Waltham Cross town centre leadership recognised

Infrastructure leadership in Waltham Cross town centre has been saluted with a prestigious award.

Broxbourne Borough Council received the recognition from digital payments giant Visa and the British Retail Consortium at the House of Lords on March 13, at a ‘Let’s Celebrate Towns’ awards ceremony.

The awards are a national showcase designed to highlight the towns across the country that are helping businesses and communities to thrive.

Broxbourne council successfully bid for a slice of the Government’s Levelling Up Fund and has ambitions plans to regenerate Waltham Cross town centre. Work on the public realm project, which aims to create a modern and vibrant environment, is set to start in May.

Borough council leader Councillor Lewis Cocking said:

“Winning a ‘Let’s Celebrate Towns’ award is wonderful news for the Waltham Cross community. It brings attention to the many exciting projects in Waltham Cross that are helping to serve different community groups’ needs and opening up new opportunities for businesses.”

Waltham Cross was one of eight towns from across the UK to be recognised for its contribution towards driving growth in the local economy and community.

The winning towns will receive £15,000 of direct investment into a community project or initiative, as well as a dedicated programme of support for local businesses.

Visa’s UK & Ireland managing director Mandy Lamb said: “At Visa, we’re committed to uplifting economies so that everyone in the local communities they serve can benefit. We’re thrilled to run this initiative for the second time, showcasing not only what makes our towns unique but also demonstrate how towns can adapt to new challenges and opportunities by learning and adopting these best practice examples across the nation.

“This initiative places towns at the forefront of our efforts and supports Visa’s aim of nurturing growth and prosperity at a local level.”

British Retail Consortium CEO Helen Dickinson said: “I am delighted to continue this partnership with Visa to celebrate the diversity of our towns and what makes them great places to live and work. Following its success in 2023, and the valuable insights gained from different towns across the country, it is exciting to hear more examples of how areas are helping to support high streets and communities, so that best practice can be spread more widely across the country.”

To find out more about the Waltham Cross regeneration, see www.broxbourne.gov.uk/community/levelling-funding/2.