(Number)

117

(c) AZOTH Analytics

16

List of Figures Figure No.

Figure Title

Page No.

Figure 81:

Japan Leading Exhibition Venues, By Size (Square Metre)

118

Figure 82:

Italy Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

120

Figure 83:

South Korea number of International Arrivals, 2013-2016 (millions)

122

Figure 84:

South Korea International tourism expenditure,2015,2016 (USD Billion)

122

Figure 85:

South Korea Indoor Exhibition Venues, By Size, 2017(Number)

123

Figure 86:

South Korea Indoor Exhibition Venues, By Size, 2017(Number)

123

Figure 87:

South Korea Leading Exhibition Venues, By Size, (Square Metre)

124

Figure 88:

North America Exhibition Market Size, By Value, 2013-2017 (USD Billion)

126

Figure 89:

North America Exhibition Market Size, By Value, Forecast, 2018-2023 (USD Billion)

127

Figure 90:

North America Exhibition Market Rented Space, By Rented Space, 2013-2017 (Million Square Metre)

128

Figure 91:

North America Exhibition Market Rented Space, By Rented Space, 2018-2023 (Million Square Metre)

128

Figure 92:

North America - Number of venues and Indoor Exhibition Space, 2017 (Million Square Meter and Number)

129

Figure 93:

North America Gross Domestic Income, 2013-2016 (USD Trillions)

129

Figure 94:

North America number of International Arrivals, By Leading Countries, 2013-2016 (Millions)

130

Figure 95:

North America International tourism expenditure,2013-2016 (USD Billion)

130

Figure 96:

North America Advertising spending, 2014-2017(USD Billions)

131

Figure 97:

North America marketing services spending, By Category, 2014-2017(USD Billions)

131

Figure 98:

North America Indoor Exhibition Venues, By Size, 2017 (%)

133

Figure 99:

North America Indoor Exhibition Venues, By Size, 2017 (Number)

133

North America number of exhibition events, By Industry Sector, 2017(%)

136

Figure 100:

(c) AZOTH Analytics

17

List of Figures Figure No.

Figure Title

Page No.

Figure 101:

United States Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre

138

Figure 102:

United States number of International Arrivals, 2013,2016 (millions)

139

Figure 103:

United States International tourism expenditure,2013,2016 (USD Billion)

139

Figure 104:

United States Indoor Exhibition Venues, By Size, 2017(%)

140

Figure 105:

United States Indoor Exhibition Venues, By Size, 2017(Number)

140

Figure 106:

United States Leading Exhibition Venues, By Size, (Square Metre)

141

Figure 107:

Canada Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre)

143

Figure 108:

Canada number of International Arrivals, 2014-2016(millions)

144

Figure 109:

Canada number of venues and Indoor Exhibition Space, 2017 (Million Square Metre and Number)

144

Figure 110:

Canada Indoor Exhibition Venues, By Size, 2017(%)

145

Figure 111:

Canada Indoor Exhibition Venues, By Size, 2017(Number)

145

Figure 112:

Canada Leading Exhibition Venues, By Size, (Square Metre)

146

Figure 113:

Global Exhibition Companies Market Share, By Revenue,2017 (%)

166

Figure 114:

Messe Frankfurt GmbH Revenue, 2013-2017 (USD Millions)

169

Figure 115:

Messe Frankfurt GmbH Total Space, 2013,2016 (Square Metre)

169

Figure 116:

Messe Frankfurt GmbH Total Hall and open Space, 2013,2016 (Square Metre)

169

Figure 117:

UBM, Net Revenue, 2013-2017 (USD Billion)

171

Figure 118:

UBM, Annual events, by segments, 2017 (%)

171

Figure 119:

UBM , Events Market, By Region, 2017 (%)

171

Figure 120:

Reed Exhibitions, Net Revenue, 2013-2017,(USD million)

173

(c) AZOTH Analytics

18

List of Figures Figure No.

Figure Title

Page No.

Figure 121:

Reed Exhibitions, Annual events, by segments, 2017 (%)

173

Figure 122:

Reed Exhibitions, Revenue, By Geographical Region, 2017 (%)

173

Figure 123:

MCH Group AG, Net Revenue, 2013-2017,(USD million)

175

Figure 124:

MCH Group AG, By Number of exhibitions 2017 (%)

175

Figure 125:

MCH Group AG, Revenue, By Geographical Region, 2017 (%)

175

Figure 126:

Informa Plc , Net Revenue, 2013-2017,(USD million)

177

Figure 127:

Informa Plc, Net Revenue, by segments, 2017 (%)

177

Figure 128:

Informa Plc , Revenue, By Geographical Region, 2017 (%)

177

Figure 129:

Messe Duesseldorf, Net Revenue, 2013-2016 (USD million)

179

Figure 130:

Messe Duesseldorf, Total Exhibitiors,2013-2016 (Number)

179

Figure 131:

Messe Duesseldorf, Revenue, By Geographical Region, 2017 (%)

179

(c) AZOTH Analytics

19

List of Table Table No.

Table Title

Page No.

Table 1:

Worldwide venues with a minimum of 100,000 sqm of indoor exhibition space in 2017

47

Table 2:

Countries/regions with a minimum of 200,000 sqm of indoor exhibition space in 2017

50

Table 3:

European countries with a minimum of 200,000 sqm of indoor exhibition space in 2017

60

Table 4:

European Venues with a minimum of 100,000 sqm of indoor exhibition space in 2017

61

Table 5:

Sector wise % of rented space in Europe, 2016

63

Table 6:

Sector wise % of rented space in Europe, 2016 (Contd.)

64

Table 7:

Asia Pacific venues with more than 100,000 sqm

100

Table 8:

APAC countries with a minimum of 200,000 sqm of indoor exhibition space in 2017

101

Table 9:

APAC countries with more than 200,000 sqm of total venue space available & regional market share

102

Table 10:

Upcoming Events in North America (2019)

132

Table 11:

North America venues with more than 100,000 square Metre

134

Table 12:

North America countries with a minimum of 200,000 sqm of indoor exhibition space in 2017

135

Table 13:

North America Indoor Exhibition Space, 2011,2017 (Million Square Metre)

135

(c) AZOTH Analytics

20

Research Methodology For our study on Global Exhibition Market, we have conducted comprehensive secondary research followed by an extensive primary research.

In the process of

secondary research, we have scrutinized industry

documents, accessed from open sources, premium paid databases and our internal knowledge base. In the process of primary research,

we have interviewed various industry experts across the structure of the

exhibition industry.

Market size of the actual period (2013-2017) has been evaluated on the basis of growth trends of the industry in the last five years, and confirming the findings through primary research. Annual reports of the companies are scanned to further validate the market value which involves the revenues earned by the revenue organizers along with the auxiliary services. Market sizing and growth in the forecast period (2018-2023) is estimated through revenue mapping, growth of the economies, growth across various industry sectors and historical growth pattern of the industry. All the relevant data points/ statistics in the forecast period are validated through relevant and reliable primary sources.

Report Focus: Global Exhibition Market.

- By Region (North America, Europe, Asia Pacific, ROW), - By Country (U.S., Canada, UK, Germany, Italy, France, China, Japan, India, South Korea) - Company Coverage (Reed Exhibitions, UBM Plc, Messe Frankfurt, Messe dĂźsseldorf, MCH Group, Informa)

Companies Contacted: UBM Plc, Emerald Exhibitions, Informa, etc.

(c) AZOTH Analytics

21

Global Exhibition Market Overview Emerging opportunities in the developing economies coupled with the incorporation of digital technology with the trade shows is boosting the market Figure 1: Global Exhibition Market Size, By Value, 2013-2017 (USD Billion) CAGR 2013-2017 xx%

2013

2014

2015

2016

2017

Source: Azoth Analytics Estimates Xx Xx Xx Xx Xx Xx

(c) AZOTH Analytics

39

Global Exhibition Market Escalating focus of the governments coupled with rising prevalence of sector specific exhibitions is expected to back market in forecast period Figure 2: Global Exhibition Market Size, By Value, Forecast, 2018-2023 (USD Billion)

CAGR 2018-2023 xx%

2018

2019

2020

2021

2022

2023

Source: Azoth Analytics Estimates Xx Xx Xx Xx Xx Xx

(c) AZOTH Analytics

40

Global Exhibition Market Table 2: Countries/regions with a minimum of xx sqm of indoor exhibition space in 2017

Country

No. of venues

USA China Germany Italy France Spain Canada Brazil Russia (**) The Netherlands United Kingdom Turkey Switzerland Mexico Belgium Poland Japan India Austria South Korea Thailand Sweden South Africa Greece Singapore UAE Denmark Czech Republic

Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx

Indoor exhibition space (sqm) Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx

% of the world Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx Xx

Source: The Global Association of Exhibition Industry (c) AZOTH Analytics

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Europe Exhibition Market Overview Advancement in the technology interface is driving the exhibition market in Europe

Figure 13: Europe Exhibition Market Size, By Value, 2013-2017 (USD Billion) CAGR 2013-2017 xx%

2013

2014

2015

2016

2017

Source: Azoth Analytics Estimates

Xx Xx Xx xx Xx Xx

(c) AZOTH Analytics

52

Europe Exhibition Market Overview Escalating focus of the governments coupled with rising prevalence of sector specific exhibitions is expected to back market in forecast period Figure 14: Europe Exhibition Market Size, By Value, Forecast, 2018-2023 (USD Billion)

CAGR 2018-2023 xx%

12.00

2018

13.00

2019

14.00

2020

15.00

2021

16.00

2022

17.00

2023

Source: Azoth Analytics Estimates Xx Xx Xx Xx Xx Xx (c) AZOTH Analytics

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Europe Exhibition Market Overview Rising demand in the Eastern Europe is one of the key factors boosting the demand for exhibition spaces in the region Figure 15: Europe Exhibition Market Rented Space,

Figure 16: Europe Exhibition Market Rented Space,

By Rented Space, 2013-2017 (Million Square Metre)

By Rented Space, 2018-2023 (Million Square Metre) CAGR 2013-2017

CAGR 2013-2017

xx%

xx%

2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

2023

Source: Azoth Analytics Estimates Xx Xx Xx Xx Xx

(c) AZOTH Analytics

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United Kingdom Exhibition Market Overview Technological advancement is boosting growth in the country

Figure 26: United Kingdom Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre) CAGR 2013-2017

CAGR 2018-2023

Value: xx%, Volume :xx%

Value: xx%, Volume: xx%

Value(USD Billion)

Volume (Million Square Meter) 2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

2023

Source: Azoth Analytics Estimates 2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

2023

Value

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

Volume

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

(c) AZOTH Analytics

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Germany Exhibition Market Overview Increasing number of foreign participants is backing growth in the market

Figure 34: Germany Exhibition Market Size, By Value, By Rented Space, 2013-2023F (USD Billion),(Million Square Metre) CAGR 2013-2017

CAGR 2018-2023

Value: xx%, Volume: xx%

Value: xx%, Volume: xx%

Value(USD Billion)

Volume (Million Square Meter) 2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

2023

Source: Azoth Analytics Estimates 2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

2023

Value

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

Volume

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

xx

(c) AZOTH Analytics

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Germany Exhibition Market Figure 39: Germany Leading Exhibition Venues, By Size, (Square Metre)

City

Venue

Size

Messe Hannover

Hannover

Xx

Messe Frankfurt

Frankfurt/Main

Xx

Koelnmesse

Cologne

Xx

Messe Duesseldorf

Duesseldorf

Xx

Neue Messe Muenchen

Muenchen

Xx

Expo Center City (Messe Berlin)

Berlin

Xx

Nuernberg Messe

Nuernberg

Xx

Leipziger Messe

Leipzig

Xx

Messe Essen

Essen

Xx

Messe Stuttgart

Stuttgart

Xx

Source: The Global Association of Exhibition Industry

(c) AZOTH Analytics

79

Global Exhibition Market Drivers

xx

xx

xx

xx

(c) AZOTH Analytics

31

Porter’s Five Forces Model - Exhibition Industry BARRIERS TO ENTRY – LOW 1. xx

BUYER’S POWER – HIGH 1. xx

2. xx

2. Xx

3. xx

3. xx

4. xx

4. xx

INDUSTRY COMPETITION- High 1. xx 2. Xx 3. xx 4. Xx 5. Xx 6. xx SUPPLIER POWER – LOW

THREATS OF SUBSTITUTES – HIGH

1. xx

1. xx

2. xx

2. xx

3. xx

3. xx

4. xx

4. xx

(c) AZOTH Analytics

32

SWOT Analysis Strengths 1. xx 2. xx 3. xx 4. xx

Weakness 1. xx 2. xx 3. xx

4. xx

SWOT Analysis Opportunities 1. xx 2. xx 3. xx 4. xx

Threats 1. xx 2. xx 3. xx 4. xx

(c) AZOTH Analytics

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Exhibition Market Share By Company Figure 113: Global Exhibition Companies Market Share, By Revenue,2017 (%)

Reed:

UBM:

Messe Frankfurt:

Informa PLC:

Messe Düsseldorf GmbH:

(c) AZOTH Analytics

MCH:

Others:

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Messe Frankfurt GmbH COMPANY AT A GLANCE

BUSINESS OVERVIEW •

Messe

Frankfurt

GmbH,

was

founded

on

22

November

1907

as

Employees : : 2307(2016)

Ausstellungs- und Festhallen-Gesellschaft mbH and is headquartered in Company Type: LLP

Frankfurt, Germany.

•

The City of Frankfurt am Main holds a 60 percent stake in the company,

Year of Incorporation : 1907

which has traded under the name Messe Frankfurt GmbH since 1983,

Business Fields : Consumer Goods, Entertainment,

while the federal state of Hesse holds the remaining 40 percent..

Media & Creative Industries, Mobility & Logistics, Technology, Textile and Textile Technologies

•

Messe Frankfurt Group has a global network of 21 foreign subsidiaries and

Industry : Trade Fair

55 Sales Partners, allowing it to serve its customers on location in more than 178 countries.

Website :www.messefrankfurt.com

Presence in Exhibition Market •

Messe Frankfurt is amidst the leading exhibition and trade fair organizers across the globe with large availability of indoor and outdoor exhibition space. Additionally, the company caters to consumer goods, technology, mobility & logistics, media & creative industries and Textile and Textile Technologies

•

The company organizes large number of events across the world with the majority number being in Germany. In Germany, the number of events organized by Messe Frankfurt rose from 43 in 2013 to 50 in 2016.

(c) AZOTH Analytics

35

Messe Frankfurt GmbH Figure 114: Messe Frankfurt GmbH Revenue, 2013-2017 (USD Millions)

2013

2014

2015

2016

Source: Company Reports Figure 115: Messe Frankfurt GmbH Total

Figure 116: Messe Frankfurt GmbH Total Hall

Space, 2013,2016 (Square Metre)

and open Space, 2013,2016 (Square Metre)

Hall Space Open Space 2013

2016

2013

Source: Company Reports

2016 Source: Company Reports

(c) AZOTH Analytics

36

UBM Plc COMPANY AT A GLANCE

BUSINESS OVERVIEW • Headquartered in U.K, the UBM plc is a multinational media company with business to business (B2B) event organiser.

• The company has

global operations

in more than 20

countries/ regions.

Employees : 3891 (2017) Company Type: Public (LSE: UBM) Year of Incorporation : 1918 Products : Exhibition Marketing Services

• In 2016, the company acquired Allworld exhibition for USD

485 million, the leading privately owned Asian exhibition business operating 51 trade shows in 11 countries.

Industry : Multimedia Website : www.ubm.com

Presence in Global Exhibition Market • In 2017, the company acquired 100% of Arabian Exhibition Management WLL. • The key flagship brands of company subsumes Blackhat, Coterie, licensing Expo, Hotelex, Finefood, IFSEC, Routes, Food Ingredients, Marintec China, Cosmoprof, CPhl, Furniture china 2017, magic, etc.

• The company support 90000 exhibitors every year and 3.4 million people visit UBM event every year.

• The company sectors consist of Jewellery & Gem, Fashion, Lifestyle & Brands, advanced manufacturing, Pharma & biochemistry, technology, transport & logistics, food, hospitality & leisure, life sciences and healthcare, business services and infrastructure. (c) AZOTH Analytics

37

UBM Plc Figure 117: UBM, Net Revenue, 2013-2017 (USD Billion) CAGR: xx%

2013

2014

2015

2016

2017

Figure 118: UBM, Annual events, by segments, 2017

Figure 119: UBM , Events Market, By Region, 2017

(%)

(%)

Advanced manufacturing Business services and infrastructure & Leisure

United States Emerging Markets Continental Europe UK

Jewellery Healthcare Lifestyle and brands

Rest of the world

Pharma Source: Company Reports (c) AZOTH Analytics

38

About Azoth Analytics Pvt Ltd.

Azoth Analytics is a business research and analytics firm that creates in-depth research reports and provides customized research solutions and consultancy services. Verticals in which Azoth Analytics specializes include healthcare and pharmaceutical, oil and gas, retail, chemicals, automotive, FMCG, food & beverages and technology. Azoth creates comprehensive and in-depth research reports by recording, interpreting and analyzing information. Strategic market sizing and data dredging techniques include secondary research, and primary research (interviews with management personnel and industry experts).

Disclaimer: Azoth Analytics report information is based mainly on interviews and therefore, is subject to fluctuation. Azoth Analytics therefore, takes no responsibility for

any incorrect information supplied to us by industry experts, manufacturers or users. Azoth does not warranty the completeness of the information and data. Also, analysis provided in the report are meant for customers’ internal use only and not for general publication or disclosure to third parties.

(c) AZOTH Analytics

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