TALKING TELEVISION: OUR SURVEY SAYS...
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If watching television is one of our favourite pastimes, then talking about the television we’re watching must be right up there, too. BAFTA decided to find out more by asking research specialist Ginger Comms to survey the great British public to discover just what impact the art form has on us. Here are a few things we learned from the results...
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People love to talk about their favourite television shows, performances or moments, but perhaps that’s because 83 per cent of our survey believe television is ‘definitely’ or ‘possibly’ of higher quality now than it’s ever been. Unsurprisingly, it was the youngest who agreed with this sentiment the most, with 55 per cent of 16 to 29-year-olds giving it the thumbs up. For whatever reason, the people of Leeds disagreed the most. Interestingly, 22 per cent felt that not watching a show meant they ‘missed out on conversations’ with work colleagues. Even in the time of Covid-19, those water cooler moments are essential.
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Spoilers are the bane of everyone’s life, aren’t they? Especially for fans of genre television. Well, maybe not. According to our survey, although the majority of people hulk out over spoilers, 21 per cent are utterly ‘fine’ with them. Indeed, 10 per cent are actually ‘pleased’ to see spoilers. Stoke-on-Trent – we’re looking at you, you crazy people (24 per cent)!
21 %
T H E N U M B E R S The survey data is based on responses from 1,573 individuals, spread across 20 cities in the UK. Gender bias was 807 male / 766 female, with age ranges of 16-29 (539), 30-44 (547), 45-59 (309) and 60+ (178). I C O N C R E D I T S Television by Lluisa Iborra from the Noun Project, Watching TV by Ainsley Wagoner from the Noun Project, Heartbreak by Ali Coskun from the Noun Project, Bed by Tara Nadhifa Salsabila from the Noun Project, Dream by Laymik from the Noun Project, Anger by Alice Design from the Noun Project, Crossed Fingers by Lucas Helle from the Noun Project, Judgement by Bestdesignmarket from the Noun Project.
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