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PORTFOLIO ‘18
ARCHITECTURE + GRAPHIC DESIGN + PHOTOGRAPHY
BENJAMIN HOONG
WORK EXPERIENCE Oct 2017 Present
ROCCO DESIGN ARCHITECTS Architectural Designer Assisting in the interior design of the upcoming Hong Kong Palace Museum, developing faรงade treatments for residential and commercial projects, and aiding in the production of technical documentation and presentation graphics.
BENJAMIN HOONG
2016
b. 31 December 1992 Singaporean
HOUSING AND DEVELOPMENT BOARD (HDB) Architectural Intern (4 Months) Assisted in designing new apartment layouts and preparing renderings for several options to allow for easier decision making, generating parametric facade treatments that tackle solar irradiation and noise mitigation, and producing administrative variation order documents based on site visit alterations and revisions.
(+852) 6896 2127 benjaminhoong@gmail.com EDUCATION 2016 - 2017
2013 - 2016
2015
SINGAPORE UNIVERSITY OF TECHNOLOGY AND DESIGN (SUTD) Master of Architecture (Architecture and Sustainable Design) With Distinction, GPA: 5.00 / 5.00
SINGAPORE UNIVERSITY OF TECHNOLOGY AND DESIGN (SUTD) Bachelor of Science (Architecture and Sustainable Design) Summa Cum Laude, GPA: 4.56 / 5.00
YEW CHUNG INTERNATIONAL SCHOOL OF BEIJING (YCIS) International Baccalaureate (IB) Diploma, 39 / 45 Points Yew Chung Education Foundation Scholarship
TAKE ARCHITECTS Architectural Intern (3 Months) Assisted in industrial master planning based in Johor Bahru Malaysia, designing of a commercial hostel and several landed residential projects, and developing interior design concepts for two residential flats.
2014
MASSACHUSETTS INSTITUTE OF TECHNOLOGY (MIT) SUTD Winter Abroad Program Selected candidate for the inaugural exchange program to experience the MIT academic culture, build connections with MIT students, and gain lifelong skills for future academic and professional careers.
2008 - 2010
2015
CPG CONSULTANTS Architectural Intern (4 Months) Assisted in the designing and rendering of Malaysian residential developments, developing landscape strategies and interior renderings for an elderly home in Singapore, presentation drawings for a residential project in China, and tender drawings for a residential development in Malaysia.
2011 - 2013
SINGAPORE ARMED FORCES (SAF) Third Sergeant Team Commander + Battalion Media Team Led and trained teams through reconnaissance trainings and missions, and oversaw a team of five in photography, videography and video productions of internal battalion events.
SIDE PROJECTS
AWARDS + RECOGNITIONS
2016
2017
KEPPEL AWARD OF EXCELLENCE Awarded to the top student in the Masters of Architecture programme recognizing the outstanding achievements in their studies of design and technology while contributing significantly to the community. Cash Award: 7,500 SGD / 43,000 HKD
2017
SINGAPORE BOARD OF ARCHITECTS AWARD Awarded to the top student in the Masters of Architecture programme. Cash Award: 800 SGD / 4,500 HKD
2016
SUTD ARCHITECTURE CORE DESIGN CERTIFICATE OF MERIT Awarded in recognition of significant achievements throughout the SUTD ASD Core Design Studio sequence to full-time students who have received an ‘A’ in all three core design studios.
2011
FACES OF SUTD Collaborating as a part of a team that interviewed different people in SUTD to find out more about who they are and what makes them unique – their passions, their visions, their experiences – and sharing these stories with the whole university community.
SAF SPECIALIST CADET SCHOOL SILVER BAYONET AWARD Awarded to the top ten percent of all specialist cadet trainees based on training performance and achievements.
2010
PARK(ING) DAY SINGAPORE 2014 Participated in an annual worldwide event where members of the community transform parking lots into temporary public spaces. Transforming our parking lot with a “home garden” theme, my teammate and I fitted our space with an old garden swing, seating spots, and planting around to help attract users.
YEW CHUNG INTERNATIONAL SCHOOL OF BEIJING (YCIS) – Academic Merit Award – Artist in Residence Award for Creative Visual Media – First Place in Visual Arts – Upper Secondary School Art Award
TECHNICAL SKILLS
SUTD ARCHITECTURE GRADUATION SHOW Publications Commitee Conceptualizing and designing booklets, flyers and exhibition posters for SUTD’s annual architectural graduation show.
2015 - 2016
THE ‘AARON’ APP Collaborated in a team of six members to help conceptualize a crowd-sharing errands system and smartphone app within the university to allow for more efficient time usage and promote an alternative form of community bonding.
2013 - 2016
SUTD OFFICE OF MARKETING AND COMMUNICATIONS Marketing Assistant Assisted in the designing of apparel and publications for various SUTD events such as Open Houses 2014-2016, student government investitures, and the SUTD campus moving ceremony.
2014 - 2015
2014
2013 - 2015
SUTD CO-OPERATIVE Head of Design Committee Designed publications for the university to enhance marketing awareness through a variety of mediums such as magazine advertisements, flyers, posters and handbooks.
CAD SOFTWARE AutoCAD Rhinoceros + Grasshopper (Python) SketchUp
GRAPHICS SOFTWARE Adobe Illustrator Adobe InDesign Adobe Photoshop
SIMULATION SOFTWARE ArchSIM + Umi (Energy) AutoDesk Flow + DesignBuilder (CFD) DIVA (Daylighting + Solar)
VISUALIZATION SOFTWARE Final Cut Pro Lumion V-Ray
MASTER’S THESIS
01 ARCHITECTURE x MOVEMENT 20.512 THESIS MENTOR: SAM CONRAD JOYCE PERIOD: SPRING + SUMMER 2017 - 28 WEEKS
This thesis project stemmed from observations of the importance of circulation networks within architectural projects. In our fast-paced lifestyles, the ‘convenience factor’ plays a key role in how we perceive the spaces around us. We as human beings are always looking for the best route, the shortest route, or the most enjoyable route. With this in mind, I investigated how computational methods can be used in planning and optimizing such routes to provide a more pleasurable experience from point to point. This thesis envisioned a connectivity-based architectural intervention that merged the usage of circulation computational design tools and the characteristics and necessities of both start-up and small-scale office spaces. Overall accentuating connectivity between various essential nodes on the urban scale, using this as a motivational factor towards promoting human circulation; as well as boosting social cohesion and sense of space at the workplace scale, promoting interactions and social sustainability.
PATH GENERATION: WET THREAD MODEL
01 Each Point Of Interest Is Connected With A Direct Pathway
02 The Pathways Are Then Split Into Multiple Segments + Points
03 Every Point Is Given An Attractive Force To Pull In Other Pathways
04 The Points Have A Specified Distance In Which THe Attraction FOrce Is Applied
05 This Process Is Then Repeated For Numerous Iterations Until The System Tightens
PATH GENERATION: UPPER POINTS OF INTEREST
UPPER GENERATED STRINGS
PATH GENERATION: LOWER POINTS OF INTEREST
LOWER GENERATED STRINGS
SITE ANALYSIS: POINTS OF INTEREST
15
15 14
EDUCATIONAL FRONTAGE
14 13
13 12
12
07
RESIDENTIAL FRONTAGE
07
06
06
04 11
11
01
02 03
06 03 04
05 04
EXHIBITIONAL FRONTAGE
06 07 05
07 08
08
09
10
04
BUSINESS FRONTAGE
02
01 02
05
01 02
01
05
03
03
10
09
ARCHITECTURAL MASSING STRATEGY
01 Two Path Systems Generated From The Wet Thread Model
02 The Lower System Acts As Circulation For The Ground Park
03 The Upper System Is Split Into More vs Less Used Strings
More = Enclosure + Main Circulation Less = Surface Bridges + Secondary Circulation
GROUND LEVEL PLAN
EXHIBITION SPACE
A’
GYM RETAIL B’ OPEN FABRICATION REFERENCE LIBRARY
CAFE
DISPLAY SPACE STORAGE + DELIVERY
AUDITORIUM EVENT SPACE
PRIVATE FABRICATION
MAIN ENTRANCE
A
B EXHIBITION SPACE
UPPER UNIT DISTRIBUTION PLAN
CBP EXTENSION CONNECTION
CBP SHORTCUT CONNECTION
CBP RING CONNECTION A’ SUTD CONNECTION
B’
EXPO MRT CONNECTION
A SINGAPORE EXPO CONNECTION
RESIDENTIAL DISTRICT CONNECTION B
BUS STOP CONNECTION
UPPER UNIT LAYOUT PLAN
RECREATION ROOM
PANTRY
ENCLOSED OFFICE
MEETING ROOMS
PUBLIC STUDY SPACE
CAFE
EVENTS ROOM
SITE PLAN
CBP EXTENSION CONNECTION
CBP SHORTCUT CONNECTION
CBP RING CONNECTION A’ SUTD CONNECTION
B’
EXPO MRT CONNECTION
A SINGAPORE EXPO CONNECTION
RESIDENTIAL DISTRICT CONNECTION B
BUS STOP CONNECTION
LONG SECTIONS
GROUND LEVEL PERSPECTIVES
INTERIOR PERSPECTIVES
OVERALL PERSPECTIVES
1:1000 PHYSICAL MODEL
1:200 PHYSICAL MODEL
ARCHITECTURE WORKS
02 INTEGRATED COMMUNITY HUB 20.501 SUSTAINABLE DESIGN OPTION STUDIO III INSTRUCTOR: PAULINE ANG PERIOD: SPRING 2017 - 14 WEEKS
Using landscape as a mediator, this studio explores how community-based sports, library and park typologies can be integrated to give rise to new forms and spaces that will ultimately increase their value and utilisation, and intensify the experiences that they can offer within the Woodlands Central site in Singapore. LANDFORM MASSING STRATEGY
Due to the site being a main dispersal point for pedestrians, connectivity plays a major role in its planning. Main streets were initially formed in between four strips of masses that help to connect pedestrians from the transportation nodes to future developments around the site. These streets are fronted with programs with the potential to spill out as to attract pedestrians and prevent mundaneness while walking. An undulating roof provides a rooftop park with slits that promote access, daylight, and views toward the interior spaces. By tiering this roof plane and connecting it directly to the MRT concourse, a seamless circulation transition for pedestrians is expected. 01 Shifts In Massing To Encapsulate Outside Space
02 Raising + Lowering Mass To Create A Tiered Terrain
03 Pulling + Pushing Edges To Allow Peels To Emerge
04 Peels Can Promote Access, Daylighting, Program And Views
SITE MASSING STRATEGY
01 Important Circulation Connections Based On Future Developments
02 Initial Massing Infill Based On The Circulation Connections
03 Adapting Jan Gehl’s Walk Psychology Factors
04 Adapting The Building Massing To The New Pathways
05 Addition Of Skybridge Connections To Improve Lateral Circulation
GROUND STOREY PLAN
SECOND STOREY PLAN
THIRD STOREY PLAN
FOURTH STOREY PLAN
FIFTH STOREY PLAN
SIXTH STOREY PLAN
ROOF PLAN
DETAILED PART PLAN
M+E
OPEN-AIR FITNESS CORNER
OFFICE
BACK OFFICE
RECEPTION
LOUNGE + WAITING AREA
EVENT SPILLOUT SPACE
WATER FEATURE
TABLE TENNIS ROOM
STUDY AREA
FACADE SOLAR IRRADIATION ANALYSIS
APPROACH FROM THE NORTH SHOWING WINDING PATHWAYS AND FACADE TREATMENT
COURTYARD ENCLOSURES CREATED BY THE INTERSTITIAL SPACES AND SKYBRIDGES
An annual solar irradiation analysis was carried out for each vertical face in order to parametrically control the density of the screens
SOUTH-WEST ELEVATION
NORTH-WEST ELEVATION
NORTH-EAST ELEVATION
SHORT SECTION
LONG SECTION
MEETING ROOMS
TO ROOF STUDY + MEETING ROOMS
INDOOR GYM
INDOOR GYM
SWIMMING POOL
1:500 PHYSICAL MODEL
1:200 SECTIONAL PHYSICAL MODEL
03 MODERN ART MUSEUM 20.112 SUSTAINABLE DESIGN OPTION STUDIO II INSTRUCTOR: MARCO VOLPATO PERIOD: SUMMER 2016 - 14 WEEKS
Situated on The Promontory @ Marina Bay, the Modem Art Museum was designed to not only provide diverse forms of exhibition spaces within, but also to preserve and promote the external footprint for various public activities. Mimicking the tiered form of an amphitheatre, the Modern Art Museum not only provides a centre stage for gatherings and performances, but also serves as a contemplative area for nearby office workers by providing reflecting pools and an external stair that doubles as the pathway to a lush and green public viewing deck overlooking the entire bay area. This project also deals with sustainability principals such as shade and wind. The amphitheatre-like massing allows for the building to shade its own outdoor public spaces throughout the day, leading to a dynamic activation of such spaces. The openings and form of the massing is also oriented to promote the prevailing wind flow of Singapore, altogether allowing for a more comfortable outdoor environment.
MASSING STRATEGY
01 Elevated Observation Point Towards The Entire Marina Bay Area
02 Framing The Field Of View For The Park Opposite The Main Road
03 Enclosing The Centre To Create A Contemplative Courtyar d Space
04 Twisting The Courtyard To Form An Interior Tiered Amphitheatre
05 Adjusting Heights To Allow For Public Access And Rooftop Gardens
06 Final Form For The Museum With An Exterior Vs Interior Contrast
SITE PLAN
BASEMENT PLAN
GROUND STOREY PLAN
SECOND STOREY PLAN
THIRD STOREY PLAN
ROOF PLAN
NORTH-WEST ELEVATION
NORTH-EAST ELEVATION
SOUTH-WEST ELEVATION
LONG SECTION
SHORT SECTION
SECTION DETAIL
PROGRAMMATIC DISTRIBUTION
VEGETATION CONCRETE PAVEMENT LAWN SUBSTRATE AERATION SUBSTRATE FILTER FLEECE DRAINAGE LAYER WATER DISCHARGE PROTECTION + STORAGE FLEECE ROOT BARRIER MEMBRANE PROTECTION + STORAGE FLEECE WATERPROOFING MEMBRANE CONCRETE SUBSTRUCTURE
MATERIAL PALETTE
PUBLIC SPACES
TERRACOTTA PANELS
POLISHED CONCRETE
BLACK ALUMINIUM
WHITE EPOXY FLOORING
FROSTED PLEXIGLASS
WHITE PLASTERBOARD
MADAGASCAR ALMOND (TERMINALIA MANTALY)
FIRE BUSH (HAMELIA PATENS)
CREEPING FIG (FICUS PUMILA)
MALAYAN CHERRY (MUNTINGIA CALABURA)
FRANGIPANI (PLUMERIA OBTUSE)
DWARF SCREWPINE (PANDANUS PYGMAEUS)
HANGER WIRE PLEXIGLASS FALSE CEILING
STAINLESS STEEL U-SECTION BLACK ALUMINIUM FRAME GLAZING
STORAGE
TEMPORARY EXHIBITION
WHITE ANTI-STATIC EPOXY FLOORING RESIN MOTAR PRIMER CONCRETE SUBSTRUCTURE
PERMANENT EXHIBITION
GREENERY PALETTE
BREAKOUT SPACE
TERRACOTTA PANEL HANGING CLIP T PROFILE L ANCHORAGE
SCULPTURE GARDEN
OFFICES
CONSERVATION
PLASTERBOARD LINING FURRING CHANNEL AIR-CELL WALL MOUNTED FURRING CHANNEL CLIP
MAIN ENTRANCE CONSERVATION VIEWING TOILETS
AUDITORIUM EDUCATIONAL AREA LIFT LOBBIES RESTAURANT WORKSHOP SPACES CHILDRENS EXHIBITION MUSEUM STORE SERVICES
STEPS DOWN TO THE WATER LEVEL TO ALLOW FOR MORE RESTING AND CONTEMPLATION SPACES
GREENERY AND REFLECTING POOLS IN THE INTERNAL COURTYARD
GREEN-FILLED PATHWAY TOWARDS THE PUBLIC VIEWING DECK
APPROACH TOWARDS THE MAIN ENTRANCE FROM THE SOUTH
1:200 PHYSICAL MODEL
04 URBAN LIVING 20.103 ARCHITECTURE CORE STUDIO III INSTRUCTOR: DONGMIN SHIN PERIOD: WINTER 2015 - 11 WEEKS
With a focus on the scales of the city, the building and the individual unit, this project asked for sustainable urban housing concepts for a densely populated city. The key themes were ‘density’, ‘diversity’ and ‘connectivity’. Located in the Buona Vista region of Singapore, the site acts as a transitional space between old housing estates, a rejuvenated commercial office district, as well as a green rail corridor planned for future development. A ‘garden living’ lifestyle was promoted in my works through strategies such as preserving the existing site’s greenery, incorporating biophilic design elements, and encompassing a response towards solar irradiation, daylighting and natural ventilation. Another key concept for this project was the promotion of social interaction. Pathways were carved out connecting important nodes on the site, allowing for more opportunities for chance meetings. A raised public platform also provided a space for residents of different blocks to meet. As for each block, themed gardens were provided as a space for the residents of the various units to gather and socialise.
MASSING STRATEGY
01 Carving Mass Around Existing Trees
02 Connecting Pedestrian Circulation
03 Ground Floor Massing Forms
04 Second Storey Raised Public Platform
05 Cuts To Expand Residents’ View
06 Overall Residential Massing Forms
VIEW FROM THE SKY GARDEN
SOLAR IRRADIATION ANALYSIS
VIEW FROM THE GROUND PLANE
EAST ELEVATION
WEST ELEVATION
SHORT SECTION
LONG SECTION
UNIT DISTRIBUTION PLAN
UNIT PLAN (TOWER 3) Open-plan living rooms and kitchens branch out from the balconies, followed by the bedrooms and bathrooms being placed in the more secluded areas Folding doors allow the living area to be extended with the balcony, promoting a sense of outdoor living
SKY GARDEN PLAN (TOWER 3) Themed sky gardens provide a more private communal space for each residential tower – which include additional amenities such as BBQ pits and community gardens
1:200 PHYSICAL MODEL
05 SUTDx 20.005 ARCHITECTURE CORE STUDIO II INSTRUCTOR: KEE WEI HUI PERIOD: SPRING 2015 - 8 WEEKS
Located at the fringe of the Orchard shopping district in Singapore, this project asked for the design of a SUTD satellite campus which tackles complex spatial relationships and sequences in an integrated urban and architectural design. The busy and noisy northern portion of the site is contrasted with the quieter southern side, allowing for an incorporation of the theme of ‘gradation’ within the satellite campus. As you move upwards vertically, spaces become more intimate, but still remain open to the public, promoting a sense of exploration through the campus. Horizontally, gradation is rearticulated through the idea of ‘erosion’, which is expressed through program allocation and degree of dispersion, along with the computationally generated green-wall façade.
PUBLIC GROUND PLANE
DISPERSED SEMINAR ROOMS
BASEMENT PLAN
GROUND STOREY PLAN
SECOND STOREY PLAN
THIRD STOREY PLAN
FOURTH STOREY PLAN
FIFTH STOREY PLAN
EAST ELEVATION
WEST ELEVATION
NORTH ELEVATION
SOUTH ELEVATION
LONG SECTION
SHORT SECTION
1:100 PHYSICAL MODEL
06 THE LOOP 20.001 ARCHITECTURE CORE STUDIO I INSTRUCTOR: TREVOR PATT PERIOD: FALL 2014 - 5 WEEKS
This project asked for a design of an exhibition space for cultural exchange and leisure gatherings in the One North business park of Singapore. The site that was being developed was a natural space within a dense urban context. By distributing the required spaces according to their lighting porosities, a cyclical circulation scheme was formed – creating a loop that would result in a different circulation experience for the various users. Open and porous spaces were placed facing the existing greenery on the site, whereas the enclosed spaces were placed near the existing adjacent buildings. Due to the cyclical form of the building, a central courtyard was formed. This courtyard ensures that as visitors circulate through the building, they can always enjoy greenery-filled views at any time. In order to accommodate for the natural terrain and slopes of the site, spaces were designed with a change in level to give the building a more dynamic and responsive feel to the site.
ROOF PLAN
AXONOMETRIC DIAGRAM
+26.50 +26.00
+27.00
+25.50
+25.00 +25.00
+27.50
.00
+25 0 4.5 +2
+23.50
+28.00
+28.00
+2 3.5 0
.00 +24
+28.50
+25.00
+29.00
+29.00
50 4. +2
+25.50
00 5. +2
+26.00
+29.30
+28.00 +28.50
+26.50 +28.50
+27.00
+26.53
+28.00 +27.50 +25.13
PLAN + CIRCULATION CONCEPT
SOUTH-WEST VIEW (CAFE) B
A
A
general public circulation (anti-clockwise)
WEST VIEW (READING AREA)
+27.50
.00
+27
.50
+26
0
6.0
+2
lobby
0 5.5
+2
.00 +25
design exhibition
D +28.00
design exhibition
+2
NORTH-WEST VIEW (DESIGN EXHIBITION)
0 4.5
C
reading space
auditorium .00
+24
cafe
HINDERED SOUTH-EAST VIEW (AUDITORIUM)
student circulation (clockwise) design shop
B
TRANSITION BETWEEN READING SPACE + CAFE
NORTH-WEST ELEVATION
ALL-ROUND VIEWS TOWARDS THE CENTRAL COURTYARD
NORTH-EAST ELEVATION
CYCLICAL VISITOR CIRCULATION PATH
LONG SECTION
VARIED LOUVRE FACADE DENSITIES TO GUIDE VIEWS
07 HATCH 20.525 DAYLIGHT & ELECTRIC LIGHTING INSTRUCTOR: ALSTAN J. JAKUBIEC PERIOD: SPRING 2017 - 4 WEEKS
The goal of this project was to design and build a luminaire. Deciding on the context of a bedroom environment, my teammate and I wanted to create a bedside lamp that could craft a variety of experiences for the user. This is to provide an alternative to the generic ceiling light that functionally provides strong light for daily tasks. Instead, the bedside lamp should provide a more calming setting for winding down just before going to sleep. With the objective of controlling the intensity and projected direction of light, we wanted to work with a grid of horizontal and vertical fins in a waffle frame – which could be controlled and simulated parametrically. To further emphasise the extremities of one side shooting light upwards while the other casts a lower light, we carved out a ‘scoop’ shape at the top to manipulate the direction of the upward light.
PARAMETRICALLY GENERATED ITERATIONS
DIVA RENDERS SHOWING LIGHTING DISTRIBUTION BASED ON LAMP ORIENTATION
PHYSICAL MODEL + FALSECOLOUR HDR IMAGES
08 FABRICATED BEASTS 20.007 DIGITAL DESIGN & FABRICATION INSTRUCTOR: STYLIANOS DRITSAS PERIOD: SPRING 2015 - 6 WEEKS
The challenge was to design, build and install a lightweight spatial installation using cardboard paper tubes. The installation was created along the main staircase at SUTD’s hostel block due to the following factors: difference in floor levels, a high ceiling height, potential support from the pillars and elevated walkway, and a high pedestrian flow throughout the day. The shell structure’s design was conceived parametrically. It resembles an adult creature and a baby creature ascending the long stairway. The design symbolises an adult pushing its young along the challenging journey of growth. The positioning of our structure also aims to achieve a sense of enclosure for our users, in hopes that the stairs can be used as a “hangout” space for passers-by.
FORM GENERATION PROCESS
3D PRINTED MASSING
01 ANCHOR POINTS Anchor point positions were determined based on the geometry of the staircase, the position of stair edges, and well as pillar positions.
GRASSHOPPER DEFINITION FOR JOINT ANGLES Given that each joint is unique, a Grasshopper definition was created to produce two lists of angles: one for the positions of beams on the centre ring; another for the angle between each beam and the centre ring
02 FORM GENERATION A mesh was created from the anchor points, with the mesh density as a parametrically controlled variable. Using Kangaroo, the edges of the mesh were converted into springs. A negative gravitational force was then applied to create a rising structure – resulting in a compressive structure.
COMPLETED JOINTS
03 DESIGN CONSTRAINTS A. Entrance Height: ensuring a minimum height of 2m at points of entry B. Peak Height: keeping the maximum height to below 4m for safety and practical construction purposes C. Individual Tube Length: ensuring individual tube lengths do not exceed original tube’s length of 2.62m D. Total Number of Tubes: ensuring the total number of tubes do not exceed the given 50 tubes
09 SPATIAL JOINT 20.007 DIGITAL DESIGN & FABRICATION INSTRUCTOR: STYLIANOS DRITSAS PERIOD: SPRING 2015 - 2 WEEKS
The challenge was to design a parametric node that could adapt to subtle variations in the curvature of a complex geometric envelope. Given only a single piece of aluminium sheet, a three-dimensional joint had to be assembled from the two-dimensional planar sheet. Greyboard prototypes were made to test the concept and geometries in physical space as well as to test different properties of the clip that were used to lock down the various pieces. The final pieces were then cut from the aluminium sheet using a waterjet cutter.
10 PARK(ING) DAY SINGAPORE 2014 PARK(ing) Day is an annual worldwide event where community members transform parking spots into temporary public spaces. My teammate and I decided to convert a parking lot into a miniature park that pays homage to a common type of home garden in Singapore: one with a metal swing set, grass turf, and surrounded by greenery. In our modern-day society, everybody is glued to the screens of our computers and mobile devices that less time is spent in outdoor areas. By setting up our parking lot in this manner, we wish for people to be able to reminisce about their early childhood memories, reminding people about the importance of spending quality time with loved ones and motivating them to have a slight change in lifestyle.
GRAPHIC DESIGN WORKS
11 COHORT CLASS SHIRT DESIGN The task was to design a shirt for a university freshman class as part of class bonding and to make students feel united. In order to achieve this, personal signatures were placed on top of the class name to symbolise each student being a part of it. The signatures are also used as a means of personalisation to allow each student to directly contribute to the design of the shirt and increasing the overall sense of belonging.
12 SUTD CAMPUS MOVE SHIRT In 2015, the Singapore University of Technology and Design (SUTD) was shifting to a newly built campus in the east of Singapore. This event also incorporated a convoy of student-filled buses that were driven from the old to new campus and stopped along high schools on the way to promote the university. I was tasked to create a shirt design for both the students on the convoy and for the students that were helping to organize the carnival that was taking place at the new campus that same night. The concept of the shirts was to mark out the route that was taking place that day and making that the highlight. At the same time, icons symbolising the university and education experiences were placed on a silhouette of Singapore to symbolise the university “taking over� the island and gaining popularity.
13 OPEN HOUSE ‘14 SHIRT DESIGN As part of SUTD’s 2014 Open House, I was tasked with designing the shirts for the students that needed to incorporate motivational quotes selected by the university’s marketing department. The idea behind this was to use a very simple element – the circle – as a starting point. The quotes were then placed within these circles, and additional elements were added around the circles to represent the people whom the quotes originated from: Walt Disney, Mahatma Gandhi, and Neil Armstrong.
14 OPEN HOUSE ‘16 SHIRT DESIGN For the 2016 version of the Open House shirt, I was tasked with designing a shirt surrounding the theme of “Home of Innovation”. The shirt was then based around aspects of the university’s education that lead to such innovations. A network of nodes formed a lightbulb, symbolising the ideas generated, and icons were placed within the nodes that relate directly to the students and the various majors offered by the university. Overall, the network represents the collaboration that needs to occur for these innovations to come into existence.
PHOTOGRAPHY WORKS
15 PHOTOGRAPHY WORKS My photography works are mainly based upon the architecture that surrounds me. Photography allows me to view and capture lines, patterns and textures in a different perspective that are sometimes not obvious to the naked eye. Photography allows me to appreciate the elements around me, giving me opportunities to analyse and observe them in greater detail. Photography motivates me to explore, to always strive for a better vantage point, in search for lesser known places. For an updated catalogue of photography works, please visit: bit.ly/benjaminhoongphotography
bh PORTFOLIO ‘18 BENJAMIN HOONG