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“BABIES ARE SUCH A SWEET AND NICE WAY TO START PEOPLE”
RHUBARB REPUBLIK BRUNASTADIR 52 112 REYKJAVIK ICELAND
“WORLDWIDE BRAND AGENCY” www.rhubarbrepublik.com info@rhubarbrepublik.com
© 2013 Rhubarb Republik
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RHUBARB REPUBLIK
RHUBARB REPUBLIK
CONCEPTUAL BRANDS FOR CONCEPTUAL RETAILERS RHUBARB REPUBLIK is a Brand Agency that creates social platforms between conceptual children brands and conceptual retailers all over the world. RHUBARB REPUBLIK partners with open minded organizations and brands looking to create remarkable communication and creative projects that are edgy, original and create emotional connections between people, movements and brands.
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RHUBARB REPUBLIK’s mission is to improve the quality of people’s lives through timely introduction of meaningful and conceptual innovations. RHUBARB REPUBLIK strives to bring sense and simplicity to people and by doing so, RHUBARB REPUBLIK aims to represent ecological, organic and ethical brands that increasingly embrace every aspect of our daily lives. RHUBARB REPUBLIK searches for products worldwide and wants to be known for style, taste, discernment, strict editing, and product mix..
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OUT TO PLAY For SS14 Boys&Girls present their latest collection of vibrant clothes for lively kids. Based around a core range of bright yet simple sweat shapes, Boys&Girls clothes are colourful, comfortable, modern & fun. Catering for kids from 0-10 years, the collection includes refreshingly easy styles for boys and girls with an emphasis on great unisex pieces that are perfect for all types of play and today’s urban lifestyle. Bright colours & bold prints come together to create a range of vibrant clothes that will brighten up any day. Key styles include: Printed sweat hoodies and crew tops, slouchy harem pants, skinny rainbow star print tees & vests, skinny sporty trackpants & the Padded Wrap Kimono Jacket.
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New for SS14: Introducing an exclusive range of tees and sweat tops with urban beach themed prints designed by the London Street Artist Malarky. Also, a range of 70′s inspired lightweight denim with embroidered star & bright stitch details in cool yet practical styles – Shirt Dress, Balloon Jean, Boiler Suit and Pull-On Kagool. Boys&Girls Baby Range: For SS14 there are more super-cute mini versions of the main range, including the popular Out To Play crew top, printed harem pants & leggings, sweat dresses, print & denim jumpsuits and star print tees. Available in sizes 0-6 and 6-12 months. Key colours for SS14 are: Lime, Watermelon & Denim Blue Each garment is made using GOTS certified organic cotton for garments that are soft yet strong and have extra feel-good factor. Part of the range is also made with fully certified Fairtrade cotton and carries the Fairtrade Cotton Mark.
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APPETITE FOR VINTAGE TREASURES Hucklebones was formed by two young creatives who wanted to combine their talents and interest in good design. With an appetite for vintage treasures and an admiration of times gone by, they decided to develop a brand which offers both fantastic quality and design. Each garment is meticulously considered, with close attention to tailoring and details to ensure each item has its own charming style. Each season offers new, specially created prints which are designed ‘in-house’ from their London based studio. Hucklebones printed fabrics use dyestuffs which are EU made and have a low environmental impact. Fabrics are carefully sourced, many from British and European mills who were established as far back as the 1700’s and still use trade secrets today that have been passed from generation to generation. Natural fibers are paramount in every collection and usually include pure wool, cashmere, fine silks, crisp cottons & linen.
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A typical Hucklebones collection encompasses beautifully considered outerwear, delicious dresses, fine jersey and charming knitwear. Gathered soft silk garments sit against clean, crisp tailored items, an air of understated chic, and a refined take on children’s day-wear. The colour palette of each collection enjoys the celebration of sumptuous hues, rich tones and jewel brights selected in an almost sophisticated fashion, yet still with enough charm to remain suited to the delicate frames of children. Hucklebones collections are aimed to inspire the design conscious. Their clothes are made with long-lasting quality fabrics and well invested design to create beautiful heirloom clothing which at the same time maintains the integrity and innocence of childhood.
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THE SECRET GARDEN In a land way up North there is a secret garden where children play free through the endless arctic summers. Through rainy days and nights filled with amber sunshine. It’s a garden inhabited by children and their imaginary animal friends. Ígló&Indí´s garden is vast, with a flower covered hill we call Flowery Hill – what else? We welcome you to the Ígló&Indí secret garden where youngsters from birth to early adolescence flock hand in hand wearing their best playing with their imaginary friends.
The collection has a number of comfortable, natural soft cotton styles mixed with flowing cotton and viscose dresses and boy’s shirts with a twist. There is a lot for every child and every occasion coming from Ígló&Indí in the spring of 2014. The collection is divided into three stories by colour themes and based on our world of Ígló &Indí´s characters. Parents will find it easy and joyful to mix and match items within inside each story.
In the Spring/Summer 2014 collection, we stay true to Ígló&Indí´s classics and decorate with bows, ruffles and strips where our classic pieces, T-shirts, pants & hoodies are decorated with unique prints from Ígló&Indí´s secret garden. The color palette includes bright green and yellow, vibrant magenta, tangerine and water blue colors complemented with floral prints, pearl white and nostalgic lace.
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100% ORGANIC MERINO WOOL
LILLI&
LEOPOLD
Lilli & Leopold is a Norwegian organic wool underwear brand, with products for babies, children, girls and boys, aged between 0-10 years. All products are made from 100% organic Marino wool. Merino wool has extremely soft and delicate fibers, and is exceptionally durable, making it suitable for use in underwear. It does not itch and is machine washable. Designed in a classic style, with sweet functional details, the underwear is stylish, comfortable and easy to wear.
‘’Lilli & Leopold is a clothing concept aimed at those who seek quality in natural materials, colors and designs. Inspired by vintage children’s clothing, something of which I have always had a fascination. The details are intricate and reflect a time when quality handcrafted goods were the norm. The special feeling of owning and wearing a garment made with this care and attention to detail, is something we strive to recreate with all Lilli & Leopold products.’’
Manufactured by environmentally friendly companies in Europe.
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FOR YOUR TEETHING BABY MarlMarl is a japanese brand designed by the talented Michiyo Takahashi, fashion stylist who has worked with magazines such as Akasugu, Mono Kids and other fashion catalogues. While working with various representatives of baby products and listening to mothers all around she got the idea of MarlMarl.
When the bib gets wet, it only needs to be turned. Your baby will have a dry and comfortable bib again, without you having to put in a new one. The three layered bib is highly absorbent. Even if your baby moves a lot, it catches spills from any angle, and keeps your baby’s clothes dry and clean.
When your baby is teething things can get messy! As your baby can go through many bibs in one day, you may need to take a couple of bibs when you go out. This is not needed any more as MARLMARL bib’s rounded shape is the perfect accessory for a teething baby and it is stylish, elegant and tidy.
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FOR BABIES WITH PERSONALITY Micu micu is the experience and the illusion of Carles Piernas, textile designer,and Anna Casas, architect and interior designer, two young lovers of design and fashion, after collaborating with other brands of childcare, they realized that market demand for textile accessories were different from the conventional ones, so they decided to create a new and different product to meet the needs of mothers and fathers. Baby Reversible Blankets motifs point star, circle, moles, stripes, animals …. Using bold colors, friendly, fun and love at first sight. Some current designs do not leave anyone indifferent. For babies with personality. Bright colors like turquoise, red, brown, grey… and of course the classic colors like blue and pink. All of them combined, creating a fresh color gammas and surprising.
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The main feature of the micu micu blankets is that they are manufactured in Barcelona, according to rigorous quality controls and a very traditional working process controlling the entire production cycle without intermediaries. The blankets are made with a combination of organic cotton and polyester materials 70% -30% of high quality. Very soft and pleasant to touch. By their actions, 90x95cms, makes them especially useful for cribs, strollers and accessories single bed. They come within a striking packaging. The bags are made of non woven bag and can be used to store baby-related items. In the future Micu Micu plans to release other products for the same audience: hats, gloves, socks, scarves, coats, bags … adapting to the needs of consumers and emphasizing the quality of Micu Micu.
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INSPIRED BY THE CIRCUS Based in Sweden, MINA creates shoes for little feet that not only want to be comfortable but cute as well. MINA’s shoes are shoes for kids who want to express their own creativity and humor. The main focus is both quality and comfort, not one of them. MINA makes shoes that both kids and their parents want and love to wear. The same fashion goes for small and big feet.
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Inspired by the circus Mina hereby presents the Spring/Summer collection for 2014. This is a happy and colorful collection of shoes for both boys and girls. We have learned a lot through the years providing colors and shapes for children’s feet. We will always aim to make the little feet happy and the bigger ones jealous. That’s who we are. That’s Mina and this is our SS 2014 collection.
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URBAN & ETHICAL Mói is a cool and urban children’s clothing brand originated from Scandinavia. Mói’s primary focus is creating stylish and funky clothes for children with a dash of attitude to inspire sustainable living, being free and of full of desire to make the earth a better place. This is done through certified production methods, which are responsible, ethical and organic. Mói’s urban design features comfortable garments that can be used by both boys and girls between the ages of 0–8 years. The classic designs blended with in-style basics are easy to mix and match and wear with comfort on all occasions whether being über cool, playing or partying.
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Both the name and logo of Mói is the name of an Icelandic raven (Krummi in Icelandic) that was the designer’s family member for years as it made itself welcome nearly every day for many years. The family fed the bird everyday and offered him a shelter and named him Mói. Mói is committed to create an eco friendly product that indulges comfort as well as funk and attitude. The inner labels Mói uses on their products are printed in order to secure desirable comfort and feel for the little ones that use the garments. All tags are made from recyclable materials to minimize harm to the earth and to its people.
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DON’T BUG ME nosweet designs and tailors clothes for children aged 2 -10, standard sizes stretching from 92 to 140 cm. nosweet was bearing in mind children’s comfort and safety when creating the brand. Both fabrics, which are made of organic cotton certified by GOTS, and printed designs will not irritate even the most sensitive skin of a child. Each and every collection prepared by nosweet can be characterized by one word – simplicity. Children feel comfortable while wearing the clothes which do not hamper their movements, while inside labels made of high quality cotton do not graze their skin. Parents will be allured by the interesting design – we propose bold but not conspicuous patters and details which simply make you want them.
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The most important idea that nosweet followed while designing the brand was the possibility to mix elements of the collection as… everything matches! Another characteristic of nosweet is that the clothes may accompany the children 24 hours a day – it is the child that decides what s/he wants to wear – call it underwear, pyjamas or daily clothes. nosweet offers parents indispensable sets – perfect during daytime and night. nosweet will unveil two collections a year – first near spring and second near autumn. Each and every collection will be complement and follow up the previous one. But ofcourse every next collection will have new interesting patterns and designs.
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ATTITUDE & STYLE
NUNUNUBABY.COM
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The Israeli NUNUNU just launched their SS 2014 collection. NUNUNU has takes a modern and original approach with their cool yet comfortable designs for babies and kids. If you’re looking for cute little motifs and traditional baby patterns, then NUNUNU does not fit the bill! If you do appreciate a mix of attitude, style and humor, then you might just have a NUNUNU creation in your possession!
The philosophy behind NUNUNU is that the parent has the privilege of sharing his world view with his child, as cool and updated as it can be. NUNUNU blends high quality fabrics, urban design, basic colors and a personal touch, all in all creating a unique deconstructed look. The designers of NUNUNU are Iris Adler and Tali Milchberg. Once you see, feel and touch NUNUNU baby clothes, you will just want more!
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NOW ORGANIC Oh Baby London is going organic for SS 2013. Oh Baby London is for your RockStar baby. A range of onesies, beanies, knickers, bibs and t-shirts in unique designs are sure to make your child stand out in the mosh pit. So if you are looking for a range of Rock-Star items and clothing this range of quality clothing and accessories is exactly what you are looking for.
With bang on trend graphic and slogan print and retro tees, onesies, shoes, bottoms and dresses, Oh Baby London caters for mums who want something a bit out of the ordinary for their precious little ones. They also sell a selection of shoes, gift sets, accessories, books, toys and retro blankets and cushions.
Oh Baby London is a children’s clothing line born out of a hatred for dull, uninspiring, pastel baby clothes. When founder and graphic designer Hannah became pregnant, she was so disillusioned with the babywear on offer that she designed her own range of clothing full of life affirming anarchy. With her children as her inspiration and her muses, Hannah has created baby clothes that are original, unique and incredibly funky!
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BIG DREAMS & LITTLE PLEASURES An independent British brand overflowing with conceptual ideas, OrganicZOO make clothes that talk about big dreams and little pleasures. Stimulating designs combined with pure and playful graphics, create a unique capsule range of charming, natural clothes for little fashionistas.
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“Our clothes are made for small people with big personalities. We want to encourage our customers to accept and love their individuality, be brave and enjoy different flavours of life! “ The new 2014 collection with its signature colour palette of soft greys and tactile beiges has been embellished with simple, yet striking finishes.
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LITTLE BRAND FOR THE LITTLE PEOPLE Founded in August 2011 in Sheffield by mother‐ of-‐two and footwear designer Catherine Lobley: Poco Nido is a refreshing modern, eco aware brand for little people offering affordable, good quality, limited runs of British designed baby footwear and t-‐shirts. Their range features baby stimulating illustration and simple shapes.
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The pull-‐on mini shoes are made from 100% cotton and leather, safely hand printed with water-‐based inks all playfully packaged into a recycled card tube box, which also cleverly doubles as a postal tube, meaning less packing waste and more crafting opportunities.
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ECOLOGICAL & MULTIFUNCTIONAL Solamigos brings a new concept to the market -‐ the combination of UV protection, water resistance, multifunctionality and high-‐end design. Solamigos’ garments are made of excellent quality -‐ the fabrics are designed for extreme sports, tested and marked in accordance with the eco-‐friendly Oeko-‐Tex® and the Australian Standard for Sun protective clothing, AS/NZS 4399:1996. Solamigos was born out of the desire to have every child safe in the sun. “By protecting your children from the sun, you can prevent health problems in the future” -‐ that’s Solamigos’ motto. It took years of research and development to find the right collaborators to make high‐quality, sustainable, ecological garments, solely produced in Europe. Thanks to Solamigos’ multifunctional designs and fabric features, one garment has many different uses.
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Louise L, the Swedish designer’s career took off when she was rewarded by Her Majesty the Queen of Sweden for winning a national drawing competition at 12 years of age. Her education in Graphic and Textile design led to a successful career as an awarded Art Director in the Advertising sector, both in Sweden and abroad. Originally based on the cosmopolitan Greek island of Mykonos, Solamigos was created together with her theatrical actor husband and their two children as an ambitious family project to “shoot for the moon”. The first collection was launched in spring 2011. Two-‐and-‐a-‐half year and a third collection later, they have not reached the moon -‐ yet -‐ but in record time Solamigos has gained representatives in fifteen countries and on four different continents. Today Solamigos’ headquarter is on the Mediterranean island Mallorca, with distributors worldwide. Most of Solamigos’ garments are designed to be unisex -‐ suitable for both genders. They are easy to mix and match. Sizes are available from 0-‐12 years of age.
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CUSTOMER SERVICE ORDER INFORMATION PLACING AN ORDER Placing an order with RHUBARB REPUBLIK can be done in three different ways. You can visit our showroom by an appointment, give us a ring or send us an e-‐mail and we will guide you in the best possible manner. Orders that are made before 13:00 are processed on the day they are received and orders made after 13:00 are processed before noon the day after. All orders are subject to payment clearance and stock availability with each brand associate. VISIT You can visit our showroom where we offer a streamlined visual and on-‐hand presence of all the brands we represent. The showroom is situated in our sales branches offices and visits are only by an appointment. PHONE Please call us at any time (please leave a message if the line is busy or if phoning outside office hours and we will contact you on the following business day). We will guide you through the process of the order and please make sure you have the product description at hand once placing the order. E-‐MAIL You may email your order anytime to: info@rhubarbrepublik.com or to the representing sales branch. Please make sure that you have the product brochure, details and ordering sheet at hand when processing your order. To ensure your privacy, please do not send any credit card information via email. We will contact you for this information.
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THE WORLD IS OUR PLAYGROUND SHOWROOMS & SALES BRANCHES RHUBARB REPUBLIK HEADOFFICE Brunastadir 52 112 Reykjavik Iceland Contact: e: info@rhubarbrepublik.com UNITED STATES 6906 Greenwood Street, Pittsburgh, Pennsylvania 15206 USA Contact: Kathy Wolfe T: 724-664-5187 E: kathy@rhubarbrepublik.com NORWAY Kløversvingen 16 1405 Langhus, Akershus Norway Contact: Jimmy Mansell T: (+47) 4123 00 46 E: jimmy@rhubarbrepublik.com
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HOLLAND Jan Bertsstraat 14 1111 AR Diemen The Netherlands Contact: Anne Myyrylainen T: +31 6 1120 1128 E: anne@rhubarbrepublik.com
FINLAND Eerikinkallio 2 A 5 02400 Kirkkonummi Finland Contact: Sari Nyman T: +358443467002 E: sari@rhubarbrepublik.com
DENMARK p.g. Ramms alle 5, 1 th 2000 Fredriksbjerg Denmark Contact: Melanie Jespersen E: melanie@rhubarbrepublik.com
UNITED KINGDOM Unit 2 Harbor Way Industrial Estate Shoreham Beach Sussex BN4 35HZ United Kingdom Contact: Ameeta Virk T: +44 (0) 7826 925 484 E: ameeta@rhubarbrepublik.com
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CONCEPTUAL BRANDS FOR CONCEPTUAL RETAILERS
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© 2013 RHUBARB REPUBLIK
RHUBARB REPUBLIK