We have just a while ago embarked on a new decade. Even though it is just a year changing it makes you feel that you are leaving something behind you and welcoming something new.
Even though a challenging economic reality hasn´t made it easy to get by or grow in the jewellery business we can look back at the past decade with confidence. The development in the work the international jewellery organizations are doing, for example the question of ethics and transparency in material supply, are slowly but surely evolving towards a more sustainable and transparent direction.
The consumer is more and more aware of environmental and fairness issues. They ask us questions about the origins of materials and how we deal with issues such as sustainability and carbon footprint. These are questions that we, as entrepreneurs, with present standards given not always have the full answer to give. Our responsibility to our clients is to put these same questions forward to our supplier chain and demand that they provide us wit
