2019 Marketing Proposal

HOME SALE STRATEGY

25818 Drybrook Road Spring, Texas 77389 Barbara Robin, ABR, CRS, e‐Pro, GRI, SFR, SRS 9000 Forest Crossing The Woodlands, TX 77381 281‐467‐5013 Barbara@BarbaraRobin.com www.BarbaraRobin.com

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Strategies to Enhance the Sale of Your Home

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Targeting ‘Right Buyers’ Will Improve Our Chances for a Higher Price.

Step one: We will identify the unique features and lifestyle benefits of your property and neighborhood as a first step.

Step two: We will incorporate these unique lifestyle benefits and features into the most effective online and offline marketing and promotional media.

Step three: We will determine where the “right/best buyers” are and specifically direct property promotions and advertising towards them.

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Promotion I will promote your home both online and offline to potential buyers and other agents

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Where Buyers Look for Homes

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Online Promotion In 2018, 93% of homebuyers used the internet as a source to find their home.

It is very important that we have an online strategy to promote your home

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We Will Market Your Home Online

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BHGRE® & BHG Drives Traffic to Your Home

bhg.com 11.9 million visitors each month have the ability to get to your listing when they visit this site.

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Gary Greene.com Drives Traffic to Your Home •Registered buyers on GaryGreene.com will be alerted about your home when it goes into MLS. •Zillow.com has the most national traffic. As your listing agent, I’ll be listed as such for contact on the detail page for quick response to inquiries.

This includes Trulia.com

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Mobile Marketing ‐ Media Reaching Today’s Buyer

Consumers [73%] are searching for homes today using mobile devices more so than on a desktop*. BHGRE.com, GaryGreene.com and our private label app – “Houston Homes for Sale” insures that mobile consumers get a great experience when viewing your home on any mobile device. *Source: National Association of Realtors® 20167Profile of Homebuyers and Sellers.

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Target Local & National Buyers with our Social Media Presence

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The Power of

Open Houses advertised online & offline 53% of all buyers in 2018 used Open Houses as a source of information in the purchase of their home

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Mobilizing Local Agents According to NAR, 86% of all buyers used a real estate agent as a source of information in the purchase of their home. I will mobilize the local agents to show your home:  Entering it in the MLS  Holding Broker Open Houses  Emailing Just Listed notices  Posting on social media sites  Distributing flyers

I will also target agents who are known to work in this area in case they have buyers ready to go!

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Helping You Get The Word Out Advertising Direct Mail Flyers

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The Power of a Brand Consumers associate quality with the brand Shows like Better Homes and Gardens!!!

This one is straight out of Better Homes and Gardens!

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The Power of Yard Signs

46% of buyers used yard signs as an information source to find a home last year.

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Networking & Reach I have a large sphere of influence and a worldwide network of agents behind me Your buyer could be anywhere in the world

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Relocating Houston for 55 Years 2018

1963

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Negotiation & Closing When we have an interested buyer who makes an offer, that is when I put my negotiation expertise to work.

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Negotiation & Closing When we have negotiated and executed a contract with all terms and conditions agreed upon, then I become responsible for making sure every detail is handled correctly and in the necessary time frame.

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Negotiation & Closing I’ll interact with others to manage the process including:  Other agents involved  Attorneys  Property inspectors  Insurance agents  Mortgage representatives

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My Pledge…..

“To display the utmost professionalism to my students and fellow associates. With my experience, education, knowledge and the strength of the local and state association, my pledge is to use all of these resources to benefit YOU.” KNOWLEDGE . . .

PROFESSIONALISM . . .

RESULTS!!!!

Licensed in Texas Born in Montclair, NJ Moved to Houston in 1970 & The Woodlands in 1981 Graduate of The University of Texas with a BS in Education Top Producer Member of the Houston Association of REALTORS®, Texas Association of REALTORS® & the National Association of Realtors® • Served as President of the Montgomery County Association of REALTORS® in 1997 • REALTOR of the Year ‐ 1999

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Better Homes and Gardens Real Estate Gary Greene The Company History and Stats The name “Better Homes and Gardens” is a household word nationally. The name “Gary Greene” has been known to Houston households since 1963.

Two names you can trust. 

1,000 licensed sales associates

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21 offices in Greater Metropolitan Houston

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#1 in Houston MLS in listings taken and sold!

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The most Certified Negotiation Experts [CNE] in the country.

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We hope the tables below give you confidence in our brand to get your home sold faster and for more money!

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Our Mission Statement We are your real estate services partner providing exceptional results through a single point of access to all your move related needs. Through our partnership with agents and clients, it is our mission to maintain and strengthen our position of leadership, trust and superior reputation in the greater Houston area.

We are guided by the following:

Doing the right thing with a commitment to integrity.

Building enduring relationships with our clients, customers, associates and employees.

Exceeding expectations by acting as advocate and counsel to our clients.

Growing our skills, knowledge and business.

OUR CORE VALUES

THANK YOU!