The Last Word

Julie Leggatt

Company: White Label Creative

Job title: Associate Director

Julie has over seventeen years’ experience in delivering events, which includes: business exhibitions, conferences, seminars, launches, graduation ceremonies, Christmas lights switch-ons, festivals, street food markets, meanwhile use, topping out ceremonies, awards programmes and ceremonies, judges’ meetings, roundtable lunches, corporate anniversaries, and agency events.

Julie has run over 300 virtual events including: conferences, AGMs, STEM festivals, webinars, round tables, speed networking, college open days, awards ceremonies and judges’ meetings.

Julie has a diverse range of skills and is a highly determined, self-motivated, results-driven individual. She is focused on delivery and exceeding customer satisfaction, alongside developing, building and maintaining strong relationships with clients and suppliers to maximize end results, performance and client satisfaction.

What was your first job and what was the pay packet?

I worked as a business administrator for South London Business, an organisation providing business leadership in South London, and I have always been based in this area. My first pay packet was £12,000 per annum which I believe is equivalent to about £24,000 today.

If you were prime minister, what would be your first decision?

Sustainability and mental health are issues that are very close to my heart so I’d look to policies that would create mandatory initiatives, both around net zero ambitions and for well-being in both public and private spheres including schools and workplaces. I’d also be driving forward existing plans to boost equal opportunities in school sport following the Lionesses and FA’s #LetGirlsPlay campaign.

What is the biggest challenge in your business?

Technology, global events, economic challenges and opportunities have brought seismic change to the business landscape in recent years. It is an exciting time but one that is ever-changing, and businesses need to have an eye on trends at all times, to adapt and evolve in response.

If you could do another job what would it be?

I would’ve loved to have been a footballer. It was my dream as a little girl to play in the World Cup but back then you could only play semi-pro or go to America for a scholarship. That’s why it’s so wonderful to see women’s football really come to the fore with the success of the Lionesses.

What is your favourite London building?

Not sure I would say favourite, but an impressive building is No 1 Blackfriars. It’s very clever and a bit different, architecturally. It stood out to our whole team when we walked past it on a social and we all stopped to take photos.