Bendigo Weekly 1018

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BendigoWeekly www.bendigoweekly.com.au

ISSUE 1018 FRIDAY, MAY 12, 2017

IN THE PINK: The marketplace joins the cause. Photo: ANDREW PERRYMAN

Think pink on Sunday BENDIGO Marketplace has turned pink in support of breast cancer research and this weekend’s Mother’s Day Classic fun run event. Retail outlets throughout the complex were encouraged to show their support for breast cancer research this week, with shop windows a sea of pink, and the Mother’s Day Classic inflatable pink arch erected at the north entrance to the centre to help raise further awareness and support. Bendigo is head for a maximum of 17 degrees on Sunday, after an overnight low of five, with the Bureau of Meteorology forecasting clear skies and perfect conditions for the event. Registrations will be accepted on the day at Strathdale’s Beischer Park from 7am.

CHECK IT OUT

By SHARON KEMP

AUSTRALIAN-FIRST research into the effects of the promotion of healthy food in supermarkets will be conducted in Bendigo and is likely to have international impact, according to lead researcher Adrian Cameron. With a $550,000 grant from the National Health and Medical Research Council, Deakin University academic Dr Cameron will test if

Supermarket leads world in health test

there is a financial incentive for supermarkets to promote healthy food using interventions such as signage and a health rating system. While a previous study, also conducted in Bendigo, showed it was a profitable option for the test supermarkets, the grant will allow Dr

Cameron to enhance the interventions and test them in seven supermarkets including five among the Champions IGA chain in Bendigo, and two in Geelong. Another seven supermarkets will be control stores. The interventions will start to-

Budget – Pages 10 - 11

morrow and will be in place through until next March. After that, Dr Cameron said it was up to IGA whether they continued to use the system, but it gave the chain a competitive edge over rival supermarket chains in Australia. The results of the study

stand to prove for the first time that supermarkets don’t sacrifice profit when they promote healthy products, in fact the practice may increase their bottom line. Such as result would make healthy interventions a stand-out model for supermarkets worldwide. “Because it is a rigorous scientific study, it can by applied internationally,” Dr Cameron said.

52-page Property Guide inside

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