Georgia Properties
How Berkshire Hathaway HomeServices Will Sell Your Home For The Maximum Value In The Shortest Time Possible
Berkshire Hathaway HomeServices
We Help Thousands Of People Buy Or Sell Their Home Every Year!
Berkshire Hathaway, Inc. ⢠According to the Forbes Global 2013 list, Berkshire Hathaway is the 8th largest public company in the world. ⢠Berkshire Hathaway is led by chairman and CEO, Warren Buffett who is often referred to as âthe Oracle of Omahaâ. ⢠Berkshire Hathaway employs nearly 300,000 people & owns approximately 100 companies including GEICO, Fruit of the Loom, Dairy Queen, Helzberg Diamonds, Benjamin Moore, Net Jets® & Shaw Industries. ⢠Berkshire Hathaway is the No. 1 company in Barronâs annual ranking of the worldâs 100 most respected companies.
Berkshire Hathaway is One of the Most Successful and Respected Business Organizations in the World.
Our Family Of Companies
Berkshire Hathaway HomeServices received the highest numerical Equity Score among Real Estate Agency Brands included in the 2014 Harris Poll EquiTrend® study naming us
2014 Real Estate Agency Brand of the Year.*
©2014 An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity. *Berkshire Hathaway HomeServices received the highest numerical Equity Score among Real Estate Agency Brands included in the 2014 Harris Poll EquiTrend® Study, which is based on opinions of 41,806 U.S. consumers ages 15 and over surveyed online between January 3 and January 31, 2014. Your opinion may differ. âHighest Rankedâ was determined by a pure ranking of a sample of Real Estate Agency brands.
Time Frame
Priorities
Objectives R.O.I.
Decision Process
Communications
Negotiating Strategies
We Begin By Defining Your Goals.
How Does Your Home Effectively Compete With Other Homes On the Market?
We Know That Advanced Marketing, Proper Condition, Staging Plus Market Pricing Achieve the Best Result.
SOLD
Georgia Properties BHHSGeorgia.com
Better approach. Proven results.
ASSESS
IMPLEMENT
We begin with a detailed assessment of your local market, your property and competitive properties. Together, we will discover the unique value of your property.
OPTIMIZE
We implement your custom marketing plan across a wide variety of the latest technologies - online, in print and in person
DESIGN
We bring the story of your property to life and design a winning strategy to really make your home stand out from the competition.
As the market changes, we will work together to make decisions to improve the competitiveness of your property.
MEASURE
We carefully measure online showings, live showing feedback, market changes and new competition.
ADVANCED PROPERTY MARKETING SYSTEM
Every Property Has A Story!
Together, We Will Assess What Is Unique And Interesting About Yours.
Next, We Assess The Local Market Trends And The Competition In Your Market. Better Information Leads To Better Decisions!
⢠Repairs/Upgrades ⢠Staging
⢠Appraisal, Inspection & Home Warranty
ATTRIBUTES OF THE PROPERTY ⢠Location / Area
⢠Style / Floor Plan ⢠Amenities ⢠Historic ⢠Events ⢠View
BELOW AVERAGE
& Neutralized)
OUT OF THE MARKET
AVERAGE
⢠Condition (De-Cluttered, De-Personalized
PRICING & PACKAGING
⢠Price & Incentives
BEST
PRICING AND PACKAGING
CHASING THE MARKET MARKET LEADER ZONE BEST
AVERAGE
VERAGE BELOW A
ATTRIBUTES OF THE PROPERTY
Together, We Develop A Winning Value Proposition So Your Property Competes Effectively.
Activity
1
2
3
4
5
6
Time
The Highest Level of Activity Is When The Property Is New On The Market.
7
Asking Price in Relationship to Fair Market Value
Percentage of Prospective Buyers Who Will Look at the Property
The Right Pricing & Packaging Strategy Will Sell Your Property Faster!
ASPé Home Staging Sales Success Rate*
Avg Days on Market Before Sold* 145 Days
94% 29 Days
94% of ASPé Staged Homes Sell on Average in 29 Days or Less
Days on Market - Non Staged Homes Days on Market - ASPé Staged Homes
Condition & Staging Matter! We Only Get One Chance to Make A Great First Impression.
A Picture Is Worth A Thousand Words. We Use Beautiful Rich Media To Bring Your Property To Life - Online And In Print.
We Use The Latest Techniques In Aerial Photography
We Utilize Full-Screen HD Viewers For Our Visual Marketing.
We Utilize Digital Magazines For Our Visual Marketing.
We Utilize Our Exclusive Video Books For Our Visual Marketing.
Changing Trends - How did buyers first learn about the home they purchased. Internet Real Estate Agent Yard Sign Friend, Neighbor or Relative Print/Other
2001 8% 48% 15% 8% 7%
2003 11% 41% 16% 7% 7%
2005 24% 36% 15% 7% 5%
2007 29% 34% 14% 8% 3%
2008 32% 34% 15% 7% 3%
2009 36% 36% 12% 6% 1%
2010 37% 38% 11% 6% 1%
2011 40% 35% 11% 6% 2%
2012 42% 34% 10% 6% 1%
2013 43% 33% 9% 6% 3%
NAR Profile of Home Buyers and Sellers
The Internet Has Dramatically Changed The Way Buyers Find Properties. NAR Profile of Buyers Internet 43%
Print or Newspaper/Other 3%
Yard Signs 9% Real Estate Agent 33%
Home Builder 6% Friend, Neighbor or Relative 6%
We Will Expose Your Property To Over 40,000 Websites, Video Sites, Social Media Sites And Mobile Sites Across The World!
The #1 Local Website
123 Main Street, Atlanta, Georgia 30305
Georgia Properties
Susie Samples
Our Local Internet Strategy
Single Property Websites Optimized For Google Searches & Lead Generation.
Digital Advertising Network Digital Billboards
Georgia Properties
Georgia Properties
Digital Advertising Network Flat Panel TV Network
krowteN gnisitrevdA latigiD roodnI - sksoiK liateR
Digital Advertising Network Gas Stations â€Ë Retail Kiosks (Interactive & Indoor)
Your Listing Is Placed On All Local Real Estate Company & Agent Websites.
Your Listing Is Placed On The National Real Estate Websites.
The Top Video Websites
We Create A YouTube Video For Your Property.
Together, We Utilize Social Media to Attract Potential Buyers.
The Best Custom Local Mobile Real Estate App
text 12345 to 85377
Susie Samples
123.456.7890
Georgia Properties
404.234.4567 BHHSGeorgia.com
An independently owned and operated member of BHH Afiliates, LLC.
SusieSamples.com
We Utilize 24/7 Text Marketing and QR Codes To Attract Potential Buyers.
A Grand Residence
in geor gia co unt ry club
123 Luxury Lane â€Ë Atlanta, Georgia 12345 6 BEDROOMS | 6 FULL BATHS | 2 HALF BATHS MLS 1234567 | OFFERED AT $1,250,000
Proudly Presents
Custom Print Materials
3476 PLEASANTVILLE LANE ⢠ATLANTA, GEORGIA 30305
123 AppLegATe WAy, SuWAnee, gA 30097
Just Listed 3 bedrooms | 3.5 BATHS | $399,000
Windermere Golf Club. Charming two-story 3 bed 3 bath home with master suite downstairs. Beautiful front door leads to huge living room with fireplace great for family get togethers. Huge yard with fruit trees. Conveniently located to schools and shopping. Oxford Academy nearby. Call me today for more detials or to schedule a private showing.
Just Listed
Susie Smith
DIRECT: 404-123-4555 ⢠OFFICE: 404-123-4567 Susie@smith.com ⢠www.SusieSmith.com
Just Listed 123 Anywhere Street ⢠Atlanta, GA 30305
123 Anywhere Street ⢠Atlanta, GA 30305
4295
PineviLLe Street
5BR 5BA - Swim/Tennis, Views! Offered at $500,000
123 Anywhere Street ⢠Atlanta, GA 30305
5BR 5BA - Swim/Tennis, Views! Offered at $500,000
123 Anywhere Street ⢠Atlanta, GA 30305
Another Beautiful Home Listed by Prudential Real Estate Expert
DireCt: 404-123-4555 OFFiCe: 404-123-4567 Susia@smith.com www.SusieSmith.com
Susie Smith 404.000.0000
Just Listed
Susie Smith
5BR 5BA - Swim/Tennis, Views! Offered at $500,000
5BR 5BA - Swim/Tennis, Views! Offered at $500,000
Postcard Campaigns
WELCOME TO ATLANTA DECEMBER 10, 2013
Georgia Properties BHHSGEORGIA.COM | 770-992-4100
Atlanta Homes & Lifestyles Magazine
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James ï»ï²ï¿ïïïïïœ ïµïŽï ïºï®ï« ï¶ïµï¹ï«ïï§ïïšï»ïªïï«ïºïïšï¿ïµïï§ïªïµï¶ïºï ïïµï¬ïïï»ïŽ ï¯ïŽï©ïžï«ï§ï¹ï« ï¯ïºï¹ïï»ïŽï¯ïŽï© ï¹ï©ï®ïµïµï²ï ïšï«ïž Robert ï¹ï¯ïµïŽï«ïžï¹ïïº ï«ï¹ï¯ïªï«ïŽïºï¹ ï²ï§ïžïï«ï¹ïºï ï¶ï«ïžï©ï«ïŽïºï ï¶ï ï³ï ïï¢ï» ï«ï¹ïªï§ï¿ïïï¯ï¹ï ïºïµï ïŒïµïºï«ï ï¹ï«ï ï§ï ï³ï ïï¢ï» ï¹ï¯ïµïŽï ï©ïµï³ï³ï¯ï¹ ïºï®ï«ï ïïµïŒï«ï³ ï°ï»ï¹ïº ï®ï¯ï¹ï ïïï¿ï«ï§ïžï ï§ïªïµï¶ïº ïžï«ï©ï«ï¯ïŒï«ï ï©ï¯ïºï¯ï«ï¹ï ïï ïïï ïïï ï¶ïµïžï§ïºï«ïª ï©ïµï³ï³ï¯ï¹ ïŽïªïïºï®ï«ïïºï§ïŸïï¯ïŽï©ïžï«ï§ ïµï¬ï¬ï ïï ï³ï§ï¿ï ïïïï ïªïžïµï¶ï¶ï¯ïŽ ï§ï³ïµïŽïï ï ïµï¬ï ï»ïŽï¯ïŽï©ïµïžïï¶ï«ïžï©ï«ïŽïº ïšï»ïªïï«ïºïï§ ï ïïµï»ïŽïºï¿ï ï ï©ï§ï¹ï« ï§ï¬ïºï«ïžï ï ï ï¿ïï§ïïïï ï ï¹ï¹ï¯ïµïŽï«ïž ï³ï»ïžïªï«ïž ï«ï¹ï¯ïªï«ïŽïºï¹ ïï«ïï§ï²ïš ïïœï¯ï²ï²ïï¶ï§ ï²ïï«ïŒï«ïŽ ïµï²ïªïï¹ïµïŽ ïšï«ïï§ïŽï ï§ï ï ïµï»ïºï ïï«ïï§ï²ïš ïï ïšï»ïºï ï§ï¹ï ïïµï³ï³ï¯ ïïŽï§ïºï¯ïµïŽï§ ïŽï ï§ïŽïª ï¢ï®ï§ïºï ï¶ïµï¯ïŽïºï«ïª ïï¯ïïŽï¯ïºï«ïª ïº ï¯ïŽï©ïžï«ï§ï¹ï«ïïµï¿ï«ïžï ï®ï§ï¹ï ïºï®ï§ïºïï®ï§ï¹ ï¯ïµïŽï§ï²ïï§ïºïºï«ïŽïºï¯ïµïŽïªïï³ïµï¹ ïï²ï§ï¯ïŽï«ï ï¯ïŽïºï«ïžïŽï§ïº ï¹ïïºï®ï«ïïšï¯ïïï«ï¹ïºïï§ ï®ï§ï¹ï ïºï§ï±ï«ïŽ ï²ï¯ï±ï«ï²ï¿ïï¯ ï©ïžï¯ï³ï«ï ïºï®ï§ïºï ï©ï«ïï¯ïºïïšï«ï ïªï§ïžï¯ïŽïï ïïï»ïŽïœïµïµïªï¿ïï¹ï¯ïŽ ïïªïµï«ï¹ ï¶ï²ï§ï©ï«ïï¯ïŽ ï©ï¯ïºï¿ï ï ïïµï²ïªïïï ïœïŽïï¯ïŽïºïµ ï©ï§ï³ï«ïï§ï ïïïï¿ï«ï§ïž ïœï§ï¹ïïºï®ïžïµ ï«ïžïï©ï§ï¹ï«ï ïï»ïºïïºï®ï«ï ïï²ï¯ï±ï«ïï®ï«ï ïŽïµïºïï¬ï«ï«ï² ïïœï¯ïºï®ïïºï®ï¯ï¹ïï³ï»ïžïª ï«ïžï¿ïï«ïŸïï¹ ïºï®ï«ïï¬ï¯ïžï« ïï®ï«ïï®ï§ï¹ïïï¹ïµï³ï«ïïŒïïïµïŽïï®ï¯ ï ïšï¯ï ïšï«ï©ï§ï»ï¹ï« ï«ïªïï¶ïžïµï¹ï«ï©ï»ïºïµïžï¹ ïœïµïžï±ï«ïª ï¯ï¹ïºï§ïŽïºïï¯ïŽï§ ï¶ï«ïžï¯ï«ïŽï© ï®ï«ï ï®ï§ï¹ï ï§ïŽïªï ï¬ïµïžï ï¹ïºï§ï¬ï¬ï ï¬ïµïžï«ïï§ï¹ïï§ïŽïï§ï¹ï¹ ïµï¬ï¬ï¯ï©ï«ï Swint ïï§ïï¶ïžïµï¹ï ï ïïï ï¹ï ï©ï§ï¹ï«ï¹ïïšï« By Mary Crier ï ï ï¹ïï§ïŽïªïï§ï¹ ïºï®ï«ï ïï«ïï§ï²ïš ï»ï§ïžï« ïïµï¬ïï¿ï«ï§ïž ïïïµï»ïŽïºï¿ For The ïºïµïœïŽïï¹ï· ïŽï»ï³ïšï«ïž ïŽï ïµï©ï±ïªï§ï²ï«ï®ï¯ïï®ï ï¶ïžïµï¬ï¯ï²ï« ïï§ï³ïµïŽïïž ïï¹ïºïžï«ï«ïºïï ï«ï©ï»ïºïµïžïï¯ ï»ïºï¯ïŽïï ïžï ïºïµï ï³ï«ïï ï²ï§ïï«ïï§ïžï« ïïï³ï§ï¯ïŽ ïïïžïµï¹ï«ï©ïŽïµï ï¹ïºïžï§ïŽïï« ï©ï«ïŽïºïï¯ïŽï ïŽï¹ï¯ïºïïŒï¯ï² ï¯ïŽï ïºï®ï«ï ïïïï¿ï«ï§ ï«ïŽïºï«ïžï¹ ïŽ ï¯ï¹ï ï§ï²ï¹ï ï§ïŽïªïïºïžï§ ï©ïžï¯ï³ï«ï ï§ï¯ïªïïªï»ïžï¯ïŽïïï§ïïžï«ïŒï«ïžïïšï«ï« ïï ïºï«ïž ï¯ïŒï§ïšï²ï«ïï ïºï®ï«ï ï¶ïžïµï¶ïµï¹ ïï«ïžï¯ï³ï« ïºïµïïºï®ï«ïï ïï§ï³ï«ï¹ïï¹ï ïïïïï®ï§ïªïï°ï»ï¹ïºïïŽï« ïªïïºïµïïªïµï ï¯ï¹ïºïžï¯ï©ïºï¹ ï»ï¶ïªï§ïºï«ï ïŒï«ï ïï²ï§ïŽï ï¬ïµïžï ïºï«ïžïŒï¯ï«ïœ ïºï«ïªïïµïŽï«ïïºï®ï§ïºïï®ï§ ïœï®ïµï ïœï§ï¹ï ïï»ïŽï ïïŽï¯ïºï¯ï§ïºï¯ ïï³ï¶ïžïµïŒï«ï³ï«ïŽïºïï ïºï®ï«ï ïï»ï¿ï ï«ï²ï«ï©ïºï«ïª ï«ïªï ïºïµï ïºï®ï«ïï«ï²ï«ï© ïï«ïŽïºï«ïžï ï¿ï ï¶ïžï«ï¹ï«ïŽïº ï ïïµï»ïŽïºï¿ ï¬ïµïžï ïºï®ï«ïïªï¿ï ï«ï²ï¹ï«ï ïºïµ ïœï§ï¹ï ï§ï²ïœï§ï¿ï¹ï ïºï¯ïŽïï ïžï«ï©ï«ïŽïºï² ï§ïŽïªï ïï«ïï§ï²ïš ï¹ïµï³ï«ïšïµ ï¶ïžïµï¹ï«ï©ï» ï²ï§ïŽï ïœïµïµïªï¿ï ï¹ï the ï¢ï®ï«ïžï«ï ïœï§ï¹ï ïµï»ïŽïºï¿ïï ïï¯ïºï ïœï§ï¹ï¹ ïï®ï«ï§ïºï ïï ïµï¶ï³ï«ïŽïº ïµï¬ï¬ï¯ï©ï¯ï§ï² ïï§ï²ïšïï rily cleared ïºï§ï±ï«ïïºï®ï« ïªï¯ïªï ï§ïªï³ï¯ïºï ï§ïºïï¯ïºïïœï§ ïï ï©ïïï«ïŒï«ï² ï³ï¯ïºïºï«ï« ï¢ï®ï«ïïï« tempora ï¯ïŒï«ïŽïïºï® ïï§ï³ï«ï¹ï ï©ïµïŽïµï³ï¯ storm ï»ï¶ï ïï¯ïŽïïïï ïªï³ï¯ïŽï¯ï¹ïºïžï§ïºï¯ïµïŽï ï ïŽï¯ïŽïïïï ïšï²ï¯ï©ïï¥ïµïžï±ï¹ïïïµï³ a thunder Road. ï ïï¢ï®ï« ïµïŽï ïºï®ï«ï ï ï©ï®ï§ï²ï²ï«ïŽ after ïï¯ïŽïïºï®ï«ïï§ ï ïºïï§ï²ïµïŽï« ï§ïŽïªïïï» ïªï ï§ï ïžï«ï¶ïµïžïºï ïªïïºïµïïžï«ï©ïµï¬ shortly on Mt. 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We Support Local & National Charitable Organizations
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9. DOUGLASVILLE 3400 Chapel Hill Road Douglasville, GA 30135 678-391-0700
17. NORTHWEST 3475 Dallas Highway Marietta, GA 30064 770-421-8600
2. 85 NORTH/BRASELTON 4134 Hwy. 53 Hoschton, GA 30548 706-654-2086
10. DUNWOODY/SANDY SPRINGS 5481 Chamblee Dunwoody Rd Dunwoody, GA 30338 770-393-3200
18. NORTHEAST METRO ATLANTA 1551 Janmar Road Snellville, GA 30078 770-972-3811
11. EAST COBB 3775 Roswell Road, Ste. 200 Marietta, GA 30062 770-973-8822
19. PEACHTREE CITY 246 City Circle Peachtree City, GA 30269 770-487-8300
12. FAYETTEVILLE 320 W. Lanier Ave. Ste. 110 Fayetteville, GA 30214 770-719-9400
20. SMYRNA/VININGS 2900 Paces Ferry Rd., Building D Atlanta, GA 30339 770-379-8040
3. 400 NORTH/CUMMING 925 Sanders Road Cumming, GA 30041 770-844-8484 4. ALPHARETTA/NORTH FULTON 11525 Haynes Bridge Rd Alpharetta, GA 30004 770-475-0505 5. BUCKHEAD 3221 Peachtree Road, Ste. 105 Atlanta, GA 30305 404-537-5200 6. CHEROKEE 1351 Riverstone Pkwy. Ste. 110 Canton, GA 30114 770-720-1400
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1. CORPORATE President & CEO Dan Forsman 863 Holcomb Bridge Rd. Roswell, GA 30076
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7. COBB ROSWELL 4651 Sandy Plains Road Ste. 100 Roswell, GA 30075 678-585-0070 8. COWETA 1201 Lower Fayetteville Rd, Ste. A Newnan, GA 30265 770-254-8333
13. GAINESVILLE 200 W. Academy St. Gainesville, GA 30501 770-536-3007 14. HENRY COUNTY 1510 Pennsylvania Ave McDonough, GA 30253 770-692-8050 15. MIDTOWN 1409 Peachtree Street Atlanta, GA 30309 404-266-8100
21. SUWANEE/DULUTH 310 Town Center NW Ave. Ste. B1 Suwanee, GA 30024 770-814-2300 22. TOWNE LAKE 2340 Towne Lake Pkwy. Ste. 150 Woodstock, GA 30189 770-517-2150
16. NORTHEAST 1070 Historic 441 Highway Demorest, GA 30535 706-754-4171
We Leverage Our 1,100 Agents To Bring Their Buyers To Your Property.
We Market To Other Co-Op Agents To Find The Perfect Buyer.
Showing Feedbac k
We Evaluate The Performance Of Your Property And Keep You Informed Of Market Changes And Competition.
We Help Qualify The Buyer And Advise You On Negotiating A Successful Contract.
H O M E WA R R A N T Y
We Offer Integrated Real Estate Services To Simplify The Process.
ASSESS
We begin with a detailed assessment of your local market, your property and competitive properties. Together, we will discover the unique value of your property.
DESIGN
We bring the story of your property to life and design a winning strategy to really make your home stand out from the competition.
IMPLEMENT
We implement your custom marketing plan across a wide variety of of the latest technologies online, in print and in person
MEASURE
We carefully measure online showings, live showing feedback, market changes and new competition.
OPTIMIZE
As the market changes, we will work together to make decisions to improve the competitiveness of your property.
Our Advanced Marketing And Exceptional Real Estate Skills Produce Outstanding Results For Our Clients.
RANKED #1 IN HOMES SOLD 2 0 1 3
BHHS GA PROPERTIES
HARRY NORMAN
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KELLER WILLIAMS-AP
2 0 1 2
COLDWELL BANKER
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METRO BROKERS
2 0 1 1
SOLID SOURCE-GA
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2 0 1 0
ATLANTA FINE HOMES
Trendgraphix, RealValuator & SmartNumbers Report BHHS Georgia Properties Was #1 In Homes Sold 2014, 2013, 2012, 2011 & 2010.
We Stay #1 Because We Put You First!
We Would Be Honored To Sell Your Home!