Playbook Everything Between Listing and Selling Your Property
What’s Inside Aspen Snowmass Properties
Us You
Why Us About Us The Players: Lucy Nichols and Tom Carr Our Affiliation with Berkshire Hathaway HomeServices
Hit the Ground Running We Tell the World What We Do For Our Clients Nobody Does
Fan Kudos and Fan Mail Mail References
Epilogue
Us
Way Way Way Past Real Estate
Ever wonder why our clients look so...well, happy?
Why Aspen Snowmass Properties?
Our listings
have legs, selling 15%
sell for higher Our listings
faster. prices. (235 days vs. 304 average days on market)
You’ll have a
(5.9% vs. 7.0% discount from list price— an average of $28,000)
38% greater
chance of getting to the closing table with us than with our competitors.
2016 comparisons based on our listings vs. our primary Aspen/Snowmass competitors’ listings.
Aspen Office
About Us
Frequently voted Aspen’s favorite real estate group, Aspen Snowmass Properties is one of the Roaring Fork Valley’s most successful companies, with salespeople who are consistently among the area’s top performers. From historically-preserved Aspen and Snowmass offices, we’ve generated more than 2300 transactions and over $3.5 billion in sales during our 23-year tenure, including some of the valley’s highest-end acquisitions.
We’re all yours.
We’re an unusual team here because, well, we actually are a team. We work together, not in competition. When you hire one of us, you get all of us: broker to broker, front desk to president. More hands, more brains, more service, more care. Our mission: exceed your highest expectations by bringing more thought, creativity, accountability, service and wisdom to the task of buying and selling property.
Look for results, and you’ll find us. A spen Snowmass Properties has more high-producing brokers than any other office in the valley. Since 2008, we have individually out-performed the top ten offices in the valley with over $60 million per agent. Three times the average Joe. Or double our best competitors. Or, wow.
Recent Listing Performance BHHS Aspen Snowmass Competitor A Competitor B Competitor C
Avg # of Listings Listings Taken/ % Sales Sold/ Agents Taken Sold Agent Success Agent 11 252 117 22.9 46% 10.6 181 1850 635 10.2 34% 3.5 51 1656 251 32.5 15% 4.9 41 259 86 6.3 33% 2.1 Source: Aspen/Glenwood Springs Multiple Listing Service, 2014-2016
Snowmass Office
Link to the world.
Our affiliation with Berkshire Hathaway HomeServices gives our brokers (and our listings) direct access to 42,000 brokers in 1200 firms which comprise one of the most
productive and extensive global networks on the planet. Our database of 17,000 people is a living network of property owners and potential buyers kept current on the market and on our listings through creative communication.
What we do, nobody does. N o dog ever ate our homework. Details. Details. Details. We love them, and you’ll never have to ask. Aspen Snowmass Properties has more thorough Aspen/Snowmass/Basalt market research than you will find anywhere. This valley is a neighborhood-specific marketplace, and we have taken the time to analyze, in depth and detail, the inventory and sales histories, supply-and-demand dynamics, and trends of each. Ask for our annual Aspen Report and its monthly updates which remove the guesswork from our advice and inform our decisions about values. From sophisticated market analyses, to staging and styling photographs, to arranging inspections and surveys, we prepare our sellers so they’ll avoid bumps in the road that can derail a sale. And, in the end, we’ll negotiate for them like it was for world peace.
We lead.
For six years running, to standing-room only audiences, Aspen Snowmass Properties has hosted an
annual forum at the Aspen Institute on the current state of the real estate and tourist economy, featuring presentations of in-depth market statistics and trends, nationallyknown keynote speakers, and panels of local tourism, development, and government leaders.
LUCY NICHOLS IN HER WE TRUST • W hen she listens, it’s like the whole world’s listening. • Quiet force, major force. • Bold, adventurous, as fearless as they come. Lucy is a Zen warrior, long at the pinnacle of her game. She has mastered the graceful art of landing the home, the neighborhood, the particular flavor of life people tell her they want. This isn’t optional, it’s her mission. A pro’s pro, she’s faster than public knowledge, fresher and more nuanced than an online search, and she eclipses other brokers you may be used to. Lucy won’t miss a word you’re saying, and you’ll say a lot, because you’ll trust her. Everybody does. It can’t be helped. Having lived and worked in Aspen for 30 years, Lucy is a local who holds the people, places, and stories of this valley close. She sees more than most. Her market forecasts and analyses actually do predict what’s coming, and she’s a magnet for unearthing and transforming potential treasures of land and property. A gifted broker who makes exceptional look easy, Lucy will see that your experience of real estate is gratifying, smooth, and successful – right up there with pleasurable.
BERKSHIRE HATHAWAY HomeServices
Aspen Snowmass Properties
HER CLIENTS SAY: Our sale was intricate, our timing critical, and Lucy handled everything flawlessly. And: We bought the house sight unseen, that’s how much we trust her. And: Her excellent staging and marketing helped find just the right buyer for our property, pronto. And: Lucy is tenacious, honest, creative and persuasive. Above the rest in a very competitive industry. WE SAY: She doesn’t ask people to compromise, because she doesn’t. And: Calm, direct, discreet, rock solid honest. And: A seamless professional with no drama, rigmarole, bumps or excuses. WHAT LUCY BRINGS TO THE TABLE Ground-up experience in the real estate business – property management, commercial sales, and luxury rental/development/design/build in Aspen. | Deeply connected to the community’s movers and shakers. | Under the radar knowledge of what’s going on in the Aspen market. | The eye to identify diamonds in the rough, properties with possibilities and built-in value. | Consistently in the top 4% of the brokerage community, producing more sales volume than 96% of her peers. Year in and year out, in the top 30 of over 700 brokers. | Calm, plain-spoken, and fearless, Lucy is the unassailable master of her craft.
LUCY NICHOLS lucy@BHHSAspenSnowmass.com 970.379.1587 BHHSAspenSnowmass.com
FINE POINTS Born in Cleveland Heights, Ohio | Devoted to Gary: builder/partner/pilot/chef/Renaissance man | Gung-ho mom to Gracie and Gardner | Attended Maryland Institute of Art, Cleveland Institute of Art; BS in Marketing and International Business from University of Colorado | Practices impossible little things like patience, listening, staying curious | Passionate about morning hikes, tree skiing, yoga, movies where the underdog wins, and most of all, her family.
BERKSHIRE HATHAWAY HomeServices
Aspen Snowmass Properties
TOM CARR ABOVE AND BEYOND • G oes to the ends of the earth for his clients • A market-savvy, numbers-crunching whiz • A sense of humor that knows no bounds Whoever invented the term “people person” must have had Tom in mind. Ask what keeps him in this industry, and you’ll get a sly grin and a sense that a hundred stories lie behind it. He answers, simply, “It’s the constant unknown of working with different people. It’s not predictable.“ Call it a gambler’s instinct, the thrill of making the most personal of connections, or the sincere desire to see someone land the home of their dreams — it’s all there, in that smile. Make no mistake, though, there’s a steely intellect at work here. A wizard when crunching numbers, Tom gives you precise market forecasts and present-day valuations you can take to the bank. Literally. A business degree and over twenty years in the profession prove the point. When it comes to positioning a property for sale, few can equal Tom’s marketing savvy. Details are buttoned up. Properties are perfectly presented. Exposure is guaranteed. And, speaking to an international buyer or a quiet-spoken local, Tom engenders trust. Razor sharp. Dedicated. Constantly connected. And then there’s the laugh. Coworkers and clients agree, Tom makes working together fun with a sense of humor that knows few bounds. A gifted broker who has your best interests at heart, Tom elevates real estate to higher ground.
BERKSHIRE HATHAWAY HomeServices
Aspen Snowmass Properties
HIS CLIENTS SAY: Tom understood the caliber of home we were looking for, without a lot of conversation. He’s confident, assured, and a really nice guy. And: Above and beyond. He never gave up on a very difficult transaction. I remember calling him at all hours, and he always picked up. And: He has the kind of reputation few in the industry do. We’ve stayed with Tom through several transactions and have always felt good about everything he does. WE SAY: The very epitome of our team’s values. And: He brings a great attitude to work every day and loves to laugh. His humor has saved us all on more than one occasion. And: 100%, we can count on Tom. He’s one of the most generous and caring people we know. And we know a lot. HE SAYS: I really enjoy the satisfaction of helping people accomplish their goals – both clients and colleagues. And: Reputation is something earned, not given. You have to be that go-beyond guy. Ask me about GPS’g a client’s iPhone in Highlands Bowl – and finding it – under 10” of snow. And: Yes, you can call me at 10:30 at night. WHAT BRINGS TO THE TABLE An unwavering sense of duty. | Comprehensive knowledge of side streets, mountain aeries, and the dazzling possibilities of raw land. | In Aspen and Roaring Fork Valley real estate for over 20 years, with 300 transactions and nearly $175 million in sales, Tom has a passion for the business and his clients. He stays connected to the opportunities and the insider info that makes this market tick. | Deep commitment to the Aspen Board of Realtors, having served in numerous governing capacities. | Energetic, optimistic, with deep-root values, Tom is a man you will call a friend long after the deal is done.
TOM CARR tom@BHHSAspenSnowmass.com 970.379.9935 BHHSAspenSnowmass.com
FINE POINTS Born in Glendale, California | Devoted to his wife Amy, and two kids, Anderson and Ava Marie | Graduated with honors from California State University, Fullerton, in business and computer science, and from Cal State, Irvine, marketing and design | Passions snowboarding, running, swimming and biking | Favorite Song ‘God Only Knows’ (Beach Boys) | Inspired by biographies, especially of those who have overcome great odds to succeed | Life-Changing Experience Miraculous broken back recovery from a snowboarding accident | What You Might Not Know Loves music and plays rhythm guitar, bass and drums. As a teenager, fronted a garage band, DMA (“Doesn’t Mean Anything”).
BERKSHIRE HATHAWAY HomeServices
Aspen Snowmass Properties
A Pedigree Like No Other Our Affiliation with Berkshire Hathaway HomeServices
B
erkshire Hathaway HomeServices is a joint venture between HomeServices of America and Berkshire Hathaway. From technology to advertising to research and communication, the company is laser-focused on ensuring the
fulfillment of the brand’s vision: to be the best-recognized, most highly respected homeownership services brand in the United States and worldwide. That boils down to a compelling value for our customers. Aspen Snowmass Properties |BJ Adams and Company is proud to become a member of the $200 billion Berkshire Hathaway family. There’s not a brand name on the planet you can toss around so casually and have it land more positively than Berkshire Hathaway – it is one of the most recognized and respected companies in the world, one which carries a smart reputation with a long history of success. The name is synonymous with strength, integrity, trust, admiration, and instant global presence. And, that’s the whole real estate ballgame, in our opinion. So when they asked, we said yes. The BHHS affiliation amplifies our creativity, innovation and voice and gives us a grand platform from which to operate. And it gives our clients the broader exposure they deserve and want. We see it as giving our clients the best of both worlds—the advantages of a right-sized, elite team of local professionals, supported by a trusted international organization. HomeServices of America (the joint venture partner with Berkshire Hathaway) was already the second-largest real estate sales network in the country, and the new company is going international this year, beginning with the most powerful international website in the world. BERKSHIRE HATHAWAY HomeServices already has an impressive footprint — 42,000 agents in over 1200 offices (that’s nearly three times the size of Sotheby’s) — a network which will be a meaningful source of referrals.
Respected and Admired
A
cross the most trusted and well-read sources, the Berkshire Hathaway band continues to rank among the very best.. Across the nation and around the world, it is a pedigree like no other.
Forbes World’s Largest Public Companies 2016 #1
ICBC
#2
China Construction Bank
#3
Agricultural Bank of China
#4
Berkshire Hathaway
#5
JP Morgan Chase
#6
Bank of China
#7
Wells Fargo
Barron’s
#8
Apple
World’s Most Respected Companies 2016
#9
Exxon Mobile
#1
Johnson & Johnson
#10
Toyota Motor
#2
Berkshire Hathaway
#3
Apple
#4
Amazon
#5
Nike
#6
Disney
#7
3M
#8
Boeing
#9
Alphabet (Google)
#10
Home Depot
Fortune World’s Most Admired Companies 2016 #1
Apple
#2
Alphabet (Google)
#3
Amazon
#4
Berkshire Hathaway
#5
Disney
#6
Starbucks
#7
Southwest Airlines
#8
FedEx
#9
Nike
#10
General Electric Fortune - World’s Most Admired Companies 2016, Barron’s - World’s Most Respected Companies 2016, Forbes - The World’s Largest Public Companies 2016
Exceptional Reach
U
se our reach to reach your real estate goals.
More than 43,500 agents Over 1,313 offices In 47 states
International Listing Distribution
A
s part of the global expansion, Berkshire Hathaway HomeServices has partnered with Worldposting to syndicate the network’s residential listings to over 79 global websites serving consumers in 41 countries on five continents. Your property will experience the full breadth and reach of our rapidly expanding international network.
EU RO P E Bulgaria Cyprus Czech Republic Denmark Estonia France Greece Italy Latvia Lithuania Luxembourg Monaco Poland Portugal Romania Serbia Spain
AME R IC A S Brazil Canada Chile Colombia BJan Republic Mexico
MIDDLE E A S T & AFR IC A Algeria Morocco South Africa Turkey United Arab Emirates
ASIA & PACIFIC China - MLS.cn French Polynesia Macau New Caledonia Papua New Guinea Philippines Thailand
WO R LD Goplaceit.com Listaproperty.com Edenway.co.uk Zezoomglobal.com Realtyindexer.com BestPropertiesOver seas.com Homeglobally.com
You
Sorry, your mother was wrong.
At Aspen Snowmass Properties, that world does revolve around you. Think it, we make it so.
Hit the Ground Running: We Tell the World
W
e will not hesitate. As most buyers will likely first see your listing online, we will create a web page and custom Hitproperty, the Ground Running: We the World URL for your and here our devotion to Tell professional staging and photography will set you apart from the crowd. theis complete, Ground Running: Tell thereach World We will nthat ot Hit hesitate. The myour oment staging is complete, our The moment staging property willWe immediately theyeyes of property w ill i mmediately r each t he e yes o f p rospective b uyers prospective buyers worldwide. It will launch on our website, BHHSAspenSnowmass.com, worldwide. It will launch on dknow ozens beof thereal eHere state earch engines and dozens search engines aresthe top five, with We of wreal ill nestate ot hesitate. The mwe oment stotaging ibest. s complete, your we k now t o b e t he b est. H ere a re t he t op f ive, w ith a c ombined a combined 26% share of tvisitors: property will imarket mmediately reach he eyes of prospective buyers 26% worldwide. market s hare o f v isitors. It will launch on dozens of real estate search engines we know to be the best. Here are the top five, with a combined share o f visitors. 26% m arket
And w e c ertainly d on’t s top t here. T here a re a m ultitude o f o ther And we certainly don’t stop there. There are a multitude of other websites which each garner websites each garner additional m arket share. Here’s a And wwe hich cshare. ertainly don’t There are a multitude ther just additional market Here’s just satop few tofhere. over 50 that we utilize. (That guyof inoMoscow, he’ll see few of over 50 that we utilize. (That guy in Moscow, he’ll see you.) you.) websites which each garner additional market share. Here’s just a few of over 50 that we utilize. (That guy in Moscow, he’ll see you.)
We will set up a buyer’s hotline so, if we’re queried about your property on-line, we can respond in minutes. Our red-alert system bypasses all distractions and sends requests directly to our attention. An outreach to the local brokers and our 17,000-plus database will go out the same day your news reaches our BERKSHIRE HATHAWAY HomeServices network which further extends your audience through a rapidly growing global network presently comprised of 1200 offices and 40,000 sales associates, many located in key markets where we make meaningful and productive connections: Illinois, Minnesota, Texas, New York, Florida and California.
Here are some of the other elements of our plan to market your property to the widest possible audience:
•
Expanded MLS listing with numerous photographs, maps, surveys, floorplans and rental proformas.
• The most impressive and complete brochure in the area.
• D irect mailings, unique to your home, professionally created and intelligently targeted to and for qualified buyers.
•
Open houses on a regular basis, for both the brokerage community and the public.
• Online/offline, pick-up-the phone outreach to local brokers, our most important customer base, about the merits of your listing.
• Included in our local newspaper and magazine advertising.
• F eatured in Shelter, our seasonal guide to Roaring Fork Valley real estate, distributed to thousands of qualified buyers around the world.
• T he Aspen Report, our biannual update on the local market – the crucial education for potential buyers and a valuable warm up before presenting your property.
• Highlighted in our monthly e-mail newsletters to our client database.
•
Our company support and presence in local festival publications. (Aspen Music Festival, The Aspen Idea, Aspen Santa Fe Ballet, Aspen Writers Foundation, Aspen Choral Society, Theatre Aspen, and many others).
• P rime exposure through the networks of our award-winning team of brokers who have been bestowed with international marketing recognition, honored by multiple Aspen Times Local Choice Awards, and acknowledged by their peers as Aspen Board of Realtors presidents and Realtors of the Year.
Attention, world.
What we do for our clients, nobody does. Not even close.
This is what we do.
Delve
Visit your property with fresh eyes.
Spend enough time to
see its personality, strengths and secrets revealed.
Know with
clarity who your likely buyers are and how your property should be marketed, which photographer and which copywriter should be hired to tell the story. ✯ Study deep and study broad. Combine hardcore left-brain analysis with experienced-based instinct to determine value and position in the marketplace. ✯ Deliver a detailed market analysis that includes competitive listings, recent sales, and neighborhood trends. (Include what didn’t sell – and why.)
Prepare
Generate intelligent listing documents sans errors, gaps, oversights or cavalier answers. ✯
Ask the good questions: Why did you buy this property? Learn the architectural roots, ownership history, how each room was loved and lived in. ✯ Feed these gems to the marketing team. ✯ Take care of business. Order title work, pre-sale inspection and radon test, survey, HOA meeting minutes, financials and rules. ✯ Review documents for any mistakes potential snags and red flags that could derail your sale later. Handle all issues now.
Stage
Take first impressions seriously and never put a property on the market half-dressed. ✯ Toss out the standard
checklists. Examine every corner of every room to see what needs tending. ✯ Declutter, organize, move, restock, re-envision. Clean, wash, fix, shine, plant, white glove everything. ✯ Take on the “honey-do” list. Call you when it’s all handled. ✯ Approved budget in hand, shop and accessorize with wit, style and the eyes of a buyer. ✯ FYI. The cost for this time and expertise is zip. ✯
(Who does this besides us? Nobody.
Create
Design a targeted, stand-out online/offline marketing and media plan. ✯ Manage the creative team. ✯ Take inventory, document rental history, create aerial maps, floorplans and site plans. ✯ Style for the photographer, coach the copywriter, cue the web designer so your property has a personal website, brochure and ad that demand attention.
Go public
Hit the ground running. ✯ Reach out to the neighbors,
plumb our database, upload to BERKSHIRE HATHAWAY HomeServices website and other international networks. ✯ Create unusual postcard mailings that convey your home’s warmth and personality, kindle imaginations and move people to action. ✯
Host non-typical Open
Houses that compel brokers and buyers to experience your property’s strongest features. (Ask about our Gourmet Treasure Hunt, Pond-Jumping Contest and Old West Campfire Breakfast.) ✯
its worth.
Use the MLS for all
Where the rest stop, keep going with auxiliary documents like
surveys, rules and regs, costs of ownership. ✯ Maintain a top-of-list online presence and utilize key search engines. ✯
Stay in close touch
with you, and not just at the crucial points.
Keep it up
Refresh staging.
Accompany brokers to showings,
inspiring them to keep prospective buyers coming.
✯ Continue hosting Open Houses and incorporating feedback. ✯ Faithfully
update you on showings, feedback, new listings and sales in your neighborhood. ✯ Unceasingly refine and finesse all strategies. ✯ Don’t slow the pace and never leave your side.
Close
Negotiate offers with the art, skill, knowledge, determination and people skills this demands. Know when to bend, where to hold fast, how to keep the conversation going. ✯ To keep things moving, do the paperwork for the other broker. ✯ When the closing is in sight, take care of all new details. Title review, survey review, inspection loopholes, additional repairs,
Walk the buyers through due diligence and never let them out of sight. Take care of any potential deal breakers. ✯ And then, suddenly, it’s done. ✯ etc. ✯
The final destination is reached, the closing is unequivocally closed.
Grab the champagne and celebrate, with abandon.
Fan Mail
A good sale makes our day. A good letter makes our life.
Thank yous, kudos, references that count.
perennial �PROPERTIES�
Re: Lucy Nichols To whom it may concern:
I am thrilled to recommend Lucy Nichols for real estate representation in the Aspen area. My family first engaged with Lucy after meeting her as she was representing a property we were interested in purchasing. Even though the home didn't end up being the right f it, Lucy was so helpful in understanding what our family's needs were, that it became very apparent that she should be a great buyers' representative. Lucy used her intimate knowledge of the neighborhoods we were interested in as well as her concern for the peculiarities of our family's needs to find a way to creatively acquire the perfect land site for development. She was tenacious, honest, creative and persuasive in making a deal happen. These qualities make her a cut above the rest in a very competitive industry. We'd be thrilled to get the opportunity to work with Lucy again.
President
1924 Piedmont Circle, Suite 100 Atlanta, Georgia, 30324 www.intownAPARTMENTS.com
Phone: 404.881.0759 404.881.0755 Fax: info@perennialproperties.net
LIBERTY GLOBALÂŽ Lucy Nichols Berkshire Hathaway HomeServices Aspen Snowmass Properties 534 East Hopkins Aspen, Colorado 81611
Lucy, I just wanted to take a minute of your busy day and thank you for matching me up with the perfect listing for my return to the Roaring Fork Valley. Your professionalism was remarkable while your sense of humor so very appropriate at those moments in any real estate transaction that can become tiresome and frustrating. Your calm demeanor matched with your extensive experience in sales, leasing and managed properties in the Aspen market went a long way to put this deal together. I would look forward to working with you again should another opportunity like this arise.
Kind regards,
Douglas Kinsley Director, Aviation -�0 +1 303 220 4231 M +1 303 810 2285 dkinsley@libertyglobal.com Liberty Global, Inc. 8082 S lnterport Blvd. Suite 150 Englewood, Colorado 80112 USA
Liberty Global, Inc. 12300 Liberty Boulevard Englewood, CO 80112 USA
T + 1 303 220 6600 F +1 303 220 6601 www.libertyglobal.com
Mr. Tom Carr Leverich & Carr Real Estate Company 555 E. Durant, Suite 4a Aspen, CO 81611 Dear Tom: I am writing to thank you for the invaluable help and guidance you have provided over the past five years. With your guidance, we have been able to purchase 5 different properties in Pitkin County, all of which are exceptional properties and all of which we feel quite fortunate to have been able to own. One property, which you recently sold for us, particularly highlighted your expertise. Every step of the transaction from negotiating a favorable sales price, to reaching an on time closing was handled with the highest level of care and professionalism. You and your team meticulously attended to every detail. The transaction was complicated by several factors; the fact that it was vacant land; the fact that the due diligence had to take place during a winter of record snowfall; the fact that there was not survey and you were able secure one quickly and in difficult conditions; the fact that the buyer's were traveling during much of the contract period. Although the property had been listed for several months, when you found the right buyer, you were an expert at shepherding the process to a quick and efficient on-time close. Tom, I would give an unqualified recommendation for any of your services. Please encourage anyone who is considering hiring you to contact me. I will explain to them why Tom Carr is, in my opinion, the best realtor in Colorado. There really is a difference in realtors. Your market knowledge, willingness to work hard, and winning personality create a combination that is both rare and valuable. Congratulations on all your much-deserved success and thank you once again for your help. Sincere y,
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Vice President Credit Suisse Securities 200 Crescent Court, Suite 1100 Dallas, TX 75201
Affiliated Dermatologists of Houston
4101 Greenbriar, Suite llS, Houston, Texas 77098-5244 • (713) 526-1667 • Fax (713) 526-0391 Margaret Waisman, M.D.
Leverich & Carr Real Estate 555 E. Durant, Suite 4a Aspen, CO 81611 To Whom It May Concern: My husband and I have used the services of Tom Carr twice in the past few years, first for purchasing a house and later for selling a house. Both times we found him to be very concerned about us, very professional, and very dedicated to serving us well. He worked into the wee hours on our behalf, kept us informed every step of the way about inspection details, and he advised us how to handle potential problems. He went above and beyond the services that I expected from my real estate broker and represented my husband and me extremely well both times that we have had contracts with him. In addition, he is very warm and personable, which makes dealing with him very pleasant. I would recommend Tom Carr highly to anyone who is buying or selling real estate in the Aspen valley. Sincerely,
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Margaret Waisman, M.D. MW/mt
From: Maria Peisach <mariapeisach@me.com> Subject: Rcent sale of my Red Mountain, Aspen home To: Thomas Carr <tcarr@aspenreinfo.com> DearTom, Just a short note of appreciation for all of your efforts in the marketing and sale of my Bennett Court home. You are an exemplary agent and person, and I would highly recommend your services to anyone looking to buy or sell a home in the Aspen area. Our collaboration started when i was referred to the firm of Leverich and Carr by a very trusted, long time friend. Once I began consulting with you and Chris about the pricing and marketing of my home, I immediately felt comfortable and was put at ease by the expertise you and Chris brought to the table. Your idea of having a professional photographer take the best possible pictures of my home truly made big a difference toward achieving the end result.The strong marketing plan and commitment to excellent service showed in every aspect of your work. I am pleased to say I have worked with quite a few agents in my life but none compares to you. You worked very hard, were always willing to listen to questions and concerns as they surfaced and went the extra mile to achieve a successful sale. I feel you and your firm are incomparable in the Aspen area; there may be larger firms but none provide the very personalized service and commitment you exhibited. This was the third home I purchased (and sold) in the Snowmass/Aspen area and I can state without hesitation, you provided the best service of all. Thank you for all your hard work, your commitment and your follow through after the sale. Slncerely, Maria Peisach
From: Susan Parry <susanparry@me.com>
Subject: Thank You
To: Thomas Carr <tcarr@aspenreinfo.com> Dear Tom, I cannot thank you enough for all the hard work you put into the selling of my house. The loyalty and dedication you showed went beyond the call of duty, during what are hard circumstances ! ( in this economy) You have shown me great honesty, determination and tenacity. I could not recommend you more highly to any prospective client In the past I have dealt with other realtors in Aspen but never have I felt so comfortable and been kept so informed and aware of the real estate market as I have with you. I feel we have become friends over these months and wish you and your lovely family all the very best for the future. Yours Sincerely Susan Parry
Subj:
From:
To:
sale of 41 Aspen Oak Dr. steveracer@mac.com tomcarraspen@aol.com
Tom, Thank you so much for all of your help in selling my house in Aspen. I am very impressed with your complete knowledge of the Buttermilk/Aspen area. Not only are your research skills good with the aspen market but with perspective buyers as well. I know that I would never have been able to get the right buyer as soon as you did. Your calm demeanor and great people skills made me feel confident all the way through our relationship. In a market that is so competitive I am glad I found someone I could trust. Again Tom, Thank you for all of help, I could have never done it without you! Thanks, Steve Lopez
CONSULTANTS =-PERIOD
LTD
Mr. Thomas Carr Leverich & Carr Real Estate 555 E. Durant Suite 4A Aspen, CO 81611 Dear Tom: lam writing to thank you for your help in our recent transaction on Waters Avenue. This was an exceedingly complex negotiation and I felt I had a true partner. A !'though we did not !c_'!ow each other, you represented me aggressively and successfully. Thanks for this extra effort. I also wanted to thank you for helping me "post sale" with the rental of the property to a qualified party. This was well over the call of duty and was very impressive to watch. Tom, I have worked with many real estate agents, but I think you are the only true real estate professional l have encountered. Great to work with you, and thanks again.
President Consultants Period, LLC
Epilogue
I
f your property was just any property, anywhere, you could hire just anyone to sell it. But Aspen, Snowmass and every nook and crest of this valley are as close as it gets to extraordinary. And we know it takes innovation, knowledge and service to keep pace with paradise. Which could be why we sell more of our listings than anybody around and are able to make that crucial difference between a home that sits, and a home that sells. We’re determined to get your property the price it deserves and to give you the tender care and service you thought extinct, and with a respect for detail you don’t see in bottom-line business anymore. Our staging and marketing strategies are so out-of-the-mold, we’ve been recognized nationally as a model for the industry. You might say we’ve lifted the practice of real estate to an art. In an extraordinary valley that glitters and glows, BERKSHIRE HATHAWAY HomeServices is the real deal.
The Aspen Snowmass Properties Guarantee If ever you’re unsatisfied with our service, feel we’ve left promises unfulfilled or just decide not to sell, please give us a 14-day written notice with the reason for your decision to terminate the listing. After we’re reimbursed for our direct marketing expenses, your listing will be returned, but our door will remain open. Your satisfaction is priority number one.
Aspen 534 East Hopkins Avenue | Aspen, CO 81611 | 970.922.2111 Snowmass Village PO Box 6699 | Snowmass Village, CO 81615 | 970.923.2111 BHHSAspenSnowmass.com