REBECCA LIGGINS
BRIEF
TONE OF VOICE
AUDIENCE
DURATION
OUGD303 BRIEF 7 - LEEDS LOVES CREATIVITY
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
Creative, Professional , Inviting
Creatively interested people around Leeds and Yorkshire
3 days
1/5
A Brand was created for the ‘Leeds Loves Creativity’ capaign that was applied over a range of media to promote the Degree shows.
REBECCA LIGGINS
BRIEF
TONE OF VOICE
AUDIENCE
DURATION
OUGD303 BRIEF 7 - LEEDS LOVES CREATIVITY
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
Creative, Professional , Inviting
Creatively interested people around Leeds and Yorkshire
3 days
2/5
The brand is sucessfully spread through a range of stickers that are applied to notebooks and other art & design based deliverables.
REBECCA LIGGINS
BRIEF
TONE OF VOICE
AUDIENCE
DURATION
OUGD303 BRIEF 7 - LEEDS LOVES CREATIVITY
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
Creative, Professional , Inviting
Creatively interested people around Leeds and Yorkshire
3 days
3/5
This pack of coloured pencils shows how the brand is applied to other media. The box contains information about the event and is stylesed in the branding guidlines.
REBECCA LIGGINS
BRIEF
TONE OF VOICE
AUDIENCE
DURATION
OUGD303 BRIEF 7 - LEEDS LOVES CREATIVITY
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
Creative, Professional , Inviting
Creatively interested people around Leeds and Yorkshire
3 days
4/5
A small publication explains what the campaign is about and shows the Institutes invlved. This would be avaliable around Leeds and Yorkshire.
REBECCA LIGGINS
BRIEF
TONE OF VOICE
AUDIENCE
DURATION
OUGD303 BRIEF 7 - LEEDS LOVES CREATIVITY
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
Creative, Professional , Inviting
Creatively interested people around Leeds and Yorkshire
3 days
5/5
A set of banners will be placed around Leeds to promote the campaign.
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See creative work from some of the best new talent in Leeds
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See creative work from some of the best new talent in Leeds