Women's Cancer Center Case

Page 1

Baptist Health South Florida Miami Cancer Institute’s

Women’s Cancer Center



The Miami Cancer Institute Women’s Cancer Center Female patients today must navigate through a multistage, multiday journey when given a diagnosis of cancer. As new approaches rapidly become available, and patient volume steadily increases year over year, the need for expanded access to women’s healthcare is critical. Brian E. Keeley Chief Executive Officer Baptist Health South Florida


Making Baptist Health a Global Leader in Women’s Cancer Care Baptist Health has continually redefined and revolutionized healthcare delivery. At this time of unprecedented opportunity in advanced cancer care, the need to expand access and elevate care for women has inspired the organization to develop a reimagined, innovative new center tailored to today’s and tomorrow’s female patients.

Elevating Access The catalyst for launching Baptist Health on this journey was the groundbreaking Miami Cancer Institute. Since opening its doors in 2017, it has become one of the leading cancer institutes in the world — drawing physicians and patients from across the globe. Expanding access and elevating care for women will be complemented by the South Florida Institute’s combination of cancer-fighting expertise and advanced technology. This will allow for a better understanding of specific types of cancer and delivery of precise treatments to achieve the best outcomes for our patients and their families.

Addressing Trends As the global healthcare landscape rapidly evolves, Baptist Health is committed to building upon our storied history and reputation as a trusted community hospital to become a world-class medical center addressing current and future trends in the field of medicine. The Miami Cancer Institute Women’s Cancer Center will provide world-leading care and guide the region by delivering innovative approaches with unparalleled patient experience to our female patients in need.

65%

85%

353,331

92,158

Female Patients

Second Opinion

Female Patients

Age Group 60-69

65 percent of Miami Cancer Institute unique patients are female.

Female patient visits at Miami Cancer Institute represent 85 percent of the total second opinion visits.

Miami Cancer Institute had a total visit count of 353,364 female patients from October 2020 to September 2021.

The female age group with the highest visit volume is 60-69 years of age, accounting for 92,158 total visits in one fiscal year.



An Unparalleled Patient Experience As the pace of women’s cancer care evolves with the advancement of treatments, procedures will require the greatest level of medicine — highly complex and specialized. At the heart of these evolutions is the increased emphasis on patient care. Her initial visit involved appointments with numerous specialists including a surgeon, radiation oncologist and her medical oncologist, who explained the Institute’s multidisciplinary team approach. “I was in perfect hands.” Sharon Prolow felt a lump in her breast that turned out to be cancer. Following a double mastectomy in her hometown of Jupiter, Florida, and treatment with the hormone-blocking drug Tamoxifen, the 51-year-old financial planner and mother of two resumed her busy life, confident she had put the experience behind her. But then the lump came back. “I was terrified when the cancer returned,” recalls Mrs. Prolow, pictured above with her husband Bruce, son Blake and daughter Kayla. “I knew I wanted to be alive for another 50 years to watch my children grow up and see my future grandchildren,” explained Mrs. Prolow. “So, this time I didn’t want to just rely on a local, convenient treatment plan. I wanted to go out there and do my research to find out what was best. I went down to see Miami Cancer Institute and saw they had all of the cutting-edge technology that was needed to treat recurrent cancer and they had it all under one roof.”

A breast surgeon at Miami Cancer Institute performed the surgery to remove the tumor and exchange the implants Mrs. Prolow had received after her first operation. Once she recovered from surgery, Mrs. Prolow faced an aggressive 18-week course of chemotherapy. Mrs. Prolow’s radiation oncologist at Miami Cancer Institute found she was an excellent candidate for proton therapy due to the location of her recurrent tumor. The Institute is the only cancer center in South Florida, and one of fewer than 30 centers nationwide offering this advanced form of radiation treatment, which uses particles to precisely target tumors without causing damage to surrounding tissues. “I feel proton therapy is one of the reasons that I’m going to be alive for many years,” said Mrs. Prolow.


Accelerating Diagnostics, Advancing Cures

The Miami Cancer Institute Women’s Cancer Center will be at the forefront of cancer prevention, discovery and treatment by offering comprehensive care from diagnosis, a fully integrated suite of care that includes the latest modalities in imaging, luminary physicians and cutting-edge clinical trials — all coupled with the comfort and peace of mind of a highly personalized patient journey. The Center will offer women a seamless, multidisciplinary approach in one unique location, within a 115,000-square-foot, state-of-the-art setting located on Baptist Hospital’s main campus.



“No Sleepless Nights”

Best-in-Class Women’s Diagnostics ▪ The Center will include breast health from presentation to cancer care with diagnosis before the end of the patient’s visit. ▪ Diagnosis and treatments will be offered all under one roof, for service lines, including gynecologic oncology, dermatological oncology and breast oncology. The Women’s Cancer Center will address the most common and most critical women’s health issues by providing precise research and care. Patients will receive the best of medicine along with compassionate treatment during their time of need.

Simply put, the goal is “no sleepless nights” for every patient by streamlining, coordinating and advancing access and care.

Pioneering Patient Access ▪ Patients will have access to a center that offers services such as MRI, ultrasound mammography, ultrasound-guided biopsy, stereotactic biopsy, MRI-guided biopsy and more. ▪ The Center will house an aligned, comprehensive clinical team of nationally recognized surgical, medical and radiation oncologists supporting the full spectrum of female cancer care. ▪ The dermatology clinic will offer Mohs surgery and Vectra 360 imaging. ▪ Top surgeons will provide restorative and reconstructive surgery. ▪ Specialists in the field of female urology will offer the latest in treatment and research. ▪ As part of the patient journey, prevention, wellness and rejuvenation will be key components of the Center.


A Revolution in the Patient Experience: The Women’s Cancer Center at Baptist Health South Florida

Through a transformative investment in the Miami Cancer Institute Women’s Cancer Center, we will accelerate diagnoses and cures, and will achieve the best outcomes for our patients and their families. Philanthropic investments will bring this bold vision of elevating women’s healthcare to life. Our dedication to achieving excellence, combined with the promise and prestige of Miami Cancer Institute — and the new Women’s Cancer Center — will define Baptist Health as a world-class medical center.

Together, we will open the Women’s Cancer Center in early 2025. A transformational gift of $30 million would make this bold vision a reality. Additional naming and gift levels available starting at $100,000.



6855 Red Road Coral Gables, FL 33143 786-476-5400

BaptistHealth.net/Giving

© Baptist Health South Florida, 16411 03/2022

Printed on recycled and mixed-source paper using vegetable-based inks. Please recycle.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.