b.box insider 2023- U.S

what’sinside

3 message from our founders

4-5 better by design

6-12 mealtime, redefined

13-16 toddler drinking, redefined

17-21 playground essentials, redefined

22-25 being a kid is thirsty work

26-29 b.box body

new mealtime must-haves with a t wist! 360 drinking page 16

it takes a village

As the saying goes necessity is the mother of all inventions. Two moms with an idea and a vision for becoming one of the most sought-after babies and kids’ brands on the planet.

Like our babies that inspired the brand, b.box has grown up and 15 years on, is one of the most successful Australian companies in the juvenile products industry. We have distribution in over 60 countries and teams in Australia, the US and China.

We are proud of the brand we have built and our team that makes it happen. We have an in-house design team dedicated to creating sustainable and innovative products, backed by strong IP and a team of sales, marketing and supply chain gurus who are always thinking of new ways to differentiate and support our products from conception through launch and beyond.

For us it’s all about solving life’s pain points and over the past couple of years, we’ve been busier than ever creating new products in baby, toddler and lunch & hydration. We’re also excited to introduce a new direction in skin care with b.box body – the all Australian collection that is better for baby, and the environment, naturally.

We love what we do, and it shows in our products, people and partners. Join us for the next chapter as we continue to grow b.box USA and reach for the stars...

xoxo Dannielle and Monique

co-founders

better

by design

between function and aesthetics. It means thinking about all the small details - solving problems to create products that work smarter. Everyday our design team turns ideas into products that are creative, commercial and uber cool.

We do! Our product design team has sustainability front of mind. What materials we use, how we can help minimize the use of single use plastics, the longevity of our products – as well as how our products and packaging are recycled at the end of their lives – are all part of the problem solving that goes into the development of every product.

ab.boxproductmustalways-

be original deliver value solve problems innovatively and creatively empower kids and make life’s daily tasks easier be multi-functional - longer lifespan - less landfill use materials that are safe and as sustainable as possible incorporate consumer insight from around the world look great!

We are honoured to have won many consumer and product design awards, as well as several business awards recognising excellence in business and innovation. We are so proud of our team - but where we get the biggest buzz is seeing a parent or child using and loving their b.box product. That’s the best accolade!

mealtime redefined

i n a snap! healthy home-cooked food

Store and serve healthy, homemade baby purees and more in our versatile fill + freeze, stackable food storage containers.

Easily fill, label, stack and freeze your homemade baby food. Then when baby is hungry either heat and feed directly from the container, or pop out, defrost and serve. Yum!

Wide opening lets you fill directly from your saucepan, blender, or spoon. Clear lid lets you see what’s inside, and can be labelled with a pencil or marker. Clip and stack together to store in the fridge or freezer.

100599. fill + freeze 3 pack

first bites exploring new wonders

our silicone fresh food feeder is the ideal way to introduce fresh fruit and cooled steamed vegetables to babies

Food grade silicone pouch is soft on gums and ensures bub can enjoy tastes and textures safely. Unique tripod design is easy for baby to grip and self feed or for parents to help guide. And for greater hygiene, this little gem stands on its own and comes with a handy cover. Comes apart for total and easy cleaning and is sterilizer and dishwasher safe. Replacement silicone pouches available separately.

Starting solids is an exciting and fun time for bub as they explore their world, with new tastes and textures

338. lemon sherbet

337. passion splash

336. strawberry shake

335. ocean breeze

339. replacement silicone pouches

foodie

introducing the ins u late d food jar mini friend

This pint-size foodie keeps meals warm for up to 4 hours or cool for up to 6. So, wherever you are, when little tummies rumble, you’re ready. High quality, double-walled stainless-steel in super cute designs. Easy opening and cleaning and built-in stopper so there’s no risk of overtightening. Also ideal for snacks for older kids.

tothepreserve print, handwash!

210ml/7oz capacity

400308. friendly fox

400309. bear hugs

400310. so bunny

the art of gift ing

We’ve boxed up some of our toddler must haves for the ultimate in gifting for baby showers, birthdays, holidays and more. Just waiting for a card and bow.

The transition value pack brings together 4 cups in one, taking baby from bottle feeding to toddler training in one value pack. Base fits each lid. Simply change lids as baby grows, catering for every age and stage.

switch lid as baby gr ows

Our feeding set packages up our top mealtime essentials in a special gift set. Featuring our multi-award winning sippy cup, toddler cutlery and plate. Ready for little ones to explore their newfound independence.

494. ocean breeze

495. strawberry shake

496. lemon sherbet

391. ocean breeze

392. strawberry shake

393. lemon sherbet

tamers toddler

introducing our toddler mealtime must haves, designed to empower independent feeding

Our award-winning bowl + straw is a game changer and has made mealtime more interactive and fun. The removable straw allows kids to slurp liquids, like soup or milk. Unclip straw to use as a multi-purpose bowl. Insert converts bowl to an on the go snack holder. Seals with included storage lid. Large easy grip handles and nonslip base provide greater stability and control. And finally, the tear drop design enables toddlers to drink straight from the bowl. Dishwasher and microwave safe.

405. bubblegum

404. boysenberry 406. pistachio 407. tutti frutti

408. banana split

400. ocean breeze

401. strawberry shake

402. passion splash

403. lemon sherbet

slur p, s n ac k

now baby is gaining more confidence, they’re ready for the second course

delights culinary

Designed in consultation with a leading pediatric occupational therapist, our toddler cutlery set features easy grip angled handles for optimum hand to mouth positioning. Large spoon head to scoop and shovel food. Unique fork design fits the size and shape of little mouths. Kids can pierce and lift food safely and easily, from pasta to meat. Comes in handy travel case to keep cutlery clean.

award winning Australian design

ourdesigneduniquely toddler cutlery set puts kids in control

720. ocean breeze

721. strawberry shake

722. passion splash

723. lemon sherbet

725. bubblegum

727. tutti frutti

726. pistachio

724. boyseberry

728. banana split

toddler drinking,

re de f in ed

sip, sip hooray

our multi award-winning sippy cup is the choice of parents and kids around the world. Known for its innovative weighted straw that lets kids drink at any angle, patented drinking system, leak proof confidence, easy grip handles and a rainbow of colours to choose from.

glow in the dark edition!

Don’t forget our replacement straws + cleaning brush set, ensuring greater value for parents and a happier environment

501. blueberry 502. raspberry 503. apple 504. grape 507. lemon 508. cobalt

509. orange zing 510. watermelon 511. pink pom

512. pineapple

516. cherry blossom

517. jade

513. aqua

521. tutti frutti 522. banana split

518. boysen- 519. bubbleg- 520. pistachio 525. replacement straw + cleaner set

200232. glow in the dark

colour illustrates effect in darkness

big kid i’m a now

our training cup does exactly as the name says, it teaches little kids to drink from an open cup, without the mess. Mimicking the flow of a big kid’s cup, this uniquely designed trainer funnels liquid into the rim for easy free-flow drinking. Also features a window so kids can learn to judge how much to tilt their cup.

making light w

or k of clean up duty

our cleaning brush set is ready for action, whatever your cup cleaning needs. With 5 brushes on a handy ring, choose the shape and size to fit your needs, from cleaning straws, valves, nipples, cups and more.

Our spout, sippy and training lids are all interchangeable with the one base, so whatever age or stage, we’re with you

630. blueberry

631. raspberry

632. grape

633. lemon

500. cleaning brush set

... supporting independent drinking, with a twist!

Great for babies from 6 months who are learning to drink, our 360 cup lets kids sip from a super-soft silicone, lip-activated 360 drinking rim. Offering flow control (the firmer they press the more liquid will flow) and less spills, the silicone rim seals closed when not in use...so clever!

Wide profile handles are easy for little hands to grip for self-led drinking, and offer two-mode function for use at home and onthe-go.

200133. ocean breeze

200103. lilac pop

200107. emerald forest

200134. strawberry shake

playground essentials redefined

snack time,anytime

The perfect answer for smaller portions, at kindergarten, school recess, car trips and playground adventures. With our unique flexi whole fruit holder. 2 sealed compartments are leak proof so wet snack ideas such as puree, yogurt and dips can be packed with peace of mind. Easy to open, even for little hands, and easy clean, with removable seals for total cleaning.

lunchtime, for littlies

The mini lunchbox is the perfect size for a packed lunch for the busy toddler on the go and for elementary school kids with smaller appetites. With our unique flexi whole fruit section, 2 leak-proof compartments. Third compartment with flexible divider enables you to mix and match with cut up veggies, snacks or remove to fit a sushi roll, wrap or sandwich halves. With carry handle and easy opening clasp for greater independence for kids of all ages. 1 litre (34oz) capacity. Hand wash only.

680. 681. strawberry shake 682. passion splash

683. lemon sherbert 684. blue slate

685. indigo rose 400803. lilac pop

400807. emerald forest

400840. feeling peachy

400838. graphite

660. ocean breeze 661. strawberry shake

662. passion splash 663. lemon sherbert

400703. lilac pop

400707. emerald forest

400740. feeling peachy

400738. graphite

664. blue slate

665. indigo rose

whole foods lunchbox the ultimate

Our award-winning lunchbox has gone to the top of the class thanks to its unique design, super large capacity (2 litres/68oz) and multiple food packing options. Large compartment fits a whole sandwich or bagel/bread roll. Remove tray to use for pasta or salads. Ice pack included to help keep food fresh. Custom divider enables you to adjust compartment size. Or remove to fit a whole banana or wrap. Silicone seals keep wet foods like dips and yogurt separate. Unique whole fruit stretch feature means there’s no need to cut up fruit. Easy grip clip and carry handle give kids total independence.

fits a bwholeanana

our gel cooler twin pack gives you an extra boost inside the lunchbox. Also handy to help soothe little bumps. Just freeze and reuse.

peachy

slate 692. gel cooler twin pack

335ml/ 11oz capacity

our double walled stainless steel insulated food jar keeps food warm for up to 5 hours and cold for 7.

Ican open it all by myself

So, no matter what cuisine your child desires, you can be confident when it’s lunchtime, it’s ready to enjoy. The unique stop ensures parents can’t overtighten and kids can open on their own, with easy grip handles providing greater independence when opening. Spork included and tucks into custom bumper. Removeable arms and bumper makes it a favourite with older kids too.

bite size style

our latest lunchbox pal, the insulated food jar mini, keeps food warm for up to 4 hours or cool for up to 6, making it ideal for yogurt and fruit or warm snacks. In addition to cute younger designs (page 14), we’ve aged up with funky prints for older kids.

210ml/ 7oz capacity

400305. blue camo

400306. wild indigo

430. ocean breeze

431. strawberry shake

432. passion splash

400503. lilac pop

400507. emerald forest

434. blue slate

435. indigo

433. lemon

cutlery capers

easy grip handle s f or more control

silicone lunch pocket pack, wash, reuse!

Our new silicone lunch pocket makes it easy to - pack, wash + reuse. Fill with a variety of lunch options and snacks. Fits inside the b.box lunchbox, lunchbag or use it on its own.

long-last ingreusable pouch

because being a kid is

thir stywork

step up and sip

our award-winning Tritan™ drink bottle is the next step for kids who love to drink with a straw.

Unique triangle shaped bottle is easy for kids to hold with angled straw so kids can drink every last drop. Easy push button opening and carry handle for total independence. And of course the removable bumper protects from playground knocks. Spill proof valve and leak proof with lid closed.

450ml / 15oz

now in two sizes! fits both 450 & bottles600ml

our replacement straw top twin pack , gives greater longevity to your bottle

600ml / 20oz

ocean breeze

lilac pop

emerald forest

strawberry shake

passion splash

lemon sherbet

indigo rose

graphite

blue slate

feeling peachy

ocean breeze

500303. lilac pop

emerald forest

strawberry shake

passion splash

lemon sherbet

indigo rose

blue slate

694. tritan straw tops

game on...

our sports spout drink bottle, is the perfect drink bottle for active kids. Made from Tritan™, with easy flow silicone spout, unique triangle base and flexible carry strap. Leak proof with lid closed. Removable bumpers to protect against knocks.

605. ocean breeze

606. strawberry shake

607. passion splash

608. lemon sherbet

609. blue slate

610. indigo rose

500403. lilac pop

500603. lilac pop

500640. feeling peachy

500407. emerald forest

500607. emerald forest

500638. graphite

711. strawberry shake

712. passion splash

713. lemon sherbet

715. indigo rose replacement silicone spout tops

714. blue slate 450ml / 15oz 600ml / 20oz 24

for all day energy also available

thirst quenchers

our insulated drink bottles help keep things at the ideal temperature, whatever the season. These stainless steel straw top bottles with triple layer insulating superpowers are a game changer, keeping liquid warm for up to 6 hours and cold for 8 hours. They feature a free flow straw for sipping on the go and are leak proof with the lid closed.

also available

silicone straw tops

450. ocean breeze

500133. ocean breeze

449. indigo rose

500106. indigo rose

500703. lilac pop

500103. lilac pop

500140. feeling peachy

500707. emerald forest

500107. emerald forest

500138. graphite

448. blue slate

500105. blue slate

453. lemon sherbet

500136. lemon sherbet

452. passion splash

500135. passion splash

451. strawberry shake

500134. strawberry shake

350ml / 12oz 500ml / 17oz

introducing a new direction in baby skincare

best for baby, naturally

a complete skincare collection for baby + family. blending nature and science infused with Australian botanicals + essential oils to care for the most delicate and sensitive skin and for our planet

care for our planet

the best selection onf ethically sourced ingredients. all packaged up in recyclable, reusable bottles and jars and with optional refill pouches

refills a v ailable