Sawi Media Kit 2017

ADVERTISING MEDIA KIT

SPA & WELLNESS

I N T E R N A T I O N A L

WEBSITE

MAGAZINE

eNEWSLETTER

Reach your customer who is online all the time!

Be featured in our stunning bi-monthly publication.

Go straight to the heart of those who subscribe for more.

WOLGAN VALLEY RESORT & SPA Pool side

B E F E AT U R E D ON O U R PA G E S

SHOWCASING YOUR SPA & PRODUCTS A picture says a thousand words! In Spa & Wellness International we use stunning photography and evocative words to entice and inspire our readers.

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CONTENT IN EACH ISSUE

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01. ESCAPE

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Whether you have a week or a week-end or a want to explore local locations or afar, we take you to Spa retreats and resorts where you can escape for a while.

02. EXPERIENCE

15

Everyone wants to experience new adventures, destinations, treatments or therapies.

We open your eyes to try new things and push your boundaries.

03. ENHANCE

20

Who doesn’t want to look and feel younger? Through our product news and latest technology, beauty secrets are revealed.

04. ENRICH

25

Through our nutrition pages, showcasing spa cuisine and healthy recipes, You will learn to nourish your body for optimal vitality.

0 5 . H E A LT H & W E L L N E S S

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Everyone wants to be healthy and wellness is the new black! You’ll read the latest in health, natural therapies, fitness and leisure to achieve oodles of energy.

06. STYLE AND TRENDY

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From fashion to homewares and everything your heart could desire in between.

We also cover that unique therapy that is retail!

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01 W H Y M A R K E T YO U R BRAND WITH US? Because we can spread your word far and wide! Spa & Wellness International communicates in print & online increasing your reach to people interested in Spa & Wellness. We’re also active on social media via Instagram, Facebook & Twitter.

Spa & Wellness magazine - is a quarterly hard-copy publication

COMBINE THE POWER OF PRINT AND THE V E R S AT I L I T Y O F THE INTERNET TO I N C R E AS E YO U R B RA N D AWA R E N E S S , T O A H I G H LY T A R G E T E D AUDIENCE.

spaandwellnessinternational.com website with Spa & wellness content e-newsletter - a fortnightly digital publication for our subscribers with news, reviews and special offers social media - Facebook, Twitter & Instagram giving daily updates about what’s happening in the world of Spa & Wellness.

Who else provides such comprehensive and targeted access to the Spa consumer?

Spa & Wellness International magazine (Print & Online) is Australasia’s only consumer Spa magazine, inspiring readers to achieve an abundance of vitality and wellness in their everyday lives through health, beauty, relaxation and escape. It is a credible brand in the world of Spa and has a very large and loyal following in the Asia Pacific region.

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Spaandwellnessinternational.com is the Destination and Day Spa website dedicated to all things Spa & Wellness. It is a Spa-goer’s haven.

Visitors can check out the latest and greatest in Spas, view upcoming retreats, special offers, find their next escape or add a review of their latest experience. It also has a well read blog, a shop and soon a booking engine so visitors can book a Spa getaway in that moment of desire.

Through our Facebook page, Twitter, Instagram, regular e-magazine, and blogs, we frequently talk to our readers, followers, fans and visitors.

This drives traffic to the website.

Spaandwellinternational.com is fully maintained and supported by our dedicated web and SEO marketing team, so our content is always updated and optimised to ensure we are ranked high in Google search listings and enjoy heavy traffic.

All this activity increases our brand awareness and, as a result, your’s too!

DRIVE OUR READER’S DESIRE

STRAIGHT TO THE POINT A picture says a thousand words, and our magazine, blog and social channels are filled with stunning imagery.

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M A G A Z I N E FA S T FA C T S R E L E A S E : B I - M O N T H LY ( E v e r y o t h e r M o n t h ) PRINT RUN: 20,000 READERSHIP: 370,000+ M O N T H LY e N E W S L E T T E R : 1 8 0 , 0 0 0 + @ S PA G I R L K R I S : 5 0 , 0 0 0 + DISTRIBUTION INCLUDES: + A L L S P A S A N D D AY S P A S I N A U S T R A L A S I A + AB NEWSAGENTS IN AUSTRALASIA + V I R G I N & Q A N TA S A I R P O R T L O U N G E S + I N R O O M S AT 5 - S TA R H O T E L S & R E S O R T S + U H E L P B O X E S I N C O R P O R AT E O F F I C E S DEMOGRAPHICS: AB MEN & WOMEN AGED 25 TO 55 WITH HIGH DISPOSABLE I N C O M E . T H E Y T R AV E L , A R E D I S C E R N I N G & L O O K A F T E R T H E M S E LV E S .

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INGREDIENTS FOR THE BODY & T H E P L AT E

DELICIOUS & HEALTHY SPA CUISINE Healthy eating doesn’t need to be bland or tasteless. Our food is not only nourishing and nurturing, it is tasty too.

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02 T H E S PA & W E L L N E S S R E A D E R , FA N & F O L LOW E R

DISCERNING Price doesn’t dictate decisions.

They’re discerning consumers with high disposable incomes who can afford to take time out to enjoy regular retreats, adventure and escapes.

They enjoy destinations where comfort, privacy and service are delivered in stunning natural environments, with healthy eating options, interesting experiences and rejuvenating treatments.

They may play golf, or spend time cruising. They like to reward their success, and restore from stress.

Aged from 25 to 55 years young, our readers are high achievers with high disposable incomes. They are into their health and enjoy enriching experiences. And of course they love to escape, retreat and travel in comfort and style!

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BEAUTIFUL PLACES & PRODUCTS

H E A LT H C O N S C I O U S Being healthy is a lifestyle choice.

They understand that real wealth is about having abundant health, vitality and time. They eat consciously, exercise regularly, enjoy luxury, They spend well on their appearance and make lifestyle choices based around style with sustainability

CONSUMERS With a socially-aware bent They devour beauty and wellness product and treatment information. They’re interested in fashion and accessories with eco-chic and organic luxury in their home and lifestyle. Our editorial covers beauty, anti-ageing, health, wellness, luxury, and travel, catering to our readers’ interests.

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03 EDITORIAL & ADVERTISING DEADLINES Production Schedule

Issue 1

Issue 2

Issue 3

Issue 4

The Annual

Editorial Deadline

09/12/2016

13/02/2017

15/03/2017

21/08/2017

23/10/2017

Ad Booking Deadline

15/12/2016

27/02/2017

27/02/2017

04/09/2017

13/11/2017

Material Deadline

19/12/2016

03/03/2017

03/03/2017

08/09/2017

17/11/2017

4 Jan '17

22 Mar '17

21 June '17

27 Sep '17

13 Dec '17

On-Sale

PLACES Global

PEOPLE Interesting

PRODUCTS Unique

We want to take our reader any and everywhere, and to share your destination.

Our reader is interested and inspired by people of all walks of life.

Anything new that can feed the heart, body or soul let us share with our reader.

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COMO SHAMBALA E S TAT E

MAGAZINE & NEWSLETTER P A G E R AT E S COST PER ISSUE

1 ISSUE

2 ISSUES

3 ISSUES

4+ ISSUES

Double Page Spread

$5,000

$4,750

$4,500

$4,o00

Full Page

$3,250

$3,000

$2,850

$2,500

Half Page

$1,500

$1,400

$1,300

$1,200

Third Page

$1,300

$1,200

$1,100

$1,000

Inside Front Cover Spread

$6,000

$5,750

$5,500

$5,250

Outside Back Cover

$3,750

$3,500

$3,250

$3,000

*All prices in $AU

PRODUCT NEWS & REVIEWS : $500 WE PROVIDE QUARTER PA G E E X P O S U R E .

INCLUDES COPY A N D I M A G E R Y. 11

04 MULTIMEDIA PACKAGES WEBSITE, MAGAZINES & SOCIAL PA C K A G E I N C LU S I O N S

S I LV E R

GOLD

6 x Double Page Spread (Magazine)

P L AT I N U M √

6 x Full Page (Magazine)

√

√

6 x Full Page (Newsletter)

√

√

Silver Web Listing

√

Gold Web Listing

√

√

Platinum Web Listing

√

Magazine feature

√

√

√

√

√

2 Items

√

√

√

Instagram @SPAGIRLKRIS

1 Post

4 Posts

6 Posts

Facebook @SPAGIRLKRIS

1 Post

4 Posts

6 Posts

Twitter @SPAGIRLKRIS

2 Tweets

6 Tweets

10 Tweets

TOTAL VALUE

$22,200

$33,695

$44,250

Package Annual Cost

$13,500

$18,750

$25,500

$1,125

$1,560

$2,125

Blog Feature

√

News/Product review Promotion

Monthly Payments *All prices in $AU

PA C K A G E N OT E S

These are annual packages. Website directory listing is for 12 months from time of booking. Magazine and Newsletter insertions are for every issue over a 12 month period from the next available publication.

PENINSULA HOT SPRINGS

Social media marketing programs usually center on efforts to create content that attracts attention, generates online conversations, and encourages readers to share it with their social networks. The message spreads from user to user and presumably resonates because it is coming from a trusted source, as opposed to the brand or company itself.

WEBSITE DIRECTORY LISTING •• •• •• •• •• •• •• •• •• •• •• ••

You will have your own member account that you can manage should you choose - or we can do this for you - to keep your listing up to date You can update your details whenever you want or need You can have multiple listings, events listed, articles, and reviews You can view traffic reports and call-to-action statistics including the contact forms submitted, how many users clicked on ‘view phone number, and detailed vews SEO optimised listings i.e. Platinum Spas will list first Add spa promotions and special deals to your listing Add events to our site Add classified listing to our site In addition to being in the Directory, you can buy advertising space on the site to target your audience Online support and regular communication for tips and tricks of using the member area and billing Payment and invoices are all automated for simplicity As one our directory listed Spas you will be part of our Gift Voucher redemption program. We will drive customers to your property and you will retain 88% of the revenue. Spa & Wellness International retains 12% commission on Gift Voucher sales.

ALL ADVERTISING PRICES ARE AVAILABLE AT SPAANDWELLNESSINTERNATIONAL.COM

05 MAGAZINE & NEWSLETTER SPECIFICATIONS TRIM

TYPE

Height x Width (mm)

Height x Width (mm)

Full Page

280 x 210

250 x 186

Half Page - Vertical

280 x 105

250 x 90

Half Page - Horizontal

140 x 210

115 x 188

Third Page - Vertical

280 x 70

250 x 60

Third Page - Horizonta

90 x 210

62 x 186

Double Page Spread to be supplied as two single Full Pages (15mm for gutter) Bleed: add 5mm to the Trim

DELIVERY INSTRUCTION

All files to be supplied in high resolution PDF with crop and trim marks. Ensure all fonts are included.

P A R R O T C AY

BY COMO

S PA & W E L L N E S S I N T E R N AT I O N A L MAGAZINE (PRINT & ONLINE) & S PA A N D W E L L N E S S I N T E R N AT I O N A L . C O M P E N E T R AT E I N T O T H E H E A R T O F T H E S PA G O E R & W E L L N E S S SEEKER DEMOGRAPHIC, TA K I N G YO U R M E S S A G E T O P E O P L E W H O F R E Q U E N T LY S P A .

F O R M O R E I N F O R M AT I O N O N B E I N G F E AT U R E D O R A D V E R T I S I N G I N S PA & W E L L N E S S I N T E R N AT I O N A L P L E A S E C O N TA C T KRIS ABBEY +612 412 625 260 K R I S @ S PA L I F E . C O M . AU S PA A N D W E L L N E S S I N T E R N AT I O N A L . C O M