2008-2009 BG Views Rate Card

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Deadlines Display: Monday, Tuesday, Wednesday, Thursday, and Friday issues - 2 days prior, 4 p.m. Special Editions: as announced (please see below.) Proofs: Ads requiring proofs must be submitted by 4 p.m., three days prior to publication.

Step 1 SELECT A SIZE

Are you looking for a small ad at minimal cost, a full page ad for maximum impact, or something in between? See inside for measurements and common sizes.

Special Editions/Feature Pages Fall 2008 Theme

Published

Deadline

Welcome Issue/Freshman Edition First Day of Classes/Welcome Back Edition Football Preview Football Sponsorship Restaurant Guide Homecoming Tab Family Weekend Car Care Guide #1 Winter Sports Tab Basketball & Hockey Sponsorship Off Campus Housing Guide Holiday Gift Guide Car Care Guide #2 Last Minute Gift Guide

Friday, Aug. 22 Monday, Aug. 25 Thursday, Sept. 4 Friday, Sept. 12 Thursday, Sept.18 Thursday, Oct. 2 Friday, Oct. 17 Thursday, Nov. 6 Thursday, Nov. 13

Tuesday, Aug. 19 Wednesday, Aug. 20 Wednesday, Aug. 27 Tuesday, Sept. 9 Wednesday, Sept. 10 Thursday, Sept. 25 Tuesday, Oct. 14 Monday, Nov. 3 Thursday, Nov. 6

Thursday, Nov.20 Thursday, Dec. 4 Friday, Dec. 5 Wednesday, Dec. 10

Thursday, Nov. 13 Thursday, Nov. 20 Wednesday, Dec. 3 Monday, Dec. 8

Spring 2009 Theme

Published

Deadline

Welcome Back Edition Valentine’s Day Tab Spring Car Care Section Spring Break Tab Sibs N' Kids Weekend Graduation Farewell Tab

Tuesday, Jan. 13 Thursday, Feb. 12 Wednesday, Feb. 18 Thursday, Feb. 26 Friday, April 3 Thursday, April 30

Friday, Jan. 9 Thursday, Feb. 5 Monday, Feb. 16 Thursday, Feb. 19 Tuesday, March 31 Tuesday, April 21

Step 2 DETERMINE YOUR RATE

Are you a local retail business? A Fortune 500 company? An organization at BGSU? Based on your advertising plans can you qualify for any discounts? Do you want color for your ad? See inside for rates.

Step 3 CHOOSE A SCHEDULE

Will your ad be an ongoing campaign or a one-time event? See the publishing schedule to the right and select your schedule. (Note Deadlines)

Step 4 CREATE THE AD

Will you create the ad yourself and send it to us by e-mail, or send us your content for us to create the ad for you? See below for suitable fi le formats.

Step 5

• Call 419-372-2605 For Assistance •

Summer 2009 The BG News publishes on Wednesdays during summer session beginning May 20 thru August 5.

Acceptable File Formats

Deadline is Monday prior to publication with exception of holiday weekends.

PDF*: Please preview your PDF before sending

Orientation-Registration Issues:

it to The BG News to ensure it looks accurate. QuarkXpress/QXD*: Version 4 or below.

Wednesday, Wednesday, Wednesday, Wednesday,

June 17 June 24 July 1 July 8

Did You Know?

Bowling Green Students typically spend an average of 1.2 million dollars per month on dining/carryout

special editions/feature pages denoted in orange September 2008

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Photoshop/PSD* Pagemaker*: Version 6.5 or below. InDesign*: Version CS2 or below. Illustrator/AI*: Version CS2 or below. Freehand*: Version 10.0 or below. JPEG TIFF EPS* Formats not accepted: Publisher (.pub), Microsoft Word (.doc), Excel (.exl), or PowerPoint (.ppt) Files. *Mac fonts & graphics must be embedded.

Image Size: Please give us the largest & highest quality image/logo you have available so we have it on fi le for future ads that may run larger.

Resolution: 170 pixels/inch is the minimum resolution requirements for images printing at 100%. If you want the image double sized, the resolution must also be doubled to 340 pixels/inch.

Spot Color: When creating a spot color ad for The BG News, the color in the computer fi le you send MUST BE 100% CYAN, OR 100% MAGENTA. NO EXCEPTIONS! Please send all advertising information & attachments to admanager@bgsu.edu

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Business Office

Personnel:

(419) 372-2601

Robert W. Bortel Director Student Publications

Advertising Dept: (419) 372-2605

Advertising Manager: (419) 372-2606

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(419) 372-9090

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E-mail: admanager@bgsu.edu

National Representative: Alloy Media & Marketing 151 W. 26 St. 10th Floor New York, NY 10001 (212)401-0070

Tonya Whitman Assistant Director Student Publications Cindy J. Gerken Advertising Manager Student Publications Paul Obringer Production Manager Student Publications

Rate and Publication Schedule 2008-09 Reach your full market potential through our print and online media channels!

Sandra Smetzer Office Coordinator Student Publications

Campus Media Group 2350 Wycliff St. Suite 40 St. Paul, MN 55114 (651)641-0133

July 2009

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G R E E N

www.bgviews.com

October 2008

Editorial Office:

November 2008

ARRANGE PAYMENT

Do you have an established billing account with BGNews? Do you need to pre-pay? See inside for billing information.

BGSU

BGNews Publication Schedule 2008-2009

Steps to Placing an Ad

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CONNECTED

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Be a Part of Your Community. ommunity read The BG News daily and get immediate updates online at

BG VIEWS.COM

BGSU The BG News, 204 West Hall Bowling Green State University Bowling Green, OH 43403 A Division of Student Affairs

Traditions in excellence, student learning, and institutional growth.


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