EUPHORIA
Bella BelleÂŽ
EUPHORIA 4
BLISS 6
EXHILARATION 24
JOY 32
DELIGHT 46
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Euphoria
eu·pho·ri·a a feeling of intense happiness and excitement
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The aura of this Euphoria lookbook was inspired by the shoe collection itself: filled with warm, happy colors and textures. The editorial was born out of our vision to infuse edgy and romantic elements into this fashion-forward editorial. Joy Proctor once again lent her impeccable design skills and taste in styling and directing the vision of the pictorial. Laura Gordon’s distinctive style evoked romanticism and fine artistry, adding an indescribable quality to each frame she shot. With so many fabulous new designs perfect for any celebration, it only seemed fitting that we designed around the joy of celebration, namely through flowers and colors. Our incredible backdrop for the shoot was the Jardin du Buis: an elegant, Old-World venue with antique treasures and weathered textures. The inimitable Kiana Underwood, of Tulipina, painted the venue with a carpet of joyful flowers in warm colors, staging the scene for our euphoric debut of the 2018 collection. Under Gabrielle Hurwitz’s authoritative fashion styling, we paired an incredible selection of gowns and fashionforward beauty looks with the collection for an apologetically joyful presentation.
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Bliss
The bridal collection emphasizes the essence of happiness with soft textures, sparkles, floral embroidery, and a wider range of color palettes. It embraces our love for feminine details and silhouettes. The result is truly a representation of Bella Belle’s celebratory romantic aesthetics and our quest to be a pioneer in redefining bridal shoes.
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Exhilaration
In addition to the bridal staples, Bella Belle has launched its new line of evening wear. This collection does not stray far from the bridal collection by embracing feminine silhouettes and details. The color palette ranges from classic nude, lustrous gold, ladylike blush to foolproof black. The collection is designed to serve beyond the evening wear.
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Joy
Following the success of the first collection, Bella Belle is delighted to have teamed up with Joy Proctor to launch her second capsule collection. From the designer herself: “For my 2018 Joy Proctor for Bella Belle Collection, I was inspired by old-world elegance paired with modern lines. Looking to the quality of the past, I chose to highlight embroidery in each of the three designs, using a neutral linen base and floral embroidery motif for each. The Lavender flat reflects my personal favorite shoe style of choice, an elegant flat with a fun bow. I chose a “V” opening for the toe, which gave the feet a beautiful moment of sexiness. The Orchid is an elegant yet glam choice that added the luxe of a gold heel, while being a very comfortable choice for any wedding. And who wouldn’t want to walk on gold? The Peony is a truly sexy bootie with low cut outs on either side, an elegant stiletto heel and beautiful peep toe to show off your toes.”
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Delight
Our hearts are delighted to have such amazing and talented group of friends joining us to create such beautiful moments. We are forever grateful for their generosity. We could not have been more proud of the beauties we had created together.
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WITH GRATITUDE #BellaBelleEuphoria Shoes: Bella Belle Shoes | www.bellabelleshoes.com Photography: Laura Gordon Photography | www.lauragordonphotography.com Design + Styling: Joy Proctor | www.joyproctor.com Cinematography: Josh Gooden Cinema | www.joshgooden.com/ Floral Design: Tulipina | www.tulipina.com Fashion Styling: Gabrielle Hurwitz | www.instagram.com/gabriellehurwitz Wedding Dress: Liz Martinez Bridal | www.lizmartinez.co.il Wedding Dress: Lee Grebenau | www.leegrebenau.com Bridal Boutique: Spina Bride | www.spinabride.com Wedding Dress: Hayley Paige | www.jlmcouture.com/Hayley-Paige from Kleinfeld Bridal | www.kleinfeldbridal.com Engagement Ring: Trumpet and Horn | www.trumpetandhorn.com Engagement Ring: J. Birnbach | www.jbirnbach.com Ring Boxes: The Mrs Box | www.themrsbox.com Accessories: Jennifer Behr | www.jenniferbehr.com Accessories: Enchanted Atelier by Liv Hart | www.livhart.com Accessories: Luna Bea | www.lunabea.com Veil: Daphne Newman Design | www.daphnenewmandesign.com Hair: VIvian Hu | www.vivianhumakeup.com Makeup: Niko Beaute | www.nikobeaute.com Model: Eydis Evensen of Silent Models NY www.silentmodelsny.com Venue: Jardin De Buis | www.hajfdesign.com Calligraphy: Written Word Calligraphy | www.writtenwordcalligraphy.com Styling board: Simply Rooted Surface | www.simplyrooted.co and Heirloom Bindery | www.heirloombindery.com Flower: Florabundance | www.florabundance.com Additional Flatlay Stylist: Mallory Joyce Design | www.malloryjoyce.com
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