Maison
Maison
Martin
Martin
Martin
Margiela
Margiela
Margiela
Maison Martin Margiela Promotional Campaign A/W 2012 Re worked Project
Maison
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Research
Colour pallet taken from Maison Martin Margiela A/W 2012 Catwalk Ready to Wear Collection. Research into Brand identity and previous branding and promotional examples. Branding consisting of clean simplistic designs I intend to develop this through a hypothetical promotional campaign.
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the for
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Press Release Autumn / Winter 2012 The Autumn / Winter 2012 collection captures Margiela’s unique aesthetic and vision, one of contemporary fashion’s most influential and enigmatic designers.
Maison Martin Margiela
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Press/ Contact www.maisonmartinmargiela.com
Created a logo design for the brand and swing tag layout design featuring brand name and logo. Used courier font as similar to the typography already used by the brand.
Margiela
The collection exhibits an innovative combination of materials and finishes such as plastic coating used on cotton shirts. The deconstructive and customisation elements can be interpreted as a modern day tailored version of make do and mend.
Martin
The Autumn / Winter 2012 collection captures Margiela’s unique aesthetic and vision, through exaggeration of the shoulders, manipulation of volume and shape. The collection showcases a constructed twists with deconstruction and distressing.
Maison
Maison Martin Margiela’s radical questioning and rethinking of what fashion is, how we clothe the body and ideals of human beauty, are still as ground breaking as ever
part of the promotional campaign Brand as a whole and the
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Produced a press release to be disputed as A/w collection. Feature information on the design/construction of the collection
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Promotion
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Maison
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Maison Martin Margiela’s radical questioning and rethinking of what fashion is, how we clothe the body and ideals of human beauty, are still as ground breaking as ever
The collection exhibits an innovative combination of materials and finishes such as plastic coating used on cotton shirts. The deconstructive and customisation elements can be interpreted as a modern day tailored version of make do and mend. The Autumn / Winter 2012 collection captures Margiela’s unique aesthetic and vision, one of contemporary fashion’s most influential and enigmatic designers.
Feature
Autumn / Winter 2012/13 Collection
Maison Martin Margiela
text image
The Autumn / Winter 2012 collection captures Margiela’s unique aesthetic and vision, one of contemporary fashion’s most influential and enigmatic designers.
The Autumn / Winter 2012 collection captures Margiela’s unique aesthetic and vision, through exaggeration of the shoulders, manipulation of volume and shape. The collection showcases a constructed twists with deconstruction and distressing.
Maison Martin Margiela
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and
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The collection exhibits an innovative combination of materials and finishes such as plastic coating used on cotton shirts. The deconstructive and customisation elements can be interpreted as a modern day tailored version of make do and mend. The Autumn / Winter 2012 collection captures Margiela’s unique aesthetic and vision, one of contemporary fashion’s most influential and enigmatic designers. The Autumn / Winter 2012 collection captures Margiela’s unique aesthetic and vision, one of contemporary fashion’s most influential and enigmatic designers.
Magazine Feature layout consisting
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Magazine Page Layout Mock up design for magazine page with image and white space and section for text/information
design.
Publication
Mock up spreads and page layouts for magazine Features and spreads to promote and publish the brand and a/w collection as part of a promotional campaign. Keeping the layout legible and a clean crisp design to echo the branding and the brands image.
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Store
Design
Maison Martin Margiela
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Shop front layout design featuring brand identity and branding through logo. Simplistic sophisticated design with professional appeal on stone fronted building. Alternative shop fronting and coat hanger design for use within the store.
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Billboard
Advertising
Mock up Billboard advertisements created from catwalk imagery manipulated through photo installation to create a billboard promotion featuring brand image and branding through logo.
Advert example shown on Billboard continues promotional Campaign Branding of A/W 12 collection. Advert featuring brand logo.
for
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Packaging
thick R-T-W
card carrier bags with A/W 12 collection. Bag
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Maison Martin Margiela
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of flat base from Catwalk
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Packaging Design consisting Colour way for bag is taken logo design and branding.
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Design
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Hat box style packaging with two handle lengths and logo design to feature on top of the lid
rope handles. design features
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