J O I N
T H E
E L I T E
MARKETING & TECHNOLOGY
CLOUD CMA An easy-to-use, cloud-based tool for producing custom Comparable Marketing Analysis (CMA) reports, property flyers, listing/buyer presentations, and more are available to you at no cost. SELLER ADVANTAGE Our exclusive tool helps you market to potential sellers and communicate valuable information to them through a customized Listing Presentation Report, Listing Activity Report, and Market Activity Report are available at no cost. PRINT MARKETING Discount programs have been curated for you, providing the ultimate advantages in direct mail, print advertising and more. FREE DOWNLOADS Your solution for customizable farming flyers, property flyers, open house materials, and more for on-demand printing at no cost. PRESENTATION MATERIALS A variety of exquisite presentation materials, including branded folders, softcover and hardcover perfect-bind presentation covers, and our premier portfolio presentation box, are available to help you impress the most discerning clients. PROPERTY WEBSITES Property websites are automatically created for each of your listings. All listings receive virtual tours promoted on YouTube as well as on social media. PHOTOGRAPHY & VIDEO Professional photography and video production services are available at special rates.
REALTOR.COM With Advantage Pro, you will receive premier placement for all of your listings at no cost to help set your listings apart from the rest. THE WALL STREET JOURNAL Our partnership provides national and international print and online marketing opportunities for exceptional homes. This partnership can expose your listing to a powerful audience of potential homebuyers. Ask about our partnerships with other elite publications. MOBILE APP Our personalized mobile app gives you direct access to your client’s home search and provides them with access to immediate information from you, their trusted real estate professional.
DIGITAL MARKETING
E-NEWSLETTER Wow your clients with our elite newsletter, a free advertising opportunity that will take your listings to a whole new level and highlights featured listings throughout Southern California, buying and selling advice, the latest in home trends, and more. E-MARKETING Breakthrough email marketing strategies with professionally designed eCards to showcase your listings to your local community and our network. BLOG Sharing the latest trends, community events, and tips on buying and selling can be done with ease. Our carefully curated content is developed for you to use in your newsletters, eCards, and social media sites to prove to your clients that you are their trusted real estate professional. SOCIAL MEDIA We provide the necessary tools to help you kick-start or enhance your current social media strategies–from training materials to engaging imagery and content at no cost.
IN-PERSON AND ONLINE TRAININGS Our dedicated Training Department provides you with live and pre-recorded sessions that will help you master our tools, enhance your business, obtain continuing education credits, and more. MARKETING NEWS This biweekly e-newsletter, sent exclusively to our agents, keeps you up-to-date on the most recent tools, trends, and marketing materials available. THE AGENT EDGE PODCAST A podcast where our top producers reveal how they’ve achieved success. In each episode, guests give actionable tips that agents like you can immediately implement in your business to help you boost sales. ACCESS TO SUCCESS PATH Whether you are just starting your real estate career or are an experienced veteran, having a clear path to the tools and systems offered by our company is essential in your success. Our coaching program is dedicated to helping you acquire the highest degrees of professionalism, knowledge, skill, and confidence necessary to succeed.
S E RVI
C
WARD
ES
BERK
BH HS
ME
O
A
A
S
SO O RHIRE HATH C
TY I EWAY
HON
Show your clients you are the best with our quarterly and annual recognition for top producers nationally and locally. Network with the elite at our national sales convention.
H
AWARDS
TRAINING
DIGITAL ADVERTISING From in-app advertising to video marketing, formulating a digital advertising strategy to market a listing or yourself has never been easier with the use of our cutting edge tools and partnerships.
INTERNATIONAL EXPOSURE
LUXURYREALESTATE.COM With active listings from 70 countries, you’ll find a global collection of more than 130,000 of the finest luxury real estate brokers in the world. JUWAI.COM The No. 1 Chinese international property portal, with over 1.7 million Chinese visitors each month. WSJ.COM Reaches a global audience of 43 million+ digital readers per month. 1 PROPERTYLISTINGS.FT.COM Your property will appear before the highly affluent Financial Times of London audience.
MANSIONGLOBAL.COM Delivers your home to an audience of more than 2.4 million monthly unique users around the world.
FINANCIAL TIMES OF LONDON
REALTOR.COM/INTERNATIONAL Broadcasts homes for sale to more than 45 countries in many languages; Southern California has consistently been among the top 10 mostsearched regions.2
WORLDPROPERTIES.COM A portal
An international real estate association that empowers you to easily market your listings worldwide, in multiple languages. An exclusive network of brokers who list and sell in the top 10 percent of their market. Through this affiliation, you can reach agents in 85 countries worldwide at no cost.
MARKET NEWS
NETWORKING ABROAD
for international real estate transactions, linking agents and properties from around the world, where ads expose properties to consumers from many countries.
MARKET REPORTS Personalize and deliver expert knowledge with interactive market reports to your clients. Market Share Graphics & Analytics Win listings and the respect of new clients by showing them you work with the market leader in your area.
DEDICATED IN-HOUSE LEGAL TEAM With a commitment to excellence, our team of dedicated legal experts provides ongoing training and support to ensure that you are up to date and knowledgeable about legal issues that can derail and delay even routine property transactions. REFERRAL NETWORK Our extensive and established network spans from San Diego to Santa Barbara, creating an atmosphere of collaboration and cooperation among our thousands of agents, making it easy to share tips, knowledge, industry news, and referrals. LUXURY DIVISION Luxury Collection is the premier network of agents who represent some of the nation’s most prestigious and exquisite properties. These agents are among the most qualified luxury market specialists in the world, specializing in high-end properties and working with high-net-worth individuals. COMMERCIAL DIVISION Our award-winning group has been ranked the No. 1 Commercial Division in the Berkshire Hathaway HomeServices network nationwide. RELOCATION DIVISION Our award-winning division provides exceptional relocation services for corporations and your buyers and sellers. THE CHARITABLE FOUNDATION Established by our agents, this foundation demonstrates how individuals and companies that give back can change lives. This nonprofit has provided more than 1,000 grants, exceeding $5 million, to make a beneficial and constructive impact on the communities we serve.
OUR PARTNERS create a streamlined escrow, disclosure reporting, title, mortgage and insurance experience for you.
PICKFORD E S C R O W C O M PA N Y
THE
ESCROW FIRM
Focus on your customers and lead your people as though their lives depend on your success. – Warren Buffett Chairman & CEO, Berkshire Hathaway Inc.
bhhscalifornia.com L O C A L LY K N O W N | N AT I O N A L LY R E C O G N I Z E D | G L O B A L LY R E S P E C T E D ©2017 Berkshire Hathaway HomeServices California Properties (BHHSCP) is a member of the franchise system of BHH Affiliates LLC. BHHSCP does not endorse any of the products or vendors referencedon this material.Any mention of vendors, products, or services is Rev 09/17 - #170605 for informational purposes only. 1 comScore Media Metrix Q4 2016. 2 Where are Global Buyers Sea rching in the United States?” May 2017, National Association of REALTORS.® CalBRE 01317331