B4 Issue 61 - Business As A Force For Good Edition

Page 49

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Creating a SpecialEffect There’s delighted laughter coming from the Accessible Games Room at the headquarters of Charlbury-based charity SpecialEffect. A young girl with physical disabilities has suddenly realised that she doesn’t have to sit and watch all her friends have all the fun playing video games anymore, she can join in thanks to a custom controller that the charity has created for her.

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iRepairTech Twin Town 2020

Meanwhile in a Bristol hospital, SpecialEffect therapists are working at the bedside of Steve, a man with a serious spinal injury, who can only speak and move his eyes. They’re working out the best way for him to use an eyecontrolled computer to give him back a degree of independence when it’s most needed. With it he could be able to message his family and friends, use the internet, operate doors, curtains and equipment around his house - including small but important functions like changing the channel on a TV.

staff - the impact of what they do is increasingly global. They’ve worked with Microsoft in the design of a games controller that has the potential to help people around the world to play. They’ve developed free software that lets people who only have eye movement the ability to play the hugely popular game Minecraft. And their Founder and CEO Dr Mick Donegan is regarded as a leading global expert in eye-gaze technology.

“You’ve broken your neck and you think your world’s going to end, but then SpecialEffect came along,” said Steve. “When these [accidents] happen, you don’t know what’s ahead. But they’ve totally changed my life for the better. Your world’s not over, it’s just beginning.” The therapists and technologists at SpecialEffect handle a diverse range of cutting-edge assistive technology projects that all have a direct and hugely positive impact on the people they help. The common theme is inclusion: they’re using technology to help as many people with physical disabilities as possible to join in, have fun and build a better quality of life. It’s a lifelong service provided by highly experienced specialists, and despite the relatively small size of the charity - they have less than 30 full and part-time WWW.B4-BUSINESS.COM

“It’s a great opportunity we have,” he adds. “We’re building expertise all the time, we’re getting more and more specialist teams together, and it’s really exciting to see what the charity is able to achieve for as many people as possible.” Crucially, there’s no charge for anyone they help. But much of what the charity of have achieved in their 13-year history wouldn’t have been possible without the wonderful support of the Oxfordshire business community. The Twin Town Challenge for example has provided hundreds of thousands in support of the charity and in return has provided the participants with invaluable opportunities for business networking and team building. In addition, the staff at businesses such as Shaw Gibbs, Oxford Products, Abbott Diabetes Care, STL, Owen Mumford, Shaw City, Focus Oxford Risk Management and the Urban Element have benefitted from close and genuine two-way Charity

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of the Year partnerships. The teams there have enjoyed raising money in a wide variety of ways, including rough runs, firewalls, cycle rides, gaming marathons, skydives and bakeoffs. The importance of strong business connections for this local but global Oxfordshire charity can’t be underestimated. “We genuinely feel uplifted by the support of the Oxfordshire business community,” said SpecialEffect’s Fundraiser Nick Streeter. “They bring a real sense of family to the charity and the connections work on so many levels. There’s a huge amount we can do for each other and the wonderful spin-off is that each connection results in genuine personal and long-lasting corporate friendships.” You can find out more about the charity and how you can support their life-changing work at www.specialeffect.org.uk Connect with them on Twitter @SpecialEffect and on LinkedIn at specialeffect.

 info@specialeffect.org.uk  01608 810055  www.specialeffect.org.uk

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Articles inside

Twin Town Challenge News

16min
pages 125-132

Spiced Roots

6min
pages 122-124

Taking on the Lost City

4min
pages 120-121

Smart Homes and Supply Chains

11min
pages 104-108

The Kingham Wow

5min
pages 118-119

Introducing Charlotte Gridley

9min
pages 114-117

Winning the War for Talent

5min
pages 101-103

New Identity for 10th Anniversary

5min
pages 109-113

Diane Wilkinson

1min
page 100

O xford’s Place in the Global Market

5min
pages 98-99

Freethinking Approach to Separation

4min
pages 94-96

Immigration Specialist to Support O xford Market

1min
page 97

SME Growth and Oxfordshire’s Economy

5min
pages 86-88

T ales of the Unexpected

3min
page 93

Do You Need a Hospitality Hero?

6min
pages 89-92

Oxfordshire’s Business Community, Take Note

13min
pages 82-85

Protecting Business Ideas From Being Stolen

5min
pages 76-77

Considering Profit Extraction

2min
pages 78-81

The latest commercial properties from VSL & Partners

10min
pages 68-74

Does Your Payroll Comply?

2min
page 75

A Sustainable V enue

5min
pages 66-67

Food as a Force for Good

3min
page 63

Be Socially and Environmentally Conscious

4min
pages 64-65

Charity , Community and CSR

3min
pages 60-62

Ethical I.T . Recycling

3min
pages 58-59

Sobell House Hospice News

3min
page 57

Cowley Road Carnival News

3min
page 56

L earning Support

3min
page 55

6 0 Years of Achievements

3min
pages 53-54

Colette Norbury

1min
page 50

Helping the Formerly Homeless

3min
pages 51-52

Creating a SpecialEffect

3min
page 49

Investing in O xfordshire

2min
page 45

Combating Loneliness

2min
pages 43-44

Four W ays to Help

4min
pages 46-48

Charity of the Year

4min
pages 34-35

T-Winning

27min
pages 24-33

B4 Member News

22min
pages 14-22

The Best of Both

4min
pages 40-42

Saving a Fine View

2min
page 39

NEXUS Introduction Event Recap

2min
page 23

From Waste to (Social) Wealth

6min
pages 36-38
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