BEIJING TODAY
Wear something one-of-a-kind Page 16
Travel the shifting sands Pages 20-21
China Open comes of age
Page 7
The China Open ended last Sunday with a slew of records to its credit: 250,000 people flooded the National Tennis Center during the 10 days; historic bouts were broadcast for 1,000 hours; and the tourney won 20 percent more sponsorship, global financial crisis be damned. But that success owes a lot to Beijing’s efforts to create a “tennis culture” in a land long dominated by ping pong and badminton warriors.
PUBLISHED EVERY FRIDAY October 16, 2009 – October 22, 2009 NO. 437 CN11-0120 HTTP://WWW.BEIJINGTODAY.COM.CN CHIEF EDITOR: JIAN RONG NEWS EDITOR: YU SHANSHAN DESIGNER: ZHAO YAN
Media meet to discuss openness, ‘net Page 4
Gov bumps cap to draw investors Page 5
Middleman goes way of the dinosaur Page 6
Educator finds dream in Haidian kids
Page 8
Beyonce’s big night! Pages 12-13
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