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A touch of elegance in downtown Roanoke > The French Farmhouse on Church Avenue in downtown Roanoke cut the ribbon recently. Owner Ashley Lawson offers her take on the home-decor marketplace. Perfect for gifts as well she says. Lawson also says her goal is to be budget friendly. Right next door the old Firehouse number one is being renovated as a retail space. Shoppers also wander in from the Hampton Inn next door. “Modern farmhouse, home décor, furniture and lighting,” is her description of what’s for sale, “it also has a French twist to it – a more elegant, farmhouse style.” antiques (one-of-a-kind doors from different countries). Lawson says she has There’s even a section for kids and a a big Instagram following for The French space upstairs that can be rented for Farmhouse. “This is my taste to a T says special events. Kitchen items, candle Lawson, “there is nothing else in Roanoke holders, pillows, furniture, mirrors and like it. I want it to be very approachable.”
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t JANUARY 2022 / vbFRONT.com
