LOGO TYPES Barry the Bee
Heavenly Honey Text
Rodawold Boys
Heavenly Honey H’s
Standards Manual
LOGO PARAMETERS Mission Statement: We guarantee that the honey we provide is nothing but that of the
highest standards of quality, freshness and seasonality. To consistently
provide our customers with impeccable service by demonstrating warmth,
graciousness, efficiency, knowledge, professionalism and integrity in our work. To be a giving member of the
Manteno community and to use our business to improve the quality of life in the Kankakee County region.
- Joe Rodawold Heavenly Honey started as a simple
idea. A family man by the name of Joe Rodawold took up a hobby of beekeeping, as a way to share his family time with his two sons, Gabe and Ike. He had hoped that one day, his two boys would take the role and responsibility of learning how to run a business by themselves, just as Joe did as a child with his father, Joe Rodawold Sr. The demand for the All Natural honey grew with the distribution among friends. Word quickly spread, and what was once a simple boyish hobby turned into a imperforate enterprise. And thus began the journey of the name brand name of eavenly oney.
H
H
All logos will keep there current color consistency. Color swatches shall remain the same in reference to
the backgrounds, as well as all honey
All changes must be approved through the original artist, as well as the approval from Founder and CEO Joe Rodawold.
All logos, under direct order from company Founder and CEO Joe Rodawold, will not be used in or be manipulated in any way, shape, or form for the use
of explicit content or materials at all.
comb illustrations.
When creating a larger or smaller scale logo, be sure to adjust the stroke and outlines for certain illustrations. a 5x8 illustration should consist of a max stroke of
2pt. Anything smaller than that
should adjust the stroke according to
1pt all the way down .5pt stroke. Stroke will depend on the overall composition of the piece.
the size such as a to a
When we consider putting a honey comb design behind a graphic or logo for
Honey, the overall opacity of the honey comb illustration should
20% UNLESS that Heavenly Honey Text Logo. This is the only exception to this rule. not exceed
particular logo is the
Example:
To ensure the logos look and
consistency for different sized products, all logos will be designed specifically for that particular size of product to ensure the best quality image and
illustration.
Shrinking and expanding
of certain logos will almost ensure
a poor quality looking image, due to the particular stroke and outlines of illustrations and images.
Heavenly
Full opacity
Low opacity