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Job Description Job Title Reports to

Marketing & Press (Touring) Executive Producer

Overall Purpose The role of the Marketing and Press (Touring) position is to lead the marketing and press of the Globe’s ‘small scale tours’ of Hamlet and As You Like It in 2012. The post will liaise with tour venues to promote the productions, generate audiences and maximise income from ticket sales and will be supported by the Globe’s Theatre and Communications team. The Globe’s award-winning summer tours have quickly established themselves as part of the national theatre scene; playing in venues from fields to castles, international festivals to stately homes, they offer audiences nationally and abroad the chance to see Shakespeare on the road for reasonable prices but at the highest quality. The post requires someone with a high level of initiative, good working knowledge of theatre promotions (particularly on small budgets and/or outside London), a good instinct for planning campaigns, who can work efficiently and prioritise workloads to deadlines. Principal Responsibilities

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To be the point of contact with venues for all press & marketing for the tours Provide copy and other marketing collateral to venues, proof and approve brochure entries and all other items. Devise and implement marketing and press campaigns with each venue Advise and guide venues on campaigns Research into appropriate advertising and promotional opportunities Management of tour marketing budget Creation and distribution of press releases to venues Co-ordinate press requests, interview and competitions Work alongside Digital team to ensure online and social networking profile for the tours. Liaison with Globe and venues’ box office/sales teams Collation of weekly sales figures Run weekly meetings with Globe Communications and Theatre team To be flexible and adaptable in the undertaking of any other duties as required.


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