EXCLUSIVE TOP STORY H&M BECOMES
FIRST PARTNER TO SUPPORT FASHION COUNCIL GERMANY DENIM EXHIBITION
How Johny Dar costumized vintage denims of Anna, Claudia, Karlie, Victoria and many more
SUSTAINABLE IN FASHION
Adidas x Parley and how to reuse vintage denim – hosted by the U.S. Embassy & FCG
ALBER ELBAZ
The new patron of “Designer for Tomorrow 2016”
THE CONFERENCE ON THE FUTURE OF FASHION
JUNE 29
KÃœHLHAUS BERLIN 4TH & 5TH FLOOR www.fashiontech.berlin
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FROM THE GOVERNING MAYOR OF BERLIN, MICHAEL MÜLLER, FOR THE BERLIN FASHION WEEK MAGAZINE
W ELCOME
MESSAGE MICHAEL MÜLLER Governing Mayor of Berlin
Berlin Fashion Week is famous for being a superb showcase for the latest trends and innovations in the fashion world. Emerging and established labels alike use our Fashion Week as a platform. Designers from all over the world show their newest creations here, as do some of Berlin’s young, up-andcoming labels, which are taking this opportunity to introduce themselves to a wide audience for the first time. Like our city itself, Fashion Week stands for internationality and open-mindedness, but especially for creativity and innovation. It creates the ideal setting for the fashion industry to exchange ideas and start joint projects. I am confident that this event will have abundant inspiration to offer this year, too. With that in mind, I would like to wish all of its visitors an exciting time in Berlin, thought-provoking encounters, and every success at Fashion Week.
IMPRINT PUBLISHER
CON T R IBU TORS
COV ER DESIGN
A DV ERT ISING
Anita Tillmann | Dr. Florian Bachelin
Tina Molin | Janine Dudenhöffer
Antoni GmbH
Advertising Director | Marco Gröning
Jörg Arntz
Till Schröder | Verena Dauerer
Münzstrasse 13 | 10178 Berlin
Junior Advertising Manager | Xenia Suworova
Barbara Russ | Brock Cardiner
www.antoni.de
Chris Danforth | Jan Joswig
Photo | Christian Larson
PR IN T ING
Models | Eliot Sumner, Lucie van Alten
Wagemann Medien GmbH
PREMIUM EXHIBITIONS II GMBH Luckenwalder Strasse 4–6 | 10963 Berlin +49 (0)30 62 90 850
T R A NSL AT ION
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+49 (0)30 62 73 52 30
Sonnenstaub – Büro für Gestaltung
info@wagemann-medien.de
EDI T ING
und Illustration
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Lena Brombacher
Sonja Marterner | Peter Großöhme
www.berlinfashionweek.com EDI TOR I A L
Greifswalder Strasse 29 | 10405 Berlin
Editor-in-Chief | Christine Zeine Managing Editor | Sophie Templin
Leuschnerdamm 31 | 10999 Berlin A RT DIR ECT ION
CI T Y GUIDE
+49 (0)30 55 57 79 290
Fenia Moskou
hallo@sonnenstaub.com www.sonnenstaub.com
H O U AT
R A D A R
L I V I N G I N C O L O R A N D PAT T E R N S Interiors have gone back to brash: colours, patterns and understated luxury merge with sophisticated interior decoration; expressive living concepts combine with urban design. In interior design a waning number of uniform trends are being increasingly replaced by living concepts that focus on individuality and personal touches. From outlandish one-off pieces to eccentric combinations – here eye-catching designs are confidently used to set the scene. It’s all showcased in the new book ‘Kaleidoscope’ from German publisher Gestalten. w w w. s h o p . g e s t a l t e n . c o m
THE LUGGAGE OF THE FUTURE Horizn Studios offers suitcases that are smart both inside and out. They feature two USB ports and a portable battery allows users to charge their smartphones (up to 8 full charges). What’s more, Guard Card and GPS guarantee that lost luggage is a thing of the past. Another brand in the field, Rimowa, this year introduced its Electronic Tag. It allows air passengers to check in easily either from home or on the move together with their luggage. An exclusive collaboration with the Lufthansa app allows air passengers to transfer details via Bluetooth from their smartphone directly to their item of luggage fitted with the Rimowa Electronic Tag. The luggage data is immediately displayed on the suitcase’s integrated data module so your luggage is all set for the airport’s bag drop counter. w w w.horizn-s t udios.com w w w.rimowa .com
A fully wearable HD camera for the events in life that matter. Allowing users to capture authentic, spontaneous moments through videos and photos, Clip 2 is hands-free without needing heavy mounts or equipment. With the Narrative App the content is easily shared and viewed on social media. The miniature camera will be available in piano black, arctic white and narrative red with a range of accessories. w w w.ge t narra t i ve.com, price 199 Dollar powered by PREMIUM Ma g a zine
CL IP I T, WEAR I T, MOUNT IT
Kaleidoscope: Design by Cabana Colors, Photography by M. Design Interiors, Inc., from Kaleidoscope, Copyright Gestalten 2016
A LED-operated, portable lamp fitted with various types of diffusers Designed by NoDesign.net, this collection features original technology and offers a range of lighting scenario options: graphic, colourful, dynamic or poetic. The most vibrant of these options allows the ‘ambiance colours’ to be varied based on the music and in stereo. This lamp can be connected to a smartphone, tablet or computer, in order to a djust the lighting mood instantly and easily. www.nodesign.net powered by PREMIUM Magazine
H&M BECOMES FASHION COUNCIL G E R M A N Y ’S NO.1 PARTNER by Christine Zeine
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We met up with Claudia Hofmann, FCG Executive Board Member – responsible for Education –, and Thorsten Mindermann, Country Manager at H&M Germany. We are the first magazine to speak with them both about their new business partnership and the significance this has for each party. What was the driving force behind H&M’s decision to form a partnership with Fashion Council Germany? THORSTEN MINDERMANN: We are obviously aware of and monitor Fashion Council Germany’s dedication and place a lot of value on this commitment. As part of our partnership with them, we want to join forces to support German designers here in Germany. The ‘Fellowship Programme by the Fashion Council Germany and H&M’ has been set up to give individual support to aspiring designers throughout Germany, to open doors and to act as a presentation platform. CLAUDIA HOFMANN: We are delighted by H&M’s commitment to accompanying us on our journey for two years. T ogether we have created a comprehensive and sustainable programme for future Fellows. What level of importance does the Education sector hold at H&M? THORSTEN MINDERMANN: Promoting new talent is enormously important at H&M – we demonstrate this on a global scale with our Design Award; and on a local scale with our partnership with Fashion Council Germany. The ‘Fellowship Programme by the Fashion Council Germany and H&M’ is a further step in fulfilling our social responsibility on a local level here in Germany. We are therefore very happy to be able to help young designers to develop and build their brands, promote their creativity and encourage them. When does the partnership begin? CLAUDIA HOFMANN: The partnership will begin on 1 July 2016. The application phase for the programme runs from midJuly to the end of August; the Fellowship Programme will then start in January 2017 with the announcement of the Fellows. We are delighted to have Christiane Arp chairing the jury for us.
© H&M
What does the programme include on the part of H&M? THORSTEN MINDERMANN: With the programme we have developed H&M offers the designers the opportunity to gain exclusive insights into the world of H&M. On the programme, the designers will get to experience working in the various different parts of our business. The different business areas that the
talented young designers will pass through both within and outside Ger-many include the Merchandising, Buying Office, Production and Sustainability departments. They will be exposed to both international expertise and practical business knowledge. This is where individual needs regarding the development and expansion of their own brands will be taken into account. The knowledge will be transmitted via three disciplines, each with their own orientation: Leadership & Self Discovery, Theoretical Skills/Supply Chain and From Idea to Realisation. We believe in continued support and hope that the designers will gain visibility that will help them to find their feet in the design world. How did you manage to hold such an important position within a global player at such a young age? Did you receive support as well? I started out working in an H&M store in Bremen on a flexible hours contract basis in 1989 and have worked at H&M ever since – with a break for my business school studies. Lots of different people encouraged and motivated me along the way. The trust that my colleagues at H&M placed in me inspired me simply to try things out. I can therefore say from personal experience that the people whom you meet along the way are really important for your journey. Has FCG got further announcements to make? CLAUDIA HOFMANN: Yes, we are going to continue with the mentoring programme in collaboration with the Berlin Senate Department for Economics, Technology and Research that we started in 2015 with our mentees Nobieh Talaei and Marina Hoermanseder, and bring another design talent on board until the end of this year. A highlight of Berlin Fashion Week is the “Sustainability & Style” presentation at the U.S. Embassy. The United States of America’s Ambassador, John B. Emerson, along with his wife, Mrs. Kimberly M. Emerson, will be hosting “A cultural bridge between German fashion talents and U.S. designers”. Instigated and presented by Fashion Council Germany and Vogue Germany. We can announce that the first members will include Bogner, Bikini Berlin, Swarovski, Axel Springer, Condé Nast, PREMIUM, SEEK and BRIGHT, H&M, Munich Fabric Start, Messe Frankfurt, Modehaus Fischer and Michael Berner.
www.fashion-council-germany.org
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PREMIUM YOUNG DESIGNERS AWARD S|S 2017
KSENIA SCHNAIDER Inspired by clothes. Ksenia Schnaider has already made a name for herself internationally with her unusual creations. A native of Ukraine, the designer founded her eponymous label five years ago. In her core collections, Schnaider offers a fresh take on denim fashion with sophisticated cuts, while a focus on minimalist, high-quality design is her brand DNA. Her ‘Custom Dress’ project – a website where tailor-made dresses can be ordered by material, length and pattern – underlines Schnaider’s broad appeal to customers who prefer a personalised touch. Owners and designers: Ksenia Marchenko, Anton Schnaider | Est. 2011
www.kseniaschnaider.com
NADINE EISMANN Accessories made in Germany. Insiders were already touting the Nadine Eismann label as a favourite when it was founded in February 2016. The designer’s meticulously made bags with a sustainable product guarantee are her trademark. When producing her collections, Eismann exclusively uses leather from a family-run Belgian tannery steeped in tradition that only processes quality materials using natural methods and no toxic substances. Owner and designer: Nadine Eismann | Est. 2014
www.nadineeismann.com
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VERENA SCHEPPERHEYN Menswear made in Germany. With deftness and skill, the Berlin-based Schepperheyn has been combining the traditional with the modern since founding her label in 2014. She takes her inspiration from photographs that also have a feel for colour. In her current collection, the young designer explores underwater worlds and sailor fashion. Using soft and hard cuts, she manages to find a balance between masculinity and femininity. Owner and designer: Verena Schepperheyn | Est. 2014
www.verenaschepperheyn.com
SANDRA DRESP Second Skin. Unconventional draping and shapes make the sporty pieces in Dresp’s collection suitable for everyday wear. Sandra Dresp made it her mission back in May 2015 to free women from having to make the agonising choice every day between fashionable looks, practical usability and comfortable wear. Her use of materials, combining silk, leather and metal, stands as a symbol of both power and elegance. Owner and designer: Sandra Dresp | Est. 2015
www.dresp.com
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Check out all attendants: WWW.FASHION-WEEK-BERLIN.COM
VANESA KRONGOLD Eccentric. Magical. Argentinian designer Vanesa Krongold studied textile design at the renowned Central Saint Martins College in London. In 2011 she founded her own label, Vanesa Krongold – specialising in designs that are at once eccentric and magical. Owner and designer: Vanesa Krongold | Est. 2011
www.vanesakrongold.com
MERCEDESBENZ FASHION WEEK BERLIN
THE KRON PRINZEN PALAIS ZEI T M AG A ZIN X VOGUE CONF ER ENCE ‘MODE & S T IL’ DER BERLINER MODE SALON | VOGUE SALON
—ONE HOUSE— THREE EVENTS
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VOGUE SALON Check out all attendants: WWW.VOGUE.DE/SALON
DOB
ANNELIE SCHUBERT Taking opportunities. The French-German designer was last year’s winner of the renowned Grand Prix at the ‘Festival International de Mode et de Photographie 2015’ presented in the southern French city of Hyères, a prize that has launched the international careers of designers such as Viktor & Rolf. Alongside a 15,000 euro prize, she will also receive the unique opportunity to work together with Chanel’s Métiers d’Art atelier to design her own small-scale collection. Owner and designer: Annelie Schubert
www.annelieschubert.com
DOB HAKA
Mix of styles. Sophisticated drapery, unusual cuts and surprising silhouettes define an entirely unique look that manages to be both experimental and yet functional and timeless. Fan’s cuts are often based on straight-lined uniforms or workers’ clothes which the Hannover native reinterprets with a contemporary twist. Owner and designer: William Fan
www.williamfan.com
Annelie Schubert © Jan Reiser
WILLIAM FAN
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ODEEH Feminine. Elegant. Creative The label plays with extreme silhouettes, creating a tension between traditional and experimental tailoring. Every piece in the collection is designed to be combined freely, but the individual look of Odeeh is only truly revealed when the designs come together. Owners and designers: Otto Drögsler and Jörg Ehrlich | Est. 2008
www.odeeh.com
NE W! Mensw ea collec t r ion
DOB HAKA
RENÉ STORCK First menswear collection. Classic design, supreme craftsmanship and maximum functionality created by René Storck himself. René Storck showcases his first menswear collection at the Berliner Mode Salon – a luxurious alternative to business styles and sportswear. Understated and very, very relaxed.
DER BERLINER MODE SALON HAKA
BRACHMANN Classic men. Precise cuts with austere architectural lines, geometric shapes, distinct axes, intermeshed layers and superimposed creases define the brand’s image. The Brachmann label modernises the classics of men’s fashion using a playful approach to hybrids, details and silhouettes inspired by architecture, modern art and pop culture. Owners and designers: Jennifer Brachmann and Olaf Kranz | Est. 2014
www.brachmann-menswear.com
Owner and designer: René Storck | Est. 1991
www.renestorck.com
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MYKITA Hightech eyewear. A key factor to the success of this eyewear manufacturer, which was founded in Berlin in 2003, is a holistic corporate philosophy that brings together experts from all disciplines under one roof. A self-contained network of partners helps boost the company’s main site and enables interdisciplinary research together with the transfer of technologies e.g. 3D printed eyewear. Owners: Moritz Krueger, Philipp Haffmans, Daniel Haffmans and Harald Gottschling | Est. 2003
www.mykita.de
JEWELLRY
GOLPIRA No Dirty Gold. Genuine, naturally formed gold nuggets that are left untreated and unshaped. Each piece of jewellery is one of a kind. The collection focuses on fair-trade/fair-mined gold nuggets which are 97 % pure (around 23k). The alloys encasing the designs and used to give the gold nuggets their finish are made of 14k fair-trade gold. Owner and designer: Gisa Golpira | Est. 2013
www.golpira.de
ACCESSOIRES
PB 0110 Design pure. PB 0110 produces bags and accessories made using vegetable-tanned leather from Belgium together with pure linen and brass from Tuscany, Italy. These are ideal materials that become more beautiful with the passage of time and develop a unique patina. The bags and accessories are crafted by selected European manufacturers. Owner and designer: Philipp Bree | Est. 2012
www.pb0110.de
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SHOES
UNUETZER Personally selected. The shoes’ materials – calfskin, goatskin and exotic skins, such as crocodile, ostrich and python, together with their appropriate ratings – are always personally selected by Fritz Unützer. The corresponding models are then completed in up to 160 individual stages by shoemakers in the brand’s factory in accordance with age-old traditions. Owner and designer: Fritz Unützer | Est. 1989
www.unuetzer.com
EVENING
TALBOT RUNHOF Fall in love. Cool, elegant and discreet. Every piece has detail, highly complicated cuts, unusual seam placement and pattern pieces fused together to create some of the most interesting, razor sharp designs in the business. What often appears as a sensitive, artistic draping of fabric is in fact a cool, precise equation. The resulting silhouette is feminine, sexy and edgy. Owners and designers: Johnny Talbot and Adrian Runhof | Est. 1992
www.talbotrunhof.com
#LOVEMYCOTTON Purity. Quality. Responsibility. There’s a lot to love. Find out more at cottonusa.de cottonusa.org
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THE GIRL WHO WENT FORTH TO by Janine Dudenhöffer
LEARN
“Do something stable” was the advice offered to Mareike by her family back in Münsterland. And so she did, embarking on a career in contract furnishing at a design company. Although ideal for a talented craftsperson such as Mareike, her heart just wasn’t in it. In 2009 she followed her dream of studying at Berlin’s University of Applied Sciences (HTW). Her final-year collection was inspired by Alma Mahler-Werfel, the greatest femme fatale of the 20th century. A strong woman. Narcissistic. A striver. Ambivalent in her life choices. Mareike drew lines as well as parallels. Last year she entered the Peek & Cloppenburg ‘Designer for Tomorrow’ award with her collection – and won. The one-year sponsorship programme included a trip to New York where Mareike was able to catch a glimpse inside the world of designer and ‘Df T’ award patron Zac Posen, who impressed her not just in terms of style but with his
relaxed attitude to the media, in particular. Next came a two-month internship with Jake’s Collection in Dusseldorf where she designed a denim ensemble. The crowning glory, however, is that the German fashion house is now sponsoring her next collection, which she will present at the Mercedes-Benz Fashion Week Berlin at the end of June. This time her inspiration is the furniture of Italian designer and architect Carlo Bugatti, whose salon furnishings she discovered in Berlin’s Museum of Decorative Arts. Mareike hopes to use the collection to approach a range of companies. “Being self-employed isn’t for me. I’d rather explore other options,” explains this realist, who knows how to break through rigidity – such as that of a piece of furniture – with momentum. Her passion for craftsmanship and design will give her exactly what she’s after: “A job that makes me happy!”
MAREIKE MASSING
www.designer-for-tomorrow.de
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I N T E RV I E W
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ALBER E
I N T E RV I E W
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LBAZ H
ow do you go about designing a new collection? A white, blank page… the most dif ficult stage in the design process. I don’t have a formulaic way of start ing each collection but I never start with research and mood boards. Stories and words inspire me to start dreaming in my head to “fly”. Once I have the “story” of the collection – and it’s never a direct interpreta tion of the story but my own – I start to work with my team to realize it into 3D reality.
but first, you must have a strong voice of your own and a vision of what you are all about. Successful business is a reward for all the hard work, not the starting goal.
What are the biggest challenges that face a de signer at the beginning of their career? Becoming too “commercial” to please every one. It is very important to build a business
Which character must a designer have in or der to create a recognizable face for a brand? To be an independent thinker with drive and passion to work hard to realize their dream.
What are your specific criteria for assessing each designer’s collection? I never have any specific criteria but rely on my intuition. I’m more interested in if the de signer can dream. Their potentials are more important to me than what they are actually doing now.
What role does the designer play nowadays in creating a brand entity? I believe that the important changes in fashion will come with new technology. We, design ers, need to embrace changes and the speed of the new technology. But the real revolution will happen when tradition, the know-how, and the human touch of our industry and the newness of technology will become one. And we must continue to dream; dreams make us go forward, dreams make us run forever.
www.designer-for-tomorrow.com
"WORDS INSPIRE ME"
ALBER ELBAZ, THE NEW PATRON OF THE FASHION TALENT AWARD “DESIGNER FOR TOMORROW 2016” by Anita Tillmann
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BLOUSE MEETS BEVERAGE When a global brand such as Coca Cola approaches a south German blouse label about a possible collaboration, even the label’s director in Stuttgart is left rubbing her eyes. When the call came from Atlanta, 0039Italy founder Aysen Bitzer was understandably taken aback. “At first I thought they wanted to sell us Coke,” she recalls with a smile. Although Karl Lagerfeld and Marc Jacobs have been given permission to leave their mark on the iconic bottle, this is the first time that a Germanbased designer has been commissioned to design a capsule collection for Coca Cola. Bitzer’s first catwalk collection will comprise 20 pieces and be sold in a maximum of ten stores throughout Europe,
lthough the focus is mainly on America and Asia, a the team in Stuttgart explain. An accolade such as this, coming 16 years after the first ‘Carla’ tunic blouse, confirms their impression that German designers often receive more recognition abroad than at home. Bitzer, who now operates eleven flagship stores worldwide, is still ecstatic. “It’s fabulous,” she says. Everything will remain top secret in the run-up to the premiere on 29 June at the Fashion Week in Berlin. She could only offer one clue: the traditional Coke colours would be enhanced with a dash of pop art.
www.0039italy-shop.com
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HERSCHEL SUPPLY CO. KEEPS UP THE PACE The Canadian label is kicking off the season with two icons – Micky Mouse and Hudson’s Bay Company. Paying homage to Walt Disney Design Studio, the brand presents a backpack, a pouch and a wallet that, alongside eye-catching images of the illustrated cartoon character, feature subtle prints of coordinates. What’s more, the archetypal colours of the now over 340-year-old Hudson’s Bay Company accentuate the silhouettes of one of Herschel’s luggage and children’s backpack lines. Let the holidays begin.
www.herschelsupply.com
G-SHOCK
X
MARCELO BURLON The high priest of photographic prints meets the world’s most indestructible watch: Marcelo Burlon is once again lending his talents to G-Shock, and this time he has created a new skin for the popular GA-100 watch – a snakeskin. Taking inspiration from his native Argentina, the snakeskin motif features heavily in Burlon’s ‘County of Milan’ collection. It’s a particularly effective way to underline the G-Shock’s durability: the power of the constrictor is every bit as legendary as the shock resistance offered by this Japanese timekeeper.
www.g-shock.eu
M A K I NG I T
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M A K I NG I T
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Building conceptual bridges
MARCO STEIN „Many retailers are in search of
exciting new collections, but they often don’t trust young brands.” by Tina Molin
Marco Stein is striking out in a new direction. A successful sales professional in the premium and luxury segment for denim brands such as 7 for all mankind and J Brand, as well as advertising director at ‘GQ’, Stein is now turning his attention to new projects. With his own agency ‘Marco Stein Concepts’, he is developing concepts for the fashion industry and young designers. “There were many people who helped me along the way during my career; I’d now like to give something back,” says Stein. The 48-year-old has been working in fashion for over two decades and has been able to grow a diverse an international network of buyers, salesman, manager, editor-inchiefs and prominent figures. “I have always been more hard-working than others,” Stein says when describing his recipe for success. He
adds that he always thought outside the box and had an interest in other sectors. “I would now like to offer my expertise and my network to others,” he explains. The fashion expert’s mission is to build bridges. “Many retailers are in search of exciting new collections, but they often don’t trust young brands,” he explains. It is precisely this trust that he aims to build, starting with rising star Nobi Talai. The designer’s label is currently being promoted by the ‘Fashion Council Germany’ and Marco Stein is her mentor, helping her gain a firm foothold in the fashion world.
www.steinconcepts.com
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THE ROMANCE BETWEEN STREETWEAR AND HIGH FASHION IS FAR PAST ITS HONEYMOON PHASE Although the bridge between the two styles has existed for several years now, the overlap between streetwear sensibilities and high fashion has never been more evident. While it’s difficult to predict how long the synergy between these two areas will last, it’s clear that streetwear is a huge source of inspiration and a major influence for fashion ateliers today. Streetwear isn’t a particularly easy term to define these days and, as a genre, streetwear has evolved to envelop influences from sportswear, skate culture, sneaker culture, couture, workwear, vintage and more, amalgamating them into one category. High fashion is really only an example of one facet that makes up the homogeny of streetwear in 2016.
All in all, the trend is possibly best understood by examining sneaker culture. Many fashion brands like Lanvin, Balenciaga, Marc Jacobs and other designer labels from around the world have broadened their footwear offering to include sneaker-inspired creations in their catalogue. For years, Nike’s Air Force 1 has been a staple of any streetwear fan’s wardrobe, and Givenchy and Céline are just two examples of brands that have riffed on this style, creating luxe counterparts of the beloved Air Force 1. On the same note, adidas is leading the way when it comes to reinforcing the connection between streetwear and high fashion, by working alongside designers like Rick Owens and Raf Simons. In fact, no brand is giving high fashion designers a platform to blend couture and streetwear in the same way that ‘Die Marke mit den drei Streifen’ (the brand with the three stripes) is.
© Nike
by Chris Danforth
The collaborative “X” is obviously a telltale signifier that distinctions and barriers between high and low no longer exist to the extent that they once did, and the cherry-picking goes both ways; high fashion labels are just as eager to draw from streetwear aesthetics as streetwear and lifestyle brands are to work with the world’s best couture designers. Nike’s collaborative projects with Riccardo Tisci and, more recently, Olivier Rousteing constitute a mutually beneficial and sound co-op project, paying homage to basketball and football respectively, both of which are core to Nike’s DNA. More recently, Dior tapped Rihanna for a line of eyewear and the singer is also partnering with Puma on the successful Creeper silhouette, Chanel announced a project with Pharrell, and Kanye West created his high fashion-tilted ideas with the help of adidas’ factories. Another favourite to recall is Côte&Ciel x Y’s by Yohji Yamamoto. The “X” ultimately lends cool factor to brands that would otherwise seem unappealing or too aspirational for regular sneaker and streetwear fans.
At first, these collaborations between fashion brands and streetwear entities seemed clunky and undisguised. In 2001, many criticised Louis Vuitton for enlisting the work of artist Stephen Sprouse, when a range of Louis handbags were released, all emblazoned with bright graffiti typography. One could make the case that Vuitton, under the direction of Marc Jacobs, was simply exploiting this niche subculture and selling it to the French brand’s wealthy clientele. Today, a similar collaboration would not draw nearly the same criticism. But sometimes the examples are more subtle, less commercial, and don’t fall under the title of an official collaboration. It could be as simple and organic as Kanye West shaving a Fendi logo into his head, or later on A$AP Rocky choosing to wear and therefore co-signing high fashion labels like Dries Van Noten, Balenciaga, Raf Simons, and others. In this vein, hip-hop has been a major conductor between fashion and what is typically considered
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streetwear. While Kanye and Rocky’s names can certainly be credited, the list goes on to include the likes of Pharrell Williams, and Lil Wayne, while later on, artists like Wiz Khalifa and Future have championed this look. Let’s not forget when Jay Z caused a commotion with his Magna Carta Holy Grail cut “Tom Ford”. Furthermore, Pharrell illustrating Chanel’s interlocking ‘C’ logo onto his wheat Timberlands was a moment to remember, and something that foreshadowed future collaborations. Outside of hip-hop, many credit Eugene Tong, the editor of men's magazine Details, with popularising the high-low blend. His ability to fuse fashion brands with sneakers and streetwear silhouettes like fitted caps and T-shirts certainly led the way for others. Not too long after, Swedish retailer Très Bien also became known for helping to bring attention to this high-low mix and put it on the map, not only through how owners Simon and Hannes Hogeman chose to style themselves in sneakers and designer labels, but also through Très Bien’s brand list itself, which ranged from upscale ready-to-wear from the likes of Comme des Garçons and Maison Margiela, to more accessible labels like New Balance and Converse. In this way, it slowly came to pass that items that once belonged to streetwear – T-shirts and hoodies – are now seen on European and American runways across the board, twisted into elevated versions of simple designs. Today, Gosha Rubchinskiy and Vetements are two of the names that are blurring the lines more than ever before, creating streetwear and sportswear-inspired garb that is sold at high fashion prices. Off-White is another prime example of streetwear styles reaching outward and upward, and Virgi Abloh’s brand commonly uses a graphic-based language with basic streetwear silhouettes, yet presented at fashion week and communicated to attract upmarket consumers. Although all three labels choose to showcase their designs on high fashion runways, Gosha, Off-White and Vetements are all heavily informed by streetwear, and fields that were once opposite seem to be drawing closer and closer.
© Nike
Clearly, the term streetwear has never served to aptly describe the styles to which it is assigned, so maybe it’s time to broaden our vocabularies.
Image by Super Future KId / SuperFutureKId.com
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THE
MEXICAN EASE
INSPIRATION WANDERLUST
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Lug von Siga www.lugvonsiga.com Santa Lupita www.santalupita.com
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Star Mela www.starmela.co.uk
Pink Magnolia www.pinkmagnolia.com.mx
AL L AL L
EVEN TS B R A N D S
CON N E C T WITH PEOPLE & B R A N D S
D O W N L O A D PR EMI U M G R O U P app.premiumberlin.com
A P P
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Salo Shayo www.saloshayo.com
Joerge Ayala www.ayalaparis.com
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Noir Larmes
Leitmotiv
T OP IC OF T H E SE A S ON
K
BUBBLEGUM by Verena Dauerer, powered by Traffic news to-go
AND WILD OUTFITS
Kata Szegedi
POP
Verena Schepperheyn
When the fashion people rendezvous together at PREMIUM at the end of June, they will feel completely at home in a hall dedicated to K-pop – as “fashion people” is the fashion buzzword of the moment in Korean. For the sake of simplicity it has been shortened to “FaPe” ['Fε:PI], pronounced “PaPe” [‚Pε:PI]. Et voilà, we have [‚Pε:PI] STUDIO! The collection includes dark, dramatic shades and patent leather dresses from the Korean fashion brand Masa de Oscura. These could have been taken directly from a music clip by the Korean girl band 2ne1. They enjoy strutting their stuff in bold outfits and would also likely be drawn to bags by designer Nadine Eismann, featuring striking gold buckles; or be found flashing one-of-a-kind rings from Innan Jewellery in their music videos. The minimalist, asymmetrical creations from menswear brand Kai Dunker, too, would be a perfect fit with the fashion-conscious lads of boy band Big Bang, to mention but a few of the brands represented in [‚Pε:PI] STUDIO. The Korean Wave, known as “Hallyu”, crashes over us like a force of nature and sweeps us along: K-pop, TV soaps, Korean film and, of course, funky fashion have prompted Korea to take Japan’s place as trendsetter. What’s behind all this? Korea wants nothing less than to be the no.1. exporter of pop culture in the world, according to the 2014 book by journalist Euny Hong “The Birth of Korean Cool: How One Nation is Conquering the World Through Pop Culture” (Simon & Schuster). Success is evident: in 2000, the export of pop from South Korea generated USD 500 million; yet, by 2014, sales had increased tenfold to USD five billion. This is certified by the Korean Culture and Information Service (KOCIS). Founded in 1971 as an arm of the Ministry for Culture, Sport and Tourism, its aim is not only to establish Korea as a global brand, but also to give extra momentum to the Korean Wave. It’s absolutely true that the global wave of K-pop was nudged along by the Korean state. It began with the 1997 financial crisis in Asia that identified a weakness: Korea had relied up until that point on major conglomerates. The president at the time, Kim Dae-jung, took action. Instead of manufacturing, the future path for the economic power would henceforth be paved by the IT and entertainment industries. Tax breaks and government loans for companies operating in the entertainment sector were the start. In 2005, the government started a 500 billion dollar investment fund to support the pop industry. So is K-pop really a product crafted by bureaucrats? Clearly, they enabled export hits such as Korean TV soaps, or K-dramas, plus a huge number of pop groups who, with their loud, garish pop and fast-moving choreography, have even outstripped Western stars today. In 2013, the girl band Girls’ Generation came out on top of even Miley Cyrus and Justin Bieber at the YouTube Music Awards – according to the algorithm, their music videos had the most ‘Beliebers’.
Leitmotiv
To mention a few more bands: singer HyunA, the girl groups 2ne1 and F(x) and the boy group SHINee. Not forgetting super group Big Bang of course, whose members Taeyang, G-Dragon and TOP all had their own solo careers in hip hop. We are gradually getting to know G-Dragon, most recently through his collaborative work with producers Skrillex and Diplo. He has been a star throughout Asia for a long time: the official face of AirBnBAsia was selected by Business of Fashion magazine as one of the 500 most influential people in the fashion world. And then there’s Psy of course, with his hit “Gangnam Style”, which stormed both YouTube and the charts in 2012. He, though, was by no means a product of the national pop initiative. The Wave has developed a momentum all of its own.
Korea in da house at the PREMIUM fashion trade show from 28 to 30 June, the Berlin-based fashion trade show PREMIUM is devoting an entire hall to Korean culture. Here, Korean designers and fashion brands that have been influenced by Korean pop culture will be showcasing their collections. www.premiumexhibitions.com
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Kov
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by Jan Joswig
BLOGGING NOW? AND
THE DINER DANDIES
Do you think that every blog inevitably ends up peaking at some point? We’ve not noticed it happen to us. Our blog business is growing substantially every day. There’s now a lot more money to be made online. When you’re ahead of the field, you also get more of the share. We are able to realise other ideas; our team is growing. Dandy D iner is the first time that we have set up something so huge offline. We wanted to have a fixed l ocation, not just to have to keep renting places temporarily. A clothes shop would have been too predictable. At the moment there
is more crossover between food and fashion than ever before. We saw fast food as a really exciting way to play with the ‘food’ theme. But we’re nowhere near radical enough.
happens to our brand – no one else. Who’s to say that tomorrow we won’t design the next e-car? The Diner will continue the Diary legacy?
What made you decide to enter into the world of gastronomy? Fast food instead of fast fashion! You wear Vetements and eat your asparagus salad in the Dandy Diner. It’s a stronger expression of your identity than which film you saw last or which clunker you’re driving. Do you see the diner as an exit strategy from your stressful job as bloggers? Must be lonely at the top …
Absolutely. From Henrik Vibskov’s aprons featuring our logo to the pop-up store with Julian Zigerli. Fashion needs to be seen and for that, it needs to be in the right place. Dandy Diner’s best buy? The cheeseburger. It’s the epitome of fast food and our showcase meal: we want to prove that a vegan burger can also taste like a burger. How many employees do you have?
It’s more lonely at the bottom … we wanted to move the Dandy Diary brand away from the internet and into other arenas. It doesn’t have to stop with a fast food restaurant. We’ve already moved away from the web with our parties. It’s up to the two of us to decide what
20’s the limit. What are your criteria when hiring? We have two: we are looking for very young
© Robert Bruno
The two fashion provocateurs from Germany’s leading menswear fashion blog Dandy Diary, David Roth and Jakob Haupt, are venturing into the offline world: the pair are opening a vegan fast food restaurant … in pastel pink! A grinning pig logo and the hipster world goes wild. An interview with David and Jakob about how the future of fast food was born from the spirit of a men’s fashion blog.
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EMILY WEISS / Into the Gloss
KRISTINA BAZAN / Kayture
— cosmetics —
— cosmetics —
Even as a student, Emily Weiss was getting first-hand experience at Teen Vogue and W. She raised two million US dollars for her blog in three years. In 2014 she started her own cosmetics line, Glossier. Today she employs just under 30 members of staff, including former MAC Cosmetics and Google Shopping Express managers.
Kristina Bazan’s blog Kayture attracts a good two million readers. She introduced her first Kayture handbag just one year after the blog’s launch. The former Miss Switzerland contestant has promoted brands such as Chopard and Dior. Her biggest hit? Being picked as L’Oreal’s new ambassador at the age of just 21.
www.intothegloss.com
www.kayture.com
BLOGS – A SPRINGBOARD TO SUCCESS
staff who are heavily into youth culture. And they need to be able to speak English. Our kitchen staff are all foreign. Our manager is Italian.
CHIARA FERRAGNI / The Blonde Salad
DANIELLE BERNSTEIN / We Wore What
— lifestyle —
— fashion —
As blog millionaires go, Chiara Ferragni is the most sensational. In 2014 ‘The Blonde Salad’ pulled in a revenue of 1.5 million euros, which is tiny in comparison to her shoe range, ‘The Chiara Ferragni Collection’ (4.5 million euros). She is now the subject of a Harvard University case study.
The woman behind ‘We wore what’ is an example of how the mechanisms of online attention grabbing are shifting. Danielle Bernstein makes most of her money on Instagram: up to 10,000 euros per post with one million followers. Brands such as Virgin Hotels see this figure as a worth while investment.
www.theblondesalad.com
www.weworewhat.com
© intothegloss.com | © kayture.com | © theblondesalad.com | © weworewhat.com © venzedits.com | © garancedore.com
And your next plans are ...? We’re huge Negroni fans; we’ve just rediscovered it. That’s why we’re putting on an Italian night: we have a prize draw where a girl can win a night here with 20 of her friends. An Italian mama will cook for them – and at some point two Italian male strippers will get involved. And we’re working with Marina Hoermans eder to design a biker vest. We’re going to get someone to wear it while jumping from the Dandy Diner table onto Karl Marx-Straße on a motocross bike.
www.dandydiner.de
AMBER VENZ / Venzedits
GARANCE DORÉ / Garance Doré
— jewellery —
— lifestyle —
From blogger to head of a technology company. Her blog Venzedits.com inspired Amber Venz to create a more lucrative fusion between premium blogging and business. Her rewardStyle platform has revolutionised the affiliate system – and turned Venz into a successful business woman.
On her lifestyle blog, Garance Doré encourages her readers to have more self-courage. Her work earned her the r enowned CFDA Eugenia Sheppard Media Award in 2012. The illustrator has used her blog fame to design a silk scarf with Lillet and a T-shirt with Marc O'Polo.
www.venzedits.com
www.garancedore.fr
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lefthand: Arian Alavi Kia and Johann Haehling von Lanzenauer | righthand: Aaron Rose
“It’s a cross section of the LA scene,” explains Johann Haehling von Lanzenauer when describing the exhibitions on display in the gallery he and his business partner Aaron Rose recently opened: ‘The Conversation’. It was precisely here that we paid the smartly dressed Berliner a visit on a summery Friday afternoon. The 100metre-square gallery is located in the quiet and green rear courtyard of what was once a factory building, far away from the aggressively honking taxi drivers and the endless lines of punishing traffic along Potsdamer Straße. “Aaron and I wanted to create a meeting place that would be in constant dialogue with the visitors and the art.” Although the showcased work differs widely in terms of price, all the pieces have one thing in common: all of the artists come from Los Angeles and have a more
alternative background instead of an acclaimed, academic arts degree. “With the current exhibition, ‘The Neon Wilderness: Voices from Los Angeles’, we want to build a creative bridge between LA and Berlin and use it to cultivate a fruitful creative exchange.” Could we perhaps be seeing an interpretation of the next gallery generation? “Possibly, yes. With ‘The Conversation’ we want to create an alternative to the norm.” Before we leave, Johann, who already owns five works (including pieces by Anneliese Schrenk and Dash Snow) adds, “The exhibitions are set to change every 6 months as everything is ephemeral.” And art? Perhaps that’s why Johann is such a successful gallery owner.
www.theconversation.xyz
THE
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CONVERSATION by Sophie Templin
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by Sophie Templin
SUSTAINABILITY IN FASHION Adidas x Parley concept shoe
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Cyrill Gutsch, Parley for the Oceans Founder and Eric Liedtke, Executive Board Member Global Brands, adidas Group
Adidas is collaborating with Parley for the Oceans and presented an innovative shoe concept that was developed within the context of this partnership. A shoe with an upper constructed entirely from plastic waste and nets recovered from the sea and recycled. The upper material consists of 100 per cent threads and fibres manufactured from recycled and reprocessed waste and illegal, open ocean nets recovered from the ocean. The concept shoe exemplifies the direction that both part ners are aiming to move in. The shoe will not be available to buy until the end of the year. For the moment, however, consumers can prove themselves worthy of it by uploadi ng a video to Instagram by 31 July showing how they avoid plastic waste and thereby support Parley’s Ocean Plastic Programme. “Sustainability & Style” in the U.S. Embassy is another potent project that will be launched this summer. Host U.S. Ambassador John B. Emerson and his wife, Mrs Kimberly Marteau Emerson, together with Fashion
Council Germany and Vogue Germany, will be present ing “American Denim meets German Fashion Design”: four designer labels, Nobi Talai, Vladimir Karaleev, Benu Berlin and Haltbar, have been selected for the opportunity to create inspiring new designs out of recy cled denim from four top designers: Calvin Klein Jeans, Tommy Hilfiger, Levi’s and G-Star. The partnership is not just about building a cultural bridge between Berlin – known for its continually grow ing start-up scene that is going from strength to strength – and the USA – which is regarded as the prime role model for entrepreneurship, but also about strengthening the sense of responsibility for sustainable fashion design. “Through what has now become a regular exchange of ideas with various political institutions we would like to direct the attention, which up to now has been minimal, of politics to the significance of German fashion design as a cultural and economic asset worthy of support,” explains Marie-Louise Berg, Chair of Fashion Council Germany.
Jeans left © Johny Dar | Jeans right © Harald Hoffmann
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by Sophie Templin
JEANS FOR REFUGEES BY JOHNY DAR
FA S H IO N
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This collaborative art project, the brainchild of internationally renowned artist Johny Dar, will see 100 celebrities come together to show their support for refugees worldwide.
The aim of the project is to call upon people to work together towards a common goal, to change the way we look at the world and to help create a better way of life.
Each participant will donate one pair of jeans which will then be costumized by the artist himself, thus turning each donated article into an individual work of art. Fifteen ‘Jeans for Refugees’ will be chosen for a unique art installation at PREMIUM from 28 to 30 June. The idea is to give visitors the opportunity to find out more about the project’s underlying motivation, to gain a more detailed look at the work of Johny Dar and to experience the innovation, community and creativity behind the ‘Jeans for Refugees’ initiative up close.
Famous names from the film, art, fashion and music industries are contributing their jeans to the project, including Anna Wintour, Bella Hadid, Benicio del Toro, Bryan Adams, Candice Swanepoel, Carl Cox, Carla Bruni, Chanel Iman, Christina Ricci, C laudia Schiffer, David Copperfield, Daniel Brühl, Elle McPherson, Elton John, Emma Watson, F lorence Welch, Heather Graham, Iris Berben, Jane Birkin, Joaquin Phoenix, Karlie Kloss, Kate Moss, Lars von Trier, Linda Evangelista, Macy Gray, P!nk, Roger Waters, Ryan Gosling, Sadie Frost, Selah Sue, Sharon Osbourne, Sharon Stone, Sofia Coppola, T inie Tempah, Toni Garrn, Twiggy, Usher, Victoria Beckham, Vivienne Westwood, Woody Allen and many more. The highlighted celebrities are those whose jeans will be featured in Berlin.
The jeans will then be presented in a catwalk show taking place on 1 July as part of IMG. All of the project’s 100 creations will be on display at the Saatchi Galley in London for one week in October and at the end of the exhibition, each artwork will be sold at a special charity auction with all proceeds going to the International Rescue Committee (IRC).
www.jeansforrefugees.com
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BETTER TOGETHER BUSINESS2COMMUNITY WITH SEEK AND BRIGHT by Brock Cardiner
The industry is changing and it’s changing fast. Tradeshows are no longer just for a select few insiders. Business to business isn’t enough and neither is business to consumer. Instead, a new form of business has evolved and it involves a community. In fact, it’s all about community. Now, the old guard doesn’t care for communities. The old guard is all about exclusivity and barriers. SEEK and BRIGHT are breaking down those barriers and they’re doing it with your help – even if you don’t realise it. Simply by being alive in the year 2016 and living among your contemporaries, you’re pushing the old guard out and replacing it with something far more modern. Instead of being told to follow this or that trend by a select few publications, you’re taking in vast amounts of information from countless people across the internet, television, movies, music and social media. The people that influence and inspire you aren’t the gatekeepers. In fact, they’re the opposite. They’re the ones pushing the gates open and inviting you to follow. You stagger behind for a while, struggling to find your footing. Eventually you do and once you catch up to them you discover they’re just like you. Creator and consumer, there’s no difference anymore. For proof of this, look no further than the world of skateboarding. Once the bane of mainstream culture, today’s most popular and successful
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brands are either run by skaters or heavily influenced by them. In other words, they know exactly what it takes to break down barriers and now that they’ve done so, they’re bringing you with them. SEEK and BRIGHT understand this and capture this paradigm shift in everything they do. Uniting people across all levels of the industry, they’re the only tradeshows that consider each person a tastemaker in their own right. It doesn’t matter if they’re a buyer, blogger, model or an editor, at the end of the day they’re one of many pillars that hold up the community this industry is built on. To strengthen the pillars that hold up this community, SEEK and BRIGHT carefully choose the best materials and construct them to exacting standards. In this case, the materials consist of things like curated editorial content, a sprawling network of contributors, fashion week’s biggest party and many other supporting events. When materials like these come together, they not only act as a foundation, but they create a culture that exists both on- and offline and that’s here to stay. Best of all, it’s not even hard to find. You just have to seek it out.
All events SEEK and BRIGHT are hosting for the community can be found online in the City Guide: www.berlinfashionweek.com www.seekexhibitions.com www.brighttradeshow.com
contempoRARy fAshion tRAde show
28 - 30 June 2016 ARenA BeR li n
www. seekexhi B i ti ons. com
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DREAMS
— the upcoming vernissage of painter Lena Petersen and photographer Thorsten Heinze – an interview by Sophie Templin
And you had the idea of hosting a joint exhibition? Thorsten: The stars brought us together. Lena’s paintings have a connection to the universe as well as a beauty and simplicity from the worlds of fashion and design. Lena: The fact that Thorsten’s gallery is called ‘SEVEN STAR GALLERY’ was actually an omen for the exhibition. It’s true, the stars really did bring us together. Where and how did you meet? How many pieces will be displayed? Lena: We met through Anita Tillmann. She loves art and is very intuitive when it comes to people. Two of our pictures are hanging in her living room almost side by side – a large photograph by Thorsten that captures the charm of pantomime master Marcel Marceau, and one of my paintings, the magical Universe Woman. As a team, we go together just as well as our two images hanging in the same room.
Lena: As last year my art mainly consisted of large painted murals, starting with PREMIUM before moving to the Zurich Opera Ball, restaurants, cafes and businesses as well as the Design Week in Beijing, the upcoming exhibition could be viewed as an overall creative process itself. A painting that will come full circle at this year’s PREMIUM show.
Thorsten: Lena’s paintings go perfectly in my gallery; she’s also a storyteller, both as an individual and as an artist.
Thorsten: It’s a development process that melts into itself. The pieces blend with the gallery space to form a single, complete piece.
Who will take on which role during the exhibition? Lena: We both carry with us a large library of dreams, images, memories and feelings we have captured.
DREAMS at SEVEN STAR GALLERY 1 July – 7 September 2016 | Gormanstrasse 7 | Mitte Join the journey!
Thorsten: Lena transmits them onto canvas and I give her the space to tell each of these tales.
www.7starberlin.com
#MBFW
Burning desire. Der neue CLA mit Lucie Von Alten und Eliot Sumner, inszeniert von Christian Larson. www.mercedes-benz.de/fashion
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EVEN BIGGER, EVEN CLOSER TO THE by Verena Dauerer
On 29 June #FASHIONTECH Berlin is back. And this time it’s even bigger, even more exciting and even more critical for determining tomorrow’s trends. Already embarking on its sixth outing, the conference on the future of fashion is once more ahead of the game. The event format has proven effective at accurately targeting predominant themes in fashion industry digitalisation. Fashion experts, industry insiders, designers, startup businesses and creatives meet, learn, discuss and network at the one-day event where they can find out about fascinating projects and explore new business opportunities. The success of previous events, with the most recent conference notching up 3 100 visitors, demonstrates just how relevant the issues addressed are. That is why the sixth edition of #FASHIONTECH B erlin will be dedicating two whole floors – and thus more space than ever b efore – to the crossover between fashion and technology. On the fourth floor partners and up-and-coming start-ups such as Inpressd, M odotex, Combyne, Wide Eyes Technologies, Maison Mrkt, and Telekom will present their latest technologies, projects and solutions, and labels such as Lilien Stenglein, Manu Varas, Bianca Cheng C ostanzo, The Label Project, Lina Wassong, Moon Berlin, Clara Daguin, Maartje Dijkstra, Popkalab, Jasna Rok 360°, DimensionAlley, Vojd Studios and Form By Time will be on hand to showcase their collections, p resented by ElektroCouture.
On the fifth floor the spotlight is directed to the stage where visitors can enjoy keynote speeches, talks, potential applications and best practices, together with start-up pitches, focusing on three central themes: ‘Wearables & Design’, ‘E-Commerce & The Future of Retail’ and ‘Digital Marketing & Communication’. Guests can look forward to hearing politicians such as Agnieszka Wojdyr (European Commission) and Dr Christian Ehler (European Parliament) speak on the prospects of FashionTech at a European level. Technology pro Antje Hundhausen (Deutsche Telekom) t ogether with Christin Eisenschmid (Intel Germany), Dirk Schönberger (adidas Sport Style Division), professor Gesche Joost (UDK) and Lisa Lang (ElektroCouture) will discuss future market opportunities and introduce their new Fashion Fusion project. What’s more, a team of smart textiles experts put together by Olaf Schmidt (Messe Frankfurt), followed by Genevieve Kunst (ShopStyle), Luis Manent (Wide Eyes Technologies) and Sébastien Fabre (Vestiaire Collective), will feature during the second portion of the day and the series of talks will be rounded off by Philipp Westermeyer (Online Marketing Rockstars), Pamela Reif (German Instagram star) and the founders of Hey Woman! Veronika Heilbrunner and Julia Knolle.
#FASHIONTECH BERLIN 29 June 2016, 10:00 – 18:00 Kühlhaus | Luckenwalder Strasse 3 | Kreuzberg www.fashiontech.berlin
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ACTION On 29 June the popular #FASHIONTECH conference in Berlin is back for its sixth instalment and this time it will be dedicating two whole floors to the digitalisation of the fashion sector.
SELECTED SPEAKERS ANTJE HUNDHAUSEN Vice President Brand Experience TELEKOM
CHRISTIN EISENSCHMIDT Vice President Germany Country Manager INTEL
SÉBASTIEN FABRE CEO VESTIAIRE COLLECTIVE
PROF. DR. GESCHE JOOST Digital Champion UNIVERSITY OF ARTS BERLIN
LISA LANG Curator & CEO ELEKTROCOUTURE
PAMELA REIF Germany's most successful Social Media Influencer
DIRK SCHÖNBERGER Creative Director ADIDAS SPORT STYLE DIVISION
AGNIESZKA WOJDYR Coordinator for creative Industries in Directorate general of Internal Market Industry Entrepreneurship & SMES EUROPEAN COMMISSION
Agnieszka Wojdyr © Liselotte Fleur
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www. prem ium ex hibit io ns. co m
T R A D E S HOW I NG
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BERLIN
by Barbara Russ
TURNS UP THE HEAT Berlin’s trade fair scene is cementing its international forerunner status, with PREMIUM Berlin in pole p osition. The exhibition manages to retain its lead over its rivals with a range of innovative displays, including a 70 m 2 cosmetics area, Mexican designers and Jeans for Refugees. At ['Pε:PI] STUDIO visitors can enjoy a showcase of labels inspired by the Korean Wave. Another floor has been added to the upcoming edition of #FASHIONTECH Berlin, which means it has even more space to dedicate to the future. The SEEK and BRIGHT trade fairs feature highlights such as the Sneaker Spot with Hikmet Sugoer or a series of SEEK & BRIGHT parties with Highsnobiety. Talks and presentations on social responsibility in the textile industry are on the agenda in the GREENSHOWROOM,
followed by a ‘Salon show’ with highlights from various collections and ‘Ethical Fashion on Stage’ featuring fashion from the ETHICAL SHOWROOM. SHOW & ORDER impresses with a late night shopping marketplace for end-consumers. And, last but not least, we have the BERLINER MODE SALON, which is set to stun visitors with not one but three firsts: an additional venue at the Humboldt Forum in the Berlin Palace, a premiere menswear collection showcased by René Storck and Odeeh’s first ever runway show in Germany. Pretty hot. The Mercedes-Benz shuttle service transports visitors between key exhibitions that form part of our joint ticket offer, along with selected fashion locations, e.g. the MERCEDES-BENZ FASHION WEEK TENT and the BERLINER MODE SALON.
WWW.TEN117BERLIN.COM
58 BR A N D S
ESSENTIEL ANTWERP
In 1999 Belgian couple and designer team Esfan Eghtessadi (son of fashion designer Nicole Cadine) and Inge Onsea (a former Belgian pop singer) founded the label in their living room, starting out with a collection of shirts. These initial pieces soon grew into a comprehensive collection that incorporated men’s and childrenswear. As it has grown, the label has always used its fashion to make multilayered statements: frivolous yet playful, elegant yet cool, light yet comfortable. The Belgian label is available in over 700 multi-brand stores worldwide, including in Seoul and Dubai.
www.essentiel-antwerp.com
BRAND PROFILES THE HUNDREDS
Ben Shenassafar and Bobby Kim founded streetwear label ‘The Hundreds’ in 2003. The pair met while studying law and their Californian-subculture inspired hoodies, T-shirts and tank tops unleashed an explosion of interest – which perhaps explains why they chose to use a bomb as their logo. The Hundreds mixes graphic prints and elements taken from the skater scene with workwear, such as lumberjack shirts. More recently, they have added canvas sneakers and jeans to their collection, and their arrival at the top has been confirmed through collaborations with Timberland, G-Shock and Penny Skateboards.
www.thehundreds.com
59 BR A N D S
NORWEGIAN RAIN
The Norwegian city of Bergen is Europe’s rainiest city. That is why Bergen-based label ‘Norwegian Rain’ focuses on designing rainwear that sets hearts racing. Creator Alexander Helle found the high-tech material he needed in Japan and the right designer, T-Michael, in London. A trained tailor, T-Michael has brought a fusion of fine tailoring and high-end technology to Norwegian Rain, giving birth to extravagant raincoats for hipsters. It’s little surprise that this small label has already caught the attention of designer and fashion lover Lenny Kravitz.
www.norwegianrain.com
28 – 30 June 2016 Berlin Postbahnhof
28 – 30 June 2016 Berlin Postbahnhof
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60 KNOWLEDGE COTTON APPAREL
The story of Danish menswear label ‘Knowledge Cotton Apparel’ began in 1969. Sustainability influenced their designs from a relatively early stage: since the 1980s the label has been exclusively using organic cotton for shirts and long-sleeved tops bearing its owl logo. The label has set itself ambitious goals: by 2015 it planned to cut the use of 150 tonnes of chemicals and pesticides from production and use only natural, organically produced fibres for its collection, which also includes underwear, flannel shirts and Norwegian-style jumpers.
www.knowledgecottonapparel.com
THE CONCEPT SHOPPING MALL ZO O LO G I SC H ER G ARTEN
BUD AP E ST E R ST RASSE 42- 50
1 0 7 8 7 B ER L I N
SHOPPING
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For information on all other stores, see www.berlinfashion week.com
JACKS BEAUTY DEPARTMENT
THE STORE
Kastanienallee 19 Prenzlauer Berg
Encompassing over 2800m2
www.jacks-beautydepartment.com
of the ground and lower ground levels of the Soho
FÊTE DE LA BOUTIQUE
House building in Berlin Mitte, THE STORE acts as
Mulackstrasse 11
a revolving platform uniting
Mitte
local and international cre-
www.fetedelaboutique.com
ative entities and enterprises spanning art, fashion, design, literature, music and food in
DAS NEUE SCHWARZ
conversation with each an-
Mulackstrasse 38
other. This autumn the space
Mitte
will expand with the launch
www.dasneueschwarz.de
of THE STUDIO at THE STORE, an audiovisual art
THE GOLDEN CIRCUS
POP-UP
space broadcasting to the world via thestores.com.
Rosenthaler Strasse 66 Mitte
Torstrasse 1 | Mitte
www.thegoldencircus.com
www.thestore.com
AM MA MÖBEL + ARCHITEKTUR
ACNE STUDIOS
Potsdamer Strasse 77
Weinmeisterstrasse 2
Tiergarten
Mitte
www.andreasmurkudis.com
www.acnestudios.com
RIANNA + NINA
HELLENIC FASHION
Torstrasse 62
Auguststr. 91
Mitte
Mitte
www.riannaandnina.com
www.fb.com/events/281261665552247
C URATED POP-UP
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APRIL FIRST
SAVUE BEAUTY
REBECCA
Mitte
APRIL FIRST is a brand new
SAVUE stands for interna-
On popular Alte Schön
www.thonenegron.com
store for women’s wear that
tional high-quality niche
hauser Strasse in pul-
opened its doors at August-
natural cosmetics and an
sat ing Berlin Mitte is a
strasse on April 1st, 2016.
uncompromising selection.
very special boutique. At
With its fine clothes, founder
Many of the fantastic na-
REBECCA CONCEPT
Schlüterstrasse 51
and designer Carolin Dunkel
tural face and body care,
STORE, a woman dives into
Charlottenburg
brings the international flair
make-up, hair care and
a luxurious dressing room
www.0039italy.com
of Marais to Berlin. The store
perfume products that we
with a hand-picked selection
represents a thoughtfully
have discovered are unique
of fashion and accessories.
curated mix of her favorite
in Germany. SAVUE allows
The enchanting furnishings
and exclusive brands like Ulla
us to demonstrate that qua-
and the playful details take
Torstrasse 3
Johnson, I Love Mr. Mittens,
lity natural cosmetics, fashi-
visitors on a trip into the
Mitte
Hironae Paris, Coqui Coqui
on consciousness and res-
exciting world of young
www.ecole-boutique.com
Perfume, Mes Demoiselles,
ponsibility are by no means
couture.
M.i.h and more.
mutually exclusive.
OFELIA
Auguststrasse 77 | Mitte
Silvio-Meier-Strasse 2
Mitte
Sredzkistrasse 42
aprilfirst.de
Friedrichshain
www.rebecca-berlin.de
THONE NEGRÓN Linienstrasse 71
0039 ITALY
ÉCOLE BOUTIQUE
Alte Schönhauser Strasse 41
savuebeauty.com
Mitte www.ofelia-berlin.de
MARSANO
AURA
AGENT PROVOCATEUR
FRAGMENT
Charlottenstrasse 75
Sanderstrasse 13
Kurfürstendamm 54
Almstadtstrasse 5
Mitte
Neukölln
Charlottenburg
Mitte
www.marsano-berlin.com
www.auraberlin.com
www.agentprovocateur.com
www.fragment.berlin
MEXICO FASHION DESIGN
POP-UP
PAPIER TIGRE
OLIVEDA
VONHEY
Grosse Präsidentenstrasse 10
Mulackstrasse 32
Neue Schönhauser Strasse 11
Greifswalder Strasse 43a
Mitte
Mitte
Mitte
Prenzlauer Berg
www.papiertigre.fr
www.oliveda.com
www.vonhey.com
SHOPPING
64
NEW!
FOLKDAYS STORE
HOTEL ULTRA
YSSO
Manteufelstrasse 19
Torstrasse 155
Schönleinstrasse 11
Mitte
Mitte
Neukölln
www.folkdays.com
www.hotelultra.de
www.ysso.de
SOFORTBILD SHOP
& OTHER STORIES
BURG & SCHILD
Mulackstrasse 22
Friedrichstrasse 83
Rosa-Luxemburg-Strasse 3
Mitte
Mitte
Mitte
www.sofortbild-shop.de
www.stories.com/de
www.burgundschild.com
TING
AMODO
BUGABOO
Rykestrasse 41
Linienstrasse 150
Alte Schönhauser Strasse 3
Prenzlauer Berg
Mitte
Mitte
www.ting-shop.com
www.amodoberlin.com
www.bugaboo.com
10119
HALLESCHES HAUS
TRÈS BONJOUR
Linienstrasse 106
Tempelhofer Ufer 1
Torstrasse 3
Mitte
Kreuzberg
Mitte
www.10119.com.de
www.hallescheshaus.com
www.tresbonjour.com
AGNONA
BELLE REBELLE
THE DISTRICT SIX STORE
BLESS
Kurfürstendamm 188/189 | Eingang
Bleibtreustrasse 42
Graefestrasse 80
Oderberger Strasse 60
Schlüterstrasse | Charlottenburg
Charlottenburg
Neukölln
Prenzlauer Berg
www.agnona.it
www.bellerebelle.de
districtsix.de
www.blessberlin.com
SOEUR
ROTATION
MONOKEL
MICHAEL SONTAG
Marienburger Strasse 24
Weinbergsweg 3
Linienstrasse 77
Muskauerstr. 41
Prenzlauer Berg
Mitte
Mitte
Kreuzberg
www.soeur-berlin.de
www.rotation-boutique.com
www.monokelberlin.de
www.michaelsontag.com
HORIZN STUDIOS
QUARTIER 206
AESOP
Alte Schönhauser Strasse 33/34
Friedrichstrasse 71
Forster Strasse 47
Weinbergsweg 23
Mitte
Mitte
Kreuzberg
Mitte
www.horizn-studios.com
www.dsq206.com
www.aesop.com
www.adrett-berlin.de
MANKII
BIKINI BERLIN
Gormannstrasse 16
Budapester Strasse 38 – 50
PROJECTGALLERY DESIGNER SAMPLE SALE
Mitte
Charlottenburg
Gormannstrasse 23 | Mitte
Mitte
www.mankii-vintage.com
www.bikiniberlin.de
www.projektgalerie.net
www.melampo.eu
GALERIES LAFAYETTE
BY ANNE
BAERCK
AMORPH
Friedrichstrasse 76 – 78
Rosenthaler Strasse 31
Mulackstrasse 12
Savignyplatz S-Bahnbogen 591
Mitte
Mitte
Mitte
Charlottenburg
www.galerieslafayette.de
www.byanne.de
www.baerck.net
www.amorph-berlin.com
BLANKETSTUDIO
ORIMONO
SUNSPEL
BRUNELLO CUCINELLI
Senefelder Strasse 16
Joachimstrasse 5
Alte Schönhauser Strasse 41
Kurfürstendamm 194
Prenzlauer Berg
Mitte
Mitte
Tiergarten
www.blanketstudio.de
www.orimono.eu
www.sunspel.com
www.brunellocucinelli.com
NEW!
ADRETT
POP-UP
MELAMPO Linientrasse 54
65
VOO STORE
WERTVOLL
LALA BERLIN
FELICIOUS
Oranienstrasse 24
Marienburger Strasse 39
Alte Schönhauser Strasse 3
Schröderstrasse 14
Kreuzberg
Prenzlauer Berg
Mitte
Mitte
www.vooberlin.com
www.wertvoll-berlin.com
www.lalaberlin.de
www.felicious.com
STUDIO OPPERMANN
SOTO
PAPER & TEA
LINIERIE
Manteuffelstrasse 73
Torstrasse 72
Alte Schönhauser Strasse 50
Linienstrasse 75
Kreuzberg
Mitte
Mitte
Mitte
www.studio-oppermann.de
www.sotostore.com
www.paperandtea.com
www.linierie.de
SODA
MONGRELS IN COMMON
SIMON FREUND
MICHALSKY GALLERY
Weinbergsweg 1
Tieckstrasse 29
Fidicinstrasse 17
Potsdamer Platz 4
Mitte
Mitte
Kreuzberg
Tiergarten
www.sodabooks.com
www.mongrelsincommon.com
simonfreund.com
www.michalsky.com
THE PUPPETS
PRETTY BALLERINAS
PARKHAUS BERLIN
M ROOM
Alte Schönhauser Strasse 29
Friedrichstrasse 81
Schröderstrasse 13
Zillestrasse 66
Mitte
Mitte
Mitte
Charlottenburg
www.thepuppets.de
www.prettyballerinas.com
www.parkhausberlin.de
www.mroom.de
TYPE HYPE
NO 74
PRO QM
ACE & TATE
Rosa-Luxemburg-Strasse 9–13
Torstrasse 74
Almstadtstrasse 48 – 50
Alte Schönhauser Strasse 42
Mitte
Mitte
Mitte
Mitte
www.typehype.com
www.no74-berlin.com
www.pro-qm.de
www.aceandtate.de
TEMPORARY SHOWROOM
MÜLLER + REITZ
ORLANDO
FRANK LEDER
Kastanienallee 36A
Fasanenstrasse 61
Münzstrasse 2
Kantstrasse 139
Prenzlauer Berg
Charlottenburg
Mitte
Charlottenburg
www.temporaryshowroom.com
www.muellerundreitzberlin.de
www.orlando-berlin.de
www.frank-leder.com
RENÉ TALMON L'ARMÉE
DO YOU README?!
NOVACANE
DSTM
Linienstrasse 109
Auguststrasse 28
Linienstrasse 205
Torstrasse 161
Mitte
Mitte
Mitte
Mitte
www.renetalmonlarmee.com
www.doyoureadme.de
www.novacane-store.com
www.dstm.co
BAZAR NOIR
CRUSZ
ELEVENPARIS
PRIMITIVE
Kreuzbergstrasse 78
Spittelmarkt 11 – 12
Münzstrasse 22
Torstrasse 102
Kreuzberg
Mitte
Mitte
Mitte
www.shop.bazar-noir.com
www.crusz-ballmode.de
www.elevenparis.com
www.primitiveshoes.com
TRÈS BONJOUR
GRETCHEN
FIRMAMENT
MYKITA
Torstrasse 3
Rosenthaler Strasse 40 – 41
Linienstrasse 40
Rosa-Luxemburg-Strasse 6
Mitte
Mitte
Mitte
Mitte
www.tresbonjour.de
www.mygretchen.com
www.firmamentberlin.com
www.mykita.com
WUNDERKIND
KONK
HANS BERLIN
CHROME STORE
Kurfürstendamm 46
Kleine Hamburger Strasse 15
Meinekestrasse 25
Lenaustrasse 10
Charlottenburg
Mitte
Charlottenburg
Neukölln
www.wunderkind.com
www.konk-berlin.de
www.hans-berlin.com
www.chrome-store.com
NEW!
NEW!
EATING
66
EINSUNTERNULL
LE PETIT ROYAL
Fine Dining
French Cuisine
NEW!
Hannoversche Strasse 1 Mitte
LE PETIT ROYAL is located in
www.einsunternull.com
West Berlin on the ground floor of a Wilhelminian-period buil-
MANDOLIN MITTE ROOF
NEW!
ding and features large windows, wooden floors and a
Mediterranean
winding guest room. A beau-
Torstrasse 1
tifully detailed wood-panelled
Mitte
bar forms one of the venue’s
www.sohohouseberlin.com
focal points with its dark-green iridescent peacock wallpaper complimented by an artwork by
FISCHERS FRITZ
Floris Neusüss – perfect for your
Fine Dining
aperitif or nightcap. And, of
Charlottenstrasse 49
course, there’s also the gener-
Mitte
ous, south-west-facing terrace,
www.fischersfritz-berlin.de
which offers additional seating in the summertime. Bon appétit!
ALLANS BREAKFAST CLUB & WINE BAR
Grolmanstrasse 59
Australian & Wine
www.lepetitroyal.de
Charlottenburg
Rykestrasse 13 | Prenzlauer Berg www.fb.me/allansbreakfastclub
THE BIRD EXPRESS For information on all other restaurants, see www.berlinfashion week.com
NEW!
ZENKICHI
American
Modern Japanese
Kleine Präsidentenstrasse 3
Johannisstrasse 20
Mitte
Mitte
www.thebirdexpress.com
www.zenkichi.de
67
LA KÄSERIE
AUSTERNBANK
SCHNEEWEISS
GRACE
French
Seafood
German
International
Prenzlauer Berg
AUSTERNBANK, Berlin’s
SCHNEEWEISS chef Marcel
Visitors will be taken by both
www.lakaeserie.de
newest hotspot in the city’s Gen-
Singer deftly melds German
the venue’s interior, created by
darmenmarkt, is one of the
tradition with innovative,
US designer Dayna Lee, and its
most stunning locations in the
high-end cuisine. The restau-
Asian/European-inspired cui-
capital. Housed inside a former
rant has made a name for it-
sine. The bar’s lively atmosphe
Japanese
vault, this stylish fish restau-
self with its unique concept
re transports guests back to
Weserstrasse 31
rant offers stunning architec-
somewhere between fine and
the 1920s, whilst DJs are on
Neukölln
ture and cuisine and is a must
unconventional dining and is
hand to add an exclusive club
www.gotcilla.de
for anyone looking for a blend
by now a Berlin classic, dra-
feel. In addition to classics with
of fashionable dining and his-
wing a colorful and interest-
a contemporary twist, the
tory, sublime culinary creations,
ing mix of diners. Besides the
drinks menu offers up a range
Lychener Strasse 6
GOTCILLA
NEW!
PÂTISSERIE JUBEL
first-class service, individuality
locale’s stylish white interior,
of exotic cocktails from around
Pâtisserie
and a lively, sophisticated set-
another highlight is the back
the globe.
Hufelandstrasse 10
ting. Chef de Cuisine Roman
room with a fireplace, the
Prenzlauer Berg
Rudert magically turns gourmet
perfect spot to enjoy some-
Kurfürstendamm 25
www.jubel-berlin.de
fish, exclusive seafood and ex-
thing off the well-appointed
Charlottenburg
quisite meats into mouth-wa-
wine list.
www.hotelzoo.de/food-
FLAMINGO FRESH Fresh Food
of guests in the restaurant’s
Simplonstrasse 16
open show kitchen.
Friedrichshain www.schneeweiss-berlin.de
Neustädtische Kirchstrasse 8 Mitte
Behrenstrasse 42 | Mitte
www.flamingo-freshfood.de
www.austernbank-berlin.de
CHICHA
NEW!
drink/grace-bar
tering dishes prepared in front
NEW!
HEIDE’S
NEW!
USHIDO
PANAMA
Peruvian
Japanese BBQ
Modern German
Deli
Friedelstrasse 34
Lychener Strasse 18
Potsdamer Strasse 91
Rykestrasse 52
Kreuzberg
Prenzlauer Berg
Mitte
Prenzlauer Berg
www.chicha-berlin.de
www.ushido-bbq.com
www.oh-panama.com
www.heides-deli.com
68
ALOIS OBERBACHER
GENDARMERIE
SPINDLER
DUDU 31
German
German Cuisine
International
Vietnamese
Mitte
Berlin’s Hauptstadtrestaurant
A converted industrial buil-
Traditional Vietnamese
www.alois-oberbacher.de
GENDARMERIE is a restau-
ding directly on Kreuzberg’s
cuisine prepared in a m odern
rant steeped in history whose
Landwehr Canal is home to
interpretation of Western
setting offers an original blend
SPINDLER, the restaurant
culture. Since 2008, the
of art and culture unique to
from restaurateur Frank
family owned business has
Spanish Cuisine
Germany’s capital. Head chef
Spindler and designer Karoli-
successfully served extrava-
Drakestrasse 1
Andelko Krmpotic creates
na Preis. An illustrious mix of
gant sushi dishes alongside
Tiergarten
typical Berlin dishes for his
Berlin’s bohemians has made
typical, traditional cuisine.
www.das-stue.com
guests – but with a modern
this their rendezvous spot,
Combining a unique love for
twist. During the warm sum-
enjoying the creative, gourmet
Chilean culture, it’s not
mer months, you can even
cuisine of Basque chef Nicolas
unusual to have Salsa Roja
Torstrasse 179
5 – CINCO BY PACO PÉREZ
MARTHA’S
enjoy our exquisite menu, a
Gemin. The menu features
and Guacamole as compan-
International
cocktail (or perhaps even two)
everyt hing from catch-of-the-
ions to their exotic menu.
Grunewaldstrasse 81
and the lively atmosphere of
day fish and dry-aged beef to
Schöneberg
the Gendarmenmarkt on our
vegetarian dishes taking ad-
Bleibtreustrasse 31
www.marthas.berlin
beautiful terrace.
vantage of regional, seasonal
Charlottenburg
produce. The interior’s mix of
www.dudu31.de
DISTRIKT Café Bergstrasse 68
Behrenstrasse 42 Mitte www.restaurant-gendarmerie.de
antique and modern styles sets the atmosphere for the space. Paul-Lincke-Ufer 43
Mitte
Kreuzberg
www.distriktcoffee.de
www.spindler-berlin.com
CAFÉ FLEURY
KARLOFF
ROY & PRIS
RUTZ
Café
Italian
Chinese
Fine Dining
Weinbergsweg 5 | Mitte
Reichenberger Strasse 152
Weinbergsweg 8A
Chausseestrasse 8
www.fb.me/Café-
Kreuzberg
Mitte
Mitte
Fleury-108988229123298
www.karloff-berlin.de
www.royandpris.com
www.rutz-restaurant.de
NEW!
69 CANDY ON BONE
NEW!
Deli Planufer 92b Kreuzberg www.candyonbone.com
BALIKCI ERGÜN Turkish Lüneburger Strasse 382 Tiergarten
ROSS RESTAURANT
NEW!
Slow Cuisine Oranienburger Strasse 32 Heckmann Höfe | Mitte www.restaurant-ross.com
AKEMI Asian Soul Kitchen Rykestrasse 39 Prenzlauer Berg www.akemi-berlin.squarespace.com
DUDU
GANYMED
Asian
French
Kreuzberg
DUDU opened in the
Gourmets and fans of the
www.lode-stijn.de
summer of 2008. The
French cuisine are pam-
young ambitious family
pered to the highest culi-
enterprise, comprised of
nary standards at BRASSE-
mother Tuyen Dang Thi,
RIE GANYMED. Back in the
SUDAKA
LODE & STIJN
South American
German Cuisine
Goltzstrasse 36
Lausitzer Strasse 25
Schöneberg www.sudaka.de
NEW!
ANGRY CHICKEN
THE BOWL
Korean Fast Food
Clean Eating
son Nam and daughter
day, Bertolt Brecht and Hele-
Oranienstrasse 16
Warschauer Strasse 33
Chi, has made it their
ne Weigel came here to enjoy
Kreuzberg
Friedrichshain
mission to create a place
both the food and the auth-
www.angry-chicken.com
www.thebowl-berlin.com
where generations meet
entic Parisian flair with river-
and that represents the
side views. The dishes, pre-
family. It’s all about sha-
pared with fresh, regional in-
BÄCKEREI ALPENSTÜCK
TIM RAUE
ring with guests what the
gredients and special French
Café & Bakery
Fine Dining
family stands for and what
delicacies, are flambéed,
Schröderstasse 1
Rudi-Dutschke-Strasse 26
they love: healthy food,
carved and filleted right
Mitte
Kreuzberg
good drinks and beautiful
before the eyes of the guests.
www.alpenstueck.de
www.tim-raue.com
ambience! Schiff bauerdamm 5
PACIFICO
NEW!
MIRIKA
NEW!
Torstrasse 134
Mitte
Mitte
www.ganymed-brasserie.de
www.dudu-berlin.de
Californian / Korean
International
Prinzenstrasse 84
Prinzenstrasse 103
Kreuzberg
Kreuzberg
www.pacifico-berlin.com
www.mirikaberlin.com
ZUR LETZTEN INSTANZ
KATIES BLUE CAT
BORCHARDT
CECCONI'S
German
Café & Cookies Shop
French
Italian
Waisenstrasse 14–16
Friedelstrasse 31
Französische Strasse 47
Torstasse 1
Mitte
Neukölln
Mitte
Mitte
www.zurletzteninstanz.com
www.katiesbluecat.de
www.borchardt-restaurant.de
www.cecconisberlin.com
NEW!
70
NIBS CACAO
COLETTE BY TIM RAUE
CHAN
BUN BAO
Chocolaterie
French
Thai Cuisine
Finest Asian Burgers
Charlottenburg
The COLETTE Tim Raue
CHAN’s tropical bamboo
In May 2015, the food con-
www.nibscacao.de
Berlin Brasserie is located
garden is the place to mingle
ceptionist Anh Vu Dang
opposite the KaDeWe depart-
with a chilled-out, laid-back
opened the restaurant BUN
ment store in Passeuer Strasse
crowd in the summer. Take a
BAO – Finest Asian Burgers.
5–7 and is open for both lunch
peek into the open kitchen to
Here, Anh Vu serves home-
German
(Wed–Sun, 12–3 pm) and
see Thai chefs creating the
made Bao Burgers – steamed
Köpenicker Strasse 159
dinner (Wed-Sun, 6–11 pm).
most delectable, market-style
gems filled with vegetables,
Kreuzberg
The menu features classic
dishes that are always totally
meat, coriander, asian spices,
www.zummond.info
French brasserie cuisine which
fresh and fl avorful. So deli-
sesame and peanuts. Vegetar-
bears all of Tim Raue’s typical
cious is the cuisine that
ian and vegan options are
gastronomic hallmarks both in
CHAN’s i nterior and garden
available and even variations
terms of aroma and presenta-
are often full, so it’s always a
with tuna and prawns. Fur-
tion. The interior is charac-
good idea to book ahead.
thermore, gourmets can enjoy
International
terised by classic brasserie
Relaxed, delicious, highly
many side dishes like sweet
Torstrasse 1 | Mitte
elements paired with a modern
recommended!
potato chips with wasabi and
www.thestores.com
design.
Bleibtreustrasse 46
ZUM MOND
THE STORE KITCHEN EVENT SERVICE NEW!
chili dips, fresh shakes and Paul-Lincke-Ufer 42
PIZZA NOSTRA
Passauer Strasse 5
Kreuzberg
Schöneberg
www.chan-berlin.com
Kollwitzstrasse 84 Prenzlauer Berg
www.brasseriecolette.de
Italian
desserts.
www.bun-bao.com
Lychenerstrasse 2 Prenzlauer Berg www.pizzanostra.de
LOUIS PRETTY
ALPENSTUECK
DANDY DINER
Deli
South German
Vegetarian & Vegan
Natural Food
Ritterstrasse 2
Gartenstrasse 9
Karl Marx Strasse 9
Budapester Strasse 46
Kreuzberg
Mitte
Neukölln
Charlottenburg
www.louispretty.com
www.alpenstueck.de
www.dandydiner.de
www.funkyoufood.com
NEW!
NEW!
FUNK YOU
TIN TAN
JOLESCH
International
Mexican
Austrian
Fichtestrasse 24
Chausseestrasse 124
Muskauer Strasse 1
Kreuzberg
Mitte
Kreuzberg
www.tuluslotrek.de
www.fb.me/tintan.berlin.taqueria
www.jolesch.de
TULUS LOTREK
NEW!
ALT LUXEMBURG
PAPPA E CICCIA
GRINDHOUSE
Fine Dining
Italian
Burgers
Windscheidstrasse 31
Schwedter Strasse 18
Kollwitzstrasse 50
Charlottenburg
Prenzlauer Berg
Prenzlauer Berg
www.alt-luxemburg.de
www.pappaeciccia.de
www.grindhouseburgers.de
TAK TAK
KATZ ORANGE
NETA
Polish Deli
International
Mexican Street Food
Brunnenstrasse 5
Bergstrasse 22
Weinbergsweg 5
Mitte
Mitte
Mitte
www.taktak-polishdeli.de
www.katzorange.com
www.neta.de
DOTS
DR. TO'S
LONG MARCH CANTEEN
Café
Asian
Chinese
Weserstrasse 191
Weichselstrasse 54
Wrangelstrasse 20
Neukölln
Neukölln
Kreuzberg
www.ilovedots.de
www.fb.me/drtos
www.longmarchcanteen.com
NEW!
EATING
71
CAFÉ AM NEUEN SEE German Lichtensteinallee 2 Tiergarten www.cafe-am-neuen-see.de
BULLY'S BAKERY Deli Friedelstrasse 7 Neukölln www.bullysbakery.com
KANAAN
JUNGBLUTH RESTAURANT
LE BON
Israeli Food
German
International
Kopenhagener Strasse 17
Lepsiusstrasse 63
Boppstrasse 1
Prenzlauer Berg
Steglitz
Kreuzberg
www.fb.me/KanaanRestaurantBerlin
www.jungbluth-restaurant.de
www.lebon-berlin.com
MOMOS
FÖLLEREI
RAWTASTIC
Organic vegetarian dumplings
German/French Cuisine
Raw Food
Fehrbelliner Strasse 5
Weichselstrasse 30
Danziger Strasse 16
Mitte
Neukölln
Prenzlauer Berg
www.momos-berlin.de
www.foellerei.de
www.rawtastic.de
PAN AMB OLI
FACIL
MUSE
Spanish Cuisine
Fine Dining
International
Belforter Strasse 22
Potsdamer Strasse 3
Immanuelkirchstrasse 31
Prenzlauer Berg
Tiergarten
Prenzlauer Berg
www.panamboli.de
www.facil.de
www.museberlin.com
SCHWEIN
NOBELHART & SCHMUTZIG
FILETSTÜCK
International
German
Grill
Elisabethkirchstrasse 2
Friedrichstrasse 218
Uhlandstrasse 156
Mitte
Kreuzberg
Charlottenburg
www.schwein.online
www.nobelhartundschmutzig.com
www.filetstueck-berlin.com
MADAME NGO
FRÄULEIN KIMCHI
FAST RABBIT
Indochine French Cuisine
Korean
Vegan Fast Food
Kantstrasse 30
Kollwitzstrasse 46
Eberswalder Strasse 1
Charlottenburg
Prenzlauer Berg
Prenzlauer Berg
www.madame-ngo.de
www.fraeuleinkimchi.com
www.fb.me/fastrabbitfood
BANDOL SUR MER French Torstrasse 167 Mitte www.bandolsurmer.de
MOGG Deli Auguststrasse 11–13 Mitte www.moggmogg.com
CHIGAGO WILLIAMS BBQ Hannoversche Strasse 2 Mitte www.chicagowilliamsbbq.de
ENTRECÔTE French Schützenstrasse 5 Mitte www.entrecote.de
LA SOUPE POPULAIRE German Cuisine Prenzlauer Allee 242 Prenzlauer Berg www.lasoupepopulaire.de
DRINKING
72
BAR MILANO
[W]EINKEHR Simplonstrasse 25 Friedrichshain
A piece of Milano in Berlin.
www.w-einkehr.de
Located near Rosenthaler Platz, Bar Milano is a minimalistic paradise. A beautiful
8MM
long marmot counter elegantly
Schönhauser Allee 177b
dominates the space while
Mitte
being complimented by an
www.8mmbar.de
almost equally long mirror and highlighted by brass
BOTANICAL AFFAIRS
NEW!
lamps and decorative details. Reminding you of Milan in the
Torstrasse 95
70s, you'll get to enjoy the
Mitte
perfect Aperitivo while sipping
www.botanical-affairs.com
away on your fantastic cocktail or delicious wine. Must try is their “Negroni Milanese” that
RAUMKLANG
will immediately become your
Libauer Strasse 1
new addiction!
Friedrichshain www.raumklang.berlin
Brunnenstrasse 11 Mitte
SUPERFOODS & ORGANIC LIQUIDS
www.bar-milano.de
Weinbergsweg 23 Mitte www.superfoodsberlin.com
For information on all other bars, see www.berlinfashion week.com
WILD THINGS
NEW!
BOURBON DOGS
Weserstrasse 172
Spreewaldplatz 14
Neukölln
Kreuzberg
www.fb.me/wildthingsberlin
www.bourbon-dogs.com
73
SECTOR BAR
SOLAR
THE G&T BAR
Kreuzberg
Located at the world-famous
SOLAR is Berlin’s viewing plat-
With more than 70 varieties
www.apothekenbar.de
Checkpoint Charlie, the new
form for creatives and visionar-
of gin, the G&T BAR at Hotel
SECTOR Bar revives the
ies. The menu presents outstan-
ZOE is sure to set the hearts
thrilling age of espionage
ding classics and fresh creati-
of gin lovers racing. Head bar-
from days gone by with a
ons with regional ingredients
tender Lars Larsen and his
Eichenstrasse 3 | Kreuzberg
diverse programme of events.
from mostly organic sources.
team serve different drink
www.arena.berlin/veranstaltungs-
Once a hotspot for secret
SOLAR offers enjoyment for all
and cocktail variations of the
ort/badeschiff
agents, today this is a place
the senses – an insider’s tip.
popular long drink. The
where guests can enjoy a
Awaiting you just one flight up
interior is characterised by
tantalising array of drinks
the spiral staircase, on the 17th
dark and golden elements. In
selected by our bartenders
floor, is the Sky Lounge with a
summer visitors are invited to
Rykestrasse 45
and a constantly changing
spectacular 270° view. Art and
enjoy its rooftop terrace,
Prenzlauer Berg
finger-food menu all in a
design spread across three
which is a perfect hideout for
www.gloryberlin.blogspot.de
delightful setting.
floors – from Berlin’s only DJ
a sundowner and offers
elevator through to video
fantastic panoramic views
installations and urban art.
over the city.
DIE APOTHEKEN BAR Mariannenplatz 6
BADESCHIFF
NO FIRE NO GLORY
BRICKS
Zimmerstrasse 88 Mitte www.sector-berlin.de
Stresemannstrasse 76
Grosse Präsidentenstasse
Mitte
Kreuzberg
6–7
www.bricks-berlin.club
www.solarberlin.com
Mitte
Mohrenstrasse 30
www.amanogroup.de
KASCHK
MAXIM
LUGOSI
THE ROOFTOP TERRACE
Linienstrasse 40
Gormannstrasse 25
Reichenberg Strasse152
Behrenstrasse 38
Mitte
Mitte
Kreuzberg
Mitte
kaschk.de
www.vins-cochonneries.com
www.lugosi-berlin.de
www.hotelderome.de
HAUBENTAUCHER
AUNT BENNY BAR
VICTORIABAR
ANNA HIRSCH BAR
Revaler Strasse 99
Oderstrasse 7
Potsdamer Strasse 102
Torstrasse 221
Friedrichshain
Friedrichshain
Tiergarten
Mitte
www.haubentaucher.berlin
www.auntbenny.com
www.victoriabar.de
www.annahirsch.de
74
BRIEFMARKEN WEINE
PERRO LOCO
LOST IN GRUB STREET
Karl-Marx-Allee 99
Sonntagstrasse 5
Jägerstrasse 34
Friedrichshain
Friedrichshain
Mitte
www.briefmarkenweine.de
www.perroloco-berlin.de
www.lostingrubstreet.de
ABSINTH DEPOT BERLIN
THE BLACK LODGE
ORA
Weinmeisterstrasse 4
Sanderstrasse 6
Oranienplatz 14
Mitte
Kreuzberg
Kreuzberg
www.absinth-berlin.de
www.fb.me/oraberlin
BACKYARD
PAULY SAAL BAR
LE CROCO BLEU
Gitschiner Strasse 22
Auguststrasse 11 – 13
Prenzlauer Allee 242
Kreuzberg
Mitte
Prenzlauer Berg
www.backyardberlin.com
www.paulysaal.com
www.lecrocobleu.com
AUGUST FENGLER
WHAT DO YOU FANCY
SORSI E MORSI
Lychener Strasse 11
Knesebeckstrasse 68/69
Marienburger Strasse 10
Prenzlauer Berg
Charlottenburg
Prenzlauer Berg | www.fb.me/
www.augustfengler.de
www.whatdoyoufancylove.de
SORSIeMORSI.StKilda
MENDY & EDELTRAUT
LARRY
L24 – LE VIN QUATRE
Weserstrasse 43
Chausseestrasse 131
Lychener Strasse 24
Neukölln
Mitte
Prenzlauer Berg
The BELLINI LOUNGE, in-
www.fb.me/Mendy-Edeltraut
www.larryberlin.de
www.l24-berlin.com
cluding a bar, restaurant, and
BELLINI LOUNGE
spacious outdoor area, is all about modern bar culture. In
SALON ZUR WILDEN RENATE
BUCK & BRECK
THE GRAND
Alt Stralau 70
Brunnenstrasse 177
Hirtenstrasse 4
liquors, the menu includes
Friedrichshain
Mitte
Mitte
award-winning drinks and more
www.renate.cc
www.buckandbreck.com
www.the-grand-berlin.com
than 100 cocktails from around
addition to traditional Berlin
the world. Watch a Bond Cocktail be prepared right at your
DIE BAR
BONBON BAR
TWINPIGS
Greifenhagener Strasse 54
Torstrasse 133
Boddinstrasse 57a
delicious pizza, pasta, burgers
Prenzlauer Berg | www.fb.me/pages/
Mitte
Neukölln
and salads off the street food
Die-Bar/102272436506657
www.bonbonbar.de
www.fb.me/Twinpigs
menu. We wish you a wonderful
table with 007 flair, and enjoy
evening! A particular draw is the aquarium housing 500 fish.
MÖBEL OLFE
BIERHOF RÜDERSDORF
HORNS & HOOVES
Reichenberger Strasse 177
Rüdersdorfer Strasse 70
Danziger Strasse 1
Oranienburger Strasse 42 – 43
Kreuzberg
Friedrichshain
Prenzlauer Berg
Mitte
www.moebel-olfe.de
www.bierhof.info
www.hornsandhooves.de
www.bellinilounge.de
PRINCE CHARLES
FATHER CARPENTER COFFEE BREWERS
WOHNZIMMER BAR
JUNGBUSCH BERLIN
Prinzenstrasse 85f
Lettestrasse 6
Weserstrasse 16
Kreuzberg
Münzstrasse 21 | Mitte
Prenzlauer Berg
Neukölln
www.princecharlesberlin.com
www.fb.me/fathercarpentercoffee
www.wohnzimmer-bar.de
www.jungbuschberlin.de
WÜRGEENGEL
NEUE ODESSA BAR
KATER BLAU
THE COVEN BAR
Dresdener Strasse 122
Torstrasse 89
Holzmarktstrasse 25
Kleine Präsidentenstrasse 3
Kreuzberg
Mitte
Friedrichshain
Mitte
www.wuergeengel.de
www.neueodessabar.de
www.katerblau.de
www.thecovenberlin.com
FRIEDRICHSTRASSE 76 – 78 U-BAHN WWW
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S-BAHN
FRIEDRICHSTRASSE
GALERIESLAFAYETTEBERLIN
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SLEEPING
77
MODERN HOUSEBOAT
HOTEL Q Knesebeckstrasse 67 Charlottenburg
A unique opportunity to dis-
www.hotel-q.com
cover the adventures of life on the water in all-natural sur-
HOTEL ODERBERGER
NEW!
roundings. Located on Lake Rummelsburg, a small bay in
Oderberger Strasse 57
the river Spree, you’ll be hard
Prenzlauer Berg
pushed to find a more unique
www.hotel-oderberger.berlin
place to stay in Berlin! Facing the bay, the huge windows
HOTEL ADLON KEMPINSKI
adorning the entire front can be opened up, offering stun-
Unter den Linden 77
ning views of the city’s land-
Mitte
marks on the horizon. Though
www.kempinski.com
only 30 minutes away from the city centre, you'll feel complete-
GORKI APARTMENTS
ly relaxed and uninterrupted, with the small exception of a
Weinbergsweg 25
few ducks and Ludwig the swan,
Mitte
who occasionally stops by for
www.gorkiapartments.de
breakfast.
ANDEL’S BY VIENNA HOUSE Landsberger Allee 106
Gustav-Holzmann-Strasse 10 Rummelsburg www.modernhouseboat.com
Friedrichshain www.viennahouse.com
For information on all other hotels, see www.berlinfashion week.com
25HOURS
COSMO HOTEL
Budapester Strasse 40
Spittelmarkt 13
Charlottenburg
Mitte
www.25hours-hotels.com
www.cosmo-hotel.de
78
HOTEL DE ROME
HOTEL ZOE
Behrenstrasse 37
TITANIC GENDARMENMARKT BERLIN
NOVUM WINTERS HOTEL BERLIN MITTE
Mitte
Located near Hackescher
www.roccofortehotels.com
Markt, Hotel ZOE is the
Housed inside a building once
The NOVUM WINTERS
newest member of the
used as a warehouse by the
HOTEL BERLIN MITTE –
AMANO Group and features a
state opera, the TITANIC
THE WALL AT CHECK-
modern breakfast area with
Gendarmenmarkt Berlin
POINT CHARLIE , is located
Greifswalder Strasse 227
an adjoining winter garden as
offers 208 quiet rooms and
on one of the most famous city
Prenzlauer Berg
well as a gin & tonic bar with
suites as well as a luxurious
squares in all of Europe. 170
www.adele-berlin.de
more than 70 varieties of gin.
1,000m² spa area featuring a
modern and generously
Its rooms play with dark
Turkish Hamam. Guests are
furnished rooms and apart-
contrasts, untreated concrete
treated to a range of culinary
ments in 4-star category
and warm lighting that work
delights at the Schinkel Bar as
await guests. With its unique
Steinplatz 4
together to create a relaxing
well as at the casual yet stylish
mix of creativity, culture and
Charlottenburg
setting. The absolute high-
Beef Grill Club by Hasir. The
business, an overnight stay in
www.hotelsteinplatz.com
light is the rooftop bar with a
hotel is situated next to the
this Winters Hotel in Berlin’s
fantastic panoramic view over
Gendarmenmarkt, right at the
historic center becomes a
Berlin.
heart of Berlin.
special experience.
Friedrichstrasse 185 – 190
Grosse Präsidenten-
Französische Strasse 30
Zimmerstrasse 88
Mitte
strasse 6–7 | Mitte
Mitte
Mitte
www.themandalasuites.de
www.amanogroup.de
www.titanic-hotels.de
www.winters.de
HONIGMOND HOTEL
LINNEN BERLIN
GRAND HOTEL ESPLANADE
HOTEL ZOO
Tieckstrasse 11
Eberswalder Strasse 35
Lützowufer 15
Kurfürstendamm 25
Mitte
Prenzlauer Berg
Tiergarten
Charlottenburg
www.honigmond.de
www.linnenberlin.com
www.esplanadeberlin.com
www.hotelzoo.de
SOHO HOUSE BERLIN
THE WEINMEISTER
MICHELBERGER HOTEL
GARDEN LIVING
Torstrasse 1
Weinmeisterstrasse 2
Warschauer Strasse 39 – 40
Invalidenstrasse 101
Mitte
Mitte
Friedrichshain
Mitte
www.sohohouseberlin.com
www.the-weinmeister.com
www.michelbergerhotel.com
www.gardenliving.de
ADELE DESIGNHOTEL BERLIN
HOTEL AM STEINPLATZ
THE MANDALA SUITES
30 AUG - 01 SEP 2016 I N T E R N A T I O N A L
F A B R I C
M U N I C H FA B R I C S TA R T. C O M
T R A D E
F A I R
© Stephanie Zieber
ENJOY!
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