Brand Guide and Logos

BRAND GUIDE

Official Balistreri Blue

BALISTRERI BLUE

PANTONE 281

C100 M93 Y32 K31

R0 G32 B92

#00205c

Balistreri Real Estate Primary Logo

The primary visual element of the Balistreri Real Estate is our logo. It’s this element that represents us and should be used in all communications.

When using a white background, the black version of the logo should be used.

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The white version of the logo should be used when using a black background.

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The white version of the logo should be use when using a “Balistreri Blue” background.

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Balistreri Real Estate Primary Logo

When using on top of a picture, make sure you’re using a version of the logo that is visible enough.

Both examples below are using the right example of the logo.

Secondary Logo

We encourage you to use the Main Logo showed before as your first option for marketing. Our classic Balistreri logo, is still valid. Use in case the logo is not visible enough when using on top of a pattern or a photo.

Commercial Real Estate Logo

Our Balistreri Real Estate commercial logo is meant to use only for Commercial listings.

Clear space

Please leave plenty of space around the logos so they stand out. The example below show the minimum amount of space required.

Outdated Logos

Below are examples of outdated Balistreri Logos. If you are still using these logos, please replace them immediatley.

WRONG USE OF COLOR

Luxury Portfolio Logos

Leading Real Estate Logos

Right Use of Logos

When using logos of our partners, make sure to not use our previous merged version. Instead, use the logos by separate.

IMPORTANT: MAKE SURE BALISTRERI’S LOGO IS BIGGER THAN THE OTHERS.

INCORRECT USE

CORRECT USE

Right Use of Logos

When using Luxury Portfolio and Leading RE logos, make sure you’re using both vertical versions or both horizontal versions of them

HORIZONTAL VERSION

VERTICAL VERSION

INCORRECT USE

HORIZONTAL VERSION

HORIZONTAL VERSION

CORRECT USE

VERTICAL VERSION

HORIZONTAL VERSION

INCORRECT USE

HORIZONTAL VERSION

HORIZONTAL VERSION

CORRECT USE

Integrity Title Logo

1st Trust Mortgage Logo