Discover The Difference

Page 1

DISCOVER THE DIFFERENCE when working with professionals


1429 N VENETIAN WAY


We Bring Buyers to Sellers STRATEGIC PLANNING

Deep statistical analysis to ensure ideal sales velocity and results.

SOURCING BUYERS

MARKETING Award winning, proprietary, innovative marketing strategies.

Customizable local, domestic and international outreach.

NEGOTIATING

With absolute skill through any challenges our expertise is second to none.

Property owners like you have selected us for our competence and unmatched results.

EXPERIENCE With business and engineering backgrounds, our approach has garnered exceptional results. Founded by Bill Hernandez and Bryan Sereny in 2004, we have sold over $1B in Miami Luxury Real Estate and have set numerous records. As a result of our business acumen and award winning marketing, we consistently exceed the expectations of clients like you.

+ Douglas Elliman’s #1 experts on Miami’s top 25 developments and communities. + Ranked #3 top grossing team out of 50,000 real estate agents & teams in Miami-Dade County. + Top 3 Team at Douglas Elliman 5 years in a row.




NOTABLE SALES

1429 N VENETIAN WAY

321 OCEAN PH

BISCAYNE BEACH 5101-02

SOLD: $30,000,000

SOLD: $26,000,000

SOLD: $12,500,000

FAENA HOUSE PH-C

CONTINUUM 3007

SETAI PH-VC

SOLD: $12,000,000

SOLD: $11,600,000

SOLD: $9,525,000

ST.REGIS 1201S

OCEANA 1701N

ST. REGIS 1900

SOLD: $8,995,000

SOLD: $7,499,000

SOLD: $6,999,000

Miami Beach, 33139

Miami Beach, 33139

Bal Harbour, 33154

CONTINUUM 3201

Miami Beach, 33139

Miami Beach, 33139

Bal Harbour, 33154

Miami, 33137

Miami Beach, 33139

Bal Harbour, 33154

Miami Beach, 33139

Sunny Isles Beach, 33160

ARMANI 2803

ST REGIS 1902S

SOLD: $6,850,000

SOLD: $6,500,000

SOLD: $6,150,000

Bal Harbour, 33154


EXCLUSIVE LISTINGS MUSE UPH

APOGEE 1401

4701 N MERIDIAN AVE

PRICE: $13,499,000

PRICE: $13,495,000

PRICE: $7,500,000

BELLINI 502/504

MURANO LPH-4

PRICE: $6,395,000

PRICE: $6,150,000

PRICE: $5,999,999

BISCAYNE BEACH 5003

ONE BAL HARBOUR 2404

ST. REGIS PH-15

PRICE: $5,950,000

PRICE: $3,999,999

PRICE: $2,899,000

Sunny Isles Beach, 33160

Bal Harbour, 33154

MIAMI, 33137

Miami Beach, 33139

Miami Beach, 33139

Bal Harbour, 33154

PARAMOUNT BAY 3405/06 2801 FLAMINGO DR MIiami, 33137

PRICE: $2,550,000

Miami Beach, 33140

PRICE: $85,000/MO

Miami Beach, 33140

10201 E BROADVIEW Bay Harbor Islands, 33154

Bal Harbour, 33154

2840 FLAMINGO DR Miami Beach, 33140

PRICE: $35,000/MO


EFFECTIVE

MARKETING Your property will be marketed with the most innovative, award winning, results producing methods.

AWARD-WINNING MARKETING We are the proud recipients of the 2016 Miami Beach Chamber of Commerce’s Most Innovative Method of Marketing Award. We are never complacent, rather, constantly enhancing our marketing to deliver the best outcomes for our clients. Bill And Bryan Team’s full time, dedicated, Director of Marketing will provide you with the utmost attention and your property will receive a custom tailored marketing plan.

MARKETING COLLATERAL We shall develop for your property custom marketing collateral, including traditional materials such as professional multi-page brochures and printed flyers that have a concise informational introduction of your property. These are strategically distributed to all high impact locations and channels. Other marketing tools include your own personalized property website, professional property video tour, vinyl scroll banner, constant social media updates, and other innovative materials.


“3D Virtual Walkthrough”

DIGITAL PRESENTATION Our team ensures our clients have the latest technology and marketing solutions for their properties including video tours and digital 360 degree walk throughs via MatterPort. These marketing initiatives elevate your property above the competition, and dovetails with numerous key strategies we execute throughout the sales process.

VISIT 1429VENETIAN.COM TO SEE AN EXAMPLE


The Power of Press

R E AC H Total reach of articles mentioning brokerage:

Sotheby’s

20.3B

With our commanding visibility in the press, dedicated events and powerful social media presence, Douglas Elliman is the leading name in real estate news and communications. That means increased exposure for your property and unmatched access to buyers worldwide. Our in-house public relations team is the best in the business, by all measures, making Douglas Elliman the leading voice in real estate news in publications including The New York Times, Wall Street Journal and Financial Times to name a few.

40.4B

Compass

40.4B

28.3B

A RTI C LES Total number of articles mentioning brokerage:

Sotheby’s

23K

Total potential reach of all articles that mentioned Douglas Elliman.

15.7K Compass

16K

$374M Total ad value equivalent of all news content that mentioned Douglas Elliman.

15,700+ Total number of online press articles

A D VA LU E Total ad value of all news press mentions:

Sotheby’s

$188M

that mentioned Douglas Elliman. That is almost 423 articles per work week, or 60 articles a day.

Compass

$262M

By The Numbers – Editorial – January 1, 2019 – December 31, 2019

$374M


A Leading Site That Captures Buyer Traffic With nearly 90 percent of buyers searching for property online, we average more than 1.2M visitors and 2.4M page views per month on Elliman.com. Visually stunning and optimized for search, Elliman.com attracts online searchers to your property while syndicating your listing to Wall Street Journal, The New York Times, Zillow, Realtor.com and other sites where buyers browse.

elliman.com

© 2020 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.


BEFORE LISTING ACTIVE • Craft a detailed description, narrative and script • Take professional photos and lifestyle video • Create a custom website for your property • Create top-tier marketing materials, both branded and unbranded • Create 3D virtual tour via MatterPort • Shoot lifestyle video similar to the 321 Video • Run “coming soon” campaign to build interest prior to going live • Contact Douglas Elliman PR to generate media coverage of property • Zoom property launch with Elliman’s top 50 brokers • Create 50 custom branded websites for Elliman’s top 50 brokers

WEEK 1 • Place your property active on the MLS • Present your property on DouglasElliman.com • Present your property on KnightFrank.com • Syndicate your property on 50+ websites including Zillow.com, Trulia.com, Realtor.com • Send an email announcement of your property to over 10,000 local Miami real estate agents & 50,000 out of state real estate agents. • Send an email announcement to Douglas Elliman agents in New York, California, Texas, Colorado, Massachusetts and Connecticut of your property. • Broadcast “New Listing” to all social media outlets • Follow up with 1-to-1 calls to top brokers and potential buyers

WEEK 2 • Provide you with a marketing overview with links to all materials and online sources that were posted during Week 1 launch • Schedule and coordinate broker previews during the week • Send unbranded materials to all interested brokers to send to their clients: this includes unbranded micro website and unbranded video • Enroll property to be part of the weekly Open House for all Brokers


WEEK 3 • Schedule and coordinate broker showings throughout the week • Send 8.5X11 direct mail featuring your property to over 5,000 addresses targeting high-net-worth clientele • Post property to all social media outlets • Follow up with 1-to-1 calls to top brokers and potential buyers

WEEK 4 • Schedule and coordinate broker showings throughout the week • Open House or schedule private broker preview • Provide you with a 4-week detailed report going over promotional activity, showings and broker feedback •Evaluate the status of the property, activity and discuss moving forward

ONGOING • Actively promote your property online through various channels • Provide you with a weekly or bi-weekly activity report • Research who is viewing and/or sharing • Broker outreach with unbranded materials • Targeted Google Adwords Campaign promoting website. Buyers seeking homes similar to yours will find ads pointing to your property. • Promotion of property video. Video will play in the Hamptons, New York City, London, Aspen, Los Angeles. Minimum 10,000 views per month. • 1-to-1 community outreach to buyers and brokers • Secure special event promotion opportunities for Art Basel/Boat Shows/etc. • Monitor the market to ensure we remain competitive


SOLD $28.9M

1429 N VENETIAN WAY

OUR COMMITMENT TO OUR PROFESSION IS SECOND ONLY TO OUR COMMITMENT TO CLIENTS. Established in 2004 the BILLANDBRYANTEAM lead by Bill Hernandez and Bryan Sereny have cultivated a unique niche market serving buyers and sellers in Miami’s 25 most prestigious waterfront developments. Our outstanding professionalism and allencompassing-knowledge differentiates our team from our competitors. This knowledge, coupled with an innate ability to understand our client needs, makes our team uniquely qualified to guide our clients to the right decision. Representing buyers and sellers alike, our clients have come to depend on our encyclopedic market knowledge, highly analytical approach, and network of the city’s top real estate attorneys and bankers. This has positioned our team as the brokers of choice for Hedge Fund Managers, Corporate CEO’s, and other high net worth individuals from NYC and abroad. Our remarkable business insight and real estate acumen have positioned us as one of the most successful and diverse top producing teams in Miami.

BILL HERNANDEZ, P.A.

Executive Director of Sales P: 305.910.7644 E: Bill.Hernandez@elliman.com

BRYAN SERENY, P.A.

Broker Associate P: 305.531.3300 E: Bryan.Sereny@elliman.com

1111 Lincoln Road, Suite 805, Miami Beach, FL 33139 305.791.2349 | www.billandbryanteam.elliman.com


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.