An oasis of creativity and calm thrives adjacent to the BAUHAUS ARCHIV the banks of the LandWehr Canal. Tag It Central aims to channel graffiti off the streets and turn the art into a legal activity with a timeless quality. Providing residential accommodation for the centre's staff and families as well as the live-in graffiti artists, the complex is a self sufficient community akin to the adjacent surroundings. The pivotal role of the centre processing graffiti into a viable process is a first for Berlin. The AIR-INK factory generates ink from polluted air and the Upcycling room transforms construction waste into a platform for art. The graffiti artists then turn their inspiration into reality. This is presented, viewed and sold in the Gallery allowing the public to purchase a unique work of art, the proceeds of which offset the costs of running such a hive of activity. It forms a generous project, giving back to Berlin by cleaning up its streets, ensuring freedom of expression via the medium of graffiti.
