Sustainable Celebrations: The 4YaParty Story

In an industry known for excess, waste, and single-use decor, one South London entrepreneur is leading the change for a greener future.

Mercedes Gale Parr, founder of 4YaParty Weddings & Events, has built a thriving business with sustainability at its heart—proving that beautiful celebrations don’t have to come at the planet’s expense.

Mercedes’ journey began with a passion for event styling and a desire to create stunning spaces for weddings and special occasions. However, in the first year of business, 4YaParty provided single-use decor and balloons, contributing to the very waste problem Mercedes would later fight against.

Her turning point came after seeing a graphic image of a turtle with a straw lodged in its nose, she decided to change her business model the very next day. Determined to make a difference, she restructured 4YaParty into an ecofriendly event decor business, ensuring sustainability was at the core of everything she did.

What sets 4YaParty apart is its commitment to a circular economy and zero waste principles. Mercedes prioritises upcycling, repurposing, and renting out decor rather than encouraging disposable purchases. By sourcing pre-loved items, working with sustainable suppliers, and encouraging couples to embrace reusable decor, 4YaParty is dramatically reducing the waste that comes with events.

Mercedes’ efforts have not gone unnoticed. Over the past five years, she has earned multiple industry awards and recognitions, including the Sustainable Wedding Award, the Gold Plastic Free Champion Award and the Silver Ecologi Award amongst others.

As a public speaker and ambassador for the Sustainable Wedding Alliance, she uses her platform to educate others on the importance of sustainability in events and with her new business 4YaBiz, she coaches solopreneurs from all industries on how to make their business more sustainable.

Now, with 4YaParty growing, Mercedes has set her sights on the next big step— franchising. By expanding through a network of like-minded franchisees, she hopes to bring sustainable celebrations to more couples across London and the South East, while ensuring that every new branch upholds the brand’s green values.

Mercedes’ story is a testament to the power of small businesses in driving change. Her journey from a passionate entrepreneur to a leader in sustainable event decor is an inspiration to fellow business owners, proving that with vision, innovation, and commitment, it’s possible to build a successful business that truly makes a difference.

For more information about 4YaParty Weddings & Events or 4YaBiz, visit www.4yaparty.co.uk.