How SEM Can Grow Your Business - Bettie Carmack Alabama

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HOW SEM CAN GROW YOUR BUSINESS


INTRODUCTION 

Online promotion is a necessity for almost any business these days. If you are a new business, or one with a low advertising budget, navigating the many options available to you can be daunting, especially when you are also concentrating on other day-to-day business needs. However, major search engines, social media, and advertising services have made it easy to promote your business online.


CREATING A WEBSITE 

A visible online business presence requires having a website that users can visit for information. Luckily, you don’t have to be an experienced web developer to create a website for your business.


TARGETED AUDIENCE ON SEARCH ENGINE ï‚¢

With Google Ad words you can display a specific advertisement based on the keywords a user enters in to a Google search. SEM also increase the chance of repeat a traffic returning clients as well as targeting a new customer base.


IMMEDIATE RESULT 

Search Engine Marketing or pay per click campaigns, allow for immediate results by displaying your ad exactly when people are searching for your products or services.


MEASURABLE RESULT 

SEM can provide the real time data in order to see the result of your campaign. We can see how many people are clicking your ads and visiting your website. With this data it is easy to monitor and make adjustment to the campaign and discovers modes to optimize your website to increase the traffic and generate new sale lead.


LISTEN TO YOUR CUSTOMERS 

One of the best ways to foster a network of customer support online is by listening to what your customers say. Read the feedback that your customers give you and take it to heart, as this may mean the difference between a returning customer and a former customer who will tell friends/family not to support you.


DECIDE HOW YOU WANT TO ADVERTISE YOUR BUSINESS ONLINE 

In addition to a website and social media content, you can promote your business by placing ads on other content. The process of creating and placing advertisements online has been streamlined by search engine and social media companies.


YOU ONLY PAY WHEN YOU GET RESULT 

If you’re advertising through Google or Bing, you only pay when people click on your ad, meaning you pay for people who show an interest in your ad and not just those scrolling past it. This lets you know if you are targeting the correct demographics based on the amount of clicks you receive.


BENEFITS OF SOCIAL MEDIA MARKETING

Improved the search ranking.  Reduced the marketing expenses.  Increased the traffic.  Increased the customer satisfaction.  Increase the revenue.  Increase the awareness and interaction with our brand.  Generate new ideas for product / services.  Create a community for our customer and fans. 


WHO I AM.. 

Bettie Carmack Alabama is a digital marketing expert who specialist for content marketing , blogging and social media optimization.



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