Monrovia Weekly

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Monrovia WEEKLY monroviaweekly.com

Thursday, September 30 - October 6, 2010

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Volume XV, No. XXXVIII

Community News, Arts & Opinions Since 1996

Tournament of Roses welcomes Honda as Presenting Sierra Madre City Manager Responds to Sponsor of Annual Parade for 2011 Rose Parade here has been a Citizens’ Demands slight name change

T

Honda Sails into Pasadena’s Premier gig at the Rose Rarade. This was Honda’s entry for the 2010 Rose Parade - Photo by Terry Miller

for 121st Rose Parade: The January 1 spectacular will be known as “Rose Parade, Presented by Honda” At the Rose Bowl stadium on the evening of September 21, the Tournament of Roses introduced American Honda as the first Presenting Sponsor of the Rose Parade. Tournament of Roses President Jeffrey L. Throop and Steve Morikawa, Assistant Vice President, Corporate Community Relations for American Honda Motor Co., Inc. made the announcement. Parade officials say that the accord ( pardon the pun) is an “organic evolution of our long-standing partnership” with the automaker and that there will be no chief changes in the New Year’s Day show in Pasadena. Corporate sponsorship has become a big part of many businesses especially in a tough economy. On Jan.1, the Tournament of Roses Parade will be known as and referred to as the “Rose Parade, Presented by Honda. The three-year deal marks the first time the iconic parade will have a corporate sponsor and the first name change in the parade’s 121year history. The 122nd Rose Parade, Presented by Honda, will be themed: “Building Dreams, Friendships &

Please see page 9

Monrovia Officials Comment on Proposed Initiative Measure A ballot initiative aimed at ending a voterapproved 60-year-old tax on Monrovia properties may be viewed as unconstitutional and counterpro400 S. Baldwin Avenue Arcadia CA 91007 626.445.6255

ductive, according to City of Monrovia officials. The tax, lawfully enacted by Monrovia voters in 1950, is calculated at the rate of approximately

1/8 of one-percent of a property’s assessed value, and is expressly dedicated toward paying municipal employee pension costs. The repeal of the tax does

nothing to remove the City’s financial liability to pay existing pension obligations.

Please see page 8

At the last city council meeting a resident read a letter penned by former mayor Kurt Zimmerman, former council candidate, John Crawford, and residents John Herman and Anita Delmer, who allege the city violated state law in the way it notified resi-

dents of a proposed water rate hike. The four outraged residents received this reply from Sierra Madre City Manager Elaine Aguilar dated Sept 17, 2010. “Dear Mr. Kurt Zim-

Please see page 23

Pasadena Senior Center Celebrates 50 Years of Zest

The Pasadena Senior Center will kick up its heels with Zest!, a benefit gala, to culminate celebration of the Center’s 50th Anniversary milestone. Zest! 10 -10-10, is on Sunday, October 10 at

5:00 p.m., in San Marino. The event promises to be a grand celebration of the “zest for life” that the Center, Southern California’s

Please see page 10

Portantino Bill “911 Emergency Immunity” Bill Signed By Governor Assemblymember Anthony Portantino’s (DLa Canada Flintridge) bill aimed at saving teen lives has been signed into law by Governor Schwarzenegger. AB 1999 encourages teens to seek emergency help when a compatriot is in need of emergency medical attention by offering limited immunity for those teens who

Moonlight & Melodies Join Westfield Santa Anita for live music and dance lessons Friday nights on the Promenade, September 10–October 15, 2010 For a complete list of music selections, dance lessons and event details Westfield.com

call for help. “I am very pleased that the Governor agreed that this bill could help our teenagers who need emergency medical treatment,” stated Assemblymember Portantino. “As the father of a teenager, I hope for what

Please see page 21


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