Welcome Home AZ - 2016 Media Kit

Page 1

DELIVERING RESULTS FOR OVER 5 YEARS!

WELCOME TO YOUR NEW HOME!

Enjoy Over

10,000 in

$

SAVINGS from Local Comp anies You Can TRUS T!

2016 RATE CARD

ALSO INSIDE: Calendar of Events

CELEBRATING OVER 5 YEARS!

& DEALS for

Your Home!

TARGET 75,000 NEW HOMEOWNERS! WHY? They spend more money in their first 2 years than an established homeowner spends in nearly 10 years.

They are looking to do business with companies they can TRUST!

WelcomeHomeAZ.net •

Welcome Home AZ


WHY NEW HOMEOWNERS? They spend more money in their first 2 years than an established homeowner spends in nearly 10 years...

HOW MUCH OF IT DO YOU WANT? TARGET 75,000 OF THE NEWEST HOMEOWNERS IN THE VALLEY! Welcome Home AZ is direct mailed to ONLY new Homeowners. All of these people are new to their neighborhood and most are new to Arizona. They all are looking to establish new relationships with companies they can TRUST!

WHY DO YOU WANT TO TARGET NEW HOMEOWNERS? • In today’s economy, nearly 75% of new home improvements projects are driven by New Homeowners. • Over 150,000 homes have been purchased over the past 2 years. • 5,000 to 9,000 homes are being purchased each month. • They have high income and excellent credit. They have to in order to qualify for a home mortgage today. • Tens of thousands of people have purchased homes in your area over the past year. • They stay in their home for an average of 9 years. That means 9 years of repeat business and referrals. • Most of them are new to their neighborhood and many are new to the state. • New Homeowners have not established any local buying patterns. They don’t have a favorite restaurant, dentist a bank or a pet store or vet…Yet! • Every month they are adding new business’s to their buying pattern. This is why frequency is so important and you need to keep your name in front of them. • They spend more money in their first 2 years than an established homeowner spends in nearly 10 years.

TO ADVERTISE OR FOR MORE INFORMATION CONTACT:

M Partners

in

Marketing

Sam Kladis, Partners IN Marketing LLC

480-570-2539 or Sam@welcomehomeaz.net


ZONE MAP Direct mailed to over 75,000 New Homeowners and Newcomers to Arizona. Three geographic zones to choose from with 25,000 to 30,000 New Homeowners each. 2016 MAILING DATES:

Carefree Cave Creek

Anthem

ZONE 2

Sun City West Surprise

Sun City

ZONE 1

101

Scottsdale

Peoria

17

Buckeye

Fountain Hills

Paradise Valley

Glendale 51

PHOENIX 10

Avondale

Mailing dates are subject to change.

101 202

60

Chandler 202

NEW HOMEOWNERS receive a copy of the magazine within 3 weeks of move in and every 4 to 6 weeks for up to 18 months. Frequency has been the magic of Welcome Home AZ. We hit the new homeowner multiple times, they receive the magazine up to 15 times before they fall off the mailing list. We always add the newest homeowners to each mailing and drop off the oldest.

10

Sun Lakes

ZONE 3

Queen Creek

TO ADVERTISE OR FOR MORE INFORMATION CONTACT:

M Marketing

Gold Canyon

Gilbert

Ahwatukee

in

Apache Junction

Mesa

Tempe

Goodyear

Partners

Mailed Week of: January 11th In-Home: January 14th & 15th Mailed Week of: February 15th In-Home: February 18th & 19th Mailed Week of: March 14th In-Home: March 17th & 18th Mailed Week of: April 11th In-Home: April 14th & 15th Mailed Week of: May 16th In-Home: May 19th & 20th Mailed Week of: June 13th In-Home: May 16th & 17th Mailed Week of: July 11th In-Home: May 14th & 15th Mailed Week of: August 15th In-Home: August 18th & 19th Mailed Week of: September 12th In-Home: September 15th & 16th Mailed Week of: October 10th In-Home: October 13th & 14th Mailed Week of: November 14th In-Home: November 17th & 18th

Sam Kladis, Partners IN Marketing LLC

480-570-2539 or Sam@welcomehomeaz.net


DETAILS & RATES 

Welcome Home AZ Targets ONLY New Homeowners through out the Phoenix area. All of these people are new to their neighborhood and many are new to Arizona. They all are looking to establish new relationships with companies they can TRUST!

Welcome Home AZ is a full color magazine, printed on gloss paper, giving your company the quality look it deserves. It is direct mailed to owner occupied newer homeowners and eliminates investor properties. PROVEN RESULTS: Welcome Home AZ has documented nearly 30,000 calls. We have LESS than 40% of our advertisers on call tracking, so we KNOW how well the magazine does each month and each mailing. If these numbers stayed consistent with all of the advertisers we have generated over 100,000 calls with a distribution of ONLY 75,000... Welcome Home AZ WORKS! That’s why over 80% of our advertisers have been running with us for over 3 years! Welcome Home AZ will put your name in front of over 75,000 New Homeowners and keep it there for a full year for LESS MONEY than you can mail to them ONCE!

WELCOME HOME AZ RATES Full Market: Up to 75,000 New Home Owners Zoned Rates: Full Page: 1x $2,500 3x 2,300 10x $2,000 Full Page: 1x $1,500 3x 1,300 Half Page: 1x $1,600 3x 1,400 10x $1,200 Half Page: 1x $1,000 3x 800

10X $1,000 10X $600

Each zone is 25,000 to 30,000 New Homeowners

Ask about our prepaid discounts and monthly billing options.

Space is filling fast and categories are limited… So call today and get your space blocked! TO ADVERTISE OR FOR MORE INFORMATION CONTACT:

M Partners

in

Marketing

Sam Kladis, Partners IN Marketing LLC

480-570-2539 or Sam@welcomehomeaz.net


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