BEATSELECTOR Magazine January/February 2020

Page 68

THE YEAR THAT WAS

TWENTY-NINETEEN

LOTY LABEL OF THE YEAR

SENSO SOUNDS Many labels including all the new launches to the long established brands celebrating milestone birthdays, releases and events, enjoyed a very successful year with their own impressive releases and successful campaigns and were certainly considered in the decision process for our 2019 Label Of The Year nod. Throughout the past year, there was one label that consistantly caught our attention. That label is Oliver Huntemann’s Senso-Sounds. In making the case for our choice, the reasons go beyond just what you hear. Senso Sounds is very well known for releasing some of the finest underground dance music and techno on the airwaves today. Great music aside, we must acknowledge the stunning artwork, motion graphics and social media campaigns that were rolled out for each Senso Sounds release. The visuals are as equally intrigiung as the music enclosed inside the packaging. In 2019, Senso Sounds released new music from Huntemann, as well as, releases from Carlo Ruetz, Maksim Dark, Hidden Empire, DJ Boris, DJ Kon’, Lily Palmer, Teenage Mutants, and Joran van Pol. Instantly engaging and enticing for intriging minds and ears, the search for new and exciting music is out there, and in 2019, Senso Sounds delivered!

68 | Beatselector Magazine | January/February 2020


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