Staffing suppliers: How to grow your business with mid-sized companies
Staffing suppliers:
How to grow your business with mid-sized
companies
Mid-market digital transformation Beeline’s fit-for-purpose mid-market solution Built for mid-market companies –and their staffing suppliers Benefits for your clients Benefits for suppliers Two ways to win with Beeline Professional How to open a conversation with your clients
1
A growth opportunity
Historically, staffing suppliers have focused on the needs of large organizations with extensive contingent workforce programs. However, the demand for external talent is accelerating in companies of all sizes. According to Ardent Partners/Future of Work Exchange, contingent workers, who represented only 20% of the average workforce in 2010, constitute nearly 50% of the average workforce today. 1
Many of these contingent workers are working for large businesses (companies with over $ 1 billion in revenue), but many more are engaged by mid-market companies, which Dun & Bradstreet defines as companies with between $100 million and $1 billion in annual revenue. According to this standard, fewer than 1,000 companies in the US qualify as “large” enterprises, but there are approximately 18,000 companies in this “midmarket,” constituting an emerging contingent labor market –and a dynamic growth opportunity – for staffing agencies.
Mid-market digital transformation
One reason for increasing use of contingent talent in mid-market companies is their growing appetite for digital transformation. These technology initiatives require skills that may not be on the payroll and may no longer be required when the projects are completed, making the use of external talent ideal.
According to research from Everest Group, 74% of mid-market companies planned to increase technology spending in 2024, compared to only 48% of large companies.2
Beeline’s fit-for-purpose mid-market solution
To meet mid-market companies’ need for external talent and cost-effective digital technology, Beeline has introduced Beeline Professional, a vendor management system (VMS) designed explicitly for mid-market companies. This solution is modeled using 25 years of industry experience and hundreds of bestin-class programs that utilize Beeline Enterprise, the industryleading VMS tailored for larger, FORTUNE® 500 and Global 2000 organizations.
Built for mid-market companies –and their staffing suppliers
One feature that sets Beeline Professional apart from other VMS solutions is its suitability for use by staffing supplier organizations as well as corporate contingent workforce programs. Its quick deployment and intuitive user interface make it easy for staffing organizations to automate their processes and interact efficiently with clients. For staffing agencies looking to increase share-of-client or establish Primary Vendor relationships, Beeline Professional is the perfect tool, whether operated only by the supplier or by both the supplier and its clients.
Built for mid-market
and
Benefits for your clients
Visibility and compliance
VMS's primary value lies in providing visibility into the workforce, enabling better decision-making. Compliance is also critical, as governments increasingly regulate and penalize companies for misclassifications. Beeline Professional helps clients comply with external regulations and internal policies.
Process efficiency
The VMS drives efficiency by automating processes like consolidated invoicing, streamlined approvals, statement of work (SOW)/ milestone payments, and time and expense management. Integration with applicant tracking systems (ATS) and customer relationship management (CRM) tools further enhances efficiency.
Cost management
Beeline Professional helps companies manage costs effectively while balancing other factors like quality and time-to-fill. It facilitates cost control and reduction by leveraging bill and pay rate data, using performance metrics in negotiation, and developing sourcing strategies.
Benefits for suppliers
Technology
Beeline Professional is easy to manage and easy to use. It is designed to be configured for your processes and integrated with your ATS/CRM. This drives automation, efficiency, and customer satisfaction.
Low cost, high revenue
Beeline Professional offers low-cost, self-enabled activation and operation. Full-featured and fit-forpurpose, this VMS lets you optimize resources for client retention and growth.
Differentiation
Beeline Professional’s capabilities enable competitive differentiation and expanded service offerings, helping you defend against competitive threats from MSPs and other staffing agencies.
Two ways to win with Beeline Professional
Staffing suppliers can benefit from Beeline Professional in two ways.
1. Activate Beeline Professional for your business. Mitigate compliance risks. Drive process efficiencies. Minimize repetitive, error-prone manual tasks. Optimize your resources so they can spend their time on more strategic initiatives.
2. Recommend Beeline Professional to your clients. Add a new revenue stream by referring mid-market clients to Beeline. Your clients will thank you for directing them to the first VMS built from the ground up specifically to meet midmarket contingent staffing requirements.
How to open a conversation with your clients
Here are five different ways to open a conversation about Beeline Professional with your staffing clients:
1. Address a pain point
“We’ve noticed that managing contractors can sometimes be a challenge, especially with compliance and onboarding. We’ve been exploring a technology solution that could streamline these processes and make your life easier. Would you be open to discussing how this might benefit your team?”
2. Leverage industry trends
“In our industry, there’s a growing shift toward using technology to enhance contractor management. We’ve come across a VMS that aligns perfectly with these trends and could help you stay ahead of the curve. Can we explore how it might fit into your current operations?”
3. Offer a success story:
“One of our other clients recently activated a new technology to manage their contractors and saw a significant improvement in efficiency. I think it could bring similar benefits to your team. Would you be interested in learning more about their experience?”
4. Suggest a demo:
“We’ve been evaluating a new technology that’s designed to simplify contractor management. It’s really impressive, and I think you’d find it valuable. How about we schedule a quick demo so you can see it in action?”
5. Propose a pilot program:
“We’re offering a few select clients the opportunity to pilot a new technology solution for managing contractors. It’s a low-risk way to see if it could be a good fit for your organization. Would you be interested in trying it out?”
Grow your mid-market business with Beeline Professional
As more and more mid-market companies turn to staffing suppliers to fill their needs for talented contractors, you need to differentiate your company and drive growth. You can do it by leveraging the technology offered in Beeline Professional.
Beeline Professional lets you serve your clients faster and more efficiently. Give them better visibility, compliance, and cost management while increasing your share-of-client and your profitability.
About Beeline
For over 20 years, Beeline has empowered businesses worldwide to achieve competitive advantages with their extended workforce. Beeline Extended Workforce Platform gives companies the visibility needed to mitigate risk, achieve cost savings, and meet dynamic business needs. With tailored solutions that solely focus on the complexities of the extended workforce, clients leverage Beeline products that fit their unique requirements. Through thousands of integrations, clients can connect their extended workforce data from all technology stacks, including major procurement and HR systems.
Join the list of renowned brands benefiting from Beeline’s deeply seasoned experts, collaborative innovation, and industryleading partner network. Explore more at beeline.com