Online Marketing Courses Written by Bruno Buergi http://bruno-buergi.com/
Why You Need Online Marketing Courses When you go online, one of the most important things, is to learn marketing. You can have the best products, but if you don’t know how to market, everything is worthless. Customers have to know that you sell a product or a service. The best way to learn is through an online marketing course. What you Learn In Online Marketing Courses In good online marketing courses, you will learn the different ways you get traffic to your webpage. The methods for free traffic and for paid traffic. And, how you get the attention of potential customers and build a relationship with them. Free Traffic Methods Free traffic methods usually need more time to see the benefits. Some of the methods are: • • • • •
SEO Optimization Create Backlinks (to your site through comments on other webpages) Write Blogs Use Forum Discussions (so people get to know you) Social Media (Facebook, Twitter, etc)
All these methods are, more or less, time consuming and you have to learn about how to optimize your site, how to write good blogs and so on. But over time, you will see results and your ranking on search engines will increase. Paid Traffic Methods When you have enough money to advertise, then you will get much faster results. Some of the methods are: • • • •
Facebook Advertising Google AdWords Banner Advertising List Building Programs
It’s important, that you always look at the results you get and optimize it. It’s easy to spend a lot of money without getting results. How To Build a Relationship With The Customers One of the best ways to build a relationship, is to create newsletters which provide value for the customer. So, your customer or potential customer sees that you care
about them and they start to trust you. And, trust in business is very important, when you want people to buy from you over and over. Another good thing is to connect with people on social media like Facebook. In social media, some special rules apply. When you always pitch people about your business without providing value, then you can be sure people won’t like you. It’s also important to engage people in discussions and sharing your thoughts on things other than business. How Do I Find A Good Online Marketing Course When you research, where you can learn all these things in one system, as I mentioned above. One system, I can recommend from my experiences, are the Six-Figure-Mentors. Within the system there are many successful entrepreneurs who are willing to share their experiences and to help you with the different marketing strategies. Bruno Buergi http://bruno-buergi.com/ http://www.facebook.com/bbuergi Twitter